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Korea Marketing Manager Jobs (NOW HIRING)

ABOUT THE POSITION The Director of Korea Marketing leads the development of the regional marketing ... Brand Management: Coordinate brand positioning, drive full funnel integrated marketing and ensure ...

ABOUT THE POSITION The Director of Korea Marketing leads the development of the regional marketing ... Brand Management: Coordinate brand positioning, drive full funnel integrated marketing and ensure ...

... Korea. With over 75 years of innovation in beauty and consumer products, LG H&H has expanded ... Manager of Influencer Marketing for LG H&H Americas is a critical part of the digital marketing ...

... Korea. With over 75 years of innovation in beauty and consumer products, LG H&H has expanded ... Manager of Influencer Marketing for LG H&H Americas is a critical part of the digital marketing ...

$150 - $200/hr

Manage customers' reservations by using VIPR/AUTOCAB, OPERA & PATRON management systems. * If ... Korea Marketing -Korean, India Marketing -Gujarati, Gujarati, Urdu and/or Hindi etc., Europe/Middle ...

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Korea Marketing Manager information

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$33K

$83.5K

$145.5K

How much do korea marketing manager jobs pay per year?

As of Sep 7, 2026, the average yearly pay for korea marketing manager in the United States is $83,488.00, according to ZipRecruiter salary data. Most workers in this role earn between $60,000.00 and $98,000.00 per year, depending on experience, location, and employer.

What does a Korea Marketing Manager do?

A Korea Marketing Manager is responsible for developing and executing marketing strategies tailored to the South Korean market. Their duties include market research, brand localization, digital marketing, managing advertising campaigns, and collaborating with local partners. They ensure that global marketing initiatives resonate with Korean consumers while adhering to cultural and regulatory requirements. This role often involves analyzing market trends, monitoring competitors, and adjusting tactics to maximize brand presence and sales in Korea.

What are some unique challenges a Korea Marketing Manager might face when executing global campaigns locally?

A Korea Marketing Manager often encounters challenges adapting global marketing strategies to fit the local market’s cultural nuances and consumer behavior. This includes addressing language barriers, localizing content, and ensuring campaigns comply with Korean regulations and preferences. Collaboration with both local teams and international stakeholders is key, as is staying updated on rapidly changing trends in Korea's digital landscape. Successfully navigating these challenges can significantly enhance a company's brand presence and effectiveness in the Korean market.

What are the key skills and qualifications needed to thrive as a Korea Marketing Manager, and why are they important?

To thrive as a Korea Marketing Manager, you need expertise in marketing strategy, market analysis, and a deep understanding of the Korean market, often supported by a degree in marketing or business and relevant experience. Familiarity with digital marketing platforms, CRM systems, and analytics tools like Google Analytics is typically required. Strong cross-cultural communication, leadership, and adaptability are crucial soft skills for managing local teams and engaging with Korean consumers. These skills ensure effective market penetration, culturally relevant campaigns, and successful business growth in Korea.

What is the difference between Korea Marketing Manager vs Korea Digital Marketing Specialist?

AspectKorea Marketing ManagerKorea Digital Marketing Specialist
Required CredentialsBachelor's degree in Marketing, Business, or related field; often requires experience in managementBachelor's degree in Marketing, Communications, or related; certifications in digital tools are common
Work EnvironmentOversees marketing teams, develops strategies, manages campaignsExecutes digital campaigns, analyzes online data, manages social media and digital channels
Employer & Industry UsageUsed across industries for overall marketing leadershipPrimarily in digital-focused roles within marketing agencies, e-commerce, tech companies

The Korea Marketing Manager focuses on overall marketing strategies and team management, while the Korea Digital Marketing Specialist specializes in executing digital campaigns and online analytics. Both roles require marketing knowledge, but the manager has broader responsibilities, whereas the specialist concentrates on digital channels.

More about Korea Marketing Manager jobs

What cities are hiring for Korea Marketing Manager jobs?

Cities with the most Korea Marketing Manager job openings:

What are the most commonly searched types of Korea Marketing jobs?

The most popular types of Korea Marketing jobs are:

What states have the most Korea Marketing Manager jobs?

States with the most job openings for Korea Marketing Manager jobs include:

Infographic showing various Korea Marketing Manager job openings in the United States as of August 2026, with employment types broken down into 87% Full Time, 12% Part Time, and 1% Contract. Highlights an 87% Physical, 2% Hybrid, and 11% Remote job distribution, with an average salary of $83,488 per year, or $40.1 per hour.

Full-time

Re-posted 29 days ago


Key responsibilities

  • Develop and execute full funnel marketing strategies to drive customer acquisition, engagement, and retention

  • Guide, mentor, and empower a high-performing marketing team while fostering a culture of creativity and collaboration

  • Oversee all paid and organic media strategy, including brand, direct response channels, owned social, and retail channels


Columbia Sportswear rating

7.0

Company rating: 7.0 out of 10

Based on 91 frontline employees who took The Breakroom Quiz

17th of 105 rated fashion retailers


Job description

ABOUT THE POSITION

The Director of Korea Marketing leads the development of the regional marketing strategy and the regional marketing team to drive breakthrough brand marketing, accelerate consumer acquisition and elevate the Columbia Brand across the Korean marketplace.

This role will report into the Global Brand Marketing organization, but will work in close partnership as the strategic marketing partner for the regional GM. This role will also work closely with cross-functional Korean team members in Sales, Merchandising and Operations; as well as with Global Product Marketing, Brand Design, and Retail teams to ensure strategic alignment while scaling Brand initiatives and driving regional relevant marketing campaigns.

HOWYOU'LLMAKE A DIFFERENCE

  • Strategy: Develop and execute full funnel marketing strategies to drive customer acquisition, engagement, and retention
  • Leadership: Guide, mentor, and empower a high-performing marketing team, fostering a culture of creativity, resourcefulness, collaboration and innovative thinking
  • Collaboration: Serve as the strategic marketing partner to the GM, setting long range marketing plans aligned with global and regional business objectives
  • Brand Management: Coordinate brand positioning, drive full funnel integrated marketing and ensure consistent messaging across all consumer touchpoints
  • Consumer Acquisition: Develop and implement marketing tactics that serve the regional consumer and align with the global brand acquisition strategy
  • Performance: Set objectives, analyze and report out on the effectiveness of marketing campaigns, activations and channel tactics, using data-driven insights to refine and improve
  • Budget Management: Own and manage the marketing budget to ensure efficient allocation of resources and maximum ROI
  • Retail Marketing: Elevate the retail experience through Mono-Brand and SiS locations, ensuring the retail experience is aligned to elevate the assortment and meet or surpass consumer expectations
  • Media: Oversee all paid and organic media strategy, inclusive of paid brand, direct response channels, owned social and retail channels

YOU ARE

  • A respected and proven people leader
  • An strategic marketer who is skilled in driving full funnel integrated marketing plans to deliver results
  • A collaborative communicator who is adept at building relationships and consensus among teams and decision makers
  • A regional expert able to adapt brand direction at a regional level without losing the objective
  • A true champion of the consumer, developing strategy that drives regional consumer acquisition and retention

YOU HAVE

  • Bachelor's or Master's degree in Marketing, Advertising, Retail Marketing or a related field
  • 10+ years of strategic brand and marketing experience
  • 8+ years of people management experience including managing through managers
  • Proven track record of building and implementing regional strategies in alignment with global brand strategies
  • Strong problem-solving skills, with the ability to make strategic decisions
  • Proficiency in fostering collaborative spaces for consumer centric and creative ideation
  • Applied, broad industry knowledge and commercial awareness to develop operating plans and drive performance across marketing functions
  • The ability to travel regionally and on occasion internationally
  • Ability to speak Korean and English fluently

This job description is not meant to be an all-inclusive list of duties and responsibilities, but constitutes a general definition of the position's scope and function in the company.


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About Columbia Sportswear

Sourced by ZipRecruiter

Columbia Sportswear Company and our portfolio of brands, including Columbia, SOREL, Mountain Hardwear and prAna, know a thing or two about adventures. After all, we've been on one since 1938, working to perfect the art of enjoying the outdoors. Behind everything we make is an employee who's found that the greatest adventure starts with joining a company that strives to do the right thing.

Industry

Apparel and accessories stores

Company size

5,001 - 10,000 Employees

Headquarters location

Portland, OR, US

Year founded

1938

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