The Social Media Management (SMM) intern will work under the supervision of National CORE's Social Media Manager and the Assistant Vice President of Marketing & Communications. This internship provides a unique opportunity for individuals interested in pursuing careers in Social Media Management. It's an ideal starting point for those looking to understand the critical role of social media in marketingcommunications.
The intern will learn all elements of messaging for the basic social media networks, as outlined in the goals and deliverables of the underlying grant agreement. Students may apply to take the internship twice if they come in as new learners so that they can master more advanced techniques.
LEARNING OBJECTIVES ANDCURRICULUM
- Intern will acquire a better understanding of National Core's resident services and programs, organizational structure, organizational culture and relationship with Hope Through HousingFoundation.
- Intern will develop Social Media Management skills under the direction of the marketingdepartment.
- Intern will develop skills to successfully complete the internship program and may earn a certification specific to the program.
Over 10 weeks, participants will learn social media marketing fundamentals,including:
- Social media networks, audiences and contenttypes
- Contentcreation
- Contentmanagement
- Multi-channel messageamplification
- Graphics for social media
- Advertising
- Analytics andanalysis
Depending on participant skill levels, interns may pursue advanced skillsin:
- Influencermarketing
- Customerservice
- Reputationmanagement
- Advancedadvertising
- Advancedanalytics
- Non-social media digitaladvertising
- SEO
TIME/SCHEDULE
- Work schedules offer flexibility with some mandatory in-office dates. These include onboarding at the start of the program and some scheduled events.
- Schedules will be determined jointly by the AVP of Marketing, Social Media Managerand the Intern upon selection and hiring.
PHYSICAL REQUIREMENTS/WORKENVIRONMENT- Operate computer and officeequipment.
- Moderate walking, bending and lifting under 20pounds.
- Work is primarily sedentary innature.
- Driving will be required for off-site meetings asneeded.
DURATION ANDFUNDING- This position is funded through the grant, which is currently authorized from April 1, 2025, through March 31, 2027. Continued employment is dependent on renewed or continuing grant funding. The employer does not guarantee employment beyond the period of available grant funding.
FLSA