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Employer Branding Manager Jobs (NOW HIRING)

HR Employer Branding Intern

Globe, AZ · On-site

$14.25 - $19/hr

We are seeking a dynamic HR Employer Branding Intern who will support our HR team by enhancing our ... Support project management efforts by coordinating branding campaigns and events and tracking their ...

Talent Branding Manager

Austin, TX · On-site

$123K - $175K/yr

Activating the TA team and employees to champion our employer brand through high-impact, targeted ... Management of advertising budgets and vendors and strategic allocation of recruitment marketing ...

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Employer Branding Manager information

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How much do employer branding manager jobs pay per year?

As of Aug 8, 2026, the average yearly pay for employer branding manager in the United States is $55,952.00, according to ZipRecruiter salary data. Most workers in this role earn between $38,000.00 and $60,000.00 per year, depending on experience, location, and employer.

How does an employer branding manager typically collaborate with other departments to enhance the company's reputation as an employer of choice?

An Employer Branding Manager works closely with Human Resources, Marketing, and Communications teams to develop and execute strategies that showcase the company's culture, values, and benefits. This often involves coordinating with Talent Acquisition to highlight employee experiences, partnering with Marketing to ensure brand consistency across all channels, and working with Communications to promote internal success stories. Regular collaboration with these departments ensures that employer branding initiatives are aligned with overall business goals and resonate with both current employees and potential candidates.

What are the key skills and qualifications needed to thrive as an employer branding manager, and why are they important?

To thrive as an Employer Branding Manager, you need expertise in marketing, communications, talent acquisition, and a strong understanding of employer value proposition strategies, often supported by a degree in marketing, HR, or a related field. Familiarity with social media platforms, analytics tools, content management systems, and employer review sites is typically required. Creativity, strong interpersonal skills, and the ability to collaborate across departments set standout candidates apart. These skills are crucial for effectively attracting top talent and enhancing the company’s reputation in a competitive job market.

What does an employer branding manager do?

An Employer Branding Manager is responsible for promoting and enhancing a company's reputation as an employer of choice. They develop and implement strategies to attract, engage, and retain top talent by showcasing the company culture, values, and employee experience. This role often involves collaborating with HR, marketing, and communications teams to create compelling employer brand messages through social media, career sites, and recruitment campaigns. The ultimate goal is to differentiate the organization in the job market and ensure it appeals to high-quality candidates.

What is the difference between Employer Branding Manager vs Talent Acquisition Specialist?

AspectEmployer Branding ManagerTalent Acquisition Specialist
Primary FocusBuilding and promoting the company's employer brand to attract talentSourcing, screening, and hiring candidates for open positions
Required SkillsBrand management, marketing, communication, HR knowledgeRecruitment strategies, interviewing, candidate assessment
Work EnvironmentMarketing, HR, communications teamsRecruitment teams, HR departments
Common CertificationsEmployer branding, HR certifications, marketing coursesHR certifications, recruiting certifications

While both roles aim to attract top talent, the Employer Branding Manager focuses on shaping the company's reputation as an employer, whereas the Talent Acquisition Specialist concentrates on the direct hiring process. Both roles often collaborate but serve distinct functions within talent management.

More about Employer Branding Manager jobs
What cities are hiring for Employer Branding Manager jobs? Cities with the most Employer Branding Manager job openings:
What are the most commonly searched types of Employer Branding jobs? The most popular types of Employer Branding jobs are:
What states have the most Employer Branding Manager jobs? States with the most job openings for Employer Branding Manager jobs include:
Infographic showing various Employer Branding Manager job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 76% Full Time, 20% Part Time, and 3% Contract. Highlights an 96% Physical, 1% Hybrid, and 3% Remote job distribution, with an average salary of $55,952 per year, or $26.9 per hour.

Senior Global Employer Branding Manager

Keurig Dr Pepper, Inc.

Burlington, MA • On-site

$130K - $170K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 16 days ago


Keurig Dr Pepper rating

7.7

Company rating: 7.7 out of 10

Based on 236 frontline employees who took The Breakroom Quiz

121st of 435 rated food and drinks producers


Job description

Job Overview:
Senior Global Employer Branding Manager
Job Location: Burlington, MA
Job Overview
At Keurig Dr Pepper, we are committed to building a culture where our people can thrive and where our brands, teams, and communities can grow together. The Senior Global Employer Branding Manager will play a critical role in shaping how we attract, engage, and connect with talent around the world.
This role is specific to the current Coffee Operating Unit of KDP. Following the recent, successful acquisition of JDE Peet's in April 2026, the Coffee Operating Unit will become its own independent publicly traded company. For more information on this, please visit keurigdrpepper.com
This Senior Global Employer Branding Manager is responsible for designing, developing, and governing KDP's global employer brand strategy across markets, functions, and talent segments. The successful candidate will create a compelling, authentic, and differentiated employer brand that reflects our culture and business ambition while enabling local markets to bring the brand to life in meaningful ways.
Partnering closely with Talent Acquisition, People function, Corporate Communications, Marketing, and regional stakeholders, this role will strengthen our Employee Value Proposition (EVP), enhance our talent attraction strategies, and position Coffee Operating Unit of KDP as an employer of choice globally.
Key Responsibilities
Employer Branding Strategy & Governance
  • Develop and continuously evolve KDP's coffee operating unit global employer branding strategy aligned with business priorities, talent strategies, leadership objectives, and company culture.
  • Establish and maintain a global employer brand framework, playbook, and toolkits that enable consistent execution while allowing for local market customization.
  • Serve as the global employer brand steward, ensuring consistency and quality across employer branding assets, campaigns, and initiatives.
  • Partner with key stakeholders to ensure employer branding reflects KDP's coffee operating unit, employee experience, and organizational culture.

Global Employer Brand Campaigns & Activation
  • Lead the development and execution of global employer branding campaigns focused on key talent segments, including early careers, critical capabilities, and leadership populations.
  • Drive campaign strategy from insights and concept development through execution across multiple channels, including career sites, social media, events, content platforms, and employee advocacy programs.
  • Create compelling storytelling strategies that showcase KDP's coffee operating unit culture, people, opportunities, and impact.
  • Balance global brand consistency with regional market needs and cultural relevance.
  • Identify and implement innovative approaches to strengthen employer brand presence.

Content, Channels & Digital Employer Experience
  • Own the global employer brand content strategy, including messaging frameworks, narratives, and visual identity guidelines.
  • Partner with Corporate Communications and Marketing to ensure alignment between employer brand and corporate brand strategies.
  • Oversee and enhance KDP's coffee operating unit global digital employer presence, including career websites, social channels, and external talent platforms.
  • Enable authentic employee storytelling and advocacy initiatives that showcase employee experience.

Stakeholder Partnership & Enablement
  • Serve as a strategic advisor and thought partner to Global Talent Acquisition, People function, Employee Experience, Communications, and Marketing teams.
  • Build strong partnerships across regions and functions to drive employer brand adoption and engagement.
  • Provide training, tools, and best practices to regional teams to enable effective local activation.
  • Influence senior stakeholders in a complex, global, matrixed environment without direct authority.
  • Build and foster a global employer branding community across markets.
  • Manage relationships with external agencies, vendors, and research partners as needed.
  • Ensure effectiveness, quality, and return on investment of employer branding activities.

Measurement & Insights
  • Establish and track employer branding metrics, including talent attraction indicators, brand awareness, engagement, and quality-of-hire measures.
  • Leverage data, research, and market insights to continuously improve employer branding strategies and initiatives.
  • Monitor employer brand reputation across external platforms and proactively identify opportunities and risks.

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
Total Rewards:
  • Salary Range: $130,700 - $170,000
  • Actual placement within the compensation range may vary depending on experience, skills, and other factors
  • Benefits, subject to election and eligibility: Medical, Dental, Vision, Disability, Paid Time Off (including paid parental leave, vacation, and sick time), 401k with company match, Tuition Reimbursement, and Mileage Reimbursement
  • Annual bonus based on performance and eligibility

Requirements:
  • Bachelor's degree in Business Administration, Organizational Psychology, Organizational Behavior, Marketing, Communications, or a related field.
  • 10+ years of experience in employer branding, talent marketing, people function, brand strategy, communications, or related disciplines.
  • Proven experience developing and executing employer branding strategies within global, complex, matrixed organizations.
  • Demonstrated ability to build and govern an Employee Value Proposition (EVP) while balancing global consistency with local market relevance.
  • Strong expertise in employer brand campaigns, storytelling, content strategy, and multi-channel activation.
  • Experience partnering effectively with senior leaders across Talent Acquisition, People function, Marketing, and Communications.
  • Ability to influence and drive outcomes through strong stakeholder management skills.
  • Data-driven mindset with experience using insights, analytics, and market research to measure impact and optimize strategies.
  • Strong communication, collaboration, and project management skills with the ability to operate effectively in a global environment.

Work Environment
  • Based in Burlington, MA (Hybrid environment with 3 days in the office and 2 days remote)
  • Up to 25% travel is required to support business leaders, talent processes, and locations globally.
  • Flexibility to work across multiple time zones.

Company Overview:
Keurig Dr Pepper (Nasdaq: KDP) is a leading beverage company with more than 150 owned, licensed and partner brands that meet a wide range of needs and occasions. Our North American refreshment beverage business holds leadership positions across carbonated soft drinks, water, juice and mixers with a portfolio of iconic brands such as Dr Pepper®, Canada Dry®, Mott's®, A&W®, Peñafiel®, GHOST®, 7UP®, Snapple®, Clamato® and Core Hydration®. Our global coffee business spans more than 100 markets and includes the leading Keurig® single-serve brewing system in the U.S. and Canada, along with powerhouse brands such as Peet's, L'OR and Jacobs, and other regional coffee leaders. Our more than 50,000 employees aim to enhance the experience of every beverage and coffee occasion while making a positive impact for people, communities, and the planet.
We strive to be an employer of choice, providing culture and opportunities that empower our team to grow and develop. We offer robust benefits to support your health and wellness as well as your personal and financial well-being. We also provide employee programs designed to enhance your professional growth and development, while ensuring you feel valued, inspired and appreciated at work.
Whatever your area of expertise, at KDP you can be a part of a team that's proud of its brands, partnerships, innovation and growth. Will you join us?
Keurig Dr Pepper is an equal opportunity employer and recruits qualified applicants and advances in employment its employees without regard to race, color, religion, gender, sexual orientation, gender identity, gender expression, age, disability or association with a person with a disability, medical condition, genetic information, ethnic or national origin, marital status, veteran status, or any other status protected by law.
A.I. Disclosure:
KDP uses artificial intelligence to assist with initial resume screening and candidate matching. This technology helps us efficiently identify candidates whose qualifications align with our open roles. AI does not make hiring decisions; all decisions throughout the hiring process are made by talent acquisition team members. If you prefer not to have your application processed using artificial intelligence, you may opt out by emailing your resume and qualifications directly to kdpjobs@kdrp.com in lieu of clicking Apply. In order for your application to be considered and opted out of AI, you must include the words "AI Opt-Out" and either job title and location or Job ID # in the email subject line in your email application.

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About Keurig Dr Pepper

Sourced by ZipRecruiter

Keurig Dr Pepper (KDP) is a leading coffee and beverage company in North America with dual headquarters in Burlington, MA and Plano, TX, with annual revenue in excess of $11 billion. KDP holds leadership positions in soft drinks, specialty coffee and tea, water, juice and juice drinks and mixers, and markets the #1 single serve coffee brewing system in the U.S. The Company maintains an unrivaled distribution system that enables its portfolio of more than 125 owned, licensed and partner brands to be available nearly everywhere people shop and consume beverages. With a wide range of hot and cold beverages that meet virtually any consumer need, KDP key brands include Keurig®, Dr Pepper®, Green Mountain Coffee Roasters®, Canada Dry®, Snapple®, Bai®, Mott's® and The Original Donut Shop®. The Company employs more than 25,000 employees and operates more than 120 offices, manufacturing plants, warehouses and distribution centers across North America.

Industry

Food services and drinking places

Company size

10,000+ Employees

Headquarters location

Burlington, MA, US

Year founded

2008

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