Program Manager Roles & Responsibilities • co-ordination and execution of digital marketing ... email. • Collaborate with other teams (agencies & data) to maximize available resources for ...
Program Manager Roles & Responsibilities • co-ordination and execution of digital marketing ... email. • Collaborate with other teams (agencies & data) to maximize available resources for ...
Marketing Program Manager
Torrance, CA · On-site
$85K - $100K/yr
Experience developing and executing email marketing campaigns and managing marketing calendars ... Strong program and project management skills * Data-driven mindset with the ability to analyze and ...
Quick apply
Marketing Program Manager
Torrance, CA · On-site
$85K - $100K/yr
Experience developing and executing email marketing campaigns and managing marketing calendars ... Strong program and project management skills * Data-driven mindset with the ability to analyze and ...
Email Marketing Manager
Lanham, MD · On-site
Oversee the implementation of multiple client email marketing programs and collaborates with cross-functional team members to strategize, build, and QA email campaigns from concept to deployment.
Email Marketing Manager
Lanham, MD · On-site
Oversee the implementation of multiple client email marketing programs and collaborates with cross-functional team members to strategize, build, and QA email campaigns from concept to deployment.
... email marketing and nurture programs based on audience segmentation and funnel stage. • Oversees marketing automation and CRM integration, ensuring accurate lead management, data flow, and ...
... email marketing and nurture programs based on audience segmentation and funnel stage. • Oversees marketing automation and CRM integration, ensuring accurate lead management, data flow, and ...
Email Marketing Manager
New York, NY · On-site
$82.77K - $135.98K/yr
The Email Marketing Manager will own the strategy, execution, and optimization of email marketing ... programs. This individual will play a critical role in translating business goals into scalable ...
Email Marketing Manager
New York, NY · On-site
$82.77K - $135.98K/yr
The Email Marketing Manager will own the strategy, execution, and optimization of email marketing ... programs. This individual will play a critical role in translating business goals into scalable ...
Email Marketing Manager
$82.77K - $135.98K/yr
The Email Marketing Manager will own the strategy, execution, and optimization of email marketing ... programs. This individual will play a critical role in translating business goals into scalable ...
Email Marketing Manager
$82.77K - $135.98K/yr
The Email Marketing Manager will own the strategy, execution, and optimization of email marketing ... programs. This individual will play a critical role in translating business goals into scalable ...
Email Marketing Manager
Pasadena, CA · On-site
Reporting to the VP of eCommerce, the Email Marketing Manager works as a team with our Campaign Deployment Manager to own and drive the strategy, execution and analysis of the email marketing program.
Email Marketing Manager
Pasadena, CA · On-site
Reporting to the VP of eCommerce, the Email Marketing Manager works as a team with our Campaign Deployment Manager to own and drive the strategy, execution and analysis of the email marketing program.
Email Marketing Specialist
San Antonio, TX · Remote
$26 - $31.17/hr
Email Marketing Specialist (Home Services) BxB Media | A BDR Company Location: Remote Pay: $26.00 ... programs * Segment audiences and manage CRM data for targeted communication strategies * Develop ...
Email Marketing Specialist
San Antonio, TX · Remote
$26 - $31.17/hr
Email Marketing Specialist (Home Services) BxB Media | A BDR Company Location: Remote Pay: $26.00 ... programs * Segment audiences and manage CRM data for targeted communication strategies * Develop ...
Email Marketing Manager
New York, NY · On-site
Oversee SMS marketing efforts, including scheduling, execution, and growth of the program * Develop monthly email content calendars to align with retail and promotional calendars * Manage outside ...
Email Marketing Manager
New York, NY · On-site
Oversee SMS marketing efforts, including scheduling, execution, and growth of the program * Develop monthly email content calendars to align with retail and promotional calendars * Manage outside ...
Email Marketing Manager
Washington, DC · On-site
$75K - $85K/yr
Partner with marketing and communications team members to support broader campaigns and programs. * Manage intake of email and CRM-related requests from departments outside marketing, ensuring proper ...
Quick apply
Email Marketing Manager
Washington, DC · On-site
$75K - $85K/yr
Partner with marketing and communications team members to support broader campaigns and programs. * Manage intake of email and CRM-related requests from departments outside marketing, ensuring proper ...
Email Marketing Manager
New York, NY · On-site
Oversee SMS marketing efforts, including scheduling, execution, and growth of the program * Develop monthly email content calendars to align with retail and promotional calendars * Manage outside ...
Email Marketing Manager
New York, NY · On-site
Oversee SMS marketing efforts, including scheduling, execution, and growth of the program * Develop monthly email content calendars to align with retail and promotional calendars * Manage outside ...
The Marketing Program Manager will work closely with the Product Marketing team to develop and ... Manage email marketing campaigns, including content creation, audience segmentation, and automation ...
The Marketing Program Manager will work closely with the Product Marketing team to develop and ... Manage email marketing campaigns, including content creation, audience segmentation, and automation ...
Email Marketing Manager
Washington, DC · Hybrid
$75K - $85K/yr
Partner with marketing and communications team members to support broader campaigns and programs. * Manage intake of email and CRM-related requests from departments outside marketing, ensuring proper ...
Email Marketing Manager
Washington, DC · Hybrid
$75K - $85K/yr
Partner with marketing and communications team members to support broader campaigns and programs. * Manage intake of email and CRM-related requests from departments outside marketing, ensuring proper ...
Email Marketing Manager
Manhattan, NY · Remote
Hands-on experience managing both strategy and execution of email programs, including segmentation ... Familiarity with marketing automation tools (experience with platforms like Customer.io or similar ...
Email Marketing Manager
Manhattan, NY · Remote
Hands-on experience managing both strategy and execution of email programs, including segmentation ... Familiarity with marketing automation tools (experience with platforms like Customer.io or similar ...
Email Marketing Manager
Washington, DC · On-site
$75K - $85K/yr
Partner with marketing and communications team members to support broader campaigns and programs. * Manage intake of email and CRM-related requests from departments outside marketing, ensuring proper ...
Email Marketing Manager
Washington, DC · On-site
$75K - $85K/yr
Partner with marketing and communications team members to support broader campaigns and programs. * Manage intake of email and CRM-related requests from departments outside marketing, ensuring proper ...
Email Marketing Manager
New York, NY · On-site
Oversee SMS marketing efforts, including scheduling, execution, and growth of the program * Develop monthly email content calendars to align with retail and promotional calendars * Manage outside ...
Email Marketing Manager
New York, NY · On-site
Oversee SMS marketing efforts, including scheduling, execution, and growth of the program * Develop monthly email content calendars to align with retail and promotional calendars * Manage outside ...
Email Marketing Manager
Manhattan, NY · Remote
$40K/yr
We're working with a highly established technology business to recruit an Email Marketing Manager into a fast paced and evolving digital marketing function. This is a genuinely exciting opportunity ...
Email Marketing Manager
Manhattan, NY · Remote
$40K/yr
We're working with a highly established technology business to recruit an Email Marketing Manager into a fast paced and evolving digital marketing function. This is a genuinely exciting opportunity ...
Email Marketing Manager
Las Vegas, NV · On-site
The Email Marketing Manager oversees the development of campaign strategies, segmentation frameworks, and performance optimization plans across all business units. This role owns the end-to-end ...
Email Marketing Manager
Las Vegas, NV · On-site
The Email Marketing Manager oversees the development of campaign strategies, segmentation frameworks, and performance optimization plans across all business units. This role owns the end-to-end ...
Email Marketing Coordinator
Broomall, PA · On-site
$45K - $55K/yr
... marketing programs. This is a great opportunity for someone earlier in their career who is ... In this role, you'll help manage promotional email campaigns, newsletters, and automated workflows ...
Quick apply
Email Marketing Coordinator
Broomall, PA · On-site
$45K - $55K/yr
... marketing programs. This is a great opportunity for someone earlier in their career who is ... In this role, you'll help manage promotional email campaigns, newsletters, and automated workflows ...
Senior Email Marketing Operations & Development Manager
Phoenix, AZ · Remote
$110K/yr
You will manage all aspects of our email marketing program, including coding and deploying campaigns, while collaborating with cross-functional teams to enhance customer engagement. The role offers a ...
Senior Email Marketing Operations & Development Manager
Phoenix, AZ · Remote
$110K/yr
You will manage all aspects of our email marketing program, including coding and deploying campaigns, while collaborating with cross-functional teams to enhance customer engagement. The role offers a ...
Email Marketing Program Manager information
See salary details
$17.55 - $23.82
0% of jobs
$23.82 - $30.09
3% of jobs
$30.09 - $36.36
6% of jobs
$42.05 is the 25th percentile. Wages below this are outliers.
$36.36 - $42.64
17% of jobs
$42.64 - $48.91
22% of jobs
The median wage is $49.48 / hr.
$48.91 - $55.18
12% of jobs
$55.18 - $61.45
11% of jobs
$63.65 is the 75th percentile. Wages above this are outliers.
$61.45 - $67.72
11% of jobs
$67.72 - $73.99
7% of jobs
$73.99 - $80.27
3% of jobs
$80.27 - $86.54
7% of jobs
$17
$54
$86
How much do email marketing program manager jobs pay per hour?
As of Jun 4, 2026, the average hourly pay for email marketing program manager in the United States is $54.82, according to ZipRecruiter salary data. Most workers in this role earn between $41.35 and $65.87 per hour, depending on experience, location, and employer.
What are the key skills and qualifications needed to thrive as an Email Marketing Program Manager, and why are they important?
To thrive as an Email Marketing Program Manager, you need expertise in campaign strategy, segmentation, analytics, and a strong understanding of email marketing best practices, usually supported by a degree in marketing or a related field. Familiarity with email marketing platforms like Mailchimp or Salesforce Marketing Cloud, as well as certifications such as HubSpot Email Marketing, are typically required. Strong project management, attention to detail, and effective communication skills help you coordinate cross-functional teams and optimize campaigns. These skills are essential for driving engagement, ensuring deliverability, and maximizing ROI from email marketing initiatives.
What are some typical challenges an Email Marketing Program Manager faces when coordinating campaigns across multiple departments?
Email Marketing Program Managers often collaborate with creative, product, and analytics teams to launch successful campaigns. A common challenge is aligning timelines and priorities across these groups, especially when last-minute changes or approvals are needed. Balancing strategic planning with fast-paced execution requires strong communication and organizational skills. Building effective relationships and setting clear expectations with stakeholders can greatly help in overcoming these hurdles.
What does an Email Marketing Program Manager do?
An Email Marketing Program Manager is responsible for planning, executing, and optimizing email marketing campaigns to engage customers and drive business goals. They develop strategies, manage email lists, segment audiences, create content, and analyze campaign performance. Their role often involves collaborating with creative, sales, and analytics teams to ensure consistent messaging and effective targeting. Additionally, they monitor key metrics like open rates, click-through rates, and conversions to refine future campaigns.
What is the difference between Email Marketing Program Manager vs Email Marketing Specialist?
| Aspect | Email Marketing Program Manager | Email Marketing Specialist |
|---|---|---|
| Responsibilities | Oversees entire email campaigns, strategy, and performance analysis | Executes email campaigns, creates content, and manages lists |
| Required Skills | Strategic planning, analytics, project management | Copywriting, email platform proficiency, list segmentation |
| Experience & Certifications | Experience in campaign management, certifications like HubSpot or Mailchimp | Experience in email marketing, certifications often optional |
| Work Environment | Collaborates with marketing teams, often in corporate settings | Works closely with marketing teams, often in digital marketing agencies |
The main difference is that the Email Marketing Program Manager focuses on strategic planning, overseeing campaigns, and analyzing performance, while the Email Marketing Specialist handles the execution, content creation, and day-to-day email tasks. Both roles require familiarity with email platforms and marketing tools, but the Program Manager typically has a broader scope and more strategic responsibilities.
More about Email Marketing Program Manager jobs
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What states have the most Email Marketing Program Manager jobs? States with the most job openings for Email Marketing Program Manager jobs include:
What job categories do people searching Email Marketing Program Manager jobs look for? The top searched job categories for Email Marketing Program Manager jobs are:
Full-time
Medical, Dental, Vision, Retirement, PTO
Posted 23 days ago
Job description
Description: Job Description • CRM Functional Marketing Processes; Program Manager Roles & Responsibilities • co-ordination and execution of digital marketing programs. This includes ownership of the build and deployment of various marketing programs including validation and testing. • Coordinate with various teams including design, editorial and client to create a cohesive marketing calendar.
• Ability to perform and support all marketing campaign efforts including segmentation, HTML production/testing and quality assurance of all outbound campaigns across email. • Collaborate with other teams (agencies & data) to maximize available resources for client support and successful outcomes. • Track ongoing progress of projects and deliver timely updates to clients.
• Manage all technical aspects of marketing automation and CRM integration. Communicate issues and technical roadblocks effectively • Be knowledgeable on digital marketing best practices, technologies and trends. CAN-SPAM best practices and GDPR compliance is followed.
• Monitor internal testing results and industry best practices. Integrate learning to ensure optimal results, improved deliverability, and compliance around permission-based marketing • Monitor daily campaign deliverability, ensuring high inbox success rate for all campaigns. • Leverage campaign management best practices to optimize campaign performance, including techniques like A/B or multivariate testing, personalization, and segmentation Technical/Functional Skills • Work with engineering partners to manage new data requirements, and rationalize the campaign roadmap accordingly • 10+ years of campaign management skills, ability to multitask effectively, and work cross-functionally • 8+ years of experience with SFMC, AEM, ACS, HubSpot, Eloqua • Experience as a project manager in an agile project environment • Content / HTML experience - Content Testing and QA • Ability to thrive in a fast-paced, fluid environment • Intermediate MS Excel • Ability to multi-task and manage stakeholders within a dynamic business environment • Extremely detail-oriented approach with strong analytical skills • Extensive understanding of digital marketing business practices • Knowledge of end-to-end campaign management processes • Excellent technical & analytical skills with strong business acumen • Previous experience working with Microsoft will be an added advantage • Passion to drive improvement in the overall customer experience • Experience working across multiple agencies/stakeholders and teams • Basic to intermediate SQL skills and ability to query multiple data sources for debugging and troubleshooting • Familiar with project management tracking tools like Azure Dev Ops, MS Projects, Jira, etc.
• Experience managing a team is a plus • Motivate the team and manage deliverables on a day-to-day basis Qualifications • 10-12 years of experience • Location for the position will be in Bellevue , WA • Bachelors or Master's Degree TCS Employee Benefits Summary: • Discretionary Annual Incentive. • Comprehensive Medical Coverage: Medical & Health, Dental & Vision, Disability Planning & Insurance, Pet Insurance Plans. • Family Support: Maternal & Parental Leaves.
• Insurance Options: Auto & Home Insurance, Identity Theft Protection. • Convenience & Professional Growth: Commuter Benefits & Certification & Training Reimbursement. • Time Off: Vacation, Time Off, Sick Leave & Holidays.
• Legal & Financial Assistance: Legal Assistance, 401K Plan, Performance Bonus, College Fund, Student Loan Refinancing. #LI-MG2
About Tephra
Sourced by ZipRecruiter
Tephra is an esteemed company based in Woodbridge, NJ, US, well-regarded within the realm of IT consulting and technology services. By perusing through its official website, tephra.com, one discerns that Tephra has carved out a unique niche since its inception, bridging the gap between complex technical problems and corresponding business solutions. The firm has been dedicated to supporting its clients’ needs by developing and implementing comprehensive strategies, tailored solutions, and superior customer service. Operating within IT consulting, it provides services for several sectors including Banking & Financial Services, Telecom, Healthcare, Pharmaceuticals, Consumer Products, Energy, and Utilities, among others. Tephra's mission revolves around one core principle – reliability. They strive for client satisfaction by maintaining high service standards and employing a pool of talented and dedicated professionals.
Industry
Recruiting and staffing services
Company size
11 - 50 Employees
Headquarters location
NJ, US
Year founded
1999