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Gym Marketing Jobs (NOW HIRING)

The Field Marketing Manager at Gold's Gym will lead field marketing initiatives to enhance brand presence and drive engagement within local communities. This role will oversee the development and ...

The Field Marketing Manager at Gold's Gym will lead field marketing initiatives to enhance brand presence and drive engagement within local communities. This role will oversee the development and ...

The Field Marketing Manager at Gold's Gym will lead field marketing initiatives to enhance brand presence and drive engagement within local communities. This role will oversee the development and ...

Plan and promote special events for the gym on a monthly basis, using corporate marketing as needed. * Responsible for ensuring that the facility is clean and operationally sound. Job Qualifications:

Plan and promote special events for the gym on a monthly basis, using corporate marketing as needed. * Responsible for ensuring that the facility is clean and operationally sound. Job Qualifications:

This role offers valuable experience in small business operations, sales, marketing, team ... My Gym White Rock is preparing for our Fall 2026 opening. During the pre-opening phase, you'll ...

Gym Manager

Clanton, AL · On-site

$38K - $45K/yr

Employee discounts We are now hiring gym managers to work in our new and existing clubs in one of ... Member referrals, marketing, and community outreach generate at least 50% of club tours necessary ...

We are seeking experienced Gym Manager with sales expertise to oversee all aspects of gym ... Ensure all equipment is in working order and properly maintained * B2B marketing to attract new ...

Gym Manager

Clanton, AL · On-site

$38K - $45K/yr

Employee discounts We are now hiring gym managers to work in our new and existing clubs in one of ... Member referrals, marketing, and community outreach generate at least 50% of club tours necessary ...

Brand promoters - when you love your gym, others will too. The club manager establishes ... This person also helps coordinate and execute engagement campaigns, national marketing campaigns ...

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Gym Marketing information

See salary details

$31.5K

$94.7K

$175.5K

How much do gym marketing jobs pay per year?

As of Jul 26, 2026, the average yearly pay for gym marketing in the United States is $94,654.00, according to ZipRecruiter salary data. Most workers in this role earn between $48,000.00 and $140,000.00 per year, depending on experience, location, and employer.

What is a Gym Marketing job?

A Gym Marketing job involves promoting a fitness center to attract new members and retain existing ones. This includes developing advertising campaigns, managing social media, creating promotional offers, and organizing community events. Gym marketers analyze market trends, customer preferences, and competitors to optimize marketing strategies. Their goal is to increase brand awareness and drive membership sales through targeted outreach and engagement.

What are the key skills and qualifications needed to thrive in the Gym Marketing position, and why are they important?

To thrive in Gym Marketing, you need a solid background in digital marketing, brand management, and campaign strategy, often supported by a degree in marketing or related fields. Experience with tools like social media management platforms, email marketing systems, SEO/SEM analytics, and graphic design software is highly valuable. Strong communication, creativity, and problem-solving skills help you engage with diverse audiences and adapt to market changes. These competencies ensure effective promotion of the gym's services, increased membership, and a lasting positive brand image.

What are the typical daily responsibilities of someone working in Gym Marketing?

Professionals in Gym Marketing usually manage and execute promotional campaigns, create engaging social media content, and analyze metrics to assess campaign effectiveness. They also collaborate closely with sales teams, trainers, and management to align marketing strategies with business goals and seasonal programs. Daily tasks often include monitoring online feedback, responding to customer inquiries, and organizing special events or partnerships with local businesses. This dynamic mix of creative, analytical, and collaborative work keeps the role both challenging and rewarding.

More about Gym Marketing jobs
What cities are hiring for Gym Marketing jobs? Cities with the most Gym Marketing job openings:
What are the most commonly searched types of Gym Marketing jobs? The most popular types of Gym Marketing jobs are:
What states have the most Gym Marketing jobs? States with the most job openings for Gym Marketing jobs include:
Infographic showing various Gym Marketing job openings in the United States as of July 2026, with employment types broken down into 1% As Needed, 74% Full Time, 23% Part Time, 1% Contract, and 1% Nights. Highlights an 96% Physical, 2% Hybrid, and 2% Remote job distribution, with an average salary of $94,654 per year, or $45.5 per hour.
Marketing Manager

Marketing Manager

Gold's Gym

Round Rock, TX • On-site

Full-time

Posted 28 days ago


Job description

The Field Marketing Manager at Gold's Gym will lead field marketing initiatives to enhance brand presence and drive engagement within local communities. This role will oversee the development and implementation of local marketing plans, collaborating closely with GM's, District Managers, and the Gold's Gym Marketing Team. This role offers an exciting opportunity to contribute to the growth and success of Gold's Gym by leveraging your marketing expertise and passion for fostering community engagement.
Key Responsibilities:
  • Develop and execute marketing plans for corporate-owned Gold's Gyms, focusing on increasing brand awareness and driving traffic.
  • Support the implementation of company-owned specific marketing programs regarding, but not limited to, project ownership; distribution of program. communication; curation of creative materials, development, review and routing of program results tracking; and coordination with cross-functional teams.
  • Concept, implement, pilot and evaluate new programs for potential systemwide implementation.
  • Foster targeted interactions with local communities to promote Gold's Gym locations and initiatives.
  • Collaborate with field operators to develop region-specific marketing strategies aligned with sales goals.
  • Mobilize and motivate internal and external teams to bring corporate and brand business objectives to life while ensuring collaboration, communication, trust, efficiency and quality of the work.
  • Plan and execute integrated field campaigns utilizing various channels, including email, direct mail, digital, and others as deemed appropriate.
  • Support location-specific marketing programs, including fundraisers, sponsorships, community outreach, trade deals, and events.
  • Independently coordinate marketing and community events, manage vendors, and oversee marketing collateral.
  • Manage and track spending of the local portion of the marketing budget
  • Monitor performance through analysis of key metrics and prepare comprehensive reports.
  • Manage relationships with external vendors to ensure high-quality and timely execution of marketing programs.
  • Conduct market and industry research to identify trends and opportunities.
  • Develop and execute the marketing plans for new gym presales, grand openings, and location remodels.
  • Other duties as assigned.

  • Bachelor's degree in business administration, marketing, communications, or related field, with 3-5 years of relevant marketing experience. Regional/national multi-unit chain experience preferred.
  • Strong organizational and project management skills with attention to detail.
  • Excellent written and verbal communication skills, including copywriting and proofreading.
  • Proficiency in various marketing platforms, channels, and best practices, including social, digital, email, and traditional marketing.
  • Self-starter with the ability to independently drive projects forward, prioritize tasks, and meet deadlines.
  • Strong analytical skills for data analysis and reporting.
  • High level of creativity.
  • Travel required, approximately 30-40%.