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Director Media Strategy Jobs (NOW HIRING)

Code3

Who You Are Code3 is looking for a strategic and client-obsessed Associate Director, Media Strategy & Client Partnerships to lead connected media strategy for a portfolio of DTC brands. This role ...

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How much do director media strategy jobs pay per year?

As of Jul 5, 2026, the average yearly pay for director media strategy in the United States is $139,100.00, according to ZipRecruiter salary data. Most workers in this role earn between $117,500.00 and $145,000.00 per year, depending on experience, location, and employer.

What are some common challenges faced by a Director of Media Strategy when aligning cross-functional teams?

Directors of Media Strategy often encounter challenges in aligning goals and priorities across marketing, creative, analytics, and sales teams. Balancing diverse perspectives while maintaining a consistent media approach requires strong communication and negotiation skills. Building consensus around data-driven strategies and adapting quickly to shifting market trends are crucial for success. Regular cross-department meetings and clear documentation of objectives can help streamline collaboration and ensure unified campaign execution.

What kind of jobs in media bring in $150,000 a year?

In media, roles such as Media Director, Senior Media Strategist, or Media Agency Executive often earn $150,000 or more annually, especially with extensive experience, strong negotiation skills, and proficiency in data analysis and media planning tools. These positions typically require leadership responsibilities and a deep understanding of digital and traditional media channels.

What is the highest paying job in media?

The highest paying roles in media often include executive positions such as Chief Media Officer or Vice President of Media, which oversee strategic planning and large-scale campaigns. These roles typically require extensive experience, leadership skills, and knowledge of media buying, analytics, and digital tools, with salaries reaching into the high six or seven figures for top executives.

What does a director of media strategy do?

A director of media strategy develops and oversees advertising and media plans to reach target audiences effectively. They analyze market data, coordinate with creative teams, and manage media budgets to optimize campaign performance using tools like media planning software. Strong leadership and strategic thinking are essential for success in this role.

What are the 5 M's of media strategy?

The 5 M's of media strategy are Mission, Money, Message, Media, and Measurement. These elements help media strategists, including those in roles like Director of Media Strategy, develop effective campaigns by defining objectives, budget, target audience, channels, and evaluating results.

What are the key skills and qualifications needed to thrive as a Director of Media Strategy, and why are they important?

To thrive as a Director of Media Strategy, you need deep expertise in media planning, analytics, and campaign management, often supported by a degree in marketing, communications, or a related field. Familiarity with media buying platforms, analytics tools like Google Analytics, and certification in digital advertising (such as Google Ads or Facebook Blueprint) are typically required. Strong leadership, strategic thinking, and excellent communication skills help you lead teams and align stakeholders. These abilities ensure effective media campaigns that drive brand growth and achieve organizational objectives in a competitive landscape.
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Director Media Strategy jobs near you

Director, Media Strategy (Pharma)

Publicis Groupe Holdings B.V

Chicago, IL

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 10 days ago

Job description

Company Description

PHM is the leading health media agency in the US, built for the modern healthcare experience. Here, industry depth meets media scale, where data becomes direction, where creativity and storytelling bring truth to life, and where orchestration replaces fragmentation.

Dedicated to making brands discovered, PHM redefines what media can do through data, content, and creativity. Because in modern healthcare, the brands that are found are the ones that lead. And when brands lead, advantage follows. Go deeper. Be found.

Overview

The Director, Strategy is responsible for leading the development and execution of integrated media strategies across pharmaceutical and healthcare clients. This role provides strategic leadership to account teams, oversees cross-channel media planning, and serves as a trusted advisor to clients and internal stakeholders. Reporting to the Vice President, Strategy, the Director plays a key role in driving business results, developing talent, and advancing strategic thinking across brands and accounts

Responsibilities

Strategic Leadership & Media Planning

  • Lead the development of audience-centric, insight-driven media strategies across HCP, DTC, Payer, and other healthcare audiences.
  • Oversee the strategic direction, channel architecture, and budget allocation across assigned accounts.
  • Translate business objectives, market dynamics, customer insights, and performance data into actionable media recommendations.
  • Guide teams through annual planning, tactical planning, optimization, and measurement processes.
  • Ensure media strategies align with broader brand, marketing, and business objectives.
  • Partner with analytics, investment, activation, and client engagement teams to deliver integrated solutions.
  • Identify opportunities to introduce innovative media approaches, emerging channels, and evolving healthcare marketing trends.
  • Contribute strategic expertise to new business opportunities, pitches, and agency initiatives.

Client Leadership

  • Build and maintain strong relationships with key client stakeholders.
  • Serve as a strategic consultant, helping clients navigate complex marketing challenges and opportunities.
  • Present media recommendations, strategic rationale, and performance insights with confidence and clarity.
  • Anticipate client needs and proactively provide solutions that support business growth.
  • Demonstrate a deep understanding of clients' brands, competitive landscape, customer journeys, and market dynamics.
  • Elevate the quality and strategic rigor of all client-facing deliverables.

Team Leadership & Talent Development

  • Lead, mentor, and develop Strategy team members across assigned accounts.
  • Foster a collaborative, inclusive, and high-performing team environment.
  • Provide ongoing coaching, performance feedback, and career development support.
  • Ensure team members are trained on agency processes, planning frameworks, and media tools.
  • Support onboarding and integration of new hires.
  • Participate in performance management, goal setting, and talent review processes.
  • Help recruit, interview, and retain top strategic talent.

Cross-Functional Collaboration

  • Partner closely with Client Engagement, Analytics, Investment, Activation, and Creative teams to deliver integrated client solutions.
  • Align stakeholders around strategic recommendations and account priorities.
  • Represent media strategy perspectives in internal and external meetings.
  • Help establish processes that improve efficiency, quality, and collaboration across teams.
  • Contribute to agency thought leadership and strategic best practices.

Industry & Technical Expertise

  • Maintain deep expertise in pharmaceutical marketing, healthcare regulations, and evolving media landscapes.
  • Stay informed on industry trends, emerging technologies, consumer behaviors, and competitive activity.
  • Demonstrate expertise across traditional, digital, programmatic, social, search, video, and omnichannel media strategies.
  • Leverage media research, audience intelligence, measurement, and planning tools to inform recommendations.
  • Continuously expand knowledge of agency capabilities, products, and healthcare marketing innovations.

Requirements

  • Strong strategic thinking and problem-solving skills.
  • Proven ability to lead teams and manage multiple priorities in a fast-paced environment.
  • Demonstrated success building relationships with clients, internal partners, and senior stakeholders.
  • Strong presentation, communication, and storytelling skills.
  • Ability to influence decision-making through data, insights, and strategic recommendations.
  • Collaborative leadership style with a commitment to coaching and team development.
  • Embodies agency values of Accountability, Collaboration, Empathy, Equanimity, Integrity, and Respect.
Qualifications
  • 8+ years of media strategy, planning, or integrated marketing experience.
  • 3+ years of people management experience.
  • Pharmaceutical, healthcare, or life sciences marketing experience required.
  • Experience developing omnichannel media strategies across HCP and DTC audiences.
  • Strong understanding of media research, planning, and measurement tools.
  • Experience managing multiple brands, clients, and cross-functional teams.
Additional Information

Our Publicis Groupe motto "Viva La Difference" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

If you require accommodation or assistance with the application or onboarding process specifically, please contact USMTTACompliance@publicis.com.

All your information will be kept confidential according to EEO guidelines.

 Compensation Range: USD $106,780.00 - USD $153,405.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 8/2/2026.Employment Type: FULL_TIME

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