Director Event Jobs in Buffalo, NY (NOW HIRING)

Foundry's B2B brands have built direct audience relationships through websites, newsletters, events, and community for decades. The mandate now is toaccelerate:Grow those audiences significantly, deepen engagement, and makeone-to-one audiencerelationships the dominant revenue driver across the portfolio. 

As Global Editorial Director- B2B,you will own editorial identity and strategy for five globallyrecognizedenterprise brands, leada team organized bydesks and topicality, andoperateas a peer to our Editorial Director- Consumer. Each brandleans intoits own distinctive voice, while centralizedfunctionsacrossaudiencedevelopment,content operations (SEO/GEO), video, and revenue provide the shared infrastructure behind them all. This position will be required to be in the office full-time. 

Your job, simply:Make B2B editorial the single most valuable driver of audience growth across the Foundry ecosystem. 

MORE ABOUTYOUR BRANDS 

• CIO, CSO,Computerworld,NetworkWorld-Role-based audiences: IT leadersand professionalsdefined by their job and decision authority. 

• InfoWorld -Topic-based audience: developers and architects defined by the(AI)platforms and tools they use. 

WHAT YOU'LL DO 

Set editorial strategy 

• Define the voice, positioning, and content strategy for each brand - develop adistinctive identityfor each,withall sharinga singleoperational backbone. 

• Apply the role-based vs. topic-based audience distinction asagoverning principle across the portfolio. 

• Treat AI as infrastructure woven through every brand's coverage, not a standalone beat. 

Buildateamofcreator-journalists 

• Recruitanddevelopcreator-journalists who combine deepsubject matterauthoritywithmulti-platformpresence - across articles,newsletters, video, social,andevent stages. 

• Cultivate individual editorial voices that build subscriber relationships and become trusted names in their fields. 

Growanddeepentheaudience 

• Expand the subscriber base and increase engagement across every brand, ensure every editorial surface - article, newsletter, video, event session - feeds the subscriber pool. 

• Keep audiences inside the Foundry media ecosystem: moving readers across brands, into events, and back again rather than losing them to external platforms. 

• Own a composite audience-quality scorecard spanning reach quality, relationship depth, revenue contribution, and platform capital. 

Designcontentfortwoworlds 

• Every piece of B2B contentshouldwork in two modes: machine-readable for AI and search surfaces (structured, data-rich,andoptimizedfor LLMs) and human-first for trust and community (personality-led, opinionated, relationship-building).Youreditorialoperationdeliversboth,everytime. 

Integrateacrosstheorganization 

• Partner withourContent Operationsteamon publishing workflows and cross-brand content flow, with Audience Revenue on subscriptions and paywalls, with Video & New Media ondistributing content across all platforms, and with Events on editorial-to-event programming. 

• Support commercial strategy without compromising editorial integrity.Managebudgetsandresourcesagainstthecontentmodellink framework. 

• Represent Foundry's B2B brands externally - on stage, on panels, across digital channels. 

HOW YOU'LL BE MEASURED 

• Subscriber pool growth per brand (newsletter + registered + paid). 

• Audience quality and engagement depth across all five brands. 

• Anonymous-to-addressable conversion rate on editorial landing pages. 

• Cross-brand and cross-platform audience retention within the Foundry ecosystem. 

• Creator-Journalist audience-building: subscriber growth per byline, engagement per creator. 

• SEO and GEO performance: organic visibility, AI-surface citation rates. 

• Budget and resource management againstforecast. 

WHAT YOU BRING 

• 10+ years in editorial leadership in B2B technology, enterprise media, or an adjacent industry. 

• An established network across the enterprise IT world - relationships with CIOs, CTOs, vendors, analysts, and conferenceorganizersyou can activate from day one. 

• Track recordleading high-performing, globally distributed editorial teams withnamed-brand authority. 

• Deep understanding of enterprise ITbuyers - their roles, their decision journeys, their pain points. 

• Fluency in audience strategy: growing websites, newsletters, community, and events - not just page views and programmatic reach. 

• Experience building or running a creator- or personality-led editorial model. 

• Comfort in alayeredorganization - leading through influence as much as directauthority, andpartnering with shared functions that serve multiple brands. 

• Strong editorial judgement paired with commercial awareness and data literacy.