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Digital Strategy Director Jobs (NOW HIRING)

The Senior Director will oversee the web experience strategy, user experience design, digital discoverability, and web performance - and serve as the primary strategic owner of WWF's relationship ...

$132K - $165K/yr

As an award-winning digital product consultancy and the digital division of TELUS, one of Canada ... As Director, Strategy & Change Enablement, you'll sit at the intersection of vision and execution.

Strategy Director

$150K - $190K/yr

As a Strategy Director, you'll lead the strategy behind digital brand experiences, helping transform brands into thoughtful, user-centered digital experiences. You'll oversee a team of UX strategists ...

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Digital Strategy Director information

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$97.5K

$142.5K

$194.5K

How much do digital strategy director jobs pay per year?

As of Jul 4, 2026, the average yearly pay for digital strategy director in the United States is $142,462.00, according to ZipRecruiter salary data. Most workers in this role earn between $107,000.00 and $176,000.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Digital Strategy Director, and why are they important?

To thrive as a Digital Strategy Director, you need expertise in digital marketing, analytics, business strategy, and often a relevant degree such as in marketing, communications, or business. Mastery of tools like Google Analytics, CRM platforms, marketing automation software, and data visualization systems is typically required, along with certifications such as Google Analytics or HubSpot. Strong leadership, strategic thinking, and communication skills help to inspire teams and articulate digital visions to stakeholders. These skills are vital to driving organizational growth, ensuring effective cross-functional execution, and maintaining a competitive edge in the digital landscape.

What does a digital strategy director do?

A digital strategy director develops and oversees a company's online marketing and digital initiatives to align with business goals. They analyze market trends, coordinate cross-functional teams, and utilize tools like analytics platforms to optimize digital campaigns and improve online presence.

How does a Digital Strategy Director typically collaborate with other departments within an organization?

A Digital Strategy Director works closely with various departments such as marketing, IT, sales, and product development to ensure digital initiatives align with overall business goals. Collaboration often involves leading cross-functional teams, facilitating communication between stakeholders, and translating digital objectives into actionable plans. This role requires a strong ability to build consensus, manage expectations, and integrate feedback from multiple sources to drive cohesive digital transformation efforts.

How much does a strategy director earn?

A strategy director typically earns between $100,000 and $200,000 annually, depending on experience, industry, and location. Senior roles may include bonuses and benefits, and strong leadership and strategic planning skills are essential for this position.

How much does a director of digital strategy make?

A director of digital strategy typically earns between $100,000 and $180,000 annually, depending on experience, industry, and location. They often oversee digital marketing initiatives, develop strategic plans, and utilize tools like analytics platforms to measure success.

What kind of jobs in media bring in $150,000 a year?

In media, roles such as Digital Strategy Director, Senior Media Manager, or Content Director often earn $150,000 or more annually, especially with extensive experience, leadership skills, and proficiency in data analytics and digital marketing tools. These positions typically require strategic planning, team management, and a strong understanding of digital platforms and audience engagement.
More about Digital Strategy Director jobs
What cities are hiring for Digital Strategy Director jobs? Cities with the most Digital Strategy Director job openings:
What are the most commonly searched types of Digital Strategy jobs? The most popular types of Digital Strategy jobs are:
What states have the most Digital Strategy Director jobs? States with the most job openings for Digital Strategy Director jobs include:
What job categories do people searching Digital Strategy Director jobs look for? The top searched job categories for Digital Strategy Director jobs are:
Infographic showing various Digital Strategy Director job openings in the United States as of June 2026, with employment types broken down into 1% As Needed, 84% Full Time, 13% Part Time, 1% Temporary, and 1% Contract. Highlights an 81% Physical, 5% Hybrid, and 14% Remote job distribution, with an average salary of $142,462 per year, or $68.5 per hour.
Manager Digital Strategy

Full-time

Medical, Retirement, PTO

Posted 3 days ago


Interra Credit Union rating

8.4

Company rating: 8.4 out of 10

Based on 6 frontline employees who took The Breakroom Quiz


Job description

As the Manager Digital Strategy, you will be responsible for establishing, leading, and directing the implementation of a comprehensive digital strategy that supports the credit union’s strategic goals and delivers an exceptional, end-to-end digital member experience. You are accountable for the full digital ecosystem, including digital product strategy, digital systems, digital development, and digital support functions. You will oversee the design, development, delivery, optimization, and support of digital platforms, ensuring they are innovative, scalable, secure, and member-focused. This role provides enterprise leadership across digital product management, product development, system administration, and development execution—aligning all functions under a unified roadmap that drives engagement, growth, and operational excellence.

 You will lead and develop a high-performing team across digital product, systems, development, and support roles—ensuring clear accountability, prioritization, and alignment to Interra’s strategy. This includes translating strategic vision into executable roadmaps, managing vendor and fintech relationships, and ensuring delivery of new capabilities from concept through production support. You will work collaboratively across the organization to optimize member and staff experience, leveraging data, technology, and emerging trends to continuously evolve Interra’s digital ecosystem.

 Direct Reports: Digital Systems and Product Development; Digital Solutions and Partnerships; Digital Product Specialist; Digital Developer

HOW YOU WILL MAKE AN IMPACT

35%            Provide strategic leadership in defining and executing the vision and roadmap for Interra’s digital ecosystem, ensuring alignment across product, systems, development, and support functions. Drive innovation, personalization, and continuous improvement of digital member experiences across all channels. Assess current and future state capabilities, identifying gaps and opportunities across platforms, products, and processes. Establish digital priorities that maximize member engagement, satisfaction, acquisition, and retention. Communicate a clear digital strategy across the organization and ensure alignment with enterprise goals.

25%            Oversee the full lifecycle of digital products and platforms, from strategy and prioritization through design, development, launch, and ongoing optimization. Ensure effective integration across digital systems, fintech solutions, and internal platforms. Provide leadership across: Digital Product Management, Digital Systems, and Digital Development ensuring cross-functional coordination to deliver high-quality digital solutions that meet member, operational, and regulatory expectations.

15%            Lead, coach, and develop a multi-functional digital team, including product, systems, development, and support roles. Establish clear goals, performance expectations, and accountability aligned to strategic priorities. Foster a culture of collaboration, ownership, and innovation, ensuring strong alignment across all digital functions. Build bench strength and future capabilities by mentoring leaders and technical experts within the team.

10%            Develop and execute strategies leveraging data, analytics, and digital tools to drive membership growth, engagement, and product adoption. Partner with Data Strategy, Marketing, and business units to translate insights into targeted digital experiences and measurable outcomes. Track and report on performance across digital KPIs, including platform utilization, member experience, conversion, and operational efficiency. Use insights to continuously refine strategy and execution.

10%            Oversee relationships with digital vendors, fintech partners, and service providers. Evaluate performance, negotiate service levels, and identify new partnership opportunities aligned to strategic priorities. Ensure all vendor solutions integrate effectively into the broader digital ecosystem. Ensure all digital systems and initiatives meet regulatory, compliance, and cybersecurity standards in partnership with IT, Risk, and Compliance. Stay informed on emerging technologies and industry trends, including AI, automation, and digital banking innovations. Champion innovation through pilots, proofs of concept, and continuous improvement initiatives that enhance member and employee experiences.

 --                 Must comply with all company policies and procedures, applicable laws, and regulations, including but not limited to, the Bank Secrecy Act, the USA PATRIOT Act, and the Office of Foreign Assets Control.

WHAT YOU WILL NEED TO SUCCEED

Experience

10+ years’ experience managing a digital banking strategy to include 3 years’ experience in data analytics is preferred plus 5+ years leading and managing teams.

Education / Certifications / Licenses

This level of knowledge is acquired through completion of a required Bachelor’s degree in Business, Analytics, Digital Technologies or other related field. Experience and/or certification in UX design preferred. Must have and maintain a valid driver’s license.

 

PREFERRED SKILLS

-  Advanced and comprehensive knowledge of all product offerings.

-  Advanced proficiency in Microsoft Office (Outlook, Word, Excel, PowerPoint).

-  Demonstrated knowledge of credit union regulations, products, policies, procedures, and services.

-  Interpersonal skills to represent the credit union in a professional and positive way, both internally and externally at all times.

-  Exceptional level of commitment to our culture and community.

-  Professional appearance and demeanor, excellent interpersonal relations skills, and positive, optimistic outlook.

-  Ability to establish and maintain positive working relationships with management, peers, employees and vendors, and the ability to effectively resolve conflict.

-  The ability to motivate or influence internal or external senior level professionals is a critical part of the job, requiring a significant level of influence and trust.

-  Obtaining cooperation and agreement on important outcomes via frequently complex, senior level dialogues, as well as a professional level of written communication skills are essential to the position.

-  Strong team player with outstanding communication, organization, and collaboration skills.

-  Able to gather, understand and interpret data to draw conclusions and make quality decisions.

-  Ability to provide world class member service while executing Interra’s vision, mission, and delivery of Core Values.

INTERPERSONAL SKILLS

-  The ability to motivate or influence internal or external senior level professionals is a critical part of the job, requiring a significant level of influence and trust.

-  Obtaining cooperation and agreement on important outcomes via frequently complex, senior level dialogues, as well as a professional level of written communication skills are essential to the position.

COMPETENCIES

Drive Engagement - Demonstrates drive and fosters an inclusive environment that motivates others. Alters approach to each person to promote optimal performance and commitment to the Interra mission, vision, and objectives.

Functional Expertise - Possesses a sufficient level of technical and professional skill or knowledge in position-related areas; keeps up with current developments and trends in areas of expertise; actively seeks ways to grow and be challenged using both formal and informal development activities.

Interpersonal Savvy - Ensures that employees understand the full range of their responsibilities with an emphasis upon standards and results. Also provides necessary support, including balanced and timely feedback.

Process Management – Determines the processes necessary to get things done; organizes people and activities effectively; separates and combines tasks into efficient workflows; creates appropriate measurement systems; leverages synergy and integration to improve efficiency; simplifies complex processes; gets more out of fewer resources.

Resourceful – Mobilizes and deploys resources (human capital, finances, materials, support, information) effectively and efficiently to accomplish objectives. Can think outside of the box using knowledge of internal structures, processes, and culture to achieve objectives.

Strategic Agility - Anticipates future possibilities and consequences clearly. Uses broad knowledge and perspective to forecast trends accurately. Future oriented and creates competitive strategies and plans.

ADA REQUIREMENTS

Physical Requirements

-  Able to bend, sit, and stand in order to perform primarily sedentary work with limited physical exertion and occasional lifting of up to 10 lbs.

-  Must be capable of climbing / descending stairs in an emergency situation.

-  Must be able to operate routine office equipment including computer terminals and keyboards, telephones, copiers, facsimiles, and calculators.

-  Must be able to routinely perform work on computer for an average of 6-8 hours per day, when necessary.

-  Must be able to work extended hours or travel off site whenever required or requested by management.

-  Must be capable of regular, reliable, and timely attendance.

 

Working Conditions

-  Must be able to routinely perform work indoors in climate-controlled shared work area with minimal noise.

Mental and/or Emotional Requirements

-  Must be able to perform job functions independently and work effectively either on own or as part of a team.

-  Must be able to plan and direct the work activities of self and others.

-  Must be able to read and carry out various complicated written and oral instructions.

-  Must be able to speak clearly and deliver information in a logical and understandable sequence.

-  Must be capable of dealing calmly and professionally with numerous different personalities from diverse cultures at various levels within and outside of the organization and demonstrate highest levels of customer service and discretion when dealing with the public.

-  Must be able to perform responsibilities with composure under the stress of deadlines / requirements for extreme accuracy and quality and/or fast pace.

-  Must be able to effectively handle multiple, simultaneous, and changing priorities.

-  Must be capable of exercising highest level of discretion on both internal and external confidential matters.

ACKNOWLEDGEMENT

Nothing in the position description restricts management’s right to assign or reassign duties and responsibilities to this job at any time.  Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. This Job description is not a contract and should not be constructed as a guarantee of employment for any period of time.  Interra Credit Union is an Equal Opportunity Employer and does not discriminate against employees or applicants based on race color, religion, sex/gender, national origin, disability, age, or any other category protected by law.

Why JoinIN

  • Culture: We believe that a positive work environment is key to success. Staying engaged, informed, and keeping it fun, is how we achieve this.
  • Professional Growth: Our Learning and Development Team not only provide day 1 training but continuous improvement and career development for all levels.
  • Competitive Salary: Attractive compensation package with performance-based incentives and bonuses.
  • Benefits: Comprehensive health insurance, 401(k) matching, tion reimbursement, company holidays, and generous PTO.
  • Community Involvement: Being an active member in communities that we are a part of is important to us. We live here, work here and stay involved here!
  • Visit our Opportunities page for more information.

For more information about the role or the application process, please reach out to Ali Barden, AVP Talent Acquisition and Retention Lead at alib@interracu.com


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