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Director Of Marketing Strategy Jobs (NOW HIRING)

The Perillo Group

Director of Marketing

Baltimore, MD · On-site

Director of Marketing We are seeking a highly skilled and experienced Director of Marketing to lead ... Develop and execute strategic marketing plans to achieve company objectives * Lead and mentor a ...

RAM Recruiting

Director of Marketing

Queens, NY

$90K - $115K/yr

The Director of Marketing position is a high-impact role with real ownership -- ideal for a ... Develop and execute marketing strategies to grow census at both facilities * Build relationships ...

dinsmore

Director of Marketing

Cincinnati, OH · On-site

Reporting to the Chief Marketing and Business Development Officer, the Director of Marketing will lead the firm's overall marketing strategy, brand positioning, regional marketing, marketing ...

The Restaurant Zone

Director of Marketing

Round Rock, TX · On-site

$65K/yr

This role is ideal for someone who enjoys developing local marketing strategies, increasing ... Current experience in a Marketing Manager or Director of Marketing role * Multi unit restaurant or ...

Grocery Services. Inc.

Director of Marketing

Houston, TX · On-site

$115K - $140K/yr

The Director of Marketing leads the strategy, development, and execution of integrated marketing initiatives across multiple grocery brands, including Grocery Services North (GSN), JC Food Mart (JCFM ...

Marriott

Director of Marketing

San Francisco, CA

Develops and oversees the execution of marketing strategy that aligns with hotel goals and ... Owns the direct asset development (e.g. photoshoots) to verify up to date content for Marketing ...

Assa Abloy

Director of Marketing

Tallahassee, FL · On-site

The Director of Marketing is a senior leadership role responsible for strengthening the ... Develop and implement long-range marketing strategies that align with the company's overall ...

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$60.5K

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How much do director of marketing strategy jobs pay per year?

As of Aug 14, 2026, the average yearly pay for director of marketing strategy in the United States is $144,865.00, according to ZipRecruiter salary data. Most workers in this role earn between $108,000.00 and $185,000.00 per year, depending on experience, location, and employer.

What does a director of marketing strategy do?

A director of marketing strategy develops and oversees comprehensive marketing plans to achieve business goals, analyzing market trends and customer insights. They coordinate with teams, manage budgets, and utilize tools like data analytics to optimize campaigns and brand positioning.

What are the key skills and qualifications needed to thrive as a director of marketing strategy, and why are they important?

To thrive as a Director of Marketing Strategy, you need expertise in market analysis, strategic planning, and leadership, usually supported by a degree in marketing, business, or a related field. Familiarity with marketing automation platforms, analytics tools like Google Analytics, and CRM systems is essential, along with certifications such as AMA PCM or HubSpot. Outstanding communication, creativity, and decision-making skills help you inspire teams and drive innovative campaigns. These competencies are crucial for aligning marketing initiatives with business goals and achieving measurable growth in a competitive environment.

What are some typical challenges faced by a director of marketing strategy, and how can they be addressed?

A Director of Marketing Strategy often encounters challenges such as aligning marketing initiatives with overall business objectives, managing cross-functional teams, and adapting to rapidly changing market trends. Successfully addressing these challenges requires strong communication skills, data-driven decision-making, and the ability to foster collaboration between marketing, sales, and product teams. Staying proactive with ongoing market research and regularly reviewing campaign performance also help ensure strategies remain relevant and effective.
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Director Of Marketing Strategy jobs near you
Infographic showing various Director Of Marketing Strategy job openings in the United States as of August 2026, with employment types broken down into 1% Internship, 87% Full Time, 10% Part Time, and 2% Contract. Highlights an 84% Physical, 3% Hybrid, and 13% Remote job distribution, with an average salary of $144,865 per year, or $69.6 per hour.

Director of Marketing Strategy

Texas Capital Bank

Dallas, TX • On-site

Full-time

Medical, Life, Retirement, PTO

Re-posted 5 days ago

Job description

Texas Capital is built to help businesses and their leaders. Our depth of knowledge and expertise allows us to bring the best of the big firms at a scale that works for our clients, with highly experienced bankers who truly invest in people's success - today and tomorrow.
While we are rooted in core financial products, we are differentiated by our approach. Our bankers are seasoned financial experts who possess deep experience across a multitude of industries. Equally important, they bring commitment - investing the time and resources to understand our clients' immediate needs, identify market opportunities and meet long-term objectives. At Texas Capital, we do more than build business success. We build long-lasting relationships.
Texas Capital provides a variety of benefits to colleagues, including health insurance coverage, wellness program, fertility and family building aids, life and disability insurance, retirement savings plans with a generous 401K match, paid leave programs, paid holidays, and paid time off (PTO).
Headquartered in Dallas with offices in Austin, Fort Worth, Houston, Richardson, Plano and San Antonio, Texas Capital was recently named Best Regional Bank in 2024 by Bankrate and was named to The Dallas Morning News' Dallas-Fort Worth metroplex Top Workplaces 2023 and GoBankingRate's 2023 list of Best Regional Banks. For more information about joining our team, please visit us at www.texascapitalbank.com.
We are seeking an accomplished marketing leader and strategic thinker to serve as our Director of Marketing Strategy-a pivotal leadership role responsible for defining and executing comprehensive marketing strategy across our organization's full suite of business lines and marketing functions. As a strategic leader within the Marketing organization, you will lead the Product Marketing team, establish enterprise-wide marketing strategy, and serve as a key advisor to the Head of Marketing & Events and Director of Digital Content & Media on market dynamics, competitive positioning, brand strategy, and growth opportunities. This position demands intellectual rigor, deep financial services marketing expertise, sophisticated market insight, and the ability to orchestrate complex, cross-functional marketing initiatives. You will shape the organization's market narrative, drive strategic positioning across all lines of business (Business Banking, Middle Market Banking, Corporate Banking, Treasury Services, Investment Banking, Private Banking, and Consumer/Digital Banking), and translate enterprise marketing strategy into measurable business results through integrated campaigns, content strategies, and go-to-market initiatives.
Key Responsibilities
  • Define and execute comprehensive marketing strategy aligned with business objectives, including market positioning, customer segmentation, brand narrative, and portfolio strategy across all lines of business
  • Lead the Product Marketing team to drive positioning, competitive intelligence, content strategies, and go-to-market initiatives; mentor and develop team members to strengthen marketing leadership capability
  • Establish strategic frameworks and marketing playbooks that ensure consistency in messaging, positioning, and execution across all channels and business units
  • Conduct rigorous market analysis and competitive intelligence research to identify strategic opportunities, market gaps, and emerging threats; synthesize findings into actionable strategic recommendations for executive leadership
  • Lead cross-functional strategic planning initiatives to align Marketing, Product, and Sales leadership on market positioning, target audiences, value propositions, and long-term market narratives
  • Oversee marketing portfolio strategy and resource allocation decisions; help establish strategic KPIs and performance dashboards to measure marketing impact on brand perception, customer acquisition, revenue, and market share
  • Collaborate with Head of Marketing & Events and the broader Marketing team (Creative, Digital, Communications, Events) to translate strategic direction into integrated marketing programs, campaigns, and customer experiences
  • Represent marketing strategy at executive forums and board-level discussions; provide market-based counsel to C-suite on competitive threats, customer dynamics, strategic opportunities, and organizational positioning
  • Build and maintain strategic partnerships with external agencies, research firms, and market intelligence providers to enhance marketing capabilities and insights

Qualifications
  • 8+ years of B2B marketing, product strategy, or marketing leadership experience, with at least 4 years in a senior strategic leadership role
  • Demonstrated expertise in marketing strategy, brand strategy, competitive positioning, and portfolio management within complex, enterprise-scale financial services or B2B solutions
  • Proven track record leading product marketing or marketing teams; experience managing cross-functional initiatives and driving organizational alignment
  • Strong analytical capabilities; ability to synthesize market data, customer research, competitive intelligence, and business metrics into strategic direction
  • Exceptional written and verbal communication skills; ability to simplify complexity, craft compelling market narratives, and influence senior leadership
  • BBA in Marketing, Business, or a related field; MBA degree or advanced business credential preferred
  • Deep understanding of financial services market dynamics, customer needs, and competitive landscape; knowledge of digital banking, treasury services, and investment services a plus
  • Strategic mindset combined with strong execution orientation; demonstrated ability to drive measurable business impact including revenue growth, market share gains, brand lift, or campaign ROI
  • Project and portfolio management discipline; ability to manage multiple concurrent initiatives, operate in matrix environments, and adapt to changing priorities

The duties listed above are the essential functions, or fundamental duties within the job classification. The essential functions of individual positions within the classification may differ. Texas Capital Bank may assign reasonably related additional duties to individual employees consistent with standard departmental policy.Texas Capital is an Equal Opportunity Employer.
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About Texas Capital Bank

Sourced by ZipRecruiter

Texas Capital Bank is built to help businesses and their leaders. Our depth of knowledge and expertise allows us to bring the best of the big banks at a scale that makes sense for our clients, with highly experienced bankers who truly invest in people's success -- today and tomorrow.

Industry

Commercial banking

Company size

1,001 - 5,000 Employees

Headquarters location

Dallas, TX, US

Year founded

1998

Social media

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