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Digital Program Director Jobs in Baltimore, MD (NOW HIRING)

Hearst

Digital Content Manager

Baltimore, MD · On-site

This is done under the direction of the Digital and Creative Services Director alongside the stations' Program Directors and by working closely with fellow newsroom staff, show producers, as well as ...

Hearst

Digital Content Manager

Baltimore, MD

This is done under the direction of the Digital and Creative Services Director alongside the stations' Program Directors and by working closely with fellow newsroom staff, show producers, as well as ...

Baltimore Public Media

Digital Producer

Baltimore, MD · On-site

$55K - $60K/yr

Direct the Digital Associate Producer on social media curation, news/music content enhancement, and event promotion. Support newsroom efforts and collaborate with program teams. * Multimedia ...

Baltimore Public Media

Digital Producer

Baltimore, MD · On-site

Direct the Digital Associate Producer on social media curation, news/music content enhancement, and event promotion. Support newsroom efforts and collaborate with program teams. * Multimedia ...

Moore DM Group LLC

Account Manager

Lanham, MD · On-site

$65K - $70K/yr

Facilitates client and team communications through coordinating Moore Media & Digital program ... Familiarity with direct response fundraising strategy and tactics a plus. * Proficiency with ...

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Showing results 21-40

All JobsDigital Program JobsDigital Program Director JobsDigital Program Director Jobs in Baltimore, MD

Digital Program Director information

See Baltimore, MD salary details

$67.1K

$94.6K

$128.2K

How much do digital program director jobs pay per year?

As of Aug 19, 2026, the average yearly pay for digital program director in Baltimore, MD is $94,556.00, according to ZipRecruiter salary data. Most workers in this role earn between $73,500.00 and $115,800.00 per year, depending on experience, location, and employer.

What is a digital program director?

A Digital Program Director is a professional responsible for overseeing and managing digital initiatives within an organization. This role involves planning, executing, and optimizing digital programs such as marketing campaigns, online content strategies, or digital product launches. Digital Program Directors coordinate cross-functional teams, monitor project progress, and ensure that digital strategies align with the company's goals. They also track performance metrics and adjust strategies to improve outcomes.

What are the key skills and qualifications needed to thrive as a digital program director?

To thrive as a Digital Program Director, you need expertise in digital strategy, project management, and leadership, typically supported by a bachelor’s or master’s degree in marketing, communications, or a related field. Familiarity with project management tools (like Asana or Trello), analytics platforms (such as Google Analytics), and digital marketing systems is essential. Strong communication, problem-solving, and stakeholder management skills help you lead teams and align projects with business goals. These skills ensure the successful execution of digital initiatives that drive organizational growth and innovation.

How does a digital program director typically collaborate with cross-functional teams to ensure the success of digital initiatives?

A Digital Program Director regularly works with cross-functional teams, including marketing, IT, design, and analytics, to align project goals and ensure seamless execution of digital programs. They facilitate communication between departments, manage timelines, and resolve any roadblocks that arise. By providing strategic direction and fostering a collaborative environment, they help ensure that all stakeholders are working towards shared objectives and that digital initiatives are delivered on time and within budget.

What is the difference between Digital Program Director vs Digital Marketing Manager?

AspectDigital Program DirectorDigital Marketing Manager
Required CredentialsBachelor's degree; often advanced degrees in business or digital fields; certifications in project management or digital strategyBachelor's degree in marketing, communications, or related field; certifications like Google Ads or HubSpot
Work EnvironmentOversees multiple digital projects and teams, strategic planning, high-level decision makingExecutes marketing campaigns, manages digital channels, focuses on marketing tactics
Employer & Industry UsageUsed in large corporations, agencies, and organizations with complex digital initiativesCommon in marketing departments across various industries

The Digital Program Director focuses on overseeing multiple digital projects and strategic initiatives, while the Digital Marketing Manager concentrates on executing marketing campaigns and managing digital channels. Both roles require digital expertise but differ in scope and responsibilities.

What are the most commonly searched types of Digital Program jobs in Baltimore, MD?

The most popular types of Digital Program jobs in Baltimore, MD are:

What are popular job titles related to Digital Program Director jobs in Baltimore, MD?

For Digital Program Director jobs in Baltimore, MD, the most frequently searched job titles are:

What job categories do people searching Digital Program Director jobs in Baltimore, MD look for?

The top searched job categories for Digital Program Director jobs in Baltimore, MD are:

What cities near Baltimore, MD are hiring for Digital Program Director jobs?

Cities near Baltimore, MD with the most Digital Program Director job openings:

Digital Program Director jobs near you
Infographic showing various Digital Program Director job openings in Baltimore, MD as of June 2026, with employment types broken down into 92% Full Time, 6% Part Time, and 2% Contract. Highlights an 97% Physical, 1% Hybrid, and 2% Remote job distribution, with an average salary of $94,556 per year, or $45.5 per hour.

Digital Content Manager

Hearst

Baltimore, MD • On-site

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 10 hours ago

Hearst rating

6.8

Company rating: 6.8 out of 10

Based on 27 frontline employees who took The Breakroom Quiz

49th of 76 rated media

Job description

WBAL NewsRadio 1090 and FM 101.5 and 98 Rock, the Hearst-owned radio stations in Baltimore, Maryland are looking for a multi-platform journalist to execute our stations' digital strategy and multimedia content initiatives. The Digital Content Manager is responsible for overall management and direction for all digital content efforts, including our website and social media pages. The Digital Content Manager helps craft and execute the strategy and tactics to achieve our journalistic, content and business goals. This is done under the direction of the Digital and Creative Services Director alongside the stations' Program Directors and by working closely with fellow newsroom staff, show producers, as well as promotion and sales staff. The ideal candidate will have a working knowledge of digital technology as well as strong writing and editorial skills. The salary range is 50K-55K.

Job Responsibilities:                                     

  • Manages online content and operations including selecting and writing material for all our digital platforms.
  • Manages team of Digital Content Producers
  • Develops and guides execution of strategies to meet digital goals
  • Creatively develops unique content, event coverage and project ideas for web, mobile and social media
  • Works to develop content during breaking news
  • Works closely with news crews and producers coordinating and producing content for digital platforms
  • Coordinates consistent training of news personnel to contribute to all digital platforms (field gathering and presentation); maximize best practices to involve the whole station as regular contributors
  • Staff leader in leveraging social networks like Facebook, Twitter/X, Instagram, TikTok and YouTube to provide superior coverage and marketing of news.
  • Uses analytics and performance data to shape editorial strategy, strengthen coverage and grow audience engagement.
  • Helps in executing digital sales initiatives

Experience Requirements:

  • Team leadership experience
  • Knowledge and experience with Adobe Premiere, Photoshop, and Audition preferred
  • Broadcasting degree or equivalent preferred
  • Knowledge of best practices for Facebook, Twitter/X, Instagram, TikTok and YouTube

Qualifications Requirements:

  • Highly organized
  • Skillful Writer
  • Aggressive content gatherer
  • Detail-Oriented
  • Social Media savvy
  • Works well in stressful situations and with deadlines
  • Good news judgment
  • Desire to win, especially in breaking news situations
  • Team player 
  • Be willing to have a flexible schedule
  • Related experience and/or training considered as well as a combination of education and experience
  • Military training from Defense Information School with experience will be considered
  • Hearst Television is a proud supporter of military veterans. Related military training and experience will be considered

Values in Action

At Hearst Television we tell stories everyday. Stories about people all backgrounds, perspectives and identities. That's why, behind the scenes, we believe in being an organization that fosters collaboration and open communications, ensuring that the content we create is authentic, accurate, and connected to the communities we serve.

Benefits

Hearst's benefits programs are modern, flexible and designed to focus on you. As a Hearst employee, you and your spouse or partner or dependents would have access to the following benefits. 

  • Medical | Dental | Vision
  • 401(k) Matching
  • Emotional Wellness Support
  • Paid Time Off
  • LGBTQ+ Health Services
  • Additional benefits to meet your and your family's needs
Hearst Television (HTV) owns and/or operates 35 television and two radio stations serving 27 media markets across 39 states reaching over 22 million U.S. television households. HTV is recognized as one of the industry's premier broadcasting companies and has been honored with numerous awards for distinguished journalism, industry innovation, and community service.
We are an Equal Opportunity Employer. we do not discriminate in hiring on the basis of sex, gender identity, sexual orientation, race, color, religion, creed, national, origin, physical or mental disability, protected veteran status, or any other characteristic protected by federal, state, or local law.

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