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Consumer Insight Manager Jobs in California (NOW HIRING)

Scripps Health

Consumer Insight Analyst

San Diego, CA · On-site

The Consumer Insight Analyst supports the objectives of the marketing team and organization through ... Proven experience in managing digital marketing data pipelines. * Proficiency in SQL and Python for ...

The Path

Consumer Growth

San Francisco, CA · On-site

You own the full consumer growth surface as a creative, high-velocity IC: social media, podcasts, events, celebrity and brand partnerships, activation, and monetization experiments. When someone ...

The Path

Consumer Growth

San Francisco, CA · On-site

You own the full consumer growth surface as a creative, high-velocity IC: social media, podcasts, events, celebrity and brand partnerships, activation, and monetization experiments. When someone ...

Mondo

Global Consumer Insights Director

San Francisco, CA · On-site

$65 - $83/hr

Global Consumer Insights Director, Onsite - San Francisco, CA. Start date is ASAP for this 6-month ... Manage research agency relationships, including RFP processes, methodology recommendations, and ...

Smart and Final

Analyst, Consumer Insights

Commerce, CA · On-site

$70K - $90K/yr

Analyst, Consumer Insights Store Support Center We are searching for an experienced Analyst ... Manages outside agencies, contracts, and partnerships, directly affecting marketing expenditures.

Chedraui USA

Analyst, Consumer Insights

Commerce, CA · On-site

$70K - $90K/yr

Analyst, Consumer Insights Store Support Center We are searching for an experienced Analyst ... Manages outside agencies, contracts, and partnerships, directly affecting marketing expenditures.

Pharmavite

Director, Consumer Insights

West Hills, CA · On-site

Translate insight into clear strategic recommendations that balance consumer needs, commercial ... Proactively manage timelines, risks, trade-offs, and stakeholder alignment without requiring late ...

Pharmavite

Director, Consumer Insights

Los Angeles, CA · On-site

Translate insight into clear strategic recommendations that balance consumer needs, commercial ... Proactively manage timelines, risks, trade-offs, and stakeholder alignment without requiring late ...

Pharmavite

Director, Consumer Insights

West Hills, CA · On-site

$169K - $281K/yr

Translate insight into clear strategic recommendations that balance consumer needs, commercial ... Proactively manage timelines, risks, trade-offs, and stakeholder alignment without requiring late ...

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Consumer Insight Manager information

See California salary details

$52.3K

$95.9K

$131.8K

How much do consumer insight manager jobs pay per year?

As of Aug 26, 2026, the average yearly pay for consumer insight manager in California is $95,864.00, according to ZipRecruiter salary data. Most workers in this role earn between $79,000.00 and $107,100.00 per year, depending on experience, location, and employer.

What does a consumer insight manager do?

A Consumer Insight Manager is responsible for gathering, analyzing, and interpreting data about consumer behaviors, preferences, and trends. They use this information to help companies understand their target audience and make informed decisions about marketing strategies, product development, and customer experiences. The role often involves conducting market research, analyzing survey results, and presenting actionable insights to stakeholders. By understanding consumers’ motivations and needs, they help businesses stay competitive and better meet customer expectations.

What are the key skills and qualifications needed to thrive as a consumer insight manager, and why are they important?

To thrive as a Consumer Insight Manager, you need strong analytical abilities, market research expertise, and a background in business, marketing, or social sciences, often supported by a relevant degree. Proficiency with data analysis tools like SPSS, Tableau, or Qualtrics, and experience in quantitative and qualitative research methodologies are typically required. Exceptional communication, critical thinking, and stakeholder management skills help translate data into actionable business strategies. These skills are essential to accurately interpret consumer behavior, inform decision-making, and drive competitive advantage for organizations.

How does a consumer insight manager typically collaborate with marketing and product teams to drive business decisions?

A Consumer Insight Manager frequently works cross-functionally, partnering closely with marketing and product teams to translate research findings into actionable strategies. They present insights from qualitative and quantitative research, helping team members understand customer needs, preferences, and pain points. By participating in strategy meetings and brainstorming sessions, they ensure that consumer perspectives are embedded in campaign development, product design, and overall business planning. This collaborative approach not only enhances the relevance of marketing efforts and product offerings but also supports data-driven decision making throughout the organization.

What is the difference between Consumer Insight Manager vs Market Research Analyst?

AspectConsumer Insight ManagerMarket Research Analyst
Required CredentialsBachelor's degree in marketing, psychology, or related field; often prefers experience in consumer behaviorBachelor's degree in marketing, statistics, or related field; often requires proficiency in data analysis
Work EnvironmentCorporate marketing teams, consumer goods companies, retailResearch firms, consulting agencies, corporate marketing departments
Employer & Industry UsageUsed in consumer-focused industries to guide marketing strategiesUsed across industries for data collection and market trend analysis

The Consumer Insight Manager focuses on understanding consumer behaviors to inform marketing strategies, often leading teams and developing insights. In contrast, the Market Research Analyst primarily collects and analyzes data to identify market trends. Both roles require analytical skills and industry knowledge but differ in scope and responsibilities.

How to get a job in consumer insight management?

To pursue a career as a Consumer Insight Manager, candidates typically need a bachelor's degree in marketing, psychology, or a related field, along with experience in market research or data analysis. Skills in data interpretation, consumer behavior, and familiarity with tools like SPSS or Tableau are important. Gaining relevant certifications and developing strong analytical and communication skills can improve job prospects.

What are popular job titles related to Consumer Insight Manager jobs in California?

For Consumer Insight Manager jobs in California, the most frequently searched job titles are:

What job categories do people searching Consumer Insight Manager jobs in California look for?

The top searched job categories for Consumer Insight Manager jobs in California are:

What cities in California are hiring for Consumer Insight Manager jobs?

Cities in California with the most Consumer Insight Manager job openings:

What are popular job titles related to Consumer Insight Manager jobs in CA?

For Consumer Insight Manager jobs in CA, the most frequently searched job titles are:

Consumer Insight Manager jobs near you
Infographic showing various Consumer Insight Manager job openings in California as of August 2026, with employment types broken down into 90% Full Time, 9% Part Time, and 1% Contract. Highlights an 81% Physical, 2% Hybrid, and 17% Remote job distribution, with an average salary of $95,864 per year, or $46.1 per hour.

Consumer Insight Analyst

San Diego, CA • On-site

Scripps Health
Health Care and Social Assistance • 10K+ employees

8.6

Company rating: 8.6 out of 10

Based on 141 frontline employees who took The Breakroom Quiz

8th of 893 rated healthcare providers

Great coworkers

People enjoy working here

Good employer

Learn more about Scripps Healthexternal

Full-time

Re-posted 18 days ago

Job description

This is a full-time, benefit eligible position located in San Diego.

Why join Scripps Health?

At Scripps Health, your ambition is empowered and your abilities are appreciated:

  • Nearly a quarter of our employees have been with Scripps Health for over 10 years.
  • Scripps is a Great Place to Work Certified company for 2025.
  • Scripps Health has been consistently ranked as a top employer for women, millennials, diversity, and as an overall workplace by various national publications.
  • Becker's Healthcare ranked Scripps Health on its 2024 list of 150 top places to work in health care.
  • We have transitional and professional development programs to create a learning environment that enables you to thrive in your specific field as well as in your overall career.
  • Our specialties have been nationally recognized for quality in areas such as cardiovascular care, oncology, orthopedics, geriatrics, obstetrics and gynecology, and gastroenterology.

The Consumer Insight Analyst supports the objectives of the marketing team and organization through reliable analysis of data and preparation of reports that demonstrate the success of marketing campaigns including marketing return on investment (ROI). As a sophisticated data professional, the ideal candidate will leverage deep expertise in digital marketing analytics and consumer insights, transforming complex data into strategic insights through advanced research methodologies, including consumer studies using platforms like Qualtrics, to support marketing and operational decisions. The analyst must blend technical proficiency, analytical thinking, and strategic communication skills to drive data-informed marketing decisions across digital channels, CRM, and broader marketing initiatives, effectively interpreting data and clearly communicating insights with internal stakeholders.

#LI-JS1

Required Education/Experience/Specialized Skills: 

  • Bachelor's Degree in market research, business, marketing or analytics.
  • Three years of previous experience working with sensitive data qualitative and quantitative customer research, including surveys, panels, focus groups, conjoint analysis, and other best-practice methodologies. 
  • Track record of working collaboratively across multiple teams. 
    Preferred Education/Experience/Specialized Skills/Certification: 
  • MBA preferred.
  • Ideal candidate will have demonstrated experience with platforms such as customer relationship management, reporting tools such as Power BI and Google Data Studio, survey tools such as Qualtrics, Google Analytics 360 plus proficiency in Excel and PowerPoint.

  • Proven experience in managing digital marketing data pipelines.

  • Proficiency in SQL and Python for data manipulation and analysis.
  • Working knowledge of CRM and marketing cloud platforms such as Salesforce, Microsoft ecosystem (Azure, Power BI), Snowflake, and cloud data solutions.
  • Solid understanding of web analytics and digital performance tracking.
  • Skills in data visualization and basic predictive analytics.
  • Ability to support marketing attribution model development.
  • Basic experience in designing data-driven marketing analytics solutions.
  • Capability to integrate and analyze data from digital marketing platforms.
  • Emerging skills in developing data tracking and analysis methodologies.
  • Interest in advancing HIPAA-compliant analytics practices.
  • Foundational experience with statistical analysis and machine learning techniques for marketing insights.
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About Scripps Health

Sourced by ZipRecruiter

As a nationally recognized health system, Scripps Health is committed to providing the highest quality care to our patients. Through collaboration and innovation, our healthcare professionals lead the frontier in caring for our community. With a culture centered around teamwork, each laboratory site serves as a resource of support for each other, setting our laboratories as the benchmark for standardization.

Industry

Health care and social assistance

Company size

10,000+ Employees

Headquarters location

San Diego, CA, US

Year founded

1924

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