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Consumer Insight Analyst Jobs in Minnesota (NOW HIRING)

Advertising Agent

Minneapolis, MN · On-site

$55K - $59K/yr

Conduct market research to identify opportunities and consumer insights. * Manage and monitor ... Strong analytical and problem-solving skills. * Excellent communication and negotiation abilities.

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Consumer Insight Analyst information

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$39

$48

$56

How much do consumer insight analyst jobs pay per hour?

As of Aug 7, 2026, the average hourly pay for consumer insight analyst in Minnesota is $48.87, according to ZipRecruiter salary data. Most workers in this role earn between $44.38 and $53.51 per hour, depending on experience, location, and employer.

What is a consumer insight analyst?

A consumer insight analyst helps a business understand their consumers or clients. Your responsibilities in this career are to perform research and collect data regarding sales trends and consumer satisfaction. You then analyze the information to identify issues or shortcomings. Your duties may be to design potential processes and procedures or merely provide reports to assist in product development, marketing strategies, sales projections, or improvement of the services of the company. You might also utilize your research to determine areas that are not currently being met by sales markets. As a customer insight analyst, you may work independently or operate as a part of a team.

What are the key skills and qualifications needed to thrive as a consumer insight analyst?

To thrive as a Consumer Insight Analyst, you need strong analytical skills, proficiency in data interpretation, and typically a degree in marketing, statistics, or a related field. Familiarity with tools such as SPSS, SAS, Tableau, and survey platforms, along with experience in market research methodologies, is highly valued. Exceptional communication, attention to detail, and critical thinking abilities help convey complex insights to stakeholders and influence business decisions. These skills are crucial for transforming data into actionable strategies that drive consumer-focused business growth.

What are some common challenges consumer insight analysts face when translating research findings into actionable business recommendations?

Consumer Insight Analysts often encounter the challenge of bridging the gap between complex data and practical business strategies. Interpreting large volumes of qualitative and quantitative data to uncover clear, actionable insights requires a deep understanding of both the market and the specific goals of stakeholders. Additionally, analysts must communicate their findings in a way that is easily understood by non-technical team members, ensuring recommendations are relevant and impactful. Balancing the need for detailed analysis with tight project deadlines is also a common aspect of the role.
What are popular job titles related to Consumer Insight Analyst jobs in Minnesota? For Consumer Insight Analyst jobs in Minnesota, the most frequently searched job titles are:
What job categories do people searching Consumer Insight Analyst jobs in Minnesota look for? The top searched job categories for Consumer Insight Analyst jobs in Minnesota are:
What cities in Minnesota are hiring for Consumer Insight Analyst jobs? Cities in Minnesota with the most Consumer Insight Analyst job openings:
Infographic showing various Consumer Insight Analyst job openings in Minnesota as of August 2026, with employment types broken down into 100% Full Time. Highlights an 100% In-person job distribution, with an average salary of $101,656 per year, or $48.9 per hour.

Director, Client Sales & Insights (Household, Personal, Office, Auto)

Circana

Saint Paul, MN • On-site

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 7 days ago


Circana rating

6.1

Company rating: 6.1 out of 10

Based on 10 frontline employees who took The Breakroom Quiz

70th of 73 rated research


Job description

Let’s be unstoppable together!

Circana is a leading provider of technology, AI, and data solutions for consumer packaged goods companies, manufacturers, and retailers. Our predictive analytics and Liquid Data® platform help clients measure market share, uncover consumer behavior, and drive growth—powered by six decades of expertise and an expansive, high-quality data set.

At Circana, we are fueled by our passion for continuous learning and growth, we seek and share feedback freely, and we celebrate victories both big and small in an environment that is flexible and accommodating to our work and personal lives. We’re a global company dedicated to fostering inclusivity and belonging. We value and celebrate the unique experiences, cultures, and viewpoints that each individual brings. By embracing a wide range of backgrounds, skills, expertise, and beyond, we create a stronger, more innovative environment for our employees, clients, and communities. With us, you can always bring your full self to work. Join our inclusive, committed team to be a challenger, own outcomes, and stay curious together. Circana is proud to be Certified™ by Great Place To Work®. This prestigious award is based entirely on what current employees say about their experience working at Circana.

Learn more at www.circana.com.

Our Critical Sales Skills

At the heart of our commercial success is a team of professionals who combine strategic insight, customer-centricity, and executional excellence. These skills represent the core capabilities required to drive value for our clients and sustainable growth for our business.

  • Effectively Presents Solutions: Delivers tailored, compelling solutions that align with customer needs and drive action.
  • Knows the Buying Influences: Identifies key decision-makers and understands their motivations and influence.
  • Manages Buyer Indifference: Recognizes and explores customer hesitation to uncover new needs or opportunities.
  • Understands Customer Needs: Operates as a recognized expert to articulate customer needs in the customer's business language and business context.
  • Being Resilient: Bounces back from setbacks with composure and positivity; helps others stay productive during tough times.
  • Manages Ambiguity: Stays focused and calm in uncertain situations; guides others through change.

What will you be doing?

This role will have responsibility for supporting and overseeing the the client relationship as part of the Client Insights organization. The client is a global company, with large brands.

This role will engage primarily with the client's brand marketing and consumer insights. You will own the relationship with brand marketing and consumer insights and be supported by a Client Insights Manager who will report to you, along with support from a 50% dedicated Technical Support headcount. You will uncover both point of sale and consumer panel insights for your clients and drive holistic insights and recommendations across the client's portfolio spanning both CPG and GM industries.

The candidate should have strong leadership, collaboration and client management skills. They should have a very high analytic & insight capability utilizing POS and Panel data. The candidate should also have strong skills with Excel, PowerPoint, syndicated data, etc.   

Job Responsibilities

  • Drive Client Growth: Identify and pursue opportunities to expand client relationships by aligning Circana’s data and software solutions with their strategic goals.
  • Deliver Insight-Led Solutions: Translate complex data into actionable insights that help clients make informed decisions and achieve measurable outcomes.
  • Collaborate Cross-Functionally: Partner with internal teams (e.g., Client Insights, Product, and Analytics) to deliver integrated solutions and ensure client success.
  • Maintain Industry Expertise: Stay current on trends to position Circana as a thought leader and trusted advisor.
  • Build Strategic Relationships: Develop and maintain strong relationships with key stakeholders across client organizations, including decision-makers and influencers.
  • Utilize Sales Tools and Platforms: Leverage Circana’s proprietary platforms (e.g., Unify+, Liquid Data, Intelligence Suite) to support client engagements and solution delivery.
  • Achieve Revenue Targets: Meet or exceed individual and team sales goals through disciplined pipeline management and strategic account planning.
  • Champion Client Success: Ensure client satisfaction by proactively addressing challenges, identifying growth opportunities, and delivering consistent value.
  • Support Innovation and Feedback: Provide market feedback to internal teams to help refine offerings and contribute to product development.
  • Advanced Analytic Skills: Demonstrated ability to conceive, manage, and deliver fact-based analyses, with a focus on consumer solutions, providing clients with clear, actionable insights to inform strategy.

Requirements

  • 5+ years of experience with syndicated data, analytics, category management, or related field.
  • Marketing and/or sales with a Consumer Packaged Goods (CPG) company or other companies using syndicated or POS data.
  • Demonstrated expertise in translating data and analysis into relevant implications.
  • Experience with syndicated data.
  • Strong project management and process skills.
  • Able to engage in consultative manner with clients when helping solve/manage content deliverables.

Circana Behaviors

As well as the technical skills, experience and attributes that are required for the role, our shared behaviors sit at the core of our organization. Therefore, we always look for people who can continuously champion these behaviors throughout the business within their day-to-day role:

  • Stay Curious: Being hungry to learn and grow, always asking the big questions.
  • Seek Clarity: Embracing complexity to create clarity and inspire action.
  • Own the Outcome: Being accountable for decisions and taking ownership of our choices.
  • Center on the Client: Relentlessly adding value for our customers.
  • Be a Challenger: Never complacent, always striving for continuous improvement.
  • Champion Inclusivity: Fostering trust in relationships engaging with empathy, respect, and integrity.
  • Commit to each other: Contributing to making Circana a great place to work for everyone.

Location

This position can be located in the following area(s): Remote. Hybrid, preferred Minneapolis area. 

The below range reflects the range of possible compensation for this role at the time of this posting. We may ultimately pay more or less than the posted range. This range may be modified in the future. An employee’s position within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, shift, travel requirements, sales or revenue-based metrics, any collective bargaining agreements, and business or organizational needs. The salary range for this role is $110,000 to $125,000.00 USD. 

This job is also eligible for bonus pay.

We offer a comprehensive package of benefits including paid time off, medical/dental/vision insurance and 401(k) to eligible employees.

An offer of employment may be conditional upon successful completion of a background check in accordance with local legislation and our candidate privacy notice. Your current employer will not be contacted without your permission.

You can apply for this role through the Circana careers website or Intranet site for internal candidates. This role is subject to AI-assisted screening. Circana uses artificial intelligence (AI) to assess resumes for alignment with job requirements by helping locate details in resumes that relate to the job description.

This position is expected to remain open for approximately 30 days and may close earlier if sufficient qualified candidates are identified.

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