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Concert Promoter Jobs (NOW HIRING)

Booking Manager

Ontario, CA · On-site

$90K - $105K/yr

Works with agents, managers, promoters, and producers to book concerts, non-concert events, family shows, and other venue content in order to maintain a full calendar of events. * Establishes and ...

Develop and maintain positive artist, agent, promoter, and industry relationships through events at ... Free concert tickets, generous paid time off including paid holidays, sick time, and personal days ...

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Concert Promoter information

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$22.5K

$46K

$57.5K

How much do concert promoter jobs pay per year?

As of Aug 12, 2026, the average yearly pay for concert promoter in the United States is $45,967.00, according to ZipRecruiter salary data. Most workers in this role earn between $41,000.00 and $49,000.00 per year, depending on experience, location, and employer.

How do you become a concert promoter?

To become a concert promoter, you typically gain experience in the music or event industry, develop strong organizational and negotiation skills, and build relationships with artists, venues, and vendors. Many promoters start by volunteering or working for established companies to learn the logistics and marketing involved in organizing live events.

What is a concert promoter?

A Concert Promoter is responsible for organizing, marketing, and managing live music events. They book artists, secure venues, negotiate contracts, and oversee ticket sales and promotion. Their goal is to maximize attendance and revenue while ensuring a smooth event experience. Concert Promoters work with artists, managers, venue operators, and marketing teams to create successful shows.

What are the key skills and qualifications needed to thrive as a concert promoter?

To thrive as a Concert Promoter, you need strong event planning abilities, negotiation skills, and a solid grasp of the music industry, often supported by relevant experience or a background in entertainment management. Familiarity with ticketing platforms, event management software, budgeting tools, and sometimes marketing analytics systems is highly valuable. Exceptional networking, communication, and problem-solving skills help promoters build industry relationships and handle unexpected challenges. Together, these skills enable successful event execution, audience growth, and profitable partnerships in a dynamic, fast-paced environment.

Do concert promoters make money?

Concert promoters can make money by organizing events, selling tickets, and securing sponsorships, with profits depending on factors like event size, ticket sales, and expenses. Successful promoters often earn income from a combination of ticket commissions, vendor fees, and performance guarantees. However, profitability varies widely based on experience, market demand, and effective budgeting.

What are some common challenges faced by concert promoters, and how can they be managed?

Concert Promoters often encounter challenges such as last-minute artist cancellations, fluctuating ticket sales, and logistical issues at venues. Managing these situations requires strong organizational skills and quick problem-solving, as well as the ability to negotiate with vendors, artists, and venue staff to find swift solutions. Building a reliable network of contacts and staying flexible can help mitigate risks and keep events on track. Additionally, effective use of event management tools and maintaining clear communication with all stakeholders are essential for overcoming these common obstacles. With experience, many promoters develop strategies to anticipate and address issues before they impact the overall success of a concert.

What does a concert promoter do?

A concert promoter is responsible for organizing and marketing live music events, including booking artists, securing venues, and coordinating logistics. They handle advertising, ticket sales, and ensure the event runs smoothly, often working with artists, venues, and vendors to deliver successful concerts.
More about Concert Promoter jobs
What cities are hiring for Concert Promoter jobs? Cities with the most Concert Promoter job openings:
What are the most commonly searched types of Concert Promoter jobs? The most popular types of Concert Promoter jobs are:
What states have the most Concert Promoter jobs? States with the most job openings for Concert Promoter jobs include:
What job categories do people searching Concert Promoter jobs look for? The top searched job categories for Concert Promoter jobs are:
Infographic showing various Concert Promoter job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 80% Full Time, 17% Part Time, 1% Temporary, and 1% Contract. Highlights an 96% Physical, 1% Hybrid, and 3% Remote job distribution, with an average salary of $45,967 per year, or $22.1 per hour.

Booking Manager

ASM Global

Ontario, CA • On-site

$90K - $105K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 18 days ago


ASM Global rating

6.7

Company rating: 6.7 out of 10

Based on 83 frontline employees who took The Breakroom Quiz

134th of 251 rated facilities management


Job description

Position Title: Booking Manager

Department: Booking

Reports To: Director of Booking

Compensation: $90,000- $105,000 based on experience

Classification: Salary, Exempt

Location: Toyota Arena

LEGENDS GLOBAL

Legends Global is the premier partner to the world's greatest live events, venues, and brands. We deliver a fully integrated solution of premium services that keeps our partners front and center through our white-label approach.

Our network of 450 venues worldwide, hosting 20,000 events and entertaining 165 million guests each year, is powered by our depth of expertise and level of execution across every component feasibility & consulting, owner's representation, sales, partnerships, hospitality, merchandise, venue management, and content & booking of world-class live events and venues.

The Legends Global culture is one of respect, ambitious thinking, collaboration, and bold action. We are committed to building an inclusive workplace where everyone can be authentic, make an impact, and grow their career.

Winning is an everyday thing at Legends Global. We have the best team members who understand every win is earned when we come together as one unified team. Sounds like a winning formula for you. Join us!

THE ROLE
The primary responsibilities are to book and develop events at Toyota Arena and ONT Field. Candidate must show initiative, be highly motivated, extremely organized, and have a great personality.

Essential Duties and Responsibilities

  • Works with agents, managers, promoters, and producers to book concerts, non-concert events, family shows, and other venue content in order to maintain a full calendar of events.
  • Establishes and maintains relationships with key touring industry professionals, including agents, managers, promoters, and producers.
  • Manages booking calendar, including adding, editing and/or removing events and event holds, and responds to building availability requests (external and internal) in a timely manner.
  • Researches and prepare data that supports the booking efforts for a variety of events.
  • Collaborates on the creation of memorable venue experience for artist and tour personnel.
  • Attends industry conferences (IEBA / Billboard) to gain knowledge and build relationships.
  • Generates new business through cold-calling and follow leads by attending industry events and setting up local meetings.
  • Monitors ticket counts, on sale ticket counts, and final show ticket counts.
  • Compiles and maintain all event show folders with contracts, certificates of insurance, and general event correspondence, including final artist and venue settlement information.
  • Assists in the preparation and design of promoter guides, advertisements, and other promotional materials.
  • Develops and maintain a collaborative and productive working relationship with all venue departments.
  • Aggressively promotes the creative use of the different spaces and areas at both venues (Toyota Arena and ONT Field) to increase bookings.
  • Negotiates deal points in event license agreements as necessary and in the best interests of the venues.
  • Maintains positive working relationships with all clients (promoters, agents, managers) before, during, and post-event to encourage repeat business.
  • Assists and coordinates with the development of the annual operating calendar, activity schedules, and reports on projections for attendance and/or revenue.
  • Conducts post-event operational and financial review and analysis.
  • Present for live events, representing the booking team and venue(s).
  • Provides administrative support to the department as needed.
  • Processes documents of a moderately complex and confidential nature such as event calendars, venue costs, deal point memos, and confirmation memorandums.
  • Maintains department historical data and records for the venues.

Qualifications

To perform this job successfully, an individual must be able to perform each essential duty with energy and enthusiasm. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Education and/or Experience

  • Bachelor's degree from four-year college or university in Business, Advertising or Marketing or related field preferred.
  • Or equivalent combination of education and experience required.
  • Minimum of three (3) years experience booking large scale events and collaborating directly with agents and promoters within the industry.

Skills and Abilities

  • Excellent written and verbal skills, organizational ability, and interpersonal skills
  • Understanding of the music and performance industry
  • Professional presentation, appearance, and work ethic
  • Computer skills including Microsoft office and other marketing specific programs.
  • Ability to work with and maintain highly confidential information.
  • Ability to work simultaneously with a broad variety of internal and external vested interest groups to foster a cooperative environment.
  • Ability to anticipate problems and implement immediate corrective action.
  • Ability to perform effectively under significant pressure typically associated with meeting the demands and timetables of the entertainment industry.
  • Strong orientation towards hospitality and excellent customer service for the entertainment industry
  • Basic knowledge of venue operating standards, building maintenance, custodial, personnel and office management

Other Qualifications

  • Ability to prioritize multiple projects and meet strict deadlines.
  • Ability to work under minimal supervision.
  • Ability to work and lead in a team environment.
  • Ability to work flexible hours, including nights, weekends, and holidays in addition to normal business hours as needed.
  • Must have professional attitude and appearance.
  • Some travel required.
  • Background and Credit Checks will be required as condition of employment.

COMPENSATION

Competitive salary, commensurate with experience, and a generous benefits package that includes medical, dental, vision, life and disability insurance, paid vacation, and 401k plan.

Physical Demands

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. This position may require work inside or outside of the building, as needed by events.
Ability to work flexible hours, including nights, weekends and holidays, in addition to normal business hours. Must be able to pass the background.
Employee should use precautions & follow safety guidelines Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Recruiter- Wendy Canahui

Legends Global- Toyota Arena

4000 E Ontario Center Parkway Ontario, CA. 91764

We thank all applicants for their interest, however, only those selected for an interview will be contacted.

Note
The essential responsibilities of this position are described under the headings above. They may be subject to change at any time due to reasonable accommodation or other reasons. This document in no way states or implies that these are the only duties to be performed by the employee occupying this position.
Legends Global is an Equal Opportunity/Affirmative Action employer, and encourages women, minorities, individuals with disabilities, and protected veterans to apply. We are a VEVRAA Federal Contractor. Applicants who need reasonable accommodations to complete the application process may contact (909)937-3013 for further assistance.


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About ASM Global

Sourced by ZipRecruiter

ASM Global was formed in October 2019 from the merger of AEG Facilities, the global innovator in live entertainment venues, and SMG, the gold standard in event management. ASM Global is a venue management powerhouse that spans five continents, 14 countries and more than 300 of the world's most prestigious arenas, stadiums, convention and exhibit centers, and performing arts venues. As the world's most trusted venue manager, ASM Global provides venue strategy and management, sales, marketing, event booking and programming, construction and design consulting, and pre-opening services. Among the venues in our portfolio are landmark facilities such as McCormick Place & Soldier Field in Chicago, the Los Angeles Convention Center, Tele2 Arena in Stockholm, the Mercedes-Benz Superdome in New Orleans, the Shenzhen World Exhibition and Conference Centre in Shenzhen, China and Van Andel Arena, DeVos Place & DeVos Performance Hall in Grand Rapids, Michigan. ASM Global also offers food and beverage operations through its concessions and catering companies.

Industry

Arts, entertainment, and recreation

Company size

10,000+ Employees

Headquarters location

Los Angeles, CA, US

Year founded

2019