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Concert Promoter Jobs (NOW HIRING)

Partner with our local offices and promoters to oversee end-to-end operational logistics and ... Strong understanding of concert operations and live event production workflows for international ...

Partner with our local offices and promoters to oversee end-to-end operational logistics and ... Strong understanding of concert operations and live event production workflows for international ...

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Concert Promoter information

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$22.5K

$46K

$57.5K

How much do concert promoter jobs pay per year?

As of Jul 7, 2026, the average yearly pay for concert promoter in the United States is $45,967.00, according to ZipRecruiter salary data. Most workers in this role earn between $41,000.00 and $49,000.00 per year, depending on experience, location, and employer.

What is a Concert Promoter job?

A Concert Promoter is responsible for organizing, marketing, and managing live music events. They book artists, secure venues, negotiate contracts, and oversee ticket sales and promotion. Their goal is to maximize attendance and revenue while ensuring a smooth event experience. Concert Promoters work with artists, managers, venue operators, and marketing teams to create successful shows.

What are the key skills and qualifications needed to thrive in the Concert Promoter position, and why are they important?

To thrive as a Concert Promoter, you need strong event planning abilities, negotiation skills, and a solid grasp of the music industry, often supported by relevant experience or a background in entertainment management. Familiarity with ticketing platforms, event management software, budgeting tools, and sometimes marketing analytics systems is highly valuable. Exceptional networking, communication, and problem-solving skills help promoters build industry relationships and handle unexpected challenges. Together, these skills enable successful event execution, audience growth, and profitable partnerships in a dynamic, fast-paced environment.

Do concert promoters make money?

Concert promoters generate income primarily through ticket sales, sponsorships, and concessions. Their profitability depends on factors such as event size, costs, and ticket pricing, with successful promoters often earning substantial profits from large-scale events. However, the job involves significant risk and upfront investment, and not all promoters make money consistently.

What are some common challenges faced by Concert Promoters, and how can they be managed?

Concert Promoters often encounter challenges such as last-minute artist cancellations, fluctuating ticket sales, and logistical issues at venues. Managing these situations requires strong organizational skills and quick problem-solving, as well as the ability to negotiate with vendors, artists, and venue staff to find swift solutions. Building a reliable network of contacts and staying flexible can help mitigate risks and keep events on track. Additionally, effective use of event management tools and maintaining clear communication with all stakeholders are essential for overcoming these common obstacles. With experience, many promoters develop strategies to anticipate and address issues before they impact the overall success of a concert.

What does a concert promoter do?

A concert promoter is responsible for organizing and marketing live music events, including booking artists, securing venues, and coordinating logistics. They handle advertising, ticket sales, and ensure the event runs smoothly, often working with artists, venues, and vendors to deliver successful concerts.

Who is Taylor Swift's concert promoter?

Concert promoters are responsible for organizing and marketing live events, including those for artists like Taylor Swift. The specific promoter for her concerts varies by tour and location, often involving large entertainment companies such as Live Nation or AEG Presents. These companies handle booking, logistics, and promotion for major artists' tours.

How much money do concert promoters make?

Concert promoters typically earn between $30,000 and $100,000 annually, with top promoters making over $200,000 depending on the size of events and their experience. Income can also include commissions from ticket sales and sponsorship deals, and success often depends on strong negotiation skills and industry connections.
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Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 27 days ago


Job description

About Sony Music Entertainment

At Sony Music Entertainment, we fuel the creative journey. We've played a pioneering role in music history, from the first-ever music label to the invention of the flat disc record. We've nurtured some of music's most iconic artists and produced some of the most influential recordings of all time.

Today, we work in more than 70 countries, supporting a diverse roster of international superstars, developing and independent artists, and visionary creators. From our position at the intersection of music, entertainment, and technology, we bring imagination and expertise to the newest products and platforms, embrace new business models, employ breakthrough tools, and provide powerful insights that help our artists push creative boundaries and reach new audiences. In everything we do, we're committed to artistic integrity, transparency, and entrepreneurship.

Sony Music Entertainment is a member of the Sony family of global companies.

The Manager, A&R with AWAL will be responsible for finding and acquiring recording artists, songs and producers as well as leading artist development efforts for artists in all genres. This role will report directly to the President and Head of A&R, AWAL North America.

What you'll do:
  • Attend live shows at clubs, showcases, concerts, and other venues.
  • Provide comprehensive feedback on new music to the Head of A&R and/or other requesting senior A&R executives.
  • Propose new artists for AWAL.
  • Visit artist/band websites and social networking sites.
  • Search for new songs for existing talent on AWAL.
  • Coordinate label relationships for an artist once they are signed to AWAL.
  • Provide creative input and direction on artist's material.
  • Find suitable producers and recording studios
  • Coordinate pre-production and production, mixing, mastering
  • Plan recording budgets for assigned projects.
  • Keep projects within agreed budget and schedule/timeline.
  • Evaluate recording and mixing progress for AWAL artists.
  • Coordinate all asset deliverables to appropriate production department/areas in timely manner.
  • Maintain files/records on all shows attended.
  • Work closely with other label departments/employees including marketing, publicity, sales to determine follow up steps once the record has been completed.
  • Develop and maintain relationships with industry insiders (managers, agents, attorneys, concert promoters, radio promo reps, retail contacts, trade and consumer press, tastemakers, etc.).
Who you are:
  • Passionate about all things music.
  • Have three (3) + years of music or entertainment industry experience, with a demonstrated track record of finding new and emerging artists/talent.
  • Have knowledge of the different steps in the making of and release of a record required.
  • Must have prior experience working with artists from a variety of genres.
  • A proactive, self-starter who has strong problem solving, social, and interpersonal skills.
  • Exceptional communication and time management skills.
  • Ability to work in a fast-paced environment while still paying attention to detail and spotting potential issues is absolutely key.
What we give you:
  • You join an inclusive, collaborative and global community where you have the opportunity to channel your passion every day  
  • A modern office environment designed to foster productivity, creativity, and teamwork empowering you to bring your best 
  • An attractive and comprehensive benefits package including medical, dental, vision, life & disability coverage, and 401K + employer matching 
  • Voluntary benefits like company-paid identity theft protection and resources for pets, mental health and meditation resources, industry-leading fertility coverage, fully paid leave for childbirth or bonding, fully paid leave for caregivers, programs for loved ones with developmental disabilities and neurodiversity, subsidized back-up child and elder care, and reimbursement for adoption, surrogacy, tuition, and student loans 
  • Investment in your professional growth and development enabling you to thrive in our vibrant community.  
  • The space to accelerate progress, positively disrupt, and create what happens next  
  • Time off for a winter recess

Sony Music is committed to providing equal employment opportunity for all persons regardless of age, disability, national origin, race, color, religion, sex, sexual orientation, gender, gender identity or expression, pregnancy, veteran or military status, marital and civil partnership/union status, alienage or citizenship status, creed, genetic information or any other status protected by applicable federal, state, or local law.