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Competitive Intelligence Manager Jobs in Alabama

Protective

Competitive Intelligence Analyst

Birmingham, AL · On-site

$80K - $100K/yr

The Senior Associate, Product Management - Competitive Intelligence will provide an unbiased view of the competitive landscape of competitors' product offerings, capabilities, and complete value ...

Protective

Competitive Intelligence Analyst

Birmingham, AL · On-site +1

$80K - $100K/yr

The Senior Associate, Product Management - Competitive Intelligence will provide an unbiased view of the competitive landscape of competitors' product offerings, capabilities, and complete value ...

AEVEX

Sr. Market Intelligence Specialist

Huntsville, AL

$92K - $116K/yr

The successful candidate will serve as the primary expert on the competitive landscape for AEVEX ... Advise Capture Managers on the "Value Proposition" needed to displace incumbents or defend current ...

AEVEX

Sr. Market Intelligence Specialist

Huntsville, AL · On-site +1

$92K - $116K/yr

Analyze competitive landscape, including competitor positioning, pricing, messaging, and product ... Advise Capture Managers on the "Value Proposition" needed to displace incumbents or defend current ...

AEVEX

Sr. Market Intelligence Specialist

Huntsville, AL · On-site

$92K - $116K/yr

Analyze competitive landscape, including competitor positioning, pricing, messaging, and product ... Advise Capture Managers on the "Value Proposition" needed to displace incumbents or defend current ...

Becton, Dickinson and Company

$150K/yr

Build and manage multi-channel programs-digital, email, events, webinars-to generate demand and ... Maintain competitive intelligence frameworks tracking positioning, product launches, pricing, and ...

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Competitive Intelligence Manager information

See Alabama salary details

$10K

$93.3K

$120.5K

How much do competitive intelligence manager jobs pay per year?

As of Jun 10, 2026, the average yearly pay for competitive intelligence manager in Alabama is $93,302.00, according to ZipRecruiter salary data. Most workers in this role earn between $59,800.00 and $120,100.00 per year, depending on experience, location, and employer.

What does a Competitive Intelligence Manager do?

A Competitive Intelligence Manager is responsible for gathering, analyzing, and interpreting information about competitors, market trends, and industry developments. They use this data to provide strategic guidance to their organization, helping leaders make informed decisions regarding product development, marketing, and business strategy. Their role often involves monitoring competitors’ activities, assessing potential threats and opportunities, and ensuring the company maintains a competitive edge in the marketplace.

What are the key skills and qualifications needed to thrive as a Competitive Intelligence Manager, and why are they important?

To thrive as a Competitive Intelligence Manager, you need strong analytical skills, strategic thinking, and a background in business, marketing, or a related field. Expertise in market research tools, data analytics platforms, and sometimes certifications like SCIP (Strategic and Competitive Intelligence Professionals) are typically valuable. Exceptional communication, curiosity, and the ability to synthesize complex information make someone stand out in this role. These skills are crucial for delivering actionable insights that inform business strategy and help organizations maintain a competitive edge.

How does a Competitive Intelligence Manager typically collaborate with other departments within an organization?

A Competitive Intelligence Manager works closely with departments such as marketing, sales, product development, and executive leadership to gather and analyze information about competitors and market trends. They often facilitate cross-functional meetings to share insights, align strategies, and support data-driven decision-making. Effective collaboration ensures that intelligence findings are integrated into go-to-market plans and product roadmaps, enabling the organization to stay ahead in a competitive landscape. Building strong relationships across teams is key to ensuring that intelligence efforts have a tangible impact on business outcomes.

What is the difference between Competitive Intelligence Manager vs Market Research Analyst?

AspectCompetitive Intelligence ManagerMarket Research Analyst
Required CredentialsBachelor's degree; often MBA or related experienceBachelor's degree; often in marketing, business, or statistics
Work EnvironmentCorporate strategy teams, intelligence unitsMarketing departments, research firms
Employer & Industry UsageUsed across industries for strategic insightsPrimarily in marketing and consumer research
Search & Comparison IntentUnderstanding strategic intelligence rolesAnalyzing market trends and consumer data

The Competitive Intelligence Manager focuses on gathering and analyzing competitive data to inform strategic decisions, while the Market Research Analyst concentrates on understanding market trends and consumer behavior. Both roles require analytical skills and industry knowledge but serve different strategic purposes within organizations.

What Does a Competitive Intelligence Manager Do?

The job responsibilities of a competitive intelligence manager include working to find and analyze competitor data and research market conditions and customer activity in your company's industry. In this career, you may use analytics software or computer models to organize and analyze this data. You then create a report on your findings and present the report to senior level management or executives in your company. As a competitive intelligence manager, you also have management duties, which include recruiting and overseeing a team of junior analysts.

More about Competitive Intelligence Manager jobs
What are the most commonly searched types of Competitive Intelligence jobs in Alabama? The most popular types of Competitive Intelligence jobs in Alabama are:
What are popular job titles related to Competitive Intelligence Manager jobs in Alabama? For Competitive Intelligence Manager jobs in Alabama, the most frequently searched job titles are:
What job categories do people searching Competitive Intelligence Manager jobs in Alabama look for? The top searched job categories for Competitive Intelligence Manager jobs in Alabama are:
What cities in Alabama are hiring for Competitive Intelligence Manager jobs? Cities in Alabama with the most Competitive Intelligence Manager job openings:
Competitive Intelligence Manager jobs near you
Infographic showing various Competitive Intelligence Manager job openings in Alabama as of June 2026, with employment types broken down into 1% Locum Tenens, 91% Full Time, 2% Part Time, and 6% Contract. Highlights an 92% Physical, 2% Hybrid, and 6% Remote job distribution, with an average salary of $93,302 per year, or $44.9 per hour.
Competitive Intelligence Analyst

Competitive Intelligence Analyst

Protective

Birmingham, AL • On-site

$80K - $100K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 20 days ago

Protective Life rating

9.1

Company rating: 9.1 out of 10

Based on 13 frontline employees who took The Breakroom Quiz

23rd of 260 rated insurance

Job description

The work we do has an impact on millions of lives, and you can be a part of it.
We help protect our customers against life's uncertainties. Regardless of where you work within the company, you'll be helping provide protection and peace of mind when our customers need it most.

The Senior Associate, Product Management - Competitive Intelligence will provide an unbiased view of the competitive landscape of competitors' product offerings, capabilities, and complete value proposition. Their analysis will help give Protective insights into the multiple components competitors bring to their products and overall value proposition for annuities and the retirement savings marketplace. This role collaborates within the Competitive Intelligence team to execute on research. To be successful, they need the ability to think both strategically and tactically about competitor products, services, and actions, and articulate the implications for Protective Life.
Responsibilities:
  • Serve as an internal consultant assisting with understanding of the competitive landscape for annuities.
  • Develop and execute ongoing mixed method research programs focusing on the strength and capabilities of competitors along core competencies: product specifications, product rates, service capabilities, sales process and strategies, technology partnerships and operational integration capabilities.
  • Supports development of new ongoing annuity competitive intelligence programs and projects through the entire process from planning and research, to packaging and disseminating insights and conclusions.
  • Analyze competitor products and capabilities on a continuous ongoing basis through quantitative and qualitative methodologies
  • Creates and improves tactical-level product battlecards and other side-by-side comparisons of products, features, and capabilities for competitive sales analysis, intranet site, and training.
  • Develop persuasive reports, presentations, and data dashboards to communicate research findings analysis and help make recommendations to key stakeholders.   
  • Conduct Win-Loss evaluations and catalog findings.
  • Execute ad-hoc research based on situational requests for competitors' products and capabilities, or other related market information.
  • Serve as a point of contact for collaboration with the Market Research Team with reciprocal projects and information sharing.
  • Performs other duties as assigned.
Qualifications:
  • 5 -years of total industry experience at an annuity carrier or broker-dealer (or Bank, BD, BGA, etc.) with experience in one of multiple fields from: product development, sales, marketing, account management, due diligence, market research, IT, or operations.
  • Experience at both an annuity carrier and broker-dealer, or in positions that closely engaged with the other is preferred.
  • High familiarity with or experience using web-based client and advisor-facing policy management or advising tools at either a carrier or broker-dealer.
  • Working technical knowledge of annuity product types and features.
  • Familiarity with the complete process for selling and servicing annuities and how they integrate into overall retirement planning.
  • Bachelor's degree required; relevant advanced degrees, executive education, and industry designations or licenses are preferred.
  • Exceptional written communication and presentation skills with a demonstrated ability to influence.
  • Experience thriving in a dynamic and collaborative structure with multiple stakeholders.
  • Familiarity with analysis methods in a business or academic environment.
  • Familiarity with AI tools, how to apply them for optimal outcomes and for limitations.
  • Moderate analytic tool skills
  • Excel, Required,
  • PowerBi, Tableau, etc. Preferred.
$80,000 - $100,000 a year
Protective's targeted salary range for this position is $80,000 to $100,000. Actual salaries may vary depending on factors, including but not limited to, job location, skills, and experience. The range listed is just one component of Protective's total compensation package for employees.
 
This position also offers additional incentive opportunities through an annual incentive based on individual and Company performance.
 
Employee Benefits:  
We aim to protect the wellbeing of our employees and their families with a broad benefits offering. In addition to offering comprehensive health, dental and vision insurance, we support emotional wellbeing through mental health benefits and an employee assistance program. Work/life balance is important and Protective offers a variety of paid time away benefits (e.g., paid time off, paid parental leave, short-term disability, and a cultural observance day). The financial health of our employees is just as important as physical and emotional health.  Some of the financial wellbeing benefits include contributions to healthcare accounts, a pension plan, and a 401(k) plan with Company matching. All employees are encouraged to protect their overall wellbeing by engaging in ProHealth Rewards, Protective's platform to improve wellbeing while earning cash rewards.   

Eligibility for certain benefits may vary by position in accordance with the terms of the Company's benefit plans.

Accommodations for Applicants with a Disability:
If you require an accommodation to complete the application and recruitment process due to a disability, please email [email protected]. This information will be held in confidence and used only to determine an appropriate accommodation for the application and recruitment process.

Please note that the above email is solely for individuals with disabilities requesting an accommodation.  General employment questions should not be sent through this process.

We are proud to be an equal opportunity employer committed to being inclusive and attracting, retaining, and growing an inclusive workforce.
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
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