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Competitive Intelligence Analyst Jobs in Iowa (NOW HIRING)

Managing Actuary

West Des Moines, IA · On-site

$114K - $134K/yr

Manage competitive intelligence and predictive modeling work including data manipulation, model ... Utilize statistical analysis and predictive modeling, perform analysis on external and internal ...

Market & Competitive Intelligence * Maintain a deep understanding of the career guidance and ... Analyze customer needs and current market trends to ensure the voice of the customer is represented ...

... a competitive intelligence knowledge base Identify opportunities for product expansion ... and analyze portfolio financial performance, including gross profit, average unit price mix ...

Director of Product

Cedar Falls, IA · On-site

$216K - $227K/yr

Leverage KPI gap analysis, competitive intelligence, and ROI frameworks to drive impactful decision-making. * Execution & Operational Alignment: Ensure that roadmap commitments are feasible and ...

Director of Product

Cedar Falls, IA · On-site

$216K - $227K/yr

Leverage KPI gap analysis, competitive intelligence, and ROI frameworks to drive impactful decision-making. * Execution & Operational Alignment: Ensure that roadmap commitments are feasible and ...

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Showing results 1-20

Competitive Intelligence Analyst information

See Iowa salary details

$38.5K

$94K

$145.1K

How much do competitive intelligence analyst jobs pay per year?

As of Jun 8, 2026, the average yearly pay for competitive intelligence analyst in Iowa is $93,981.00, according to ZipRecruiter salary data. Most workers in this role earn between $72,300.00 and $113,200.00 per year, depending on experience, location, and employer.

What is the difference between Competitive Intelligence Analyst vs Market Research Analyst?

AspectCompetitive Intelligence AnalystMarket Research Analyst
Required CredentialsBachelor's degree in Business, Marketing, or related field; often certifications in intelligence or analyticsBachelor's degree in Marketing, Business, or Statistics; certifications in research methods are common
Work EnvironmentCorporate or consulting firms, often in strategic planning teamsMarket research firms, marketing departments, or consulting agencies
Industry UsageUsed across industries to gather competitive insights and inform strategic decisionsUsed mainly in consumer markets to analyze customer preferences and market trends
Comparison FocusFocuses on competitors' strategies, strengths, and weaknessesFocuses on consumer behavior, market size, and demand

While both roles involve data analysis and strategic insights, Competitive Intelligence Analysts concentrate on understanding competitors to support strategic decisions, whereas Market Research Analysts focus on analyzing market conditions and consumer preferences to guide marketing strategies.

How does a Competitive Intelligence Analyst typically collaborate with sales and marketing teams to influence business strategy?

Competitive Intelligence Analysts frequently partner with sales and marketing teams by providing timely insights into competitor activities, market trends, and customer preferences. They often deliver regular briefings, prepare battle cards, and participate in strategic planning meetings to ensure that market intelligence informs go-to-market strategies and positioning. This collaboration helps ensure the organization’s value propositions are competitive and that the teams can proactively address market shifts. Strong communication and cross-functional partnership skills are essential in this role to translate data into actionable recommendations.

What is a Competitive Intelligence Analyst?

A Competitive Intelligence Analyst is a professional who collects, analyzes, and interprets information about competitors, market trends, and industry developments to help organizations make strategic business decisions. They use a variety of sources and analytical tools to identify opportunities and threats in the marketplace. Their insights help companies stay ahead of competitors, inform product development, and guide marketing and sales strategies. Competitive Intelligence Analysts often work closely with management, marketing, and product teams to deliver actionable recommendations.

What are the key skills and qualifications needed to thrive as a Competitive Intelligence Analyst, and why are they important?

To thrive as a Competitive Intelligence Analyst, you need strong analytical skills, business acumen, and a background in market research or a related field, often supported by a bachelor's or master's degree. Familiarity with data analysis tools like Excel, Tableau, or specialized CI software, and sometimes certifications like SCIP-CIP, is typically required. Strong communication, critical thinking, and attention to detail are essential soft skills for interpreting data and presenting strategic insights. These skills enable analysts to provide actionable intelligence that supports informed decision-making and maintains a company's competitive edge.

What Is a Competitive Intelligence Analyst?

A competitive intelligence analyst performs market research to provide information to executives or management who use it to craft a new sales project or business strategy. Your duties are to research customer choices, market trends, and competitor’s strategies, interview leaders in the field, and compile reports about your findings. Qualifications for this career include at least a bachelor’s degree in business administration or marketing, but a master’s degree could give you more of an advantage. Most employers prefer candidates with some industry experience. Competitive intelligence analysts possess strong research and verbal and written communication skills.

What are popular job titles related to Competitive Intelligence Analyst jobs in Iowa? For Competitive Intelligence Analyst jobs in Iowa, the most frequently searched job titles are:
What job categories do people searching Competitive Intelligence Analyst jobs in Iowa look for? The top searched job categories for Competitive Intelligence Analyst jobs in Iowa are:
Lead Business Intelligence Report Developer

Lead Business Intelligence Report Developer

Federal Home Loan Bank of Des Moines

Des Moines, IA • On-site

$114K - $135K/yr

Full-time

Retirement, PTO

Posted 19 days ago


Job description

At FHLB Des Moines, we work each day to develop an inclusive culture that supports and leverages the complexity of a diverse workforce. This enables us to effectively serve the needs of our members and help them succeed.
The Lead Business Intelligence Developer is a key member of the Enterprise Data & Reporting (EDR) team ensures the Bank's Business Intelligence solutions and infrastructure supports the Bank's strategic direction and tactical data and reporting needs. This role is expected to provide operational, technical, and thought leadership to the Business Intelligence Developers (Report Developers). This is a highly technical role that is also responsible for development of SSRS, PowerBI, and other reporting tools in accordance with business requirements. This individual will also be expected to understand and perform database development work as part of addressing production support issues and project related work.
Accountabilities:
Responsibilities/Duties/Function/Tasks:
  • Review documented report specifications, clarify requirement ambiguity, develop report output, and unit test the reports to confirm data accuracy.
  • Works with internal customers, IT staff, and other stakeholders to define or refine requirements for business intelligence and reporting initiatives.
  • Monitor and track the progress of reports assigned to each member of the report development team.
  • Coordinate code reviews to ensure that reports are written efficiently and in line with development standards.
  • Proactively consults the Enterprise Data & Reporting Manager on project prioritization, vendor management, and resource allocation.
  • Encourage and support team collaboration, and coordinate knowledge sharing amongst the report development team.
  • Works with Business Intelligence Analysts, internal customers, and external consulting teams to understand reporting requirements.
  • Support QA and UAT testing as assigned.
  • Support and train business users on reports and overall HUB data content.
  • Ensures reporting solution development is documented in accordance with Data and Reporting Team standards.
  • Design, develop, test, and deploy Power BI reports, dashboards, and datasets aligned with business requirements.
  • Build and maintain Power BI semantic models using best-practice dimensional modeling (facts, dimensions, star schemas) in line with architectural standards.
  • Develop complex DAX measures, calculated columns, and performance-optimized visuals
  • Use Power Query (M) to extract, transform, and cleanse data from the Hub and other source systems

Qualifications:
  • 8+ years' experience in SQL Development, and SQL Server Reporting Services (SSRS).
  • 5+ years' knowledge in Microsoft SQL Server, Visual Studio, Microsoft SSIS, Microsoft SSRS, and Azure DevOps.
  • Strong experience developing visualization dashboards and paginated reports using PowerBI.
  • Experience utilizing Microsoft Fabric.
  • Experience in integration and deployment across multiple environments.
  • Must be analytical, results-driven, and able to employ the right approach and methods to make the maximum use of time and resources.
  • Excellent interpersonal, creative, and communication skills that allow effective, proactive working relationships in a team-oriented environment.
  • Ability to multitasking and priority setting, and able to complete tasks on set budgetary parameters and targets.
  • Knowledge/experience with SQL queries and Business Intelligence concepts.
  • Strong analytic skills.
  • Strong attention to detail.
  • Able to build and maintain relationships and facilitate collaboration and communication.
  • Able to work independently and collaborate with people at all levels.
  • Ability to positively engage, self-motivate and possess a strong desire to learn.

Compensation Range:
Annual Salary: $114,474.00 - $135,938.00
This salary range represents the Bank's good faith and reasonable estimate of possible compensation at the time of hire. Offer to be determined by selected applicant's education, experience, knowledge, skills & abilities, as well as internal equity and alignment with market data. This role is also eligible to participate in the Bank's annual incentive plan.
As part of our competitive Total Rewards package, the Bank offers 11 paid holidays, 5 weeks of PTO and a work culture that values work/life balance. Most roles are eligible for our hybrid work schedule. We match 100% of the first 6% you contribute to your 401(k) and provide an additional 4% non-discretionary contribution to your 401(k) at the end of year. More information on our Total Rewards program can be found here.
At FHLB Des Moines, we work to create an inclusive culture. This enables us to effectively serve the needs of our members and help them succeed. FHLB Des Moines is proud to be an Equal Opportunity Employer. We prohibit discrimination on the basis of race, color, religion, sex (including pregnancy, sexual orientation or gender identity), national origin, age, disability, veteran status, genetic information (including family medical history), status as a parent or any other characteristic protected by federal, state or local law.