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Brand Manager Jobs in Oregon (NOW HIRING)

Brand Manager (61186)

Hood River, OR · On-site +1

$90K - $100K/yr

Brand Manager Reports to: Senior Director of Marketing & Innovation About the Role At Tofurky, we believe great brands are built by people who are endlessly curious, consumer obsessed, and never ...

Brand Manager Reports to: Senior Director of Marketing & Innovation About the Role At Tofurky, we believe great brands are built by people who are endlessly curious, consumer obsessed, and never ...

Senior Manager, Brand Strategy & Engagement

OR · On-site +1

$141K - $176K/yr

The Senior Manager, Brand Strategy & Engagement will support the development and activation of the company's brand positioning, business unit messaging, and integrated marketing narratives across ...

Lead the creation, curation, and management of Intel's data center and AI product brand strategy across hardware and software that spans multiple types of workloads. * Naming and Architecture: Define ...

Brand Manager Location : On-site store location Do you have a passion to train and coach team members to deliver a remarkable patient experience? Are you a role model and leader that advocates for ...

Brand Manager Location : On-site store location Do you have a passion to train and coach team members to deliver a remarkable patient experience? Are you a role model and leader that advocates for ...

Brand Manager Location : On-site store location Do you have a passion to train and coach team members to deliver a remarkable patient experience? Are you a role model and leader that advocates for ...

Brand Manager Location : On-site store location Do you have a passion to train and coach team members to deliver a remarkable patient experience? Are you a role model and leader that advocates for ...

Nike is seeking a Brand Marketing Lead to join its Global Brand Management team for a 9 10 month maternity coverage. The role is focused on leading marketing strategy and execution for Kids' running ...

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Brand Manager information

See Oregon salary details

$31.2K

$89K

$151.2K

How much do brand manager jobs pay per year?

As of Aug 26, 2026, the average yearly pay for brand manager in Oregon is $88,981.00, according to ZipRecruiter salary data. Most workers in this role earn between $58,700.00 and $115,200.00 per year, depending on experience, location, and employer.

What is a brand manager?

A brand manager is in charge of creating and maintaining an organization’s brand image. Brand managers work directly with the marketing department to provide a cohesive advertising and promotional direction. Primary duties include developing marketing campaigns, producing print and online content, and overseeing social media strategies. This position is vital to the organization’s public reputation. All branding and marketing measures are designed to increase consumer trust.

What are the key skills and qualifications needed to thrive as a brand manager, and why are they important?

To thrive as a Brand Manager, you need expertise in marketing strategy, brand positioning, and market analysis, typically supported by a degree in marketing, business, or a related field. Familiarity with marketing analytics platforms, CRM systems, and digital advertising tools is essential. Strong communication, leadership, and creative problem-solving skills help you effectively manage cross-functional teams and drive brand growth. These skills are vital for building strong brand identities, ensuring market competitiveness, and achieving business objectives.

How does a brand manager typically collaborate with other departments to execute brand strategies?

Brand Managers work closely with cross-functional teams such as marketing, sales, product development, and design to ensure brand consistency and effective execution of campaigns. They often lead meetings to align on messaging, coordinate timelines, and share feedback. This collaborative environment requires strong communication skills, as Brand Managers must balance input from various stakeholders while maintaining the brand’s vision. Regular interactions with external partners like advertising agencies are also common, making teamwork and adaptability key components of the role.

What is the difference between Brand Manager vs Marketing Manager?

AspectBrand ManagerMarketing Manager
Primary FocusBrand development, positioning, and long-term brand strategyMarketing campaigns, lead generation, and promotional activities
Required SkillsBrand strategy, market research, communicationAdvertising, digital marketing, analytics
Work EnvironmentBrand teams, creative agencies, cross-functional departmentsMarketing teams, advertising agencies, sales departments
Common CertificationsBrand management certifications, marketing degreesDigital marketing certifications, MBA in marketing

While both roles involve marketing, a Brand Manager focuses on building and maintaining the overall brand identity and long-term strategy. In contrast, a Marketing Manager concentrates on executing marketing campaigns and driving immediate sales. Understanding these differences helps organizations assign the right responsibilities and professionals to each role.

Do brand managers make a lot of money?

Brand managers typically earn a competitive salary that varies by industry, experience, and location, with median annual wages often ranging from $70,000 to $130,000. Senior or specialized brand managers can earn higher compensation, especially in large companies or competitive markets. Strong skills in marketing, strategic planning, and data analysis can contribute to higher earnings in this role.

Is a brand manager higher than a marketing manager?

A brand manager typically focuses on developing and maintaining a company's brand image and strategy, while a marketing manager oversees broader marketing campaigns and initiatives. In many organizations, a brand manager reports to a marketing director or vice versa, and the hierarchy can vary; sometimes, a marketing manager holds a higher or equivalent position depending on the company's structure.

What do you do as a brand manager?

A brand manager is responsible for developing and maintaining a company's brand strategy, including overseeing marketing campaigns, market research, and brand positioning. They analyze consumer insights, coordinate with creative teams, and ensure brand consistency across all channels to strengthen brand recognition and loyalty.

What are the most commonly searched types of Brand jobs in Oregon?

The most popular types of Brand jobs in Oregon are:

What are popular job titles related to Brand Manager jobs in Oregon?

For Brand Manager jobs in Oregon, the most frequently searched job titles are:

What cities in Oregon are hiring for Brand Manager jobs?

Cities in Oregon with the most Brand Manager job openings:

Infographic showing various Brand Manager job openings in Oregon as of August 2026, with employment types broken down into 84% Full Time, 15% Part Time, and 1% Contract. Highlights an 81% Physical, 2% Hybrid, and 17% Remote job distribution, with an average salary of $88,981 per year, or $42.8 per hour.

Brand Manager (61186)

Tofurky

Hood River, OR • On-site, Remote

$90K - $100K/yr

Full-time

Posted 20 days ago


Job description

Brand Manager
Reports to: Senior Director of Marketing & Innovation
About the Role
At Tofurky, we believe great brands are built by people who are endlessly curious, consumer obsessed, and never satisfied with "good enough."
As Brand Manager, you'll help bring our brands to life across every consumer touchpoint-from social media and influencer partnerships to retailer programs, product launches, and creative campaigns. You'll partner closely with Sales, Innovation, Creative, and agency partners to build marketing that drives awareness, trial, repeat purchase, and long-term brand growth.
While your primary focus will be Tofurky and Moocho Dairy-Free, you'll also have opportunities to support additional Morinaga brands and strategic initiatives as the business evolves.
What You'll Do
  • Develop and execute omnichannel marketing initiatives that strengthen our brands and drive awareness, trial, conversion, and repeat purchase across the consumer journey.
  • Manage agency and external partners across social media, PR, influencers, ecommerce, and creative to ensure projects stay on strategy, on budget, and on time.
  • Partner closely with Sales to develop compelling retailer presentations, category reviews, selling stories, and customer-specific marketing programs grounded in consumer insights and syndicated data.
  • Serve as a strategic marketing partner to the Sales team, helping transform data into persuasive customer narratives that strengthen retailer relationships, support new item launches, and help win new business.
  • Lead shopper marketing and retail activation efforts, developing omnichannel programs that connect national marketing with retailer-specific opportunities and deliver measurable business results.
  • Identify and cultivate influencer, brand, retailer, and community partnerships that expand brand reach, increase trial, and create meaningful consumer connections.
  • Support innovation commercialization, helping translate new products into successful launches through positioning, messaging, retail activation, ecommerce, sampling, and marketing support.
  • Lead creative projects from concept through execution, developing thoughtful creative briefs, partnering with agencies and internal creative resources, and ensuring every deliverable reflects our brand standards and business objectives.
  • Monitor marketing, shopper marketing, and ecommerce performance, using consumer insights, syndicated data, and campaign analytics to optimize future investments and improve ROI.
  • Support trade show planning, customer events, and brand activations that strengthen customer relationships and bring our brands to life.
  • Collaborate cross-functionally with Sales, Innovation, Operations, and Leadership to identify opportunities, solve business challenges, and bring new ideas to market.

Who You Are
You might be a fit if you...
  • Are naturally curious and always asking "What if?" and "So what?"
  • Love both creativity and analytics.
  • Can turn consumer insights into marketing ideas-and marketing ideas into business results.
  • Enjoy building relationships with agencies, retailers, creators, and cross-functional teams.
  • Thrive in a fast-moving environment where priorities evolve.
  • Sweat the details but never lose sight of the bigger picture.
  • Have a bias for action and enjoy making things happen.
  • Believe great marketing should be measurable, memorable, and consumer-first.

What You'll Bring
  • Bachelor's degree in Business Administration or related field, or equivalent years of experience in lieu of degree.
  • 5+ years of experience in brand management, shopper marketing, consumer marketing, or integrated marketing within CPG.
  • Experience managing agencies and cross-functional projects.
  • Experience working with syndicated data (SPINS, Circana, NielsenIQ or similar).
  • Strong presentation and storytelling skills.
  • Excellent project management and organizational skills.
  • Passion for food, consumer trends, and building brands people love.

Work Authorization
Must be eligible to work in the United States of America.
Equal Employment Opportunity
We are committed to building a workforce that is representative of our customers and the communities we operate in to attract and retain the best talent, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy, maternity, paternity or caring responsibilities, or any other basis protected by law.