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Brand Design Jobs (NOW HIRING)

The Director, Brand Design leads the design process for new GoTo Foods restaurant locations. This position oversees the design team's efforts to ensure they create innovative and striking designs ...

We are seeking a highly hands-on, detail-oriented and creative Brand Design Manager who can bridge brand strategy, design, and execution. You will not only define how a brand should look, feel, and ...

Brand Design Lead

New York, NY · On-site

$85 - $95/hr

Brand Design Lead Location: New York, NY Duration: 22 weeks Compensation: $85 - $95 Work Requirements: US Citizen, GC Holders or Authorized to Work in the U.S. This role will work closely with the ...

About the Role: We're looking for a Brand Design Lead to elevate the creative quality of everything we put into the world. You'll own the visual expression of the Nooks brand across every marketing ...

New

Your day-to-day as Brand Design Lead includes the concepting and execution of brand and design projects that communicate our company's mission, technology, and team. Deliverables include websites ...

Crafted Highlights:    In the role of  Brand Design Manager working in Chicago, IL , you understand design as a critical growth and business driver, using your expertise to orchestrate ...

The Brand & Design Director shapes the visual expression of the organization, ensuring everything created is clear, compelling, and consistent. This role leads design direction across campaigns and ...

We are looking for a hands-on Design Lead to help shape how we show up in the world. This is an opportunity to build a high-visibility national brand that impacts how people power their lives. You ...

We are looking for a hands-on Design Lead to help shape how we show up in the world. This is an opportunity to build a high-visibility national brand that impacts how people power their lives. You ...

In the role of Brand Design Manager working in Chicago, IL , you understand design as a critical growth and business driver, using your expertise to orchestrate effective and aesthetic design ...

Help define and codify the brand as it takes shape: visual identity, tone, design language, and the rules that hold it together * Build and maintain a design system that is well documented, practical ...

PandaDoc's Brand Studio is looking for a Brand Design Lead to join our team of creatives. We're evolving how PandaDoc shows up in the world - bolder, more cinematic, more human - and this role is ...

Brand Design Lead

New York, NY · On-site

$175K - $190K/yr

Help define and codify the brand as it takes shape: visual identity, tone, design language, and the rules that hold it together * Build and maintain a design system that is well documented, practical ...

In the role of Brand Design Manager working in Chicago, IL , you understand design as a critical growth and business driver, using your expertise to orchestrate effective and aesthetic design ...

The Brand & Design Director shapes the visual expression of the organization, ensuring everything created is clear, compelling, and consistent. This role leads design direction across campaigns and ...

Your day-to-day as Brand Design Lead includes the concepting and execution of brand and design projects that communicate our company's mission, technology, and team. Deliverables include websites ...

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Brand Design information

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$38K

$108.2K

$146K

How much do brand design jobs pay per year?

As of Jul 17, 2026, the average yearly pay for brand design in the United States is $108,211.00, according to ZipRecruiter salary data. Most workers in this role earn between $70,500.00 and $146,000.00 per year, depending on experience, location, and employer.

How much does a brand designer get paid?

The average salary for a brand designer varies depending on experience, location, and industry, but typically ranges from $50,000 to $85,000 annually. Entry-level designers may earn less, while experienced professionals with strong portfolios and skills in tools like Adobe Creative Suite can earn higher salaries or freelance rates.

What is brand design?

Brand design is the process of creating a visual identity for a company, product, or service, which includes elements like logos, color schemes, typography, and imagery. The goal is to establish a distinctive and cohesive look that communicates the brand's values and personality to its audience. Effective brand design helps build recognition, trust, and loyalty, setting a business apart from competitors. It often involves collaboration across marketing, design, and strategy teams to ensure consistency across all brand touchpoints.

Are brand designers in demand?

Yes, brand designers are in demand as companies increasingly focus on building strong visual identities and brand recognition. The role often requires skills in graphic design, branding strategy, and proficiency with tools like Adobe Creative Suite, with opportunities available across various industries and levels of experience.

What are the key skills and qualifications needed to thrive as a Brand Designer, and why are they important?

To thrive as a Brand Designer, you need expertise in visual design, branding principles, and proficiency with design software, typically supported by a degree in graphic design or a related field. Familiarity with tools like Adobe Creative Suite (Illustrator, Photoshop, InDesign) and knowledge of web design systems are essential. Creativity, strong communication, and collaboration skills help Brand Designers develop compelling visuals and align with client goals. These skills ensure cohesive brand identities that effectively engage audiences and support business objectives.

What does a brand designer do?

A brand designer creates visual identities for companies, including logos, color schemes, typography, and branding guidelines. They work to ensure consistent and appealing brand representation across various platforms, often using design tools like Adobe Creative Suite. Strong understanding of marketing and branding principles is essential for this role.

What is the difference between Brand Design vs Graphic Design?

AspectBrand DesignGraphic Design
FocusCreating a cohesive brand identity, including logos, color schemes, and brand messagingDesigning visual content like posters, brochures, and digital graphics
SkillsBrand strategy, visual identity, storytellingTypography, layout, visual communication
Work EnvironmentBrand agencies, marketing departments, freelance branding projectsAdvertising agencies, print and digital media companies
CredentialsDesign degree, branding certifications often preferredDesign degree, graphic design certifications often preferred

While both roles involve visual creativity, Brand Design focuses on developing a consistent brand identity and strategy, whereas Graphic Design emphasizes creating specific visual content for various media. Understanding these differences helps in choosing the right career path or project focus.

How do brand designers typically collaborate with marketing and product teams during a project?

Brand designers often work closely with marketing and product teams to ensure visual consistency and effective communication of the brand’s message. Collaboration usually involves regular meetings to align on campaign goals, sharing feedback on design concepts, and iterating on visual assets based on team input. Designers may attend brainstorming sessions, present design proposals, and adapt their work to fit both marketing strategies and product requirements. This close teamwork helps ensure that branding remains cohesive across all customer touchpoints.

Is AI replacing designers?

AI is transforming the field of brand design by automating repetitive tasks and assisting with data analysis, but it does not replace the creative and strategic skills of designers. Brand designers continue to play a crucial role in developing unique visual identities, storytelling, and user experience, often using AI tools to enhance their work. Successful designers adapt by integrating AI technologies into their workflow and focusing on skills that require human insight and creativity.
More about Brand Design jobs
What cities are hiring for Brand Design jobs? Cities with the most Brand Design job openings:
What are the most commonly searched types of Brand Design jobs? The most popular types of Brand Design jobs are:
What states have the most Brand Design jobs? States with the most job openings for Brand Design jobs include:
Infographic showing various Brand Design job openings in the United States as of July 2026, with employment types broken down into 68% Full Time, 30% Part Time, 1% Temporary, and 1% Contract. Highlights an 96% Physical, 1% Hybrid, and 3% Remote job distribution, with an average salary of $108,211 per year, or $52 per hour.
Director, Brand Design

Director, Brand Design

GoTo Foods

Atlanta, GA • On-site

Full-time

Posted 4 days ago


Job description

The Director, Brand Design leads the design process for new GoTo Foods restaurant locations. This position oversees the design team's efforts to ensure they create innovative and striking designs that satisfy one individual Brands' design criteria and operational standards. The Director collaborates across multiple stakeholders (Brand marketing, Operations, Development team, Vendors, Franchisees, and Franchisees' A&E Team) to provide status updates, test fits, final conceptual layouts that optimize space, functionality, budgets and Brand identity, as well as review construction documentation of the design. The Director will also collaborate with the Brand and coordinate all architectural design activities with designated GoTo Foods' third party Design and Architectural Firms. This role will also collaborate with other internal Directors in design to establish standards, economies of scale and best practices for GoTo Foods. The Director of Brand Design works collaboratively with the Development Directors to support all new Franchise locations, providing support through Design Development phases and leads the Brand Design discipline at an expert level.
Education
Bachelor's Degree Interior design, architecture, architectural design, or related field Req
Work Experience
8+ years experience relevant work experience (e.g., restaurants/commercial conceptual layout design, FFE (Furniture, Fixtures, Equipment) specifications Req
3 years managerial experience Pref
5 years experience managing National multi-unit design projects Pref
Skills and Abilities
• Proficient in Auto CAD and able to read and understand design and construction drawings.
• Skills in Adobe Photoshop, particularly in regards to interior and exterior renderings
• Ability to track design projects within standardized application (E.g., Expesite)
• Ability to manage and organize projects across various stakeholder groups
• Ability to develop and maintain positive business relationships (e.g., franchisees, 3rd party vendors, other departments, etc.) and foster an environment of mutual respect, understanding, trust, and support
• Ability to adapt and adjust planned work through analyzing work demands, competing priorities, and tight deadlines within parameters of the organizational structure, processes, systems, and policies
• Ability to gather data from multiple sources and make informed decisions that includes an understanding of the business (business acumen)
• Ability to provide actionable recommendations, develop implementation plans, and provide effective change leadership to enhance quality, efficiency and overall effectiveness
• Ability to convey clear, concise information in verbal, written, electronic, and other communication formats and to demonstrate active listening while engaging others
• Ability to mentor, motivate, and guide staff toward achieving goals; to drive accountability, to provide ongoing, thoughtful, constructive feedback effectively; and to recognize a job well
• Proficient in Microsoft Office Suite