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B2C Marketing Manager Jobs (NOW HIRING)

TMX Group Limited

B2C Marketing Associate

New York, NY · On-site

$90K - $110K/yr

Reporting to our B2C Marketing Manager, you will be a key player in executing the strategies that grow our audience and nurture VettaFi's financial advisor and investor community. This is a "thinker ...

BenQ

B2C Marketing Intern

Plano, TX · On-site

$14 - $18.75/hr

Join the BenQ B2C marketing team as an intern! Are you ready to be a part of a globally trusted ... to manage multiple projects in a fast-paced environment. Experience or familiarity with social ...

BENQ AMERICA CORP

B2C Marketing Intern

Plano, TX

$14 - $18.75/hr

Join the BenQ B2C marketing team as an intern! Are you ready to be a part of a globally trusted ... to manage multiple projects in a fast-paced environment. Experience or familiarity with social ...

BenQ

B2C Marketing Intern

Plano, TX · On-site

$14.25 - $19.25/hr

Join the BenQ B2C marketing team as an intern! Are you ready to be a part of a globally trusted ... to manage multiple projects in a fast-paced environment. Experience or familiarity with social ...

Clera

B2C Marketing (part-time) Intern

Los Angeles, CA · Remote

$15.25 - $20.50/hr

We're looking for a B2C Marketing Working Student / Intern to help us grow our consumer-facing ... Help manage and grow Clera's social media presence across platforms * Write blog posts, newsletters ...

Kiss Products, Inc.

Marketing Manager

Port Washington, NY · On-site

  • Medical

  • Retirement

  • PTO

Online B2C Marketing: Plan and execute comprehensive online B2C marketing campaigns, including ... Set up, manage, and optimize paid social campaigns, monitoring performance against KPIs and ...

Kiss Products, Inc.

Marketing Manager

Port Washington, NY · On-site

  • Medical

  • Retirement

  • PTO

Online B2C Marketing: Plan and execute comprehensive online B2C marketing campaigns, including ... Set up, manage, and optimize paid social campaigns, monitoring performance against KPIs and ...

Clera

B2C Marketing (part-time) Intern

Los Angeles, CA · On-site

$16.25 - $21.50/hr

We're looking for a B2C Marketing Working Student / Intern to help us grow our consumer-facing ... Help manage and grow Clera's social media presence across platforms * Write blog posts, newsletters ...

TMX Group

B2C Marketing Associate

Manhattan, NY · On-site

$90 - $110/hr

We are looking for a proactive B2C Marketing Associate to support the growth and engagement of our ... Strong project management skills with the ability to drive multiple projects end‑to‑end and ...

Leap Brands

Marketing Manager - AB

Addison, TX · On-site

Marketing Manager The Marketing Manager will oversee the planning, development, and execution of ... Understanding of B2B and B2C marketing strategies. * Experience in data-driven marketing and ...

New

160 Driving Academy

Marketing Manager

Chicago, IL · On-site

Enrollment growth, brand awareness, lead generation, B2C and B2B audiences * Partner closely with ... Manage marketing projects from kickoff through completion. * Coordinate with internal teams and ...

Panasonic

Product Marketing Manager

Newark, NJ · On-site

$161K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Support B2B and B2C marketing initiatives for the OASYS platform, including campaign development ... Manage trade show logistics, promotional materials, booth graphics, and marketing collateral

Biltmore Farms, LLC

Digital Marketing Manager

Asheville, NC · On-site

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

The Digital Marketing Manager champions all B2B and B2C digital marketing initiatives, including programs managed internally and through agency partners. This role oversees goal setting, strategy ...

Biltmore Farms, LLC

Digital Marketing Manager

Asheville, NC · On-site

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

The Digital Marketing Manager champions all B2B and B2C digital marketing initiatives, including programs managed internally and through agency partners. This role oversees goal setting, strategy ...

Biltmore Farms, LLC

Digital Marketing Manager

Asheville, NC · Hybrid

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

The Digital Marketing Manager champions all B2B and B2C digital marketing initiatives, including programs managed internally and through agency partners. This role oversees goal setting, strategy ...

MS Shift, Inc.

Senior Marketing Manager

Manhattan, NY · On-site

$120 - $180/hr

We are looking for a dynamic and results-driven Senior Marketing Manager to lead our marketing ... Preferred: experience in B2B/B2C marketing and knowledge of design tools like Adobe Creative Suite ...

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B2C Marketing Manager information

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$25.5K

$73.7K

$130K

How much do b2c marketing manager jobs pay per year?

As of Aug 13, 2026, the average yearly pay for b2c marketing manager in the United States is $73,688.00, according to ZipRecruiter salary data. Most workers in this role earn between $44,000.00 and $102,500.00 per year, depending on experience, location, and employer.

What are some common challenges B2C marketing managers face when launching new campaigns?

B2C Marketing Managers often encounter challenges such as effectively segmenting the target audience, adapting campaigns to rapidly changing consumer trends, and ensuring consistent messaging across multiple channels. Managing tight deadlines and coordinating efforts with cross-functional teams like sales, design, and product development are also common hurdles. Additionally, measuring campaign ROI and optimizing strategies based on real-time analytics require strong analytical skills and flexibility.

How much does a B2C marketing manager get paid?

The average salary for a B2C marketing manager typically ranges from $70,000 to $120,000 annually, depending on experience, location, and company size. Senior roles or those in high-demand markets can earn higher compensation, often including bonuses and benefits. Skills in digital marketing tools and data analysis can also influence salary levels.

What does a B2C marketing manager do?

A B2C Marketing Manager is responsible for developing and implementing marketing strategies that target individual consumers rather than businesses. Their main goal is to increase brand awareness, generate leads, and boost sales by understanding consumer behavior and preferences. They oversee campaigns across various channels such as social media, email, digital advertising, and in-store promotions. Additionally, they analyze market trends, measure campaign effectiveness, and collaborate with product, sales, and creative teams to ensure cohesive messaging and branding.

What is the difference between B2C Marketing Manager vs B2B Marketing Manager?

AspectB2C Marketing ManagerB2B Marketing Manager
Target AudienceConsumers and individual buyersBusinesses and corporate clients
Required SkillsConsumer behavior, digital marketing, brandingAccount management, industry-specific knowledge, lead generation
Work EnvironmentRetail, e-commerce, consumer goodsIndustrial, technology, professional services
Common CertificationsDigital marketing certifications, MBA often preferredMarketing certifications, industry-specific credentials

While both roles focus on marketing strategies, B2C Marketing Managers primarily target individual consumers, emphasizing branding and digital campaigns. B2B Marketing Managers focus on building relationships with other businesses, requiring industry-specific knowledge and longer sales cycles. Understanding these differences helps professionals choose the right career path or job focus within the marketing industry.

What are the key skills and qualifications needed to thrive as a B2C marketing manager, and why are they important?

To thrive as a B2C Marketing Manager, you need expertise in consumer behavior, campaign management, strategic planning, and typically a degree in marketing or a related field. Familiarity with marketing automation platforms, analytics tools like Google Analytics, and CRM systems is commonly required, along with relevant certifications such as Google Ads or HubSpot. Creative thinking, strong communication, and data-driven decision-making are standout soft skills in this role. These competencies are crucial for effectively reaching target audiences, optimizing campaigns, and driving business growth in a competitive consumer market.
More about B2C Marketing Manager jobs
What cities are hiring for B2C Marketing Manager jobs? Cities with the most B2C Marketing Manager job openings:
What job categories do people searching B2C Marketing Manager jobs look for? The top searched job categories for B2C Marketing Manager jobs are:
B2C Marketing Manager jobs near you
Infographic showing various B2C Marketing Manager job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 86% Full Time, 12% Part Time, and 1% Contract. Highlights an 94% Physical, 2% Hybrid, and 4% Remote job distribution, with an average salary of $73,688 per year, or $35.4 per hour.

B2C Marketing Associate

TMX Group Limited

New York, NY • On-site

$90K - $110K/yr

Full-time

Re-posted 26 days ago

Job description

Venture outside the ordinary - TMX Careers
The TMX group of companies includes leading global exchanges such as the Toronto Stock Exchange, Montreal Exchange, and numerous innovative organizations enhancing capital markets. United as a global team, we're connecting cross-functionally, traversing industries and geographies, moving opportunity into action, advancing global economic growth, and propelling progress. Through a rich exchange of ideas, meaningful collaboration, and a nimble operating model, we're powering some of the nation's most critical systems, fueling capital formation and innovation, bringing increased opportunity to business visionaries, product ingenuity to consumers, and career exploration to our team.
Ready to be part of the action?
VettaFi is a differentiated index provider, helping asset managers across the globe build and grow their product suites. With an industry-leading index platform, it partners with issuers to develop innovative investment solutions and bring them to market. Beyond that, its modern distribution solutions help clients scale products and achieve success.
We are a nimble, collaborative team looking for a proactive B2C Marketing Associate to join us. Reporting to our B2C Marketing Manager, you will be a key player in executing the strategies that grow our audience and nurture VettaFi's financial advisor and investor community.
This is a "thinker-doer" role for someone who is excited about the intersection of marketing and finance. You will help us scale our reach into new markets, support the growth of our partner ETFs, and ensure our audience has the right information to make informed investment decisions.
The B2C Senior Marketing Associate will support our growth and engagement efforts by:
  • Campaign execution and audience growth: Assisting in the rollout of marketing campaigns designed to grow and retain our audience of investors, this includes supporting the build-out of our distribution capabilities in Canada.
  • Driving investment interest: Delivering high-quality user journeys that facilitate the investment decision-making process for our audience. You will play a key role in executing strategies that drive interest and support AUM growth for our partner ETFs.
  • Product support: Executing plans to increase participation in high-value distribution products, such as driving webcast registrations and boosting attendance for in-person events.
  • Content production and coordination: Partnering with the broader marketing team to ensure all campaign and program assets are created, approved, and deployed on time.
  • Performance tracking: Monitoring engagement data and campaign performance, providing regular reports that help the team understand what is working (or not) and why.
  • Continuous optimization: Identifying opportunities to improve user journeys-whether through better email subject lines, clearer calls-to-action, or improved segmentation.

The successful candidate will be a highly organized, proactive "utility player" who is comfortable wearing many hats.
Qualifications:
  • BA/BS degree in marketing, business, or related field.
  • 3-5 years of marketing experience within financial services, asset management, or wealth management.
  • Familiarity with marketing tech stacks, including HubSpot, analytics platforms (e.g., Google Analytics), and collaboration or design tools such as Figma.
  • Strong project management skills with the ability to drive multiple projects end-to-end, while balancing short and long term objectives.
  • Ability to analyze performance data, identify patterns, and turn insights into next steps.
  • Comfort using AI-powered tools to improve marketing effectiveness, including content development, personalization, audience insights, and performance analysis.
  • Thrives in a fast-paced environment and is ready to "roll up their sleeves" to get the job done.
  • Strong attention to detail and high quality of work.

This role is hybrid (2-3 days in the office/week) - based in New York City, NY.
Salary Range: ...$90,000/year - ...$110,000/year USD
Please note that the Salary Range included is a guideline only. The salary offered may vary based on factors, including, but not limited to, the successful candidate's relevant knowledge, skills, and experience.
In the market for...
Excitement - Explore emerging technology and innovation, as well as ventures and digital finance that shape the future of global markets! Experience the movement of the market while grounded in the stability of close to 200 years of success.
Connection - With site hubs in some of the world's most multicultural cities, we leverage our size and structure to create rich connections and belonging while experiencing powerful global impact through our work.
Impact - More than a platform, we use our talents to power mission-critical systems that drive global economic advancement, innovation, and growth. As well, our employee-led Team Impact spreads social good via our giving strategy.
Wellness - From empathetic leadership to a culture of flexibility and balance, we believe wellness at work creates the maximum yield and a stronger "we". Plus, with a cloud-first and hybrid workstyle, as well as generous time-off and leaves, we support a life well lived!
Growth - From a growth mindset in our work, to expansion in our business, TMX is home to action-takers energized by the achievement of ambitious growth.
Ready to enrich your career with impactful work, leaders who truly care, and the flexibility and programs to help you thrive as part of #TeamTMX ? Apply now.
Please note that our company is not currently sponsoring work permit applications and the applicant must be authorized to work in the country where this position is located.
TMX is committed to creating and sustaining a collegial work environment in which all individuals are treated with dignity and respect and one which reflects the diversity of the community in which we operate. We provide accommodations for applicants and employees who require it.

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