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Director Edtech Marketing Jobs (NOW HIRING)

Cambium Learning Group

K-12 EdTech Marketer

Dallas, TX · On-site +1

$16.50/hr

... or Director level positions. Location: We are a remote first organization so these positions ... Marketing Services: Trusted advisors for internal stakeholders and the liaison between internal ...

Stepful

Director, Performance Marketing

New York, NY · On-site

$180K - $210K/yr

We were named the #1 EdTech company in the U.S. by TIME for 2025. We're improving access to quality ... We are seeking a strategic, results-oriented Director of Performance Marketing to lead and scale ...

JoVE

Regional Director of Sales, Edtech

Raleigh, NC

Strategically direct and oversee the sales activities, closely tracking pipeline health and deal ... Collaborate with marketing, customer success, and other teams to ensure alignment of sales efforts ...

IXL Learning

Digital Marketing Analyst

San Mateo, CA

$70K - $75K/yr

You'll report directly to the Director of Digital Advertising and collaborate closely with a small ... impactful edtech tools. #LI-CC1 We're looking for new talent with strong potential. Our ideal ...

IXL Learning

Digital Marketing Analyst

San Mateo, CA · On-site

$70K - $75K/yr

You'll report directly to the Director of Digital Advertising and collaborate closely with a small ... A passion for education and a desire to help us bring meaningful edtech to students around the ...

Redfish Recruiting

... marketing solutions to schools, districts, and other K12 stakeholders. Responsibilities ... Develop and execute the go-to-market strategy for JoVE's K12 Edtech solutions, driving revenue ...

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Director Edtech Marketing information

See salary details

$34K

$104.4K

$181.5K

How much do director edtech marketing jobs pay per year?

As of Jun 17, 2026, the average yearly pay for director edtech marketing in the United States is $104,448.00, according to ZipRecruiter salary data. Most workers in this role earn between $71,500.00 and $131,500.00 per year, depending on experience, location, and employer.

What does a Director of Edtech Marketing do?

A Director of Edtech Marketing is responsible for developing and executing marketing strategies to promote educational technology products and services. They lead teams to plan campaigns, analyze market trends, and engage with educational institutions and stakeholders. This role often involves overseeing brand messaging, coordinating with product development, and ensuring that marketing efforts align with company goals. The Director also monitors campaign performance and adjusts strategies to maximize impact in the education sector.

What is the difference between Director Edtech Marketing vs Marketing Manager Edtech?

AspectDirector Edtech MarketingMarketing Manager Edtech
ResponsibilitiesOversees overall marketing strategy, manages teams, and aligns marketing goals with company objectivesExecutes marketing campaigns, manages day-to-day marketing activities, and reports to senior management
Required CredentialsBachelor's degree in Marketing, Business, or related field; often an MBA; extensive marketing experienceBachelor's degree in Marketing or related field; several years of marketing experience
Work EnvironmentStrategic planning, leadership meetings, cross-department collaborationCampaign execution, analytics, content creation, and coordination with teams

The main difference between a Director Edtech Marketing and a Marketing Manager Edtech lies in scope and leadership. The Director focuses on strategic oversight and leadership, while the Manager handles daily marketing operations. Both roles require relevant marketing credentials and experience within the edtech industry, but the Director typically has more seniority and broader responsibilities.

What are some common challenges faced by a Director of Edtech Marketing when launching new products in the education sector?

A Director of Edtech Marketing often encounters challenges such as navigating long sales cycles, ensuring product alignment with evolving educational standards, and effectively engaging diverse stakeholders including educators, administrators, and parents. Additionally, building trust and credibility in a competitive, rapidly changing market requires strong data-driven strategies and clear communication of product value. Close collaboration with product development and sales teams is essential to gather feedback, refine messaging, and support successful product adoption in schools and institutions.

What are the key skills and qualifications needed to thrive as a Director of Edtech Marketing, and why are they important?

To excel as a Director of Edtech Marketing, you need expertise in marketing strategy, educational technology trends, and a strong background in digital campaign management, often backed by a degree in marketing or a related field. Familiarity with marketing automation tools (like HubSpot or Marketo), CRM systems, and data analytics platforms is crucial. Outstanding leadership, communication, and creative problem-solving skills set candidates apart in this role. These capabilities ensure effective team management, impactful campaigns, and alignment with the unique needs of the education sector.
More about Director Edtech Marketing jobs
What cities are hiring for Director Edtech Marketing jobs? Cities with the most Director Edtech Marketing job openings:
What are the most commonly searched types of Edtech Marketing jobs? The most popular types of Edtech Marketing jobs are:
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What job categories do people searching Director Edtech Marketing jobs look for? The top searched job categories for Director Edtech Marketing jobs are:
Director Edtech Marketing jobs near you
Infographic showing various Director Edtech Marketing job openings in the United States as of June 2026, with employment types broken down into 92% Part Time, and 8% Temporary. Highlights an 64% Physical, 2% Hybrid, and 34% Remote job distribution, with an average salary of $104,448 per year, or $50.2 per hour.
EdTech Product Marketing Director: Grow Education Markets

EdTech Product Marketing Director: Grow Education Markets

Adobe

San Jose, CA

Full-time

Posted 5 days ago

Job description

A leading software company is seeking a Senior Director, Product Marketing – Education Institutions to drive B2B growth by leveraging strategic marketing and deep customer insights. This role involves leading a high-performing team, defining value propositions for the education sector, and identifying growth opportunities. Candidates must have over 15 years of experience in product marketing within enterprise software or EdTech.

The compensation range in California is competitive, reflecting the role's importance and market standards. #J-18808-Ljbffr

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About Adobe

Sourced by ZipRecruiter

Adobe for All is our vision to advance diversity, equity, and inclusion (DEI) across our company and in our communities. We’re focused on creating a more diverse and inclusive workforce; unleashing the full potential of every employee; and driving meaningful impact for Adobe, our industry, and society at large. Creativity has the power to unite us and inspire us to change the world. Through a vision we call Creativity for All, we’re empowering millions of people of all ages and backgrounds to express themselves, reach their full potential, and share their diverse perspectives with the world. We’re committed to advancing the responsible use of technology and driving a positive environmental impact through sustainability and climate action. Our innovations are making a significant impact across AI ethics, security, privacy, trust and safety, accessibility, and sustainability.

Industry

Computer and computer peripheral equipment and software wholesalers

Company size

10,000+ Employees

Headquarters location

San Jose, CA, US

Year founded

1982

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