ZipRecruiter

Log In

1

Auto Sales Representative Jobs in Wisconsin (NOW HIRING)

Lithia Motors, Inc.

Sales Representative

Waukesha, WI · On-site

As an Auto Sales Representative you will interact and consult with customers to guide them through their vehicle purchase. Your goal is to create the best vehicle-buying experience to make lifelong ...

Bryden Ford, Inc

Auto Sales

Beloit, WI · On-site

Because of this new lead structure, we are looking for an Automotive Sales Associate to join our vehicle sales team and utilize the additional sales opportunities. By joining our Bryden Motors - Jeep ...

Bryden Ford, Inc

Auto Sales

Beloit, WI · On-site

Because of this new lead structure, we are looking for an Automotive Sales Associate to join our vehicle sales team and utilize the additional sales opportunities. By joining our Bryden Motors - Jeep ...

Bryden Ford, Inc

Auto Sales

Beloit, WI

Because of this new lead structure, we are looking for an Automotive Sales Associate to join our vehicle sales team and utilize the additional sales opportunities. By joining our Bryden Motors - Jeep ...

Rhinelander Auto Group

Auto Sales Consultant

Rhinelander, WI · On-site

$21.36 - $42.73/hr

Rhinelander Auto Group is searching for highly motivated sales professionals for our Chevrolet, GMC, Cadillac, and Toyota dealerships. We are located in Northern Wisconsin, where we have successfully ...

Lithia & Driveway

Sales Representative

Hudson, WI

What You'll Do As an Auto Sales Representative, you will: * Engage customers with confidence and guide them through their purchasing journey * Create an exceptional buying experience that turns ...

Lithia & Driveway

Sales Representative

Hudson, WI · On-site

What You'll Do As an Auto Sales Representative, you will: * Engage customers with confidence and guide them through their purchasing journey * Create an exceptional buying experience that turns ...

Lithia

Sales Representative

Hudson, WI

What You'll Do As an Auto Sales Representative, you will: * Engage customers with confidence and guide them through their purchasing journey * Create an exceptional buying experience that turns ...

Lithia Motors, Inc.

Sales Representative

Hudson, WI · On-site

What You'll Do As an Auto Sales Representative, you will: * Engage customers with confidence and guide them through their purchasing journey * Create an exceptional buying experience that turns ...

next page

Showing results 1-20

All JobsAuto Sales Representative JobsAuto Sales Representative Jobs in Wisconsin

Auto Sales Representative information

See Wisconsin salary details

$22.7K

$58.6K

$100.9K

How much do auto sales representative jobs pay per year?

As of Jul 28, 2026, the average yearly pay for auto sales representative in Wisconsin is $58,562.00, according to ZipRecruiter salary data. Most workers in this role earn between $38,400.00 and $76,700.00 per year, depending on experience, location, and employer.

Do car salesmen make 100k a year?

Auto sales representatives can earn over $100,000 annually, but this depends on factors such as experience, sales volume, commission structure, and dealership location. High performers who consistently meet or exceed sales targets and have strong negotiation skills are more likely to reach or surpass this income level.

How much does a car salesman make on a $10,000 car?

Auto sales representatives typically earn a commission based on a percentage of the sale price, often around 20-30%. For a $10,000 car, this could mean a commission of $2,000 to $3,000, though actual earnings depend on the dealership's commission structure and any additional bonuses or incentives.

What is the highest paying car sales job?

The highest paying car sales jobs are typically at luxury or high-end dealerships, where experienced auto sales representatives can earn significant commissions and bonuses. Top performers in these roles often make six-figure incomes, especially with strong sales skills and a solid client base.

What are some common challenges faced by Auto Sales Representatives, and how can they be addressed?

Auto Sales Representatives often face challenges such as meeting monthly sales targets, adapting to rapidly changing customer preferences, and handling objections during negotiations. Success in this role requires strong communication skills, persistence, and the ability to quickly learn about new models and features. Building trust with customers and maintaining a positive attitude, even during slow sales periods, can help overcome these challenges. Additionally, collaborating closely with finance teams and service departments ensures a smooth customer experience and can lead to repeat business and referrals.

What does an Auto Sales Representative do?

An Auto Sales Representative assists customers in selecting and purchasing vehicles at a dealership. They provide information about different models, features, and financing options, as well as facilitate test drives and negotiate prices. Their primary goal is to match customers with the right vehicle while ensuring a positive buying experience. They also handle paperwork and help with trade-ins when necessary.

Do car sales representatives make good money?

Car sales representatives can earn a significant income through base salary and commissions, with total earnings often varying based on sales performance, experience, and dealership location. Successful representatives who build customer relationships and have strong sales skills can achieve higher earnings, but income levels can fluctuate. Many also receive bonuses or incentives based on sales targets.

What are the key skills and qualifications needed to thrive as an Auto Sales Representative, and why are they important?

To thrive as an Auto Sales Representative, you need a good understanding of automotive products, sales techniques, and often a high school diploma or equivalent. Familiarity with customer relationship management (CRM) software, dealership inventory systems, and point-of-sale tools is typically required. Outstanding communication, negotiation, and active listening skills set top performers apart. These abilities are essential for building trust with customers, closing sales, and maintaining a competitive edge in a fast-paced retail environment.

What is the difference between Auto Sales Representative vs Car Sales Associate?

AspectAuto Sales RepresentativeCar Sales Associate
Required CredentialsHigh school diploma; sales experience often preferredHigh school diploma; sales experience beneficial
Work EnvironmentDealerships, showrooms, outdoor lotsDealerships, showrooms, outdoor lots
Industry UsageCommonly used in automotive salesCommonly used in automotive sales
Search & Comparison IntentYesYes

The terms Auto Sales Representative and Car Sales Associate are often used interchangeably in the automotive industry. Both roles typically require similar credentials, work in dealership environments, and serve the same purpose of selling vehicles. The main difference is often in job titles used by different dealerships, but their responsibilities and qualifications are largely aligned.

What are popular job titles related to Auto Sales Representative jobs in WI? For Auto Sales Representative jobs in WI, the most frequently searched job titles are:
Auto Sales Representative jobs near you
Infographic showing various Auto Sales Representative job openings in Wisconsin as of July 2026, with employment types broken down into 1% As Needed, 73% Full Time, 22% Part Time, and 4% Contract. Highlights an 97% Physical, 1% Hybrid, and 2% Remote job distribution, with an average salary of $58,562 per year, or $28.2 per hour.
Sales Representative

Sales Representative

Lithia Motors, Inc.

Waukesha, WI • On-site

Full-time

Posted 26 days ago

Lithia Motors rating

7.4

Company rating: 7.4 out of 10

Based on 119 frontline employees who took The Breakroom Quiz

43rd of 150 rated car dealerships

Job description

Dealership:
L0554 Wilde Chrysler Dodge Jeep Ram
Wilde CDJR
We are dedicated to delivering honest value, earning customers for life, taking personal ownership, improving constantly and having fun! If you share these goals, we want to talk to you! Come be a part of the Automotive Industry future with the Lithia Motors family, a Fortune 500 company with over 180 dealerships nationwide! Being one of the largest dealership groups in America, there are many opportunities for you to pursue your short and long-term career goals.
We are committed to growing our company and Growing our People!
Responsibilities:
As an Auto Sales Representative you will interact and consult with customers to guide them through their vehicle purchase. Your goal is to create the best vehicle-buying experience to make lifelong customers. You will assist customers in selecting the right vehicle for their lifestyle. You will be trained on the specific products we offer and their benefit to our customer.
  • Present vehicle attributes, model options, features, purchase and finance options and store policies and services to customers.
  • Ensure timely follow up and maintain strong relationships with previous and prospective customers.
  • Track customers using store specific management system/s.
  • Keep abreast of new products, features and accessories. Attend product and training courses.

Qualifications:
  • Experience in automotive sales, is a plus.
  • Excellent interpersonal communication skills.
  • Excellent organizational and time management skills & working knowledge of computers.
  • Self motivated with the ability to set and achieve targeted goals.
  • Acceptable driving record and a valid driver's license in your state of residence

What Lithia Motors employees say

Pay

Benefits

Hours and flexibility

Workplace

Get the full story on Breakroom

Apply