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Audience Jobs (NOW HIRING)

Audience Data Scientist

Bellevue, WA · On-site

$122K - $153K/yr

Audience Data Scientist (Marketing Activation) We are hiring an Audience Data Scientist to identify high-value customer and prospect opportunities and translate them into analytically defined ...

Audience Data Scientist

Bellevue, WA · On-site

$122K - $153K/yr

Audience Data Scientist (Marketing Activation) We are hiring an Audience Data Scientist to identify high-value customer and prospect opportunities and translate them into analytically defined ...

Director of Audience, The Dallas Morning News Opening Statement: The Dallas Morning News is looking for a transformative leader to power the strategy and growth of our audience team as the newsroom ...

Audience Editor Chron | Houston, TX Full-time | Digital Audience Social Video Chron is chasing Texas-sized audience growth. We need an editor who knows how to make sharp journalism travel farther ...

News Audience Analyst

Washington, DC · On-site

$73K - $101K/yr

Understanding audience behavior, trends and desires-translating them into actionable strategies that can be implemented across newsroom teams-will be integral to our goal of expanding the reach and ...

Director of Audience, The Dallas Morning News Opening Statement: The Dallas Morning News is looking for a transformative leader to power the strategy and growth of our audience team as the newsroom ...

Director of Audience, The Dallas Morning News Opening Statement: The Dallas Morning News is looking for a transformative leader to power the strategy and growth of our audience team as the newsroom ...

Director of Audience, The Dallas Morning News Opening Statement: The Dallas Morning News is looking for a transformative leader to power the strategy and growth of our audience team as the newsroom ...

Director of Audience, The Dallas Morning News Opening Statement: The Dallas Morning News is looking for a transformative leader to power the strategy and growth of our audience team as the newsroom ...

The Audience Editor will help shape coverage plans, storytelling approaches and maximize the reach of our journalism. This role will work closely with sports editors and reporters to identify and ...

Audience Editor Chron | Houston, TX Full-time | Digital • Audience • Social • Video Chron is chasing Texas-sized audience growth. We need an editor who knows how to make sharp journalism travel ...

Showing results 41-60

Audience information

See salary details

$11K

$71.5K

$106.5K

How much do audience jobs pay per year?

As of Aug 16, 2026, the average yearly pay for audience in the United States is $71,527.00, according to ZipRecruiter salary data. Most workers in this role earn between $55,500.00 and $93,500.00 per year, depending on experience, location, and employer.

What is the difference between Audience vs Content Strategist?

AspectAudienceContent Strategist
Required CredentialsMarketing or communications degree, analytics certificationsMarketing, communications, or journalism degree, content management certifications
Work EnvironmentMarketing teams, media agencies, digital platformsContent teams, marketing departments, media companies
Employer & Industry UsageUsed across advertising, media, digital marketingCommon in content marketing, digital media, branding

The main difference is that an Audience focuses on understanding and targeting specific groups for marketing purposes, while a Content Strategist plans and manages content to engage those audiences effectively. Both roles often collaborate but have distinct focuses within marketing and media industries.

What are the key skills and qualifications needed to thrive as an audience development manager?

To thrive as an Audience Development Manager, you need expertise in digital marketing, data analysis, and content strategy, often supported by a degree in marketing, communications, or a related field. Familiarity with analytics tools (like Google Analytics), social media management platforms, and customer relationship management (CRM) systems is essential. Strong communication, creativity, and collaboration skills help you engage audiences and build relationships across channels. These abilities are crucial for growing and retaining audiences, driving engagement, and achieving organizational goals.

How does an audience analyst typically collaborate with marketing and content teams to improve engagement strategies?

Audience Analysts work closely with marketing and content teams by providing data-driven insights into audience behaviors and preferences. They analyze metrics such as demographics, consumption patterns, and feedback to help shape content and campaign strategies. Regular meetings and reporting ensure both teams are aligned, enabling quick adjustments to campaigns and more targeted messaging. This collaborative approach helps maximize engagement and ensures that content resonates with the intended audience.

What is an audience?

Audience jobs typically refer to roles focused on understanding, engaging, and growing a target group of people for a business, event, or media outlet. These positions may include audience development managers, audience engagement specialists, or analysts who study audience behavior. Their main responsibilities involve researching demographics, tailoring content or marketing strategies, and using analytics to improve reach and impact. In media and entertainment, audience professionals help ensure content resonates with viewers or readers, thereby increasing loyalty and participation.
More about Audience jobs

What cities are hiring for Audience jobs?

Cities with the most Audience job openings:

What are the most commonly searched types of Audience jobs?

The most popular types of Audience jobs are:

What states have the most Audience jobs?

States with the most job openings for Audience jobs include:

Infographic showing various Audience job openings in the United States as of August 2026, with employment types broken down into 86% Full Time, 10% Part Time, 1% Temporary, and 3% Contract. Highlights an 79% Physical, 5% Hybrid, and 16% Remote job distribution, with an average salary of $71,527 per year, or $34.4 per hour.

Audience Strategy Manager

Jackson National Life

Nashville, TN • On-site

Full-time

Re-posted 21 hours ago


Job description

If you are an internal associate, please login to Workday and apply through Jobs Hub.

Job PurposeThe Audience Strategy Manager is responsible for defining, developing, and operationalizing customer audience strategies that drive acquisition, engagement, retention, and lifetime value. This individual translates business goals and customer insights into scalable audience frameworks, segmentation strategies, and activation plans across owned, paid, and earned channels.Working closely with marketing sponsors, digital media, analytics, and data teams, the Audience Strategy Manager ensures customer data is transformed into actionable audiences that power personalization, journey orchestration, campaign targeting, and measurement.Essential Responsibilities
  • Develop enterprise audience frameworks aligned to customer lifecycle stages, behaviors, needs, and business priorities.
  • Define audience taxonomy, segmentation methodology, and targeting rules.
  • Identify high-value customer segments, growth opportunities, and suppression strategies.
  • Build scalable segmentation approaches balancing precision, reach, and operational efficiency.
  • Translate audience strategies into executable activation plans across email, paid media, web personalization, mobile, and direct channels.
  • Partner with channel owners to ensure audience consistency across platforms.
  • Define audience eligibility, prioritization, exclusions, and contact strategies.
  • Partner with CDP, CRM, and Operations teams to operationalize audience definitions within platforms such as Adobe Real-Time CDP and Adobe Experience Platform.
  • Establish business requirements for audience creation, enrichment, and activation.
  • Ensure audiences align with identity resolution, consent, and governance standards.
  • Monitor audience performance, penetration, conversion, retention, and engagement metrics.
  • Analyze audience effectiveness and recommend refinements based on business outcomes.
  • Partner with analytics teams on testing strategies, incrementality, holdouts, and experimentation.
  • Serve as the central point of contact for audience requests across business units.
  • Translate business objectives into audience recommendations and prioritization frameworks.
  • Educate stakeholders on audience best practices, governance, and targeting strategy.
Other Duties
  • Performs other duties and/or projects as assigned.
Knowledge, Skills and Abilities
  • Strong understanding of segmentation, customer journeys, first-party data strategy, and personalization.
  • Familiarity with paid media audiences, CRM audiences, and omnichannel activation.
  • Ability to interpret customer insights, analytics, and business needs into actionable targeting strategies.
  • Excellent written and verbal communication and presentation skills with a proven ability to convey complex information and ideas clearly and effectively to a variety of stakeholders and influence decision making.
  • Excellent interpersonal skills with an ability to build and maintain relationships.
  • Strong project management, organizational, and time management skills with the ability to manage and prioritize multiple projects and tasks simultaneously.
Qualifications
  • Bachelor's Degree or equivalent education and experience required.
  • 5+ years of experience in audience strategy, CRM, lifecycle marketing, marketing strategy, customer analytics, or marketing operations required.
  • Experience building audience strategies in a CDP, CRM, DMP, or marketing automation environment required.
  • Hands-on experience with Adobe Real-Time CDP, Adobe Target, Marketo, or similar platforms preferred.
  • Experience with SQL, analytics tools, or BI platforms preferred.
  • Knowledge of privacy, consent, and audience governance frameworks preferred.

Jackson is proud to be an equal opportunity workplace. The Company subscribes to and endorses federal and state laws and regulations relating to equal employment opportunity for all persons without regard to race, color, religion, gender, age, national origin, legally-recognized disability, marital status, legally-protected medical condition, citizenship, ancestry, height, weight, sexual orientation, veteran status, or any other factor not related to the needs of the job. The Company is committed to a policy of equal opportunity. Company facilities and campuses are tobacco-free environments.