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B2B Appointment Setter - Remote

Tampa, FL · On-site +1

$40K - $55K/yr

SalesRoads is a B2B lead generation and appointment-setting agency supporting clients across multiple industries. If you're strong on the phone, comfortable with cold calls, and want stable hourly ...

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Agency Appointment Setter information

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How much do agency appointment setter jobs pay per hour?

As of Jun 10, 2026, the average hourly pay for agency appointment setter in the United States is $24.26, according to ZipRecruiter salary data. Most workers in this role earn between $15.87 and $29.81 per hour, depending on experience, location, and employer.

How does an Agency Appointment Setter typically collaborate with sales and account management teams?

Agency Appointment Setters play a crucial role as the first point of contact with potential clients. They work closely with sales representatives to qualify leads, schedule meetings, and ensure that prospects are well-informed before handing them off. Regular communication with account managers is also essential to align on client needs and follow up on outcomes. This collaborative approach helps maximize conversion rates and ensures a seamless transition for clients throughout the sales process.

What is the difference between Agency Appointment Setter vs Telemarketer?

AspectAgency Appointment SetterTelemarketer
Required SkillsCommunication, scheduling, CRM familiarityCommunication, persuasion, sales techniques
Work EnvironmentOffice or remote, client-focusedOutbound calls, sales-focused
Industry UsageAdvertising, marketing agencies, sales firmsTelecommunications, sales, marketing

Agency Appointment Setters primarily focus on scheduling meetings for sales teams or agents, often working within marketing or sales agencies. Telemarketers mainly make outbound calls to promote products or services and generate leads. While both roles require strong communication skills, appointment setters emphasize scheduling and client coordination, whereas telemarketers focus on direct sales and persuasion. Understanding these differences helps job seekers identify the right role based on their skills and career goals.

What are Agency Appointment Setters?

Agency Appointment Setters are professionals responsible for initiating contact with potential clients and scheduling meetings or appointments for sales teams, usually within marketing or insurance agencies. Their main goal is to generate quality leads and ensure that sales representatives have a steady stream of appointments with interested prospects. They use communication skills, often via phone calls or emails, to qualify leads and set up meetings that have a high chance of converting into clients. This role is crucial for maintaining a healthy sales pipeline and supporting agency growth.

What are the key skills and qualifications needed to thrive as an Agency Appointment Setter, and why are they important?

To thrive as an Agency Appointment Setter, you need strong communication skills, persuasive sales abilities, and experience in customer outreach, often supported by a high school diploma or equivalent. Familiarity with CRM software, lead generation tools, and appointment scheduling systems is typically required. Outstanding active listening, resilience, and organizational skills help you excel in handling objections and managing a high volume of contacts. These competencies ensure effective client engagement, higher appointment conversion rates, and contribute directly to agency growth.
More about Agency Appointment Setter jobs
What cities are hiring for Agency Appointment Setter jobs? Cities with the most Agency Appointment Setter job openings:
What states have the most Agency Appointment Setter jobs? States with the most job openings for Agency Appointment Setter jobs include:
Infographic showing various Agency Appointment Setter job openings in the United States as of June 2026, with employment types broken down into 2% Locum Tenens, 44% Full Time, 14% Part Time, and 40% Contract. Highlights an 91% Physical, 2% Hybrid, and 7% Remote job distribution, with an average salary of $50,455 per year, or $24.3 per hour.
B2B Appointment Setter - Remote

B2B Appointment Setter - Remote

SalesRoads

Tampa, FL • On-site, Remote

$40K - $55K/yr

Part-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 19 days ago


Job description

SalesRoads is a B2B lead generation and appointment-setting agency supporting clients across multiple industries.
If you're strong on the phone, comfortable with cold calls, and want stable hourly pay with uncapped commission, this role is built for you.
In this role, you will make outbound phone calls to business decision-makers and set qualified appointments for our clients' sales teams.
This is an appointment-setting/lead-qualification role. It is not a customer service and not a full-cycle closing position.
Work Location
This is a 100% remote W2 position. Candidates must have a quiet home workspace and reliable high-speed internet.
What You'll Do
  • Make outbound B2B phone calls to business contacts and decision-makers
  • Deliver a concise, value-based introduction and qualify interest
  • Set qualified appointments for client sales teams (you do not close deals)
  • Accurately document activity and outcomes in company systems
  • Participate in coaching, training, and call reviews to improve performance
  • Grow within clearly defined career paths based on performance and values
Pay Structure
  • On - Target Earnings: $22.50 per hour.
  • Base Pay: $17.00 per hour (W2)
  • Commission: Uncapped, paid per qualified appointment.
  • Typical Full-Time Earnings: $40,000-$55,000 per year (actual earnings vary by individual performance; top performers often earn significantly more)

This is not a commission-only role. You earn a stable hourly base plus performance-based commission.
How the Commission Works (Important)
SalesRoads runs a range of outbound programs across industries, audiences, and call difficulty levels.
We intentionally design every program so that, when goals are met, earning potential is the same regardless of program size or difficulty.
Some programs involve higher-volume outreach to easier-to-reach contacts. Other programs focus on harder-to-reach executive-level decision-makers.
To keep compensation fair and consistent, each program is structured so that the on-target commission opportunity is $5.50 per hour when program goals are met.
Examples:
  • Higher-volume programs may pay a smaller commission per appointment, with higher hourly goals
  • Executive-level programs may pay significantly more per appointment, with lower overall appointment targets

This structure ensures you are not penalized for being assigned to a significantly more challenging program.
Benefits
  • Paid Time Off (PTO)
    • Year 1: 40 hours (full-time or part-time)
    • Year 2: 120 hours for full-time employees; 40 hours for part-time employees
    • Carry-over available per policy
  • Health coverage: Minimum Essential Coverage (MEC)
  • Dental and vision insurance
  • 401(k) retirement plan
  • Life insurance and additional voluntary life options
  • Accidental death and dismemberment insurance
  • Short-term and long-term disability coverage
  • Legal assistance benefits
  • Employee discounts and incentive programs
What We're Looking For
  • 1+ year of experience in outbound B2B calling, appointment setting, lead generation, or similar roles
  • Confident, professional phone presence
  • Comfortable with cold calling and objection handling
  • Coachable, consistent, and dependable
  • Strong time management and follow-through
  • Ability to work independently in a remote environment
What Success Looks Like
  • Consistent daily call activity
  • Accurate documentation and follow-up
  • Improvement in call quality and appointment conversion
  • Meeting or exceeding program-specific appointment goals

You can learn more about our culture and environment by visiting us at David Kreiger, LinkedIn, or our Website.