What is a referral agent?

A referral agent, also called a real estate referral agent, earns money refers a home buyer to another real estate agent. The referral agent generates home buyer leads, meets with a potential home buyer, then refers the home buyer to a real estate agent who can meet their needs. The referral agent earns a referral fee. Referral agents combine their knowledge of local real estate leads, homebuyer needs, and industry connections to yield positive outcomes for themselves, the broker to whom they refer, and the home buyer.