What is a growth hacker?

A growth hacker job involves innovating new, cost-efficient ways of developing products and marketing them. Growth hacking may utilize a variety of specialists, such as marketing experts, developers, salespeople, product managers, and engineers. Many tech startups use growth hacking as a way to exploit alternative, low-cost forms of advertising and marketing, such as creating viral media to promote their products and gain users or customers, rather than relying on traditional media.