What does an SEO Associate do?

A SEO Associate is responsible for supporting the development and execution of search engine optimization strategies to improve a website’s visibility in search engine results. Their tasks often include keyword research, on-page optimization, technical SEO audits, content creation or review, and monitoring website performance using analytics tools. SEO Associates work closely with marketing teams to ensure best practices are implemented and may also assist in link-building efforts. The role requires analytical skills, attention to detail, and staying updated with the latest search engine algorithms and trends.