How to become an ecommerce merchandising manager?

To become an eCommerce merchandising manager, you need a bachelor's degree in marketing or a related field. Employers prefer experience in eCommerce merchandising or other online marketing. You must be familiar with data analysis, product information management systems, website management, and digital marketing. Other qualifications include experience with web analytics, the ability to multitask and manage multiple large projects, knowledge of what drives eCommerce sales, an understanding of customer experience wants and needs, and proficiency with technical tools. To fulfill your duties as an eCommerce merchandising manager, you also need effective communication skills.