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Trade Spend Manager Jobs (NOW HIRING)

Home Market Foods

Sr. Manager, Sales Planning

Norwood, MA · Hybrid

$150K - $180K/yr

... Manager, Sales Planning, is responsible for leading sales planning, trade promotion analysis ... Analyze promotional effectiveness, lift, ROI, pricing strategies, and trade spend performance using ...

Home Market Foods

Sr. Manager, Sales Planning

Norwood, MA · On-site

$150K - $180K/yr

... Manager, Sales Planning, is responsible for leading sales planning, trade promotion analysis ... Monitor KPIs including sales growth, trade spend, promotional ROI, forecast accuracy, fill rates ...

Barilla Group

$33.50 - $46/hr

... trade spend, promotions, and customer performance to inform business decisions within trade ... management and system experience required. Experience with Telus preferred. Strong verbal and ...

TRUFF

Account Manager

This role will lead account planning, promotional execution, and trade spend management, ensuring that TRUFF's strategies are executed effectively at retail. The Account Manager will also be ...

Hain Celestial

Key Account Manager - Albertsons

Strong financial acumen with experience managing trade spend, forecasting, and P&L influence. * Highly skilled communicator and presenter, with a proven ability to influence across internal and ...

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Trade Spend Manager information

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$27K

$67.1K

$106K

How much do trade spend manager jobs pay per year?

As of Jun 8, 2026, the average yearly pay for trade spend manager in the United States is $67,149.00, according to ZipRecruiter salary data. Most workers in this role earn between $50,500.00 and $81,500.00 per year, depending on experience, location, and employer.

What is the difference between Trade Spend Manager vs Sales Analyst?

Trade Spend ManagerSales Analyst
Focuses on managing trade promotions, pricing strategies, and retail partnerships to optimize sales and profitability.Analyzes sales data, forecasts trends, and provides insights to improve sales performance across channels.
Requires skills in trade marketing, negotiation, and data analysis.Requires skills in data analysis, reporting, and market research.
Works closely with sales, marketing, and finance teams within retail and consumer goods industries.Collaborates mainly with sales teams and management to interpret sales data and develop strategies.

While both roles involve sales data and strategic planning, the Trade Spend Manager primarily manages trade promotions and pricing strategies, whereas the Sales Analyst focuses on analyzing sales data to inform business decisions.

What does a Trade Spend Manager do?

A Trade Spend Manager is responsible for overseeing and optimizing a company's budget allocated to trade promotions, discounts, and incentives offered to retailers and distributors. They analyze spending patterns, evaluate the effectiveness of promotional activities, and work closely with sales and finance teams to ensure that trade spend delivers a positive return on investment. Their role helps companies maximize sales while controlling costs and ensuring compliance with company policies.

What are some common challenges Trade Spend Managers face when managing promotional budgets and how are they typically addressed?

Trade Spend Managers often encounter challenges such as accurately forecasting promotional ROI, managing complex data from multiple retailers, and ensuring alignment between sales and finance teams. These challenges are typically addressed by leveraging advanced trade spend management software, establishing clear communication channels across departments, and conducting regular reviews of promotional effectiveness. Proactive data analysis and collaboration with key stakeholders help Trade Spend Managers optimize budget allocation and achieve better business outcomes.

What are the key skills and qualifications needed to thrive as a Trade Spend Manager, and why are they important?

To thrive as a Trade Spend Manager, you need strong analytical skills, financial acumen, and experience in trade promotion management, often supported by a degree in finance, business, or a related field. Familiarity with trade promotion management (TPM) software, ERP systems, and advanced Excel or data analysis tools is typically required. Attention to detail, strong communication, and strategic problem-solving abilities are crucial soft skills in this role. These competencies ensure effective budget management, accurate forecasting, and the optimization of trade investments to drive business growth.
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Trade Spend Manager jobs near you
Infographic showing various Trade Spend Manager job openings in the United States as of May 2026, with employment types broken down into 85% Full Time, and 15% Part Time. Highlights an 94% Physical, 2% Hybrid, and 4% Remote job distribution, with an average salary of $67,149 per year, or $32.3 per hour.
Sr. Manager, Sales Planning

Sr. Manager, Sales Planning

Home Market Foods

Norwood, MA • Hybrid

$150K - $180K/yr

Other

Posted 12 days ago

Job description

*"This role will initially be based in our Needham, MA office. In the Summer of 2026, the position will transition to our Norwood, MA location and will follow our Hybrid Work Schedule**

 Pay Range: $150,000.00 - $180,000.00 annually (based on experience and qualifications)

The Sr. Manager, Sales Planning, is responsible for leading sales planning, trade promotion analysis, forecasting, and commercial insights for a fast-paced food manufacturing organization serving grocery, convenience, and foodservice channels. This role partners closely with Sales, Marketing, Supply Chain, Finance, and Demand Planning teams to optimize promotional effectiveness, improve forecast accuracy, and drive profitable growth across key customer accounts.

The ideal candidate combines strong analytical capabilities with strategic business acumen and hands-on experience managing promotional planning within a consumer-packaged goods (CPG) or food manufacturing environment. Expertise in Microsoft Dynamics 365 (D365), Circana (IRI), sales analytics, and trade promotion evaluation is essential.

Essential Duties & Responsibilities

Sales Planning

  • Lead sales planning activities across grocery, convenience, and foodservice channels.
  • Develop and maintain short and long-term trade forecasts aligned with customer demand, promotional calendars, and business objectives.
  • Partner with Sales and Demand Planning teams to improve forecast accuracy and inventory alignment.
  • Analyze sales trends, customer performance, market conditions, and seasonality to identify risks and opportunities.

Promotional Planning & Trade Analytics

  • Build, evaluate, and optimize promotional plans across retail and foodservice customers.
  • Analyze promotional effectiveness, lift, ROI, pricing strategies, and trade spend performance using Circana and internal sales data.
  • Provide actionable insights and recommendations to maximize profitable growth and improve promotional efficiency.
  • Collaborate with Sales and Marketing teams to develop customer-specific promotional strategies and annual business plans.

Data Analytics & Reporting

  • Develop dashboards, scorecards, and reporting tools to support commercial decision making.
  • Utilize D365, Circana, and other BI/reporting tools to analyze syndicated data, customer performance, distribution trends, and category insights.
  • Monitor KPIs including sales growth, trade spend, promotional ROI, forecast accuracy, fill rates, and customer profitability.
  • Present findings and recommendations to senior leadership in a clear and concise manner.

Cross-Functional Collaboration

  • Partner closely with Finance on budgeting, trade accruals, and promotional spend management.
  • Collaborate with Supply Chain and Operations to support inventory planning and service levels during promotional events.
  • Work with Marketing to identify market trends and whitespace opportunities.
  • Support Sales leadership in annual planning, customer reviews, and strategic initiatives.

Process Improvement & Commercial Excellence

  • Identify opportunities to improve sales planning processes, reporting automation, and forecasting methodologies.
  • Drive standardization and best practices across sales planning and trade management activities.
  • Support system enhancements and data integrity initiatives within D365 and related commercial systems.
  • Mentor and develop team members as applicable.

Required Qualifications

  • Bachelor's degree in Business, Finance, Supply Chain, Marketing, or related field.
  • 5-10 years of experience in sales planning, trade promotion management, demand planning, direct sales management or commercial analytics within food manufacturing or CPG.
  • Strong experience supporting grocery, convenience store, and/or foodservice channels.
  • Knowledge of Microsoft Dynamics 365 (D365).
  • Strong experience using Circana (IRI) syndicated data and reporting tools.
  • Experience building and analyzing promotional programs, trade spend, and sales forecasts.
  • Advanced proficiency in Excel and data analysis tools.
  • Strong analytical, problem-solving, and presentation skills.

Preferred Qualifications

  • Experience with Power BI, or other business intelligence platforms.
  • Experience managing direct reports or leading cross-functional initiatives.
  • Familiarity with ERP and trade promotion management systems.

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