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Trade Promotion Jobs (NOW HIRING)

You will lead trade spend analysis across promotions, using data to evaluate effectiveness and refine promotional strategies that maximize ROI. You will manage the customer P&L, closely monitoring ...

Sr. Manager, Sales Planning

Norwood, MA · Hybrid

$150K - $180K/yr

Promotional Planning & Trade Analytics * Build, evaluate, and optimize promotional plans across retail and foodservice customers. * Analyze promotional effectiveness, lift, ROI, pricing strategies ...

Sr. Manager, Sales Planning

Norwood, MA · On-site

$150K - $180K/yr

Promotional Planning & Trade Analytics * Build, evaluate, and optimize promotional plans across retail and foodservice customers. * Analyze promotional effectiveness, lift, ROI, pricing strategies ...

Track planned promotions, spend assumptions, timing, expected volume impact, and actual results. * Measure the effectiveness of trade plans and promotional activity across accounts. * Analyze actual ...

Track planned promotions, spend assumptions, timing, expected volume impact, and actual results. * Measure the effectiveness of trade plans and promotional activity across accounts. * Analyze actual ...

Retail Sales Administrator

Livingston, CA · On-site

$23.15 - $27.25/hr

This role is responsible for trade promotion management, performance reporting, and a variety of sales-related administrative functions. Key responsibilities include managing promotional data within ...

Vividly is the leading modern trade promotion management (TPM) solution built by and for the consumer packaged goods industry. From campaign creation to deductions management and promotion ...

SAP Manager

Plano, TX · On-site +1

Job Summary: 1. Bachelor's degree, 10-15 years experience as a solution architect with SAP technology specially in SAP CRM/TPM solution, 2. Hands experience in SAP trade promotion management in ...

Develop and execute promotional trade plans aligned with Revenue Growth Management (RGM) guidance on pricing, frequency, and promotional depth. * Collaborate closely with the Sales team to support ...

Showing results 41-60

Trade Promotion information

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$54K

$60K

$64.5K

How much do trade promotion jobs pay per year?

As of Aug 5, 2026, the average yearly pay for trade promotion in the United States is $60,000.00, according to ZipRecruiter salary data. Most workers in this role earn between $57,500.00 and $62,500.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive in trade promotion?

To thrive in Trade Promotion, you need a strong understanding of sales strategies, marketing principles, and data analysis, often supported by a degree in business, marketing, or a related field. Familiarity with trade promotion management (TPM) software, CRM systems, and advanced Excel is typically required. Outstanding organizational skills, attention to detail, and effective communication enable you to manage multiple campaigns and collaborate with cross-functional teams. These skills are crucial for maximizing promotional effectiveness, optimizing budgets, and driving sales growth in competitive markets.

What is the difference between Trade Promotion vs Sales Coordinator?

AspectTrade PromotionSales Coordinator
Primary FocusDeveloping and executing promotional strategies to boost product sales in retail channelsSupporting sales teams with administrative tasks, coordinating sales activities, and maintaining client relationships
Required SkillsMarketing knowledge, negotiation, data analysis, industry regulationsCommunication, organization, CRM software proficiency, basic sales knowledge
Work EnvironmentMarketing departments, trade shows, retail settingsSales offices, client sites, corporate offices
Common CertificationsMarketing certifications, trade promotion certificationsSales certifications, CRM training

Trade Promotion and Sales Coordinator roles often overlap in the sales industry. Trade Promotion focuses on creating marketing strategies to increase product visibility and sales through retail channels, requiring marketing expertise. Sales Coordinators support sales teams with administrative and operational tasks, emphasizing communication and organization. Both roles are essential in the sales process but differ in their core responsibilities and skill sets.

What is trade promotion?

Trade promotion refers to marketing activities and incentives offered by manufacturers or suppliers to retailers or wholesalers to encourage them to promote and sell their products. These promotions can include discounts, special pricing, display allowances, or cooperative advertising. The goal is to boost product visibility, increase sales volume, and strengthen relationships between manufacturers and their trade partners. Trade promotions are a key component of many companies' overall sales and marketing strategies.

What are some common challenges faced by professionals in trade promotion roles, and how can they be managed effectively?

Professionals in Trade Promotion often encounter challenges such as balancing promotional budgets, accurately forecasting the impact of promotions, and ensuring alignment between sales, marketing, and retail partners. Managing these challenges effectively requires strong analytical skills, clear communication, and the ability to adapt strategies based on real-time data. Building collaborative relationships across departments and using trade promotion management software can also streamline processes and improve promotional outcomes.
More about Trade Promotion jobs
What states have the most Trade Promotion jobs? States with the most job openings for Trade Promotion jobs include:
Infographic showing various Trade Promotion job openings in the United States as of July 2026, with employment types broken down into 89% Full Time, 10% Part Time, and 1% Contract. Highlights an 95% Physical, 1% Hybrid, and 4% Remote job distribution, with an average salary of $60,000 per year, or $28.8 per hour.

Trade Planning Analyst - Club Channel

Lactalis US Yogurt, Inc.

Bedford, NH • Hybrid

Other

Retirement, PTO

Re-posted 2 days ago


Lactalis USA rating

7.9

Company rating: 7.9 out of 10

Based on 40 frontline employees who took The Breakroom Quiz

98th of 434 rated food and drinks producers


Job description

Description

Ready for more than just a job? Build a career with purpose.


At Lactalis in the USA, we're committed to providing meaningful opportunities for our people to learn, grow, and thrive-whether you're just starting your journey with us or looking to take the next step in your career. From day one, we offer the tools and support to help you succeed.

As the world leader in dairy, Lactalis is a family-owned company with over 85,000 pragmatic and ambitious professionals across the globe. Each day, we're proud to produce award-winning dairy products that bring people together.

In the US, we proudly offer an unrivaled house of beloved brands, including Galbani Italian cheeses and ricotta, President specialty cheeses and butters, Kraft natural and grated cheeses, Breakstone's cottage cheese, Cracker Barrel, Black Diamond cheddar, and Parmalat milk. Our yogurt portfolio includes siggi's, Stonyfield Organic, Brown Cow, Oui, Yoplait, Go-Gurt, :ratio, Green Mountain Creamery, and Mountain High, along with a growing family of ethnic favorites like Karoun, Gopi, and Arz.


At Lactalis, we live by our core values-Ambition, Engagement, and Simplicity. We foster a workplace where innovation thrives, diverse perspectives are celebrated, and everyone's unique background and ideas are valued.

Even if you don't meet every qualification, we encourage you to apply. We want to hear about your PASSION, your STORY, and how your EXPERTISE can help us shape the future of dairy. 

From your PASSION to ours

Lactalis US Yogurt, part of the Lactalis family of companies, is currently hiring a Trade Planning Analyst, Club Channel position based in Bedford, NH. 


The Trade Planning Analyst plays a key role in driving profitable growth across the Club and Value channels, supporting customers including Costco (Brand and Private Label), BJ's Wholesale Club, Sam's Club, and Dollar General. This position leverages Revenue Growth Management (RGM) principles to optimize trade investments, maximize return on investment (ROI), and deliver data-driven insights that support strategic business decisions.


Serving as a key analytics partner to the Sales team, the Analyst leads trade planning, customer forecasting, and performance analysis while collaborating closely with cross-functional partners across Finance, Supply Chain, Revenue Growth Management, and Portfolio Strategy & Planning. The role is also responsible for developing customer-facing reports and insights, including scorecards, business reviews, and ROI analysis for trade-funded initiatives.


In addition, the Analyst partners with the Club Portfolio Strategy & Planning team to develop internal channel reporting, support long-term planning efforts, and provide analytical support to the Channel Lead and Customer Business Managers across the Club Channel and Dollar General. This position reports to the Director, Club Channel Sales.


From your EXPERTISE to ours

Key responsibilities for this position include:

  • Build and execute promotional trade plans aligned with Revenue Growth Management (RGM) pricing and promotional strategies.
  • Utilize customer data platforms, including Sam's Club Madrid and Dollar General 1010, to prepare weekly and quarterly reports and analyses.
  • Partner with the Sales team to support customer planning, including line reviews, Joint Business Planning (JBP), and business reviews.
  • Analyze syndicated and internal data to identify opportunities related to pricing, promotions, assortment, and distribution.
  • Use Trade Promotion Optimization (TPO) tools, such as Circana PTA, to evaluate pricing and promotional scenarios.
  • Evaluate trade spending and measure the return on investment (ROI) of promotions and pricing initiatives.
  • Identify opportunities to improve efficiency and profitability through data-driven recommendations.
  • Develop and maintain customer forecasts, including baseline, promotional lift, and gross-to-net projections.
  • Ensure accurate promotion setup and execution within Trade Promotion Management (TPM) systems, such as GoSimple.
  • Track and report key performance metrics, including ROI, revenue, and margin.
  • Provide ad hoc reporting and analysis to support Sales, Finance, and Demand Planning.
  • Utilize customer-specific data tools and databases to develop reports and deliver actionable insights.

WORK CONDITIONS

  • Travel is required occasionally.
  • Extended hours may be necessary depending on the project needs
  • To fulfill these responsibilities, tools such as a computer and / or allowance(s) will be provided.
  • Reasonable accommodation may be made to enable individuals with disabilities to perform these essential duties and responsibilities.
  • This position requires physical presence in the office, in accordance with the guidelines of the Hybrid Work Policy (3 days in-office, 2 days WFH). 

Requirements

From your STORY to ours

Qualified applicants will contribute the following:

  • Bachelor's degree required; degree in Business, Finance, or a related field preferred.
  • 1+ years of experience in analytics, business development, category management, Revenue Growth Management (RGM), finance, or a related field preferred.
  • Intermediate proficiency in Microsoft Excel is required; experience with syndicated data or similar analytical tools is preferred.
  • Experience with Circana, Nielsen, or customer data platforms (such as Sam's Club Madrid or Dollar General 1010) is a plus.
  • Experience with PowerPoint, Power BI, and/or Python is a plus.
  • Strong analytical skills with the ability to interpret data, identify trends, solve problems, and make data-driven recommendations.
  • Excellent written and verbal communication skills, with the ability to present insights clearly and effectively to a variety of stakeholders.
  • Ability to develop and support customer plans that align with business growth and profitability objectives.
  • Understanding of market trends, competitive dynamics, and customer performance metrics.
  • Experience analyzing sales data and developing reports that support business decisions.
  • Strong problem-solving skills with the ability to identify issues and recommend practical solutions.
  • Excellent organizational skills with the ability to manage multiple priorities in a fast-paced environment.
  • Collaborative team player with the ability to build strong cross-functional partnerships.
  • Adaptable and able to thrive in a dynamic, evolving business environment.


At Lactalis, we offer a comprehensive Total Rewards Program with a variety of affordable benefits and coverage options. We support insurance costs significantly, contribute generously to retirement plans, and offer Paid Time Off from day one. We are committed to your professional growth, providing training and development opportunities, including Education Reimbursement. Join us and grow your career.


Lactalis is an equal employment opportunity employer. We will not discriminate against applicants with regard to any legally-recognized basis including, but not limited to: veteran status, race, color, religion, sex, national origin, age, marital status, sexual orientation, and physical or mental disabilities. Further, any division of the Company that is an Affirmative Action Employer will comply with all related legal obligations.


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