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Trade Promotion Jobs (NOW HIRING)

Newell Brands

Complete promotional effectiveness analyses using trade rate, incremental volume, margin, and ROI measures, and summarize findings for business partners. Cross-Functional Support & Continuous ...

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Trade Promotion information

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$54K

$60K

$64.5K

How much do trade promotion jobs pay per year?

As of Aug 5, 2026, the average yearly pay for trade promotion in the United States is $60,000.00, according to ZipRecruiter salary data. Most workers in this role earn between $57,500.00 and $62,500.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive in trade promotion?

To thrive in Trade Promotion, you need a strong understanding of sales strategies, marketing principles, and data analysis, often supported by a degree in business, marketing, or a related field. Familiarity with trade promotion management (TPM) software, CRM systems, and advanced Excel is typically required. Outstanding organizational skills, attention to detail, and effective communication enable you to manage multiple campaigns and collaborate with cross-functional teams. These skills are crucial for maximizing promotional effectiveness, optimizing budgets, and driving sales growth in competitive markets.

What is the difference between Trade Promotion vs Sales Coordinator?

AspectTrade PromotionSales Coordinator
Primary FocusDeveloping and executing promotional strategies to boost product sales in retail channelsSupporting sales teams with administrative tasks, coordinating sales activities, and maintaining client relationships
Required SkillsMarketing knowledge, negotiation, data analysis, industry regulationsCommunication, organization, CRM software proficiency, basic sales knowledge
Work EnvironmentMarketing departments, trade shows, retail settingsSales offices, client sites, corporate offices
Common CertificationsMarketing certifications, trade promotion certificationsSales certifications, CRM training

Trade Promotion and Sales Coordinator roles often overlap in the sales industry. Trade Promotion focuses on creating marketing strategies to increase product visibility and sales through retail channels, requiring marketing expertise. Sales Coordinators support sales teams with administrative and operational tasks, emphasizing communication and organization. Both roles are essential in the sales process but differ in their core responsibilities and skill sets.

What is trade promotion?

Trade promotion refers to marketing activities and incentives offered by manufacturers or suppliers to retailers or wholesalers to encourage them to promote and sell their products. These promotions can include discounts, special pricing, display allowances, or cooperative advertising. The goal is to boost product visibility, increase sales volume, and strengthen relationships between manufacturers and their trade partners. Trade promotions are a key component of many companies' overall sales and marketing strategies.

What are some common challenges faced by professionals in trade promotion roles, and how can they be managed effectively?

Professionals in Trade Promotion often encounter challenges such as balancing promotional budgets, accurately forecasting the impact of promotions, and ensuring alignment between sales, marketing, and retail partners. Managing these challenges effectively requires strong analytical skills, clear communication, and the ability to adapt strategies based on real-time data. Building collaborative relationships across departments and using trade promotion management software can also streamline processes and improve promotional outcomes.
More about Trade Promotion jobs
What states have the most Trade Promotion jobs? States with the most job openings for Trade Promotion jobs include:
What job categories do people searching Trade Promotion jobs look for? The top searched job categories for Trade Promotion jobs are:
Trade Promotion jobs near you
Infographic showing various Trade Promotion job openings in the United States as of July 2026, with employment types broken down into 89% Full Time, 10% Part Time, and 1% Contract. Highlights an 95% Physical, 1% Hybrid, and 4% Remote job distribution, with an average salary of $60,000 per year, or $28.8 per hour.

Trade Marketing Analyst

LIPARI FOODS OPERATING COMPANY, LLC

Edina, MN • On-site

Full-time

Re-posted 11 days ago

Job description

Description
At Crystal Farms Dairy Company we harbor a passion for quality food and seek out the very best talent that fosters our culture of ownership and accountability. Whether working on a new product, interacting with consumers, or giving back to the community - passion for cheese is always present in all we do.
The Trade Marketing Analyst serves as the administrator and subject-matter expert for Crystal Farms' Trade Promotion Management (TPM) software (Blue Planner/Up Clear), while providing analytical support across trade spend, promotional performance, compliance, and forecasting. The ideal candidate is highly analytical, detail-oriented, and comfortable working across Sales, Accounting, Finance, and Marketing to improve trade effectiveness and governance.
Responsibilities:
  • Serve as system administrator for the TPM platform, including user set-up, customer configuration, pricing, accruals, and system maintenance
  • Partner with the TPM vendor to manage enhancements, troubleshoot issues, and submit support tickets
  • Ensure data accuracy and integrity between TPM and ERP systems in collaboration with Accounting and Finance
  • Develop and maintain recurring trade, promotion, and volume performance reports at both account and total-company levels
  • Analyze promotion performance to identify gaps between planned vs. actual spend, volume, and ROI
  • Support post-event analysis and reconciliation of billing and deductions
  • Monitor promotional activity for adherence to approved pricing guidelines and support follow-up actions by Sales, Finance, and Trade leadership
  • Assist in strengthening trade governance processes and documentation
  • Ad hoc department responsibilities at the direction of the Senior Director of Sales, Director of Marketing, and Trade and Revenue Growth Management

Qualifications:
  • Bachelor's degree in Marketing, Business, Analytics, Finance, or related field
  • 2-4 years of business experience in trade marketing, sales analytics, finance, or CPG-related analytical roles
  • Experience working with SaaS vendors and managing SaaS systems
  • Strong analytical skills with advanced proficiency in Excel
  • High attention to detail and strong data management skills
  • Experience in the CPG or food industry
  • Familiarity with ERP systems and financial accrual processes
  • Experience supporting trade governance or post-event analysis
  • Ability to translate complex data into clear, actionable insights

Apply