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Tourism Manager Jobs (NOW HIRING)

JOB SUMMARY The Tourism Manager leads and manages the City of Douglasville's tourism and destination marketing initiatives through the Convention and Visitors Bureau (CVB). The position develops and ...

Tourism Manager

Harrisonburg, VA · On-site

$75K - $85K/yr

The Tourism Manager is an exempt, full-time position with benefits and an anticipated hiring range of $75,857.60 - $85,342.40 annually; however, an exact salary will be dependent upon the selected ...

The Tourism Manager is an exempt, full-time position with benefits and an anticipated hiring range of $75,857.60 - $85,342.40 annually; however, an exact salary will be dependent upon the selected ...

Tourism Counselor

Spotsylvania, VA · On-site

$13.86 - $19.54/hr

Reports to the Assistant Tourism Manager. *This position is less than 20 hours per week.* Special Duties & Responsibilities Greets visitors to the Spotsylvania Visitors Center and County Museum ...

This position involves creating, implementing, and managing tourism strategies to increase visitor traffic, enhance the local tourism experience, and support sustainable tourism practices. The ideal ...

Tourism Specialist

Roanoke, VA · On-site

$84K - $134K/yr

This position involves creating, implementing, and managing tourism strategies to increase visitor traffic, enhance the local tourism experience, and support sustainable tourism practices. The ideal ...

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Tourism Manager information

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$1.8K

$4K

$9.1K

How much do tourism manager jobs pay per month?

As of Jul 26, 2026, the average monthly pay for tourism manager in the United States is $4,050.75, according to ZipRecruiter salary data. Most workers in this role earn between $2,500.00 and $5,375.00 per month, depending on experience, location, and employer.

What are the typical challenges a Tourism Manager faces when balancing guest satisfaction with operational efficiency?

Tourism Managers often juggle the need to provide exceptional guest experiences while also maintaining budgetary constraints and efficient operations. Challenges may include managing staff schedules during peak seasons, handling unexpected changes such as weather disruptions, and adapting to diverse guest needs. Effective communication and problem-solving skills are essential, as the role frequently requires quick decision-making and collaboration with departments like marketing, catering, and event planning. By staying organized and fostering a strong team environment, Tourism Managers can successfully balance these demands and ensure both guest satisfaction and smooth operations.

What are the key skills and qualifications needed to thrive as a Tourism Manager, and why are they important?

To thrive as a Tourism Manager, you need strong organizational skills, a background in hospitality or tourism management, and typically a bachelor’s degree in a related field. Familiarity with booking systems, customer relationship management (CRM) software, and analytics tools is important for efficient operations. Excellent communication, leadership, and problem-solving abilities help you manage teams and deliver exceptional guest experiences. These skills ensure smooth business operations, satisfied customers, and the ability to adapt to the dynamic nature of the tourism industry.

What does a Tourism Manager do?

A Tourism Manager is responsible for promoting and developing tourism opportunities within a specific region or organization. They coordinate marketing campaigns, collaborate with local businesses and government agencies, and manage events or packages that attract visitors. Their role often involves researching market trends, improving visitor experiences, and ensuring sustainable tourism practices. Tourism Managers also oversee budgets, staff, and partnerships to boost the economic impact of tourism in their area.

What is the difference between Tourism Manager vs Travel Coordinator?

AspectTourism ManagerTravel Coordinator
CredentialsBachelor's degree in tourism, hospitality, or related field; certifications like Certified Travel Associate (CTA)High school diploma or equivalent; some roles may prefer certifications like Certified Travel Associate (CTA)
Work EnvironmentHotels, resorts, tourism boards, travel agencies, event venuesTravel agencies, corporate travel departments, tour operators
Employer & Industry UsageTourism boards, hospitality companies, event organizersTravel agencies, corporate clients, tour companies
Common Search & ComparisonFocuses on managing tourism projects, marketing, and destination promotionFocuses on booking, itinerary planning, and client coordination

The main difference is that a Tourism Manager oversees tourism operations, marketing, and destination promotion, while a Travel Coordinator handles client bookings, travel arrangements, and itinerary planning. Both roles require knowledge of the travel industry, but their responsibilities and work environments differ.

More about Tourism Manager jobs
What cities are hiring for Tourism Manager jobs? Cities with the most Tourism Manager job openings:
What are the most commonly searched types of Tourism jobs? The most popular types of Tourism jobs are:
What states have the most Tourism Manager jobs? States with the most job openings for Tourism Manager jobs include:
Infographic showing various Tourism Manager job openings in the United States as of July 2026, with employment types broken down into 86% Full Time, 13% Part Time, and 1% Contract. Highlights an 94% Physical, 2% Hybrid, and 4% Remote job distribution, with an average salary of $48,609 per year, or $23.4 per hour.
TOURISM MANAGER

TOURISM MANAGER

City Of Douglasville

Douglasville, GA • On-site

$69K/yr

Full-time

Posted 10 days ago


Job description

JOB SUMMARY

The Tourism Manager leads and manages the City of Douglasville’s tourism and destination marketing initiatives through the Convention and Visitors Bureau (CVB). The position develops and implements tourism marketing strategies, manages the Welcome Center operations, supervises tourism staff, and coordinates initiatives that promote Douglasville as a visitor destination. Work is performed with considerable independence and requires collaboration with City leadership, community organizations, tourism partners, and regional agencies.


ESSENTIAL JOB FUNCTIONS

•Leads and manages the City of Douglasville’s Convention and Visitors Bureau (CVB) programs and initiatives in alignment with City Council goals and direction from the Assistant Conference Center and Tourism Director.

•Oversees daily operations of the Douglasville Welcome Center and supervises tourism staff, including hiring, training, and performance management.

•Serves as staff liaison to the CVB Advisory Board, coordinating meetings, preparing agendas, maintaining records, and ensuring alignment with City tourism goals.

•Prepares and administers the CVB annual budget and program of work, including oversight of tourism operations and gift shop revenue and expenditures.

•Develops and implements short- and long-range tourism marketing strategies to promote Douglasville as a visitor destination.

•Builds and maintains partnerships with regional tourism organizations, hotels, restaurants, attractions, tour operators, and community organizations to support tourism growth and economic development.

•Identifies target tourism markets through research and develops outreach strategies including group travel, weddings, reunions, and tour operator programs.

•Represents the City at trade shows, tourism events, and industry meetings to promote Douglasville and generate visitor activity.

•Coordinates familiarization (FAM) tours, media visits, and promotional events to increase awareness of Douglasville’s tourism offerings.

•Supports tourism development initiatives by collaborating with local businesses, hotels, and community organizations to increase overnight visitation and tourism opportunities.

•Oversees the Digital Marketing Coordinator and ensures tourism marketing initiatives align with broader City branding and promotional strategies.

•Tracks tourism performance metrics including visitor data, economic impact information, and hotel activity reports to evaluate program effectiveness.

•Plans and coordinates tourism-related initiatives and promotional events, including National Tourism Week and other destination marketing activities.

•Performs other related duties as assigned.


MINIMUM EDUCATION AND EXPERIENCE REQUIREMENTS

Requires Bachelor’s Degree in Business, Hospitality, Tourism, or closely related field; three (3) years of related and progressively responsible experience in field or any equivalent combination of education, training, and experience which provides the requisite knowledge, skills, and abilities for this job.


CERTIFICATION, LICENSE, AND SPECIAL REQUIREMENTS

Must possess and maintain a Valid Georgia Driver’s license.


KNOWLEDGE, SKILLS AND ABILITIES

•Knowledge of Convention and Visitors Bureau operations and tourism industry practices.

•Knowledge of destination marketing strategies and tourism promotion techniques.

•Knowledge of municipal budgeting practices and program administration.

•Skill in developing partnerships with community organizations and tourism stakeholders.

•Skill in written and verbal communication, including presentations and public outreach.

•Ability to analyze tourism data and evaluate program performance.

•Ability to supervise staff and manage multiple projects and initiatives.

•Ability to represent the City professionally with public officials, businesses, and community organizations.


PHYSICAL DEMANDS

Work requires sitting, standing, walking, and operating standard office equipment. The position may require lifting materials up to 25 pounds and occasional travel to meetings, tourism events, or City facilities.


WORK ENVIRONMENT

Work is performed primarily in an office environment with periodic travel to meetings, tourism events, and City facilities. The position may involve occasional outdoor activities and interaction with community partners, businesses, and the public.