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Software Sales Jobs in Reston, VA (NOW HIRING)

Cvent

Sales Executive, Digital Events

Tysons, VA · On-site

$50K - $83K/yr

Exceed established new business revenue targets for software sales * Accurately forecast sales ... opportunities via pipeline report * Effectively and accurately manage personal revenue pipeline to ...

Deltek

Senior Sales Development Manager

Herndon, VA · On-site

In this role, you'll gain broad exposure to the full software sales lifecycle, collaborate across ... functions, and have access to career pathways throughout Deltek's global organisation. Many of our ...

Denodo

Sales Director US Federal

Vienna, VA · On-site

$170K - $180K/yr

We are seeking a high-performance candidate with a track record of exceeding sales targets in enterprise software over the past five years and a solid background in data integration, data analytics ...

Cvent

Sales Executive, Event Solutions

VA · On-site +1

$50K - $83K/yr

... software solutions to hotels, special event venues and destinations to help them grow their group ... We have an opening for a Sales Executive within our Event Solutions division. Your main ...

Cvent

Sales Executive, Event Solutions

Tysons, VA · On-site

$50K - $83K/yr

... software solutions to hotels, special event venues and destinations to help them grow their group ... We have an opening for a Sales Executive within our Event Solutions division. Your main ...

Clarivate

IP Sales Account Specialist

Alexandria, VA · Hybrid

Bachelor's degree or equivalent relevant work experience * 2+ Years of experience in software sales, or a consultative sales role * 1+ year of experience in a sales hunting role It would be great if ...

Clarivate

IP Sales Account Specialist

Alexandria, VA · On-site

Bachelor's degree or equivalent relevant work experience * 2+ Years of experience in software sales, or a consultative sales role * 1+ year of experience in a sales hunting role It would be great if ...

CaseGuard

Regional Sales Executive

Arlington, VA · On-site +1

$140K - $180K/yr

Qualifications: * 3-5+ years of quota-carrying B2B software sales experience. * Proven track record of consistently meeting and exceeding revenue targets. * Experience managing complex, full-cycle ...

Appian

Senior Public Sector Partnerships Director

Mclean, VA · On-site

$150K - $300K/yr

The ideal candidate will possess extensive experience in enterprise software sales and significant knowledge of the U.S. Public Sector market. Compensation includes a base salary range of $150,000 to ...

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All JobsSoftware Sales JobsSoftware Sales Jobs in Reston, VA

Software Sales information

See Reston, VA salary details

$25K

$66.1K

$130K

How much do software sales jobs pay per year?

As of Jul 15, 2026, the average yearly pay for software sales in Reston, VA is $66,062.00, according to ZipRecruiter salary data. Most workers in this role earn between $49,400.00 and $78,000.00 per year, depending on experience, location, and employer.

Is software sales a good career?

Software sales is a viable career that offers high earning potential, especially with commissions and bonuses. Success often depends on strong communication skills, product knowledge, and the ability to build client relationships, with many roles requiring familiarity with CRM tools and sales strategies.

What is the difference between Software Sales vs Software Development?

AspectSoftware SalesSoftware Development
Required SkillsSales techniques, communication, product knowledgeProgramming, coding, software engineering
Work EnvironmentOffice, client meetings, sales presentationsDevelopment teams, coding environments, offices or remote
CertificationsSales certifications (e.g., Certified Professional Sales Person)Programming languages, software engineering certifications
Industry UsageBusiness, tech companies, SaaS providersTech companies, startups, software firms

Software Sales focuses on selling software products through client interactions and sales strategies, while Software Development involves creating and coding software solutions. Both roles are essential in the tech industry but require different skill sets and work environments.

What does a software salesman do?

A software salesman sells software products or services to clients, often through prospecting, presentations, and negotiations. They need strong communication skills, product knowledge, and may use customer relationship management (CRM) tools to track sales activities. Their goal is to meet sales targets and build long-term customer relationships.

What are some common challenges faced by professionals in software sales, and how can they be addressed?

One of the most common challenges in software sales is keeping up with rapidly evolving products and industry trends, which requires continuous learning and adaptability. Sales professionals also frequently encounter long sales cycles and complex decision-making processes, especially when dealing with enterprise clients. Building strong relationships with both technical and non-technical stakeholders is crucial for effectively demonstrating value and closing deals. To address these challenges, successful software salespeople proactively seek ongoing product training, collaborate closely with product and technical teams, and develop strategic account management skills.

Can you make $500,000 a year in sales?

Software sales professionals can potentially earn $500,000 annually through high commissions, bonuses, and base salary, especially in enterprise or high-value markets. Achieving this level typically requires extensive experience, strong sales skills, a proven track record, and often working with large or complex deals. Compensation varies widely based on industry, company size, and individual performance.

What are the key skills and qualifications needed to thrive as a Software Sales professional, and why are they important?

To thrive in Software Sales, you need a solid understanding of software products, sales methodologies, and a track record of meeting or exceeding sales targets, often supported by a relevant degree or sales certifications. Familiarity with CRM platforms like Salesforce, sales automation tools, and basic technical knowledge of the software being sold are typically required. Outstanding communication, negotiation, and relationship-building skills help you connect with clients and influence decision-makers. These skills are crucial for effectively identifying client needs, closing deals, and driving revenue growth in a competitive technology market.

What is software sales?

Software sales refers to the business of selling software products or services to customers, which can include individuals, businesses, or organizations. Professionals in software sales identify potential clients, demonstrate software solutions, negotiate contracts, and provide ongoing support to ensure customer satisfaction. Their role often involves understanding client needs, explaining product features, and helping clients see the value of the software in improving their operations. Success in this field requires strong communication skills, technical understanding, and the ability to build lasting customer relationships.

How much do software salespeople make?

Software salespeople typically earn a base salary plus commissions, with total compensation ranging from $60,000 to over $150,000 annually depending on experience, location, and sales performance. High performers with strong technical knowledge and sales skills can earn significantly more through commissions and bonuses.

What Are Different Types of Software Sales Jobs?

Software sales jobs range from entry-level to senior management. In an entry-level role such as a sales development representative, your duties are to qualify sales leads, set up meetings with prospects for account executives, and prepare presentations and reports about new technology. As an account executive, your responsibilities are to convert leads, make sales, and plan your efforts around market forecasts. As an account manager, your job is to nurture relationships with clients to ensure loyalty to your product or service. Finally, as a solutions consultant, you provide training and assistance with software solutions for your clients and their employees.

More about Software Sales jobs
What are the most commonly searched types of Software Sales jobs in Reston, VA? The most popular types of Software Sales jobs in Reston, VA are:
What are popular job titles related to Software Sales jobs in Reston, VA? For Software Sales jobs in Reston, VA, the most frequently searched job titles are:
What job categories do people searching Software Sales jobs in Reston, VA look for? The top searched job categories for Software Sales jobs in Reston, VA are:
What cities near Reston, VA are hiring for Software Sales jobs? Cities near Reston, VA with the most Software Sales job openings:
Software Sales jobs near you
Sales Executive, Digital Events

Sales Executive, Digital Events

Cvent

Tysons, VA • On-site

$50K - $83K/yr

Full-time

Posted 13 days ago

Job description

Overview:
Our Culture and Impact
Cvent is a leading meetings, events, and hospitality technology provider with more than 5,500+ employees and ~30,000 customers worldwide, including 60% of the Fortune 500. Founded in 1999, Cvent delivers a comprehensive event marketing and management platform for marketers and event professionals and offers software solutions to hotels, special event venues and destinations to help them grow their group/MICE and corporate travel business. Our technology brings millions of people together at events around the world. In short, we're transforming the meetings and events industry through innovative technology that powers the human connection.
Cvent's strength lies in its people, fostering a culture where everyone is encouraged to think like entrepreneurs, taking risks and making decisions confidently. We value diverse perspectives and celebrate differences, working together with colleagues and clients to build strong connections.
AI at Cvent: Leading the Future
Are you ready to shape the future of work at the intersection of human expertise and AI innovation? At Cvent, we're committed to continuous learning and adaptation-AI isn't just a tool for us, it's part of our DNA. We're looking for candidates who are eager to evolve alongside technology. If you love to experiment boldly, share your discoveries, and help define best practices for AI-augmented work, you'll thrive here. Our team values professionals who thoughtfully integrate AI into their daily work, delivering exceptional results while relying on the human judgment and creativity that drive real innovation.
Throughout our interview process, you'll have the chance to demonstrate how you use AI to learn, iterate, and amplify your impact. If you're excited to be part of a team that's leading the way in AI-powered collaboration, we'd love to meet you.
Cvent's Sales Team is growing and is seeking Enterprise Sales Executives to join our team with a focus on webinar solutions. Your primary responsibility will be to develop and close new logos. You will carry a new-booked business quota, and will be required to demonstrate solution-selling skills. Additional responsibilities include effective management of your Sales Development Representative to ensure prospects turn into actual customers, as well as collaboration with Account Managers to expand existing accounts.
In This Role, You Will:
  • Develop and actively pursue list of targeted Key Accounts by creating individual plans of action to penetrate these accounts
  • Call on and develop relationships with new prospects in an effort to meet and exceed individual and department revenue expectations
  • Present products and services to Enterprise Accounts
  • Exceed established new business revenue targets for software sales
  • Accurately forecast sales opportunities via pipeline report
  • Effectively and accurately manage personal revenue pipeline to maximize all new business opportunities
  • Deliver personalized product demonstrations
  • Monitor and report sales activity within the system
  • Work with Account Management and Client Services teams to ensure complete customer satisfaction with the Cvent product and organization
  • Ensure relationships with key decision-makers for accounts that will provide new business are continuously developed and relationships are strengthened and grown
  • Perform other duties as assigned

Here's What You Need:
  • Bachelor's degree
  • Experience selling sales or marketing technology (preferred experience in webinar and/or meetings and events software)
  • At least 4 years of prior revenue generating software sales experience (more experience is desired)
  • Industry experience in one or more of the following areas is highly preferred: SaaS, mobile apps, and analytics
  • Strong organizational and detail-orientation skills, with the ability to multi-task in a dynamic, fast-changing entrepreneurial environment
  • Able to integrate knowledge across disciplines to include cold calling, consultative selling, product demonstrations, closing contracts, operation/process flow, and product function
  • Strong sense of initiative and personal leadership demonstrating the ability to function independently, but must also be able to contribute to team initiatives
  • Strong business acumen, ethics and high integrity

This job posting is intended to comply with all applicable laws. If we learn during the course of our recruitment process that, due to an applicant's location, further information about the position is required, including certain salary information, this information in this posting will be supplemented accordingly.
The estimated base salary range for new hires into this role is $50,000-$83,000 annually + commission depending on factors such as job-related knowledge, relevant experience, and location. We also offer a competitive benefits package, details of which can be found here.
Physical Demands
Multiple positions may be filled from this announcement.
We are not able to offer sponsorship for this position.

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