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Senior Associate Brand Manager Jobs (NOW HIRING)

Associate Brand Manager

Manhattan, NY · On-site

$95K - $123K/yr

Hybrid work Job Id: 54046 Associate Brand Manager Bel is part of a mission-driven, family-owned ... Reporting to the Sr. Brand Manager, this role partners closely with Innovation, Sales, R&D, ...

Associate Brand Manager

Franklin, TN · On-site

$85K - $111K/yr

Associate Brand Manager At Mars, we believe great brands create meaningful connections with consumers and drive sustainable business growth. We are seeking an Associate Brand Manager to join the ...

Associate Brand Manager

Plymouth, WI · On-site +1

$87K - $113K/yr

The Associate Brand Manager will work with the Brand Marketing Team to build the brand and to achieve annual operating plan profit and volume. Your Story. As a member of the Brand Marketing Team, the ...

Associate Brand Manager

Plymouth, WI · On-site +1

$87K - $113K/yr

The Associate Brand Manager will work with the Brand Marketing Team to build the brand and to achieve annual operating plan profit and volume. Your Story. As a member of the Brand Marketing Team, the ...

Associate Brand Manager

Franklin, TN · On-site

$85K - $111K/yr

Associate Brand Manager At Mars, we believe great brands create meaningful connections with consumers and drive sustainable business growth. We are seeking an Associate Brand Manager to join the ...

Associate Brand Manager

Oak Brook, IL · Hybrid

$87K - $113K/yr

The Associate Brand Manager is a key member of the Brand Management team responsible for supporting the development and execution of growth strategies across a portfolio of branded products. This ...

Associate Brand Manager

Oak Brook, IL · On-site

$87K - $113K/yr

The Associate Brand Manager is a key member of the Brand Management team responsible for supporting the development and execution of growth strategies across a portfolio of branded products. This ...

Associate Brand Manager

Watsonville, CA · On-site

$91K - $118K/yr

Reporting to a Brand Manager, the Associate Brand Manager helps shape the future growth of the Nordic Naturals portfolio through consumer-driven innovation, portfolio strategy, and integrated brand ...

Associate Brand Manager

Watsonville, CA · On-site +1

$91K - $118K/yr

Reporting to a Brand Manager, the Associate Brand Manager helps shape the future growth of the Nordic Naturals portfolio through consumer-driven innovation, portfolio strategy, and integrated brand ...

Associate Brand Manager

Tempe, AZ

$82K - $107K/yr

ASSOCIATE BRAND MANAGER About Carvana At Carvana, we're changing the way people buy and sell cars. With an ambitious vision and a fundamentally different approach designed to be fun, fast, and fair ...

Associate Brand Manager

Tempe, AZ · On-site

$82K - $107K/yr

ASSOCIATE BRAND MANAGER About Carvana At Carvana, we're changing the way people buy and sell cars. With an ambitious vision and a fundamentally different approach designed to be fun, fast, and fair ...

Associate Brand Manager

Tempe, AZ · On-site

$82K - $107K/yr

ASSOCIATE BRAND MANAGER About Carvana At Carvana, we're changing the way people buy and sell cars. With an ambitious vision and a fundamentally different approach designed to be fun, fast, and fair ...

Associate Brand Manager

Oak Brook, IL · On-site

$100K - $125K/yr

Associate Brand Manager Location: Oak Brook, IL Schedule: Typical office hours M-F Status: Salaried, Exempt Why Work for Blistex? At Blistex, we're more than a trusted name in lip care. We are a ...

Must be willing and able to be based in Modesto, CA (Requires 3 days/week onsite) OR Dallas, TX (Requires 5 days/week onsite) A Taste of What You'll Do As a Senior Associate Brand Manager for LaMarca ...

Associate Brand Manager

Los Angeles, CA · On-site

$90K - $115K/yr

Associate Brand Manager Location: Los Angeles, CA Reports To: Director of Brand Marketing Compensation: $90,000 - $115,000 Marketing Message: Are you highly organized, detail-oriented, and passionate ...

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Senior Associate Brand Manager information

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$62K

$121.7K

$175K

How much do senior associate brand manager jobs pay per year?

As of Sep 2, 2026, the average yearly pay for senior associate brand manager in the United States is $121,684.00, according to ZipRecruiter salary data. Most workers in this role earn between $98,000.00 and $147,500.00 per year, depending on experience, location, and employer.

What does a senior associate brand manager do?

A Senior Associate Brand Manager is responsible for developing and executing marketing strategies to enhance a brand's market presence and drive growth. They analyze market trends, oversee advertising campaigns, and collaborate with cross-functional teams to ensure brand consistency. Additionally, they help manage budgets, monitor key performance indicators, and provide insights to support decision-making. This role often serves as a bridge between junior brand managers and senior leadership, ensuring projects align with the overall brand vision.

What are the key skills and qualifications needed to thrive as a senior associate brand manager?

To thrive as a Senior Associate Brand Manager, you need a strong background in marketing, brand strategy, and data analysis, typically supported by a bachelor's degree in marketing or a related field. Familiarity with tools such as Nielsen, IRI, Google Analytics, and CRM systems, along with experience in project management platforms, is highly valuable. Standout soft skills include creativity, cross-functional collaboration, and effective communication to drive brand growth and team alignment. These skills are crucial for developing successful brand strategies, managing campaigns, and delivering measurable business results in a competitive marketplace.

What are some common challenges faced by senior associate brand managers in balancing short-term sales goals with long-term brand strategy?

Senior Associate Brand Managers often encounter the challenge of driving immediate sales results while also ensuring the brand's long-term health and growth. This requires careful prioritization and collaboration with cross-functional teams such as sales, product development, and marketing. Balancing promotional activities that boost short-term revenue with initiatives that build brand equity is key, and success often depends on strong analytical skills, clear communication, and strategic planning. Regular alignment with senior leadership ensures that both immediate and future brand objectives are met effectively.

What is the difference between Senior Associate Brand Manager vs Associate Brand Manager?

AspectSenior Associate Brand ManagerAssociate Brand Manager
Required CredentialsBachelor's degree, 3-5 years experience, marketing certifications often preferredBachelor's degree, 1-3 years experience, marketing certifications optional
Work EnvironmentCollaborates with cross-functional teams, manages projects, strategic planningSupports brand activities, executes marketing campaigns, assists senior staff
Employer & Industry UsageCommon in consumer goods, FMCG, and retail sectorsEntry to mid-level roles in similar industries

The Senior Associate Brand Manager typically has more experience, handles more complex projects, and plays a strategic role in brand development. The Associate Brand Manager supports daily marketing activities and campaign execution. The senior role involves greater responsibility and leadership within the marketing team.

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Infographic showing various Senior Associate Brand Manager job openings in the United States as of August 2026, with employment types broken down into 87% Full Time, 12% Part Time, and 1% Contract. Highlights an 87% Physical, 2% Hybrid, and 11% Remote job distribution, with an average salary of $121,684 per year, or $58.5 per hour.

Associate Brand Manager

BEL

Manhattan, NY • On-site

$95K - $123K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted yesterday


Job description

7/30/26
Country: United States
Job Location: New York
Job Family: Marketing
Type of contract: Unlimited-term
Working mode: Hybrid work
Job Id: 54046
Associate Brand Manager
Bel is part of a mission-driven, family-owned company with 160 years of innovation and social purpose, a presence in 120 countries, and a commitment to repositioning the role of snacking to help support a balanced diet. With beloved brands like Babybel®, GoGo squeeZ®, The Laughing Cow®, and Boursin®, Bel U.S. creates delicious fruit, veggie, and dairy portion-sized snacks that bring nourishment, joy, and convenience to everyday life.
Guided by the values of care, dare, and commit, Bel is committed to the Fight for Better Snacking-delivering accessible, portion-sized options while advancing sustainable innovation, healthier snacking, regenerative agriculture, circular economy, and community support. Bel's mission gives the company a powerful platform to show up credibly at industry moments that shape conversations, partnerships, and the future of food.
The company has headquarters in Chicago and New York City and operates 4 manufacturing plants in Little Chute, WI; Brookings, SD; Traverse City, MI; and Nampa, ID. #IWorkForAllForGood
Job Description Summary
The Associate Brand Manager will support Bel's Fruit Business by contributing to the development and execution of brand strategies, innovation plans, and go-to-market initiatives that drive business growth. Reporting to the Sr. Brand Manager, this role partners closely with Innovation, Sales, R&D, Packaging, Supply Chain, Finance, Design, Regulatory, agency partners, and external vendors to help advance commercialization projects from concept through launch while ensuring alignment with brand objectives, consumer needs, customer requirements, and market opportunities.
This position requires a highly organized, analytical, and proactive marketer who can evaluate brand performance, synthesize consumer and market insights, develop actionable recommendations, and support customer-facing launch materials. The ideal candidate will bring strong strategic thinking, project management, communication, and collaboration skills, with the ability to manage multiple priorities, influence cross-functional partners, and execute with excellence in a fast-paced CPG environment.
Essential Duties and Responsibilities:
  • Brand Strategy & Management
  • Analyze brand performance, syndicated data, consumer insights, and competitive trends to identify opportunities and develop actionable recommendations.
  • Support the development of annual marketing plans, innovation pipelines, and business cases by applying core marketing principles, including positioning, consumer segmentation, and competitive assessment.
  • Evaluate creative concepts and marketing materials to ensure strategic alignment, brand consistency, and consumer relevance.
  • Partner with Sales to develop customer-facing selling stories, merchandising tools, and launch materials that support commercial execution.
  • Monitor key business and marketing performance metrics, identify learnings, and recommend actions to improve business performance.
  • Commercialization & Project Execution
  • Manage the day-to-day execution of innovation and commercialization projects from concept through launch, ensuring projects are delivered on time, within scope, and aligned with business objectives.
  • Partner with cross-functional teams, including R&D, Packaging, Supply Chain, Sales, Finance, Design, and Regulatory, to manage timelines, resolve issues, and drive project milestones.
  • Develop commercialization materials such as project briefs, launch plans, artwork approvals, packaging updates, and go-to-market deliverables.
  • Coordinate with agency and vendor partners throughout the development process while ensuring high-quality execution and adherence to brand standards.
  • Coordinate customer-specific commercialization initiatives and support the successful execution of key retailer programs.

Skills & Qualifications:
  • Education: Bachelor's degree in Marketing, Business, or a related field required; MBA a plus.
  • Background: 2+ years of prior experience in brand management, marketing, innovation, or related CPG roles preferred.
  • Business & Marketing Acumen: Understanding of brand management principles, consumer marketing, innovation processes, and commercialization within a CPG environment.
  • Strategic Thinking: Ability to synthesize data, identify key insights, develop hypotheses, and translate analysis into clear business recommendations.
  • Analytical Skills: Proficiency in interpreting syndicated data (e.g., Circana/Nielsen), consumer research, and market trends to support decision-making.
  • Project Management & Cross-Functional Leadership: Demonstrated ability to manage multiple innovation and commercialization projects simultaneously while supporting cross-functional alignment and delivering against key milestones.
  • Execution Excellence: Highly organized with exceptional attention to detail and the ability to prioritize competing initiatives while meeting deadlines.
  • Communication & Storytelling: Strong written and verbal communication skills with the ability to build compelling, insight-driven presentations for cross-functional teams and leadership.
  • Collaboration & Influence: Proven ability to build effective partnerships and work collaboratively across Marketing, Sales, R&D, Supply Chain, Finance, Design, and external agencies.
  • Ownership & Initiative: Demonstrates accountability, proactively identifies solutions, and takes ownership of projects from initiation through execution while continuously seeking opportunities to improve outcomes.

Working Conditions: Work is performed largely in a hybrid office environment. Hours of work will generally be during regular business hours, with at least 40 hours per week. At times, there may be some variation in work hours due to special projects, deadlines, and other business needs. Occasional travel may be required.
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Acknowledgement: This job description describes the general nature and level of work performed by employees assigned to this position. It does not state or imply that these are the only duties and responsibilities assigned to the job. The employee may be required to perform other job-related duties as requested by management. All requirements are subject to change over time and may be modified to reasonably accommodate individuals with disabilities.
Total Rewards
  • Base Salary: $95,000 - $110,000
  • Bonus Opportunity: 10%
  • 401(k) plan with 4% company match
  • Medical, dental, and vision coverage, plus PTO available Day 1