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Sem Analyst Jobs (NOW HIRING)

CMI Media Group

Supervisor, SEM

Cherry Hill, NJ

$70K - $140K/yr

... Analyze statistically significant data sets; drive optimizations that improve CPA, ROAS, CTR, and ... SEM, Programmatic, Contextual and YouTube; support onboarding • When needed, execute keyword ...

CMI Media Group

Supervisor, SEM

Manhattan, NY

... Analyze statistically significant data sets; drive optimizations that improve CPA, ROAS, CTR, and ... SEM, Programmatic, Contextual and YouTube; support onboarding • When needed, execute keyword ...

CMI Media Group

Supervisor, SEM

Parsippany, NJ

... Analyze statistically significant data sets; drive optimizations that improve CPA, ROAS, CTR, and ... SEM, Programmatic, Contextual and YouTube; support onboarding • When needed, execute keyword ...

CMI Media Group

Supervisor, SEM

Philadelphia, PA

... Analyze statistically significant data sets; drive optimizations that improve CPA, ROAS, CTR, and ... SEM, Programmatic, Contextual and YouTube; support onboarding • When needed, execute keyword ...

CMI Media Group

Supervisor, SEM

Parsippany, NJ

$70K - $140K/yr

... Analyze statistically significant data sets; drive optimizations that improve CPA, ROAS, CTR, and ... SEM, Programmatic, Contextual and YouTube; support onboarding • When needed, execute keyword ...

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How much do sem analyst jobs pay per year?

As of Jul 10, 2026, the average yearly pay for sem analyst in the United States is $70,833.00, according to ZipRecruiter salary data. Most workers in this role earn between $65,000.00 and $75,500.00 per year, depending on experience, location, and employer.

How does an SEM Analyst typically collaborate with other marketing team members to optimize campaign performance?

As an SEM Analyst, you will regularly work alongside content creators, SEO specialists, and digital marketing managers to ensure that paid search campaigns are effectively integrated with broader marketing strategies. Collaboration often involves sharing data insights, coordinating on keyword strategies, and aligning ad messaging with current promotions or content themes. Frequent cross-functional meetings and performance reviews help identify opportunities for improvement and ensure all channels are working toward shared business goals. This collaborative environment not only enhances campaign results but also provides valuable learning experiences and networking opportunities within the team.

What are SEM Analysts?

SEM Analysts, or Search Engine Marketing Analysts, are professionals who manage and optimize paid search advertising campaigns on platforms like Google Ads and Bing Ads. Their main responsibilities include conducting keyword research, analyzing campaign performance, managing budgets, and making data-driven decisions to improve ad effectiveness. They work to maximize the return on investment (ROI) for online advertising efforts and often collaborate with marketing teams to align SEM strategies with overall business goals.

What are the key skills and qualifications needed to thrive as a SEM Analyst, and why are they important?

To thrive as an SEM Analyst, you need a solid understanding of digital marketing principles, keyword research, data analysis, and typically a degree in marketing or a related field. Proficiency with Google Ads, Bing Ads, Google Analytics, and bid management platforms, along with relevant certifications like Google Ads Certification, is essential. Analytical thinking, attention to detail, and strong communication skills set successful SEM Analysts apart. These skills are vital for optimizing campaigns, maximizing ROI, and effectively translating data-driven insights into actionable strategies.
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Sem Analyst jobs near you
Infographic showing various Sem Analyst job openings in the United States as of July 2026, with employment types broken down into 1% Locum Tenens, 1% Internship, 86% Full Time, 6% Part Time, 1% Temporary, and 5% Contract. Highlights an 82% Physical, 5% Hybrid, and 13% Remote job distribution, with an average salary of $70,833 per year, or $34.1 per hour.
Search Engine Marketing (SEM) Analyst

Search Engine Marketing (SEM) Analyst

HealthPartners

Bloomington, MN • On-site

$33.29 - $49.93/hr

Full-time

Medical, Retirement

Posted 29 days ago

HealthPartners rating

7.7

Company rating: 7.7 out of 10

Based on 132 frontline employees who took The Breakroom Quiz

158th of 880 rated healthcare providers

Job description


HealthPartners is currently hiring a Search Engine Marketing (SEM) Analyst. As a member of the Web & Mobile Marketing team, the Search Engine Marketing (SEM) Analyst plays a key role in executing and optimizing paid search strategies that drive engagement and patient growth. This role partners closely with internal stakeholders, external vendors, and the SEO team to deliver integrated, data-driven campaigns that connect health care audiences with relevant content and clear calls to action.
The SEM Analyst is responsible for the day-to-day planning, management, optimization, and performance reporting of Google Ad campaigns supporting care delivery service lines, including primary care, women's health, pregnancy, pediatrics, urgent care, birth centers, ENT, virtual care, and myGenetics.
This role reports to the Supervisor, Search Engine Marketing and is part of a collaborative team focused on delivering impactful, data-informed marketing strategies.
Required Qualifications:
  • College degree or equivalent experience
  • Cumulative 3-plus years of experience in paid search across all major U.S. search engines and ad platforms: Google and Bing
  • Proven history of success driving positive results through paid search marketing programs.
  • Skills in quantitative and qualitative analysis as well as written and verbal communication, with the ability to use Excel and PowerPoint to tell stories with data and visuals, tailoring communications to fit various audiences and levels.
  • Aptitude to manage paid search campaigns in a highly dynamic, collaborative, and matrixed environment.
  • Ability to make correlations between strategies and tactics, and intermediate knowledge of campaign execution.
  • Team-player who is a self-starter, curious and eager to learn, demonstrating openness to feedback and coaching, and well organized.
  • High attention to detail and critical thinking skills are necessary.

Preferred Qualifications:
  • Healthcare, Health insurance, or consumer brand experience
  • Google or Adobe Analytics experience
  • Experience in search marketing tools such as Ahrefs, SEMRush, Conductor, Google Search Console, SparkToro

Hours/Location:
  • M-F; core business hours
  • This position follows a hybrid work model, with an expected onsite presence Tuesday through Thursday at the Bloomington corporate office. Additional on-site days may be required for meetings or team-related activities.

Position Responsibilities:
  • Daily, weekly, and monthly performance monitoring to understand the performance of campaigns, continually optimizing for improved performance.
  • Analysis and proactive identification of optimization opportunities to improve spend effectiveness and to ensure each campaign is meeting its goals.
  • Creation and implementation of new pay-per-click (PPC) campaigns, ad copy, and landing page recommendations.
  • Produce campaign performance reports and provide analysis that outlines key findings and recommendations.
  • Partnering with internal business partners to diagnose and problem solve campaign matters.
  • Help manage relationships with search optimization technology partner.
  • Identify, set-up, execute, and measure ad copy and landing page A/B tests.
  • Audit for and help maintain best practices within paid search campaigns.
  • Staying current on industry/competitor trends.

About Us
At HealthPartners we believe in the power of good - good deeds and good people working together. As part of our team, you'll find an inclusive environment that encourages new ways of thinking, celebrates differences, and recognizes hard work.
We're a nonprofit, integrated health care organization, providing health insurance in six states and high-quality care at more than 90 locations, including hospitals and clinics in Minnesota and Wisconsin. We bring together research and education through HealthPartners Institute, training medical professionals across the region and conducting innovative research that improve lives around the world.
At HealthPartners, everyone is welcome, included and valued. We're working together to increase diversity and inclusion in our workplace, advance health equity in care and coverage, and partner with the community as advocates for change.
Benefits Designed to Support Your Total HealthAs a HealthPartners colleague, we're committed to nurturing your diverse talents, valuing your dedication, and supporting your work-life balance. We offer a comprehensive range of benefits to support every aspect of your life, including health, time off, retirement planning, and continuous learning opportunities. Our goal is to help you thrive physically, mentally, emotionally, and financially, so you can continue delivering exceptional care.
Join us in our mission to improve the health and well-being of our patients, members, and communities.
We are an Equal Opportunity Employer and do not discriminate against any employee or applicant because of race, color, sex, age, national origin, religion, sexual orientation, gender identify, status as a veteran and basis of disability or any other federal, state or local protected class.

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