The Opportunity As the Director, Segment Marketing, North America, you'll lead the strategy and execution of regional marketing programs that drive pipeline growth and accelerate revenue across the ...
The Opportunity As the Director, Segment Marketing, North America, you'll lead the strategy and execution of regional marketing programs that drive pipeline growth and accelerate revenue across the ...
Segment Market Manager
Saint Louis, MO · On-site
$150 - $200/hr
This role has experienced strategic marketing (MDM) direct reports, and reports to the Marketing ... Develop, manage, and implement the market segment plans for the assigned segments within the ...
Segment Market Manager
Saint Louis, MO · On-site
$150 - $200/hr
This role has experienced strategic marketing (MDM) direct reports, and reports to the Marketing ... Develop, manage, and implement the market segment plans for the assigned segments within the ...
Segment Market Manager
Kingsport, TN · On-site
This role has experienced strategic marketing (MDM) direct reports, and reports to the Marketing ... Develop, manage, and implement the market segment plans for the assigned segments within the ...
Segment Market Manager
Kingsport, TN · On-site
This role has experienced strategic marketing (MDM) direct reports, and reports to the Marketing ... Develop, manage, and implement the market segment plans for the assigned segments within the ...
The Opportunity As the Director, Segment Marketing, North America, you'll lead the strategy and execution of regional marketing programs that drive pipeline growth and accelerate revenue across the ...
The Opportunity As the Director, Segment Marketing, North America, you'll lead the strategy and execution of regional marketing programs that drive pipeline growth and accelerate revenue across the ...
Oversees the detailed, multi-year earnings improvement initiatives under the direct and indirect control of the segment leadership, including measurable initiatives across all Profit & Loss (P&L ...
Oversees the detailed, multi-year earnings improvement initiatives under the direct and indirect control of the segment leadership, including measurable initiatives across all Profit & Loss (P&L ...
Marketing Segment Executive Director
Columbus, OH · On-site
$125 - $150/hr
As a Marketing Segment Executive Director in Consumer Bank, you are responsible for end-to-end ownership of all experiences for the Youth and Family customer segment. You will lead a team of ...
Marketing Segment Executive Director
Columbus, OH · On-site
$125 - $150/hr
As a Marketing Segment Executive Director in Consumer Bank, you are responsible for end-to-end ownership of all experiences for the Youth and Family customer segment. You will lead a team of ...
Oversees the detailed, multi-year earnings improvement initiatives under the direct and indirect control of the segment leadership, including measurable initiatives across all Profit & Loss (P&L ...
Oversees the detailed, multi-year earnings improvement initiatives under the direct and indirect control of the segment leadership, including measurable initiatives across all Profit & Loss (P&L ...
As a Marketing Segment Executive Director in Consumer Bank, you are responsible for end-to-end ownership of all experiences for the Youth and Family customer segment. You will lead a team of ...
As a Marketing Segment Executive Director in Consumer Bank, you are responsible for end-to-end ownership of all experiences for the Youth and Family customer segment. You will lead a team of ...
Marketing Segment Executive Director
Columbus, OH · On-site
$171K - $260K/yr
As a Marketing Segment Executive Director in Consumer Bank, you are responsible for end-to-end ownership of all experiences for the Youth and Family customer segment. You will lead a team of ...
Marketing Segment Executive Director
Columbus, OH · On-site
$171K - $260K/yr
As a Marketing Segment Executive Director in Consumer Bank, you are responsible for end-to-end ownership of all experiences for the Youth and Family customer segment. You will lead a team of ...
Power Segment Marketing Director
Wilmington, MA · On-site
$184.03 - $266.48/hr
Power Segment Marketing Director**ADI's Power and System Group (PSG) group develops monolithic Bucks, Boosts, Buck-Boosts converters, Linear Regulators, Supervisory and Protection products for the ...
Power Segment Marketing Director
Wilmington, MA · On-site
$184.03 - $266.48/hr
Power Segment Marketing Director**ADI's Power and System Group (PSG) group develops monolithic Bucks, Boosts, Buck-Boosts converters, Linear Regulators, Supervisory and Protection products for the ...
As a Marketing Segment Executive Director in Consumer Bank, you are responsible for end-to-end ownership of all experiences for the Youth and Family customer segment. You will lead a team of ...
As a Marketing Segment Executive Director in Consumer Bank, you are responsible for end-to-end ownership of all experiences for the Youth and Family customer segment. You will lead a team of ...
The Director is responsible for leading and supporting defined workstreams and strategic sub-areas within the segment, shaping insights, framing decisions, and driving forward progress in close ...
The Director is responsible for leading and supporting defined workstreams and strategic sub-areas within the segment, shaping insights, framing decisions, and driving forward progress in close ...
Marketing Segment Executive Director
Columbus, OH · On-site
$150 - $200/hr
The Executive Director will set the vision and operating model for how the Youth & Family segment shows up across channels and touchpoints, ensuring customer needs drive decisions, experiences are ...
Marketing Segment Executive Director
Columbus, OH · On-site
$150 - $200/hr
The Executive Director will set the vision and operating model for how the Youth & Family segment shows up across channels and touchpoints, ensuring customer needs drive decisions, experiences are ...
$200 - $250/hr
Serve as audit director for IAAS team Responsible for development of the segment internal audit plan targeting the highest risks Lead audit teams through each audit phase including pre-scoping ...
New
$200 - $250/hr
Serve as audit director for IAAS team Responsible for development of the segment internal audit plan targeting the highest risks Lead audit teams through each audit phase including pre-scoping ...
New
Segment Internal Audit Director
Peoria, IL · On-site
$200 - $250/hr
Serve as audit director for IAAS team * Responsible for development of the segment internal audit plan targeting the highest risks * Lead audit teams through each audit phase including pre-scoping ...
New
Segment Internal Audit Director
Peoria, IL · On-site
$200 - $250/hr
Serve as audit director for IAAS team * Responsible for development of the segment internal audit plan targeting the highest risks * Lead audit teams through each audit phase including pre-scoping ...
New
WI · On-site
$200 - $250/hr
Serve as audit director for IAAS team Responsible for development of the segment internal audit plan targeting the highest risks Lead audit teams through each audit phase including pre-scoping ...
New
WI · On-site
$200 - $250/hr
Serve as audit director for IAAS team Responsible for development of the segment internal audit plan targeting the highest risks Lead audit teams through each audit phase including pre-scoping ...
New
Segment Internal Audit Director
Irving, TX · On-site
$189K - $283K/yr
Serve as audit director for IAAS team * Responsible for development of the segment internal audit plan targeting the highest risks * Lead audit teams through each audit phase including pre-scoping ...
Segment Internal Audit Director
Irving, TX · On-site
$189K - $283K/yr
Serve as audit director for IAAS team * Responsible for development of the segment internal audit plan targeting the highest risks * Lead audit teams through each audit phase including pre-scoping ...
About the Opportunity NetDocuments is seeking a Director, Product & Segment Marketing to lead and scale our product marketing function across all key customer segments: Strategic (AM Law 200) law ...
About the Opportunity NetDocuments is seeking a Director, Product & Segment Marketing to lead and scale our product marketing function across all key customer segments: Strategic (AM Law 200) law ...
Direct show anchors, audio ops, video ops and producers from the control room * Produce on-location interviews and segments for broadcast You'll need to have: * Availability to work weekends
Direct show anchors, audio ops, video ops and producers from the control room * Produce on-location interviews and segments for broadcast You'll need to have: * Availability to work weekends
Regional Category Manager - Real Estate and Building Services
Orlando, FL · On-site
$125 - $150/hr
Key Areas of Responsibility As Category Manager, and in full alignment with the Segment Director, the individual in this role will be responsible for managing their category, bringing procurement ...
Regional Category Manager - Real Estate and Building Services
Orlando, FL · On-site
$125 - $150/hr
Key Areas of Responsibility As Category Manager, and in full alignment with the Segment Director, the individual in this role will be responsible for managing their category, bringing procurement ...
Segment Director information
How does a segment director typically collaborate with cross-functional teams to achieve business objectives?
As a Segment Director, collaboration with cross-functional teams—such as marketing, sales, product development, and finance—is essential to align segment strategies with overall business goals. This often involves leading regular strategy meetings, sharing market insights, and ensuring that each department understands and contributes to the segment's objectives. Building strong relationships across departments helps drive coordinated campaigns, tailor product offerings, and optimize customer experiences. Effective communication and the ability to translate segment needs into actionable plans are key to success in this collaborative environment.
What are the key skills and qualifications needed to thrive as a segment director, and why are they important?
To excel as a Segment Director, you need strong strategic planning, business development acumen, and industry-specific knowledge, often supported by a bachelor's or master's degree in business or a related field. Familiarity with CRM platforms, market analysis tools, and financial reporting systems is typically required. Leadership, stakeholder management, and effective communication are crucial soft skills for driving teams and influencing business outcomes. These competencies enable the Segment Director to align business goals with market opportunities, ensuring sustained growth and competitive advantage.
What is the difference between Segment Director vs Product Manager?
| Aspect | Segment Director | Product Manager |
|---|---|---|
| Required credentials | Bachelor's degree, experience in marketing, sales, or industry-specific knowledge | Bachelor's degree, background in business, marketing, or engineering, often with certifications like PMP or Agile |
| Work environment | Strategic leadership, cross-functional teams, high-level planning | Product development, cross-functional collaboration, customer research |
| Employer and industry usage | Marketing, sales, or industry-specific sectors | Technology, software, consumer goods, various industries |
While both roles involve strategic planning and cross-team collaboration, a Segment Director focuses on overseeing specific market segments or regions, whereas a Product Manager concentrates on developing and managing individual products or services. The roles often overlap in industry and required skills but differ in scope and focus.
What is a segment director?
A segment director is a leadership role responsible for overseeing a specific market segment or product line within an organization. They develop strategies, coordinate teams, and ensure that segment goals align with overall business objectives, often requiring skills in management, analytics, and industry knowledge.
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Job description
We're UserTesting-the leader in human insight. Our mission is to help organizations craft exceptional customer experiences through fast, actionable feedback.
We empower teams to build the best products and experiences by embedding real human perspectives into every stage of the development process-from ideation to launch. With the world's strongest participant network, AI-powered analysis, expert services, and seamless integrations, we help companies eliminate guesswork, align stakeholders, and bring customer needs into sharp focus.
Trusted by more than 3,000 organizations worldwide-including 75 of the Fortune 100-UserTesting delivers measurable business outcomes, reduces risk, and helps teams deliver with confidence. Joining our team means being part of a passionate group focused on transforming how companies understand and connect with their customers.
Let's build experiences people love-together.
The Opportunity
As the Director, Segment Marketing, North America, you'll lead the strategy and execution of regional marketing programs that drive pipeline growth and accelerate revenue across the region. You'll partner closely with Sales and Global Marketing to bring campaigns to life through localized experiences, digital programs, and account-based initiatives that resonate with target audiences.
This is a highly visible leadership role with the opportunity to shape regional marketing strategy, influence global campaign execution, and build scalable programs that deliver measurable business impact. You'll also lead and develop a team of segment marketers while helping evolve how marketing supports our go-to-market strategy.
Responsibilities
What We're Looking For
Don't meet every single requirement but excited about the role? We encourage you to apply. Research shows that some candidates are less likely to apply unless they meet 100% of the qualifications-but you may be exactly who we're looking for. Diverse perspectives drive innovation, and we're committed to building a team with a wide range of backgrounds, experiences, and skills.
Application Process
Accommodations
At UserTesting, we're committed to creating inclusive and accessible experiences for all candidates. We believe diverse perspectives are essential to building exceptional products and experiences. If you require accommodations or would like us to tailor the interview process to better meet your needs, please contact us at talentexperience@usertesting.com.
UserTesting is an Equal Opportunity Employer and a participant in the U.S. Federal E-Verify program. Women, minorities, individuals with disabilities and protected veterans are encouraged to apply. We welcome people of different backgrounds, experiences, abilities and perspectives. UserTesting will consider qualified applicants with criminal histories in a manner consistent with the San Francisco Fair Chance Ordinance, as applicable.
We empower teams to build the best products and experiences by embedding real human perspectives into every stage of the development process-from ideation to launch. With the world's strongest participant network, AI-powered analysis, expert services, and seamless integrations, we help companies eliminate guesswork, align stakeholders, and bring customer needs into sharp focus.
Trusted by more than 3,000 organizations worldwide-including 75 of the Fortune 100-UserTesting delivers measurable business outcomes, reduces risk, and helps teams deliver with confidence. Joining our team means being part of a passionate group focused on transforming how companies understand and connect with their customers.
Let's build experiences people love-together.
The Opportunity
As the Director, Segment Marketing, North America, you'll lead the strategy and execution of regional marketing programs that drive pipeline growth and accelerate revenue across the region. You'll partner closely with Sales and Global Marketing to bring campaigns to life through localized experiences, digital programs, and account-based initiatives that resonate with target audiences.
This is a highly visible leadership role with the opportunity to shape regional marketing strategy, influence global campaign execution, and build scalable programs that deliver measurable business impact. You'll also lead and develop a team of segment marketers while helping evolve how marketing supports our go-to-market strategy.
Responsibilities
- Develop and execute the North America segment marketing strategy in alignment with global marketing priorities and regional business objectives.
- Drive localized activation of global campaigns through field events, webinars, paid media, account-based marketing, and digital programs.
- Own regional marketing performance, including pipeline sourced and influenced, and optimize programs based on business outcomes.
- Partner closely with Sales leadership to align marketing initiatives with pipeline generation and revenue goals.
- Collaborate with Marketing Operations to define reporting, dashboards, and insights that measure campaign effectiveness and support decision-making.
- Lead the planning and execution of regional events, including executive roundtables, partner events, industry conferences, and customer programs, while partnering with the global events team on flagship events.
- Mentor and develop a team of segment marketers while fostering strong cross-functional relationships and continuously improving marketing processes, programs, and ways of working.
What We're Looking For
- 7+ years of experience in regional marketing or demand generation within a B2B SaaS environment.
- 3+ years of experience leading, managing, or mentoring high-performing marketing teams.
- Proven success developing and executing marketing programs that generate and accelerate pipeline across North America.
- Experience marketing to enterprise organizations within industries such as banking, retail, consumer products, or software.
- Strong understanding of demand generation, account-based marketing, pipeline acceleration, and marketing and sales alignment.
- Experience using marketing technologies such as Salesforce, Marketo, 6sense, or similar platforms to execute and measure campaigns.
- Excellent collaboration, stakeholder management, and communication skills, with the ability to influence cross-functional teams and drive change in a fast-paced environment.
Don't meet every single requirement but excited about the role? We encourage you to apply. Research shows that some candidates are less likely to apply unless they meet 100% of the qualifications-but you may be exactly who we're looking for. Diverse perspectives drive innovation, and we're committed to building a team with a wide range of backgrounds, experiences, and skills.
Application Process
- Meet with a Recruiter
- Meet the Hiring Manager
- Participate in a Panel Interview
- Final Interview (if applicable)
- Offer Stage
Accommodations
At UserTesting, we're committed to creating inclusive and accessible experiences for all candidates. We believe diverse perspectives are essential to building exceptional products and experiences. If you require accommodations or would like us to tailor the interview process to better meet your needs, please contact us at talentexperience@usertesting.com.
UserTesting is an Equal Opportunity Employer and a participant in the U.S. Federal E-Verify program. Women, minorities, individuals with disabilities and protected veterans are encouraged to apply. We welcome people of different backgrounds, experiences, abilities and perspectives. UserTesting will consider qualified applicants with criminal histories in a manner consistent with the San Francisco Fair Chance Ordinance, as applicable.
About UserTesting
Sourced by ZipRecruiter
Industry
Software development
Company size
201 - 500 Employees
Headquarters location
San Francisco, CA, US
Year founded
2007