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Sales Development Manager Jobs in Columbia, SC (NOW HIRING)

The Business Development Manager (BDM) is responsible for identifying and developing new strategic ... Sales Target Achievement: * Achieve or exceed monthly, quarterly, and annual sales targets.

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Sales Development Manager information

See Columbia, SC salary details

$33.5K

$63.2K

$99.2K

How much do sales development manager jobs pay per year?

As of Sep 3, 2026, the average yearly pay for sales development manager in Columbia, SC is $63,156.00, according to ZipRecruiter salary data. Most workers in this role earn between $47,800.00 and $75,500.00 per year, depending on experience, location, and employer.

How does a sales development manager collaborate with marketing and sales teams to drive lead generation?

A Sales Development Manager works closely with both marketing and sales teams to ensure a seamless flow of qualified leads through the sales pipeline. They often coordinate with marketing to align on target audiences, messaging, and campaign strategies, while also collaborating with sales to provide feedback on lead quality and conversion rates. This cross-functional teamwork helps optimize lead generation efforts and ensures that the sales team receives high-quality prospects, ultimately driving revenue growth. Regular meetings, shared metrics, and open communication are key components of this collaborative environment.

What are the key skills and qualifications needed to thrive as a sales development manager, and why are they important?

To thrive as a Sales Development Manager, you need expertise in sales strategies, lead generation, and team leadership, often supported by a bachelor’s degree in business or a related field. Familiarity with CRM systems like Salesforce, sales automation tools, and data analytics platforms is typically required. Outstanding communication, motivational leadership, and adaptability help you build high-performing teams and effectively engage prospects. These skills are vital for driving revenue growth, improving sales processes, and ensuring the consistent achievement of sales targets.

What is the difference between Sales Development Manager vs Sales Representative?

AspectSales Development ManagerSales Representative
Primary RoleLeads and manages the sales development team, develops strategies to generate leads, and oversees prospecting activities.Engages directly with prospects, presents products/services, and closes sales.
Required SkillsLeadership, strategic planning, CRM proficiency, communication skills.Product knowledge, communication, negotiation, customer engagement.
Work EnvironmentManagement setting, team coordination, strategic planning sessions.Customer-facing, direct sales interactions, field or office work.
Common CertificationsSales certifications, CRM training, leadership courses.Sales certifications, product-specific training.

The Sales Development Manager focuses on leading the sales development team and creating strategies to generate leads, while the Sales Representative directly engages with prospects to close sales. Both roles require strong communication skills and sales knowledge, but differ in responsibilities and work environment.

Is a sales development manager an entry level position?

A sales development manager is typically not an entry-level position; it usually requires several years of sales or related experience, along with skills in lead generation, communication, and team management. This role often involves overseeing sales development teams and developing strategies, making it more suitable for experienced professionals.

What does a sales development manager do?

A sales development manager oversees the process of generating and qualifying sales leads, often managing a team that conducts outreach through calls, emails, and social media. They collaborate with sales and marketing teams to develop strategies, track performance metrics, and ensure a steady pipeline of potential clients to support revenue growth.

What are the most commonly searched types of Sales Development jobs in Columbia, SC?

The most popular types of Sales Development jobs in Columbia, SC are:

What are popular job titles related to Sales Development Manager jobs in Columbia, SC?

For Sales Development Manager jobs in Columbia, SC, the most frequently searched job titles are:

What job categories do people searching Sales Development Manager jobs in Columbia, SC look for?

The top searched job categories for Sales Development Manager jobs in Columbia, SC are:

What cities near Columbia, SC are hiring for Sales Development Manager jobs?

Cities near Columbia, SC with the most Sales Development Manager job openings:

Infographic showing various Sales Development Manager job openings in Columbia, SC as of August 2026, with employment types broken down into 1% As Needed, 81% Full Time, 15% Part Time, and 3% Contract. Highlights an 92% Physical, 2% Hybrid, and 6% Remote job distribution, with an average salary of $63,156 per year, or $30.4 per hour.

Business Development Manager

Atlantic Forklift Services, LLC

West Columbia, SC • On-site

Full-time

Re-posted 20 days ago


Job description

Job Purpose:
This position is responsible for driving sales activity. Traveling in a defined geographic area, this includes quoting and strategizing, prospecting, and developing relationships to achieve revenue targets, maximize profits, increase market share and maintain customer loyalty. The customer base consists of contractors, utilities, corporations, commercial and industrial organizations within Atlantic Forklift's territory.
Position Responsibilities:
  • Call on existing and new customers to generate revenue by implementing a successful time and territory management approach.
  • Ensure required daily outside calls are completed and recorded in CRM system, generate daily to-do lists and call reports.
  • Maintain quote log and face-to-face customer interactions in order management system. Record order follow-up activities (e.g. delivery), reporting requirements (email) and database requirements. Provide feedback on market conditions.
  • Keep current with all product knowledge and training needed. Creatively provide solutions to customer needs.
  • Ensure adherence to safety rules (vehicle safety, customer site safety) in the field, as well as in the dealership.
  • Earn customer loyalty via communication and follow up actions to resolve customer satisfaction issues.
  • Manage orders and work closely with the service team and sales coordination on active jobs.
  • Perform other duties as assigned.
  • Follow all company policies and procedures.

Skills/Qualifications:
  • BS degree in business or marketing or a combination of relevant work experience and education.
  • Three years outside sales experience with industrial products and services
  • Ability to diplomatically handle customer issues and resolve problems.
  • Proficiency in Microsoft Office computer applications required.
  • Knowledge of CRM software
  • Must possess a clean driving record and a valid driver's license.

Key Competencies
  • Analytical Skills
  • Creativity
  • Oral Communication Skills
  • Written Communication Skills
  • Relationship Building
  • Customer Relations
  • Customer Service
  • Diplomacy
  • Math Skills
  • Negotiations
  • Professionalism
  • Presentation
  • Time Management

Language Skills
Ability to read and comprehend complex instructions, correspondence, and memos. Ability to write simple or complicated correspondence. Ability to effectively present information in one-on-one and large group situations, to customers, vendors, and other employees of the organization.
Mathematical Skills
Ability to calculate figures and amounts such as discounts, interest, commissions, proportions, percentages, area, circumference, and volume.
Reasoning Skills
Uses logic and methods to solve difficult problems with effective solutions. Can see hidden problems and probes all fruitful sources for answers. Looks beyond the obvious and doesn't stop at the first answer.
Computer Skills
To perform this job successfully an individual should be proficient in Microsoft Office, Outlook, Google Chrome, computer applications and job management/CRM software.
Work Environment:
The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. The noise level in the work environment is usually moderate.
Physical Demands:
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. The employee must occasionally lift and/or move up to 20 pounds. While performing the duties of this job, the employee is regularly required to sit; use hands; reach with hands and arms and talk or hear. The employee is occasionally required to stand, walk, stoop, kneel, crouch, or crawl.