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Sales Activator Jobs (NOW HIRING)

Dealer Specialties

Territory Sales Manager

Suffolk, VA · On-site

$59K/yr

Proven leadership experience managing route/sales teams.. * 5+ years of relationship management ... DMS, Activator Dealer Solutions, Dealer Specialties, Cross-Sell, Travel Media Group, Franchise ...

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How much do sales activator jobs pay per hour?

As of Sep 1, 2026, the average hourly pay for sales activator in the United States is $22.47, according to ZipRecruiter salary data. Most workers in this role earn between $14.90 and $24.52 per hour, depending on experience, location, and employer.

What is a sales activator?

Sales Activators are professionals who drive sales growth by implementing strategies and initiatives that engage customers, generate leads, and boost product or service awareness. Their role often involves working closely with marketing, sales teams, and customers to identify opportunities, organize promotional activities, and ensure that sales targets are met. They may also analyze market trends and customer feedback to optimize sales processes. Sales Activators play a key role in energizing the sales pipeline and supporting business development goals.

How does a sales activator typically collaborate with marketing and product teams to drive results?

Sales Activators work closely with marketing and product teams to ensure alignment on campaign strategies, messaging, and customer targeting. They often provide feedback from the field to help refine marketing materials and collaborate on promotional initiatives that resonate with customers. Regular cross-functional meetings and joint planning sessions are common, enabling Sales Activators to leverage insights and resources from different departments to maximize impact and achieve sales goals.

What are the key skills and qualifications needed to thrive as a sales activator, and why are they important?

To thrive as a Sales Activator, you need a strong background in sales techniques, lead generation, and market analysis, often supported by a degree in business or marketing. Familiarity with CRM systems, sales automation tools, and data analytics platforms is typically required. Outstanding interpersonal communication, resilience, and proactive problem-solving are essential soft skills in this role. These competencies drive successful client engagement, effective pipeline management, and achievement of sales targets in competitive environments.

What is the difference between Sales Activator vs Sales Representative?

CriteriaSales ActivatorSales Representative
Required CredentialsHigh school diploma or equivalent; sales trainingHigh school diploma or equivalent; sales training
Work EnvironmentEvent marketing, trade shows, in-store promotionsOffice, retail stores, client sites
Employer & Industry UsageConsumer goods, retail, event marketingVarious industries including retail, B2B, tech
Search & Comparison IntentFocus on promotional roles, event-based salesFocus on direct sales, client interaction

Sales Activators primarily focus on promoting products through events and in-store activities, often working in marketing environments. Sales Representatives typically engage directly with clients to sell products or services across various industries. While both roles involve sales skills and similar credentials, their work settings and methods differ significantly.

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Sales Activator jobs near you
Infographic showing various Sales Activator job openings in the United States as of August 2026, with employment types broken down into 80% Full Time, 19% Part Time, and 1% Contract. Highlights an 84% Physical, 1% Hybrid, and 15% Remote job distribution, with an average salary of $46,746 per year, or $22.5 per hour.

Territory Sales Manager

Dealer Specialties

Newport News, VA • On-site

$59K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 15 days ago

Job description

Territory Market Manager  
Dealer Specialties, a division of Dominion Dealer Solutions
Are you an experienced leader with a passion for the automotive industry? Dealer Specialties is looking for a dynamic Territory Market Manager to oversee operations in our VA territory. If you have a proven track record in leadership, driving results, and growing market presence, this could be your next career opportunity. Automotive industry experience required.
What You’ll Do
As the Territory Market Manager, you’ll be responsible for leading and growing the Dealer Specialties brand across the region. Key responsibilities include:
  • Expanding brand presence in the market.
  • Lead and develop a team of account representatives, ensuring their growth and performance.
  • Manage P&L and ensure financial success through performance metrics.
  • Build and maintain strong, long-term relationships with dealerships and dealership groups.
  • Mentor your team through coaching, performance reviews, and quality checks.
  • Provide strategic guidance to your team, ensuring alignment with company goals.
  • Support new product adoption by conducting regular customer visits.
What You Bring
We’re looking for someone who thrives in a fast-paced, results-driven environment. Here’s what you’ll need to succeed:
  • Proven leadership experience managing route/sales teams..
  • 5+ years of relationship management experience, both with teams and customers.
  • Expertise in brand management.
  • Experience leading a team of 10+ members preferred.
  • Strong skills in recruiting, coaching, and team development.
  • A focus on results, customer satisfaction, and problem-solving.
  • Ability to motivate, build trust, and foster a positive work environment.
  • Valid driver’s license with a clean driving record.
Compensation & Benefits
  • Base salary: Approximately $59,000 annually, plus bonus/commission.  Compensation factors include geography, experience, education, job demands, job market, etc.  
  • Benefits include medical, dental, vision, flexible spending account; 401k, matching up to 4% fully vested on day one of employment; paid vacation, company holidays and sick leave; corporate discount opportunities.  
About Dealer Specialties:  
Dominion Inventory Manager, delivered by Dominion Dealer Specialties, was introduced to dealerships 25 years ago. Today, Dominion’s robust suite of Inventory products and services enable auto dealers to take complete control of their inventory, from photo and data collection, window labels, video, and online merchandising, to inventory pricing, and sourcing. Today’s automotive dealerships enjoy complete inventory management with Dealer Specialties. http://www.drivedominion.com/inventory/  
About DE
Dominion Enterprises (DE) is a privately held data services and software services conglomerate offering client solutions through stand-alone businesses serving several verticals including automotive, hospitality, franchise, real estate and powersports. Our customers rely on our B2B products and services through DataOne Software, Dominion DMS, Activator Dealer Solutions, Dealer Specialties, Cross-Sell, Travel Media Group, Franchise Ventures, PrimeStreet, and Recreational Dealer Solutions. DE is headquartered in Norfolk, Virginia. We are proud of our collaborative, innovative, team-oriented work environments, excellent career enrichment opportunities, community service opportunities, competitive earnings, and comprehensive benefits package including a generous 401(k) plan.  DE is an equal opportunity employer and supports a diverse workforce, and is a drug-testing employer.

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