Research, design, and implement successful SEM campaigns. Build strong relationships with clients and effectively communicate strategy, opportunities, and results with stakeholders. Provide detailed ...
Research, design, and implement successful SEM campaigns. Build strong relationships with clients and effectively communicate strategy, opportunities, and results with stakeholders. Provide detailed ...
Company Description Sell refurbished servers and other enterprise-level IT hardware SEO and SEM for online e-commerce store(s). Qualifications Expert in SEO and SEM for Google Fluent in Google ...
Company Description Sell refurbished servers and other enterprise-level IT hardware SEO and SEM for online e-commerce store(s). Qualifications Expert in SEO and SEM for Google Fluent in Google ...
Search Engine Marketing Manager
New York, NY · On-site
Research, design, and implement successful SEM campaigns. * Build strong relationships with clients and effectively communicate strategy, opportunities, and results with stakeholders. * Provide ...
Search Engine Marketing Manager
New York, NY · On-site
Research, design, and implement successful SEM campaigns. * Build strong relationships with clients and effectively communicate strategy, opportunities, and results with stakeholders. * Provide ...
Search Engine Marketing Manager
Chicago, IL · On-site
$80K/yr
POSITION SUMMARY The Search Engine Marketing (SEM) Manager drives qualified pipeline, ecommerce revenue, and profitable growth through paid search and intent-based channels. This role owns strategy ...
Search Engine Marketing Manager
Chicago, IL · On-site
$80K/yr
POSITION SUMMARY The Search Engine Marketing (SEM) Manager drives qualified pipeline, ecommerce revenue, and profitable growth through paid search and intent-based channels. This role owns strategy ...
Search Engine Marketing Specialist
$81K - $135K/yr
Job Overview The Specialist will be responsible for managing SEM campaigns for the Macy's business. Your role would involve creating, managing, and optimizing SEM campaigns across various search ...
New
Search Engine Marketing Specialist
$81K - $135K/yr
Job Overview The Specialist will be responsible for managing SEM campaigns for the Macy's business. Your role would involve creating, managing, and optimizing SEM campaigns across various search ...
New
SEM Lead
Dallas, TX · On-site
Our SEM team partners closely with media, creative, and analytics groups to uncover fresh opportunities and drive innovation. We're committed to fostering an environment where every team member can ...
SEM Lead
Dallas, TX · On-site
Our SEM team partners closely with media, creative, and analytics groups to uncover fresh opportunities and drive innovation. We're committed to fostering an environment where every team member can ...
SEM Strategist
Amherst, NY · Remote
$38K/yr
IMS Search Engine Marketing Strategist As a premier multi-media organization, LocalEdge has been leading the transition to web-based advertising for small to mid-size businesses across all industries.
SEM Strategist
Amherst, NY · Remote
$38K/yr
IMS Search Engine Marketing Strategist As a premier multi-media organization, LocalEdge has been leading the transition to web-based advertising for small to mid-size businesses across all industries.
SEM Manager
New York, NY · On-site
$104K - $170K/yr
As our SEM Manager, you'll own paid search acquisition strategy, signaling, and testing across Google, Bing, and Apple Search Ads while joining our Growth Marketing team at a time when speed and ...
SEM Manager
New York, NY · On-site
$104K - $170K/yr
As our SEM Manager, you'll own paid search acquisition strategy, signaling, and testing across Google, Bing, and Apple Search Ads while joining our Growth Marketing team at a time when speed and ...
SEM Marketing Specialist III
Carlsbad, CA · On-site
We need a highly motivated, analytical SEM Marketing Specialist III to own, plan, launch, maintain, and optimize paid search and shopping programs in support of global SEM efforts for the Biosciences ...
SEM Marketing Specialist III
Carlsbad, CA · On-site
We need a highly motivated, analytical SEM Marketing Specialist III to own, plan, launch, maintain, and optimize paid search and shopping programs in support of global SEM efforts for the Biosciences ...
SEM Manager
Manhattan, NY · On-site
$104 - $170/hr
As our SEM Manager, you'll own paid search acquisition strategy, signaling, and testing across Google, Bing, and Apple Search Ads while joining our Growth Marketing team at a time when speed and ...
New
SEM Manager
Manhattan, NY · On-site
$104 - $170/hr
As our SEM Manager, you'll own paid search acquisition strategy, signaling, and testing across Google, Bing, and Apple Search Ads while joining our Growth Marketing team at a time when speed and ...
New
SEM Consultant/Specialist
New York, NY · Remote
$1.5K - $5.0K/mo
Job Summary The SEM Consultant is responsible for developing, managing, optimizing, and reporting on paid search campaigns across Google Ads, Microsoft Ads, and other search platforms. This role ...
Quick apply
SEM Consultant/Specialist
New York, NY · Remote
$1.5K - $5.0K/mo
Job Summary The SEM Consultant is responsible for developing, managing, optimizing, and reporting on paid search campaigns across Google Ads, Microsoft Ads, and other search platforms. This role ...
SEM Manager
Manhattan, NY · On-site
$104 - $170/hr
As our SEM Manager, you'll own paid search acquisition strategy, signaling, and testing across Google, Bing, and Apple Search Ads while joining our Growth Marketing team at a time when speed and ...
SEM Manager
Manhattan, NY · On-site
$104 - $170/hr
As our SEM Manager, you'll own paid search acquisition strategy, signaling, and testing across Google, Bing, and Apple Search Ads while joining our Growth Marketing team at a time when speed and ...
We need a highly motivated, analytical SEM Marketing Specialist III to own, plan, launch, maintain, and optimize paid search and shopping programs in support of global SEM efforts for the Biosciences ...
New
We need a highly motivated, analytical SEM Marketing Specialist III to own, plan, launch, maintain, and optimize paid search and shopping programs in support of global SEM efforts for the Biosciences ...
New
SEM Strategist
Amherst, NY · Remote
$38K/yr
IMS Search Engine Marketing Strategist As a premier multi-media organization, LocalEdge has been leading the transition to web-based advertising for small to mid-size businesses across all industries.
SEM Strategist
Amherst, NY · Remote
$38K/yr
IMS Search Engine Marketing Strategist As a premier multi-media organization, LocalEdge has been leading the transition to web-based advertising for small to mid-size businesses across all industries.
SEM Strategist
Amherst, NY · Remote
$38K/yr
IMS Search Engine Marketing Strategist As a premier multi-media organization, LocalEdge has been leading the transition to web-based advertising for small to mid-size businesses across all industries.
SEM Strategist
Amherst, NY · Remote
$38K/yr
IMS Search Engine Marketing Strategist As a premier multi-media organization, LocalEdge has been leading the transition to web-based advertising for small to mid-size businesses across all industries.
SEM Consultant/Specialist
Miami, FL · Remote
$1.5K - $5.0K/mo
Job Summary The SEM Consultant is responsible for developing, managing, optimizing, and reporting on paid search campaigns across Google Ads, Microsoft Ads, and other search platforms. This role ...
Quick apply
SEM Consultant/Specialist
Miami, FL · Remote
$1.5K - $5.0K/mo
Job Summary The SEM Consultant is responsible for developing, managing, optimizing, and reporting on paid search campaigns across Google Ads, Microsoft Ads, and other search platforms. This role ...
Director of Search Engine Marketing
Baltimore, MD · On-site +1
$50 - $65/hr
Manage SEM budgets, forecasts, pacing, and performance against key performance indicators (KPIs) including Cost Per Acquisition (CPA), Return on Ad Spend (ROAS), revenue, pipeline, conversion volume ...
Director of Search Engine Marketing
Baltimore, MD · On-site +1
$50 - $65/hr
Manage SEM budgets, forecasts, pacing, and performance against key performance indicators (KPIs) including Cost Per Acquisition (CPA), Return on Ad Spend (ROAS), revenue, pipeline, conversion volume ...
SEM Strategist
Amherst, NY · Remote
$38K/yr
IMS Search Engine Marketing Strategist As a premier multi-media organization, LocalEdge has been leading the transition to web-based advertising for small to mid-size businesses across all industries.
SEM Strategist
Amherst, NY · Remote
$38K/yr
IMS Search Engine Marketing Strategist As a premier multi-media organization, LocalEdge has been leading the transition to web-based advertising for small to mid-size businesses across all industries.
SEM Strategist
Amherst, NY · On-site
$38K/yr
IMS Search Engine Marketing Strategist As a premier multi-media organization, LocalEdge has been leading the transition to web-based advertising for small to mid-size businesses across all industries.
SEM Strategist
Amherst, NY · On-site
$38K/yr
IMS Search Engine Marketing Strategist As a premier multi-media organization, LocalEdge has been leading the transition to web-based advertising for small to mid-size businesses across all industries.
SEM Strategist
Amherst, NY · Remote
$38K/yr
IMS Search Engine Marketing Strategist As a premier multi-media organization, LocalEdge has been leading the transition to web-based advertising for small to mid-size businesses across all industries.
SEM Strategist
Amherst, NY · Remote
$38K/yr
IMS Search Engine Marketing Strategist As a premier multi-media organization, LocalEdge has been leading the transition to web-based advertising for small to mid-size businesses across all industries.
SEM information
See salary details
$114.5K - $116.2K
8% of jobs
$116.2K - $118K
8% of jobs
$119.5K is the 25th percentile. Wages below this are outliers.
$118K - $119.7K
11% of jobs
$119.7K - $121.4K
8% of jobs
$121.4K - $123.1K
11% of jobs
The median wage is $124.4K / yr.
$123.1K - $124.9K
8% of jobs
$124.9K - $126.6K
11% of jobs
$126.6K - $128.3K
8% of jobs
$129K is the 75th percentile. Wages above this are outliers.
$128.3K - $130K
11% of jobs
$130K - $131.8K
8% of jobs
$131.8K - $133.5K
11% of jobs
$114.5K
$125K
$133.5K
How much do sem jobs pay per year?
As of Aug 22, 2026, the average yearly pay for sem in the United States is $124,999.00, according to ZipRecruiter salary data. Most workers in this role earn between $120,000.00 and $130,000.00 per year, depending on experience, location, and employer.
What is a SEM specialist?
SEM specialists, or Search Engine Marketing specialists, are professionals who manage and optimize paid advertising campaigns on search engines like Google and Bing. Their main goal is to increase website visibility and drive targeted traffic by using strategies such as pay-per-click (PPC) advertising, keyword research, and ad copywriting. SEM specialists analyze campaign performance, adjust bids and budgets, and ensure ads reach the right audience. They often work closely with SEO and digital marketing teams to maximize return on investment (ROI) and achieve marketing objectives.
What are the key skills and qualifications needed to thrive as a SEM specialist?
To thrive as an SEM Specialist, you need expertise in digital marketing strategies, keyword research, campaign management, and typically a bachelor's degree in marketing or a related field. Familiarity with platforms such as Google Ads, Bing Ads, Google Analytics, and relevant certifications (e.g., Google Ads Certification) are crucial. Strong analytical thinking, attention to detail, and effective communication skills set top performers apart. These skills are vital for optimizing ad performance, maximizing ROI, and ensuring campaigns align with business objectives.
What are some common challenges faced by SEM specialists when managing multiple campaigns across different platforms?
SEM specialists often encounter challenges such as balancing budget allocations, maintaining consistent messaging, and keeping up with rapidly changing algorithms across platforms like Google Ads and Bing Ads. Managing multiple campaigns requires strong organizational skills to monitor performance metrics, optimize keywords, and ensure compliance with each platform's policies. Additionally, effective communication with clients or other departments is essential to align SEM strategies with broader marketing goals.
What is the difference between Sem vs SEO Specialist?
| Aspect | Sem | SEO Specialist |
|---|---|---|
| Required Credentials | Marketing certifications, digital advertising experience | SEO certifications, web analytics knowledge |
| Work Environment | Paid advertising campaigns, PPC management | Website optimization, organic search strategies |
| Employer & Industry Usage | Advertising agencies, digital marketing firms | Businesses with online presence, marketing agencies |
| Search & Comparison Intent | Paid search, advertising strategies | Organic search, website ranking improvements |
Sem (Search Engine Marketing) focuses on paid advertising campaigns like PPC, while SEO Specialist concentrates on organic search optimization to improve website rankings. Both roles are essential in digital marketing but differ in methods and tools used.
How to become a search engine marketing specialist?
To become a search engine marketing (SEM) specialist, you should gain knowledge of digital marketing, learn how to use tools like Google Ads and analytics platforms, and develop skills in keyword research, ad copywriting, and campaign management. Earning certifications such as Google Ads Certification can enhance credibility, and gaining hands-on experience through internships or personal projects is valuable for building expertise.
What is a search engine marketing job?
A search engine marketing (SEM) job involves creating and managing paid advertising campaigns on search engines like Google and Bing to increase website visibility. SEM professionals use tools such as Google Ads and Bing Ads, analyze performance metrics, and optimize campaigns to improve return on investment.
More about SEM jobs
What cities are hiring for Sem jobs?
Cities with the most Sem job openings:
What are the most commonly searched types of Sem jobs?
The most popular types of Sem jobs are:
What states have the most Sem jobs?
States with the most job openings for Sem jobs include:
What job categories do people searching Sem jobs look for?
The top searched job categories for Sem jobs are:
Job description
Job Responsibilities Understand and support clients' business goals. Research, design, and implement successful SEM campaigns. Build strong relationships with clients and effectively communicate strategy, opportunities, and results with stakeholders.
Provide detailed reporting of work activities, performance metrics, behavioral data, and market trends. Desired Skills and Experience Knowledge and Skills Highly proficient in Excel - adept with pivot tables, vlookups, and formula building for text manipulation and data analysis. Proficient in Google Analytics including initial setup, troubleshooting, custom segments, and AdWords linking.
Knowledge of HTML/CSS and JavaScript is a plus. Aptitude for analytical and quantitative reasoning; ability to identify business questions and conduct data analyses in order to find answers. Excellent organizational and project management skills.
Demonstrated aptitude for understanding consumer behavior. Ability to prioritize projects, pay attention to detail, and multi-task. Strong written and verbal communication skills.
Function effectively under pressure and maintain a sense of humor. Strong interpersonal and collaboration skills. Willingness to help wherever needed.
Education and Experience 4 year degree in Marketing, Business or related field is desirable. Will consider a combination of experience and education related to the position. 2+ years of experience with two or more of the following: SEO Website Usability Marketing Analytics Display Media Optimization Social Media Management 3+ years of experience managing AdWords & Bing campaigns, with full responsibility for all aspects of the campaigns.
AdWords Certified a must Bing certifications a plus. Demonstrated experience with large campaigns is highly preferred. What to expect: Competitive base salary commensurate with experience Performance-based options Fun start-up culture Access to senior management Ability to grow within the organization Training and support from all levels of the company.
About SMB ENGINE
Sourced by ZipRecruiter
Industry
Marketing
Company size
11 - 50 Employees
Headquarters location
New York, NY, US
Year founded
2010