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Sem Jobs in California (NOW HIRING)

Plastic Surgery Studios

Be Seen First

SEO/SEM Specialist

Rancho Cucamonga, CA · On-site

$50K - $65K/yr

As an SEM/SEO Specialist at Plastic Surgery Studios, you will work with our Digital Marketing Manager to develop and continually refine the SEO and SEM strategies across all digital channels for our ...

Petal and Pup

SEM Performance Lead

San Francisco, CA · On-site

About the role As our SEM Performance Lead , you'll take ownership of our search performance strategy across Australia and the United States, driving profitable customer acquisition while supporting ...

MOTA

SEO / PPC Expert

Sunnyvale, CA

Manage day-to-day SEM / SEO activities including new product launch initiatives, site enhancements, content development, link building campaigns, and all associated reporting & analysis. * Manage ...

Lam Research Corporation

SEM Technician 3

Fremont, CA · On-site

$23.56 - $46.63/hr

Knowledge of SEM image optimization for a variety of materials. * Ability to contribute to the development of Best Known Methods (BKM) for SEM imaging of new applications. * Ability to perform SEM ...

Collabera

SEM Specialist

Sunnyvale, CA

Stay informed of industry trends and best practices Experience: * 3+ years PPC/SEM optimization experience for AdWords, or Bing * Works well independently on assigned tasks, as well as team at large

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All JobsSem JobsSem Jobs in California

Sem information

See California salary details

$113K

$123.4K

$131.8K

How much do sem jobs pay per year?

As of Jul 29, 2026, the average yearly pay for sem in California is $123,363.00, according to ZipRecruiter salary data. Most workers in this role earn between $118,400.00 and $128,300.00 per year, depending on experience, location, and employer.

What is the difference between Sem vs SEO Specialist?

AspectSemSEO Specialist
Required CredentialsMarketing certifications, digital advertising experienceSEO certifications, web analytics knowledge
Work EnvironmentPaid advertising campaigns, PPC managementWebsite optimization, organic search strategies
Employer & Industry UsageAdvertising agencies, digital marketing firmsBusinesses with online presence, marketing agencies
Search & Comparison IntentPaid search, advertising strategiesOrganic search, website ranking improvements

Sem (Search Engine Marketing) focuses on paid advertising campaigns like PPC, while SEO Specialist concentrates on organic search optimization to improve website rankings. Both roles are essential in digital marketing but differ in methods and tools used.

What are SEM specialists?

SEM specialists, or Search Engine Marketing specialists, are professionals who manage and optimize paid advertising campaigns on search engines like Google and Bing. Their main goal is to increase website visibility and drive targeted traffic by using strategies such as pay-per-click (PPC) advertising, keyword research, and ad copywriting. SEM specialists analyze campaign performance, adjust bids and budgets, and ensure ads reach the right audience. They often work closely with SEO and digital marketing teams to maximize return on investment (ROI) and achieve marketing objectives.

What are some common challenges faced by SEM specialists when managing multiple campaigns across different platforms?

SEM specialists often encounter challenges such as balancing budget allocations, maintaining consistent messaging, and keeping up with rapidly changing algorithms across platforms like Google Ads and Bing Ads. Managing multiple campaigns requires strong organizational skills to monitor performance metrics, optimize keywords, and ensure compliance with each platform's policies. Additionally, effective communication with clients or other departments is essential to align SEM strategies with broader marketing goals.

What are the key skills and qualifications needed to thrive as a SEM Specialist, and why are they important?

To thrive as an SEM Specialist, you need expertise in digital marketing strategies, keyword research, campaign management, and typically a bachelor's degree in marketing or a related field. Familiarity with platforms such as Google Ads, Bing Ads, Google Analytics, and relevant certifications (e.g., Google Ads Certification) are crucial. Strong analytical thinking, attention to detail, and effective communication skills set top performers apart. These skills are vital for optimizing ad performance, maximizing ROI, and ensuring campaigns align with business objectives.
What are the most commonly searched types of Sem jobs in California? The most popular types of Sem jobs in California are:
What are popular job titles related to Sem jobs in California? For Sem jobs in California, the most frequently searched job titles are:
What job categories do people searching Sem jobs in California look for? The top searched job categories for Sem jobs in California are:
What cities in California are hiring for Sem jobs? Cities in California with the most Sem job openings:
Sem jobs near you
Infographic showing various Sem job openings in California as of July 2026, with employment types broken down into 92% Full Time, 7% Part Time, and 1% Contract. Highlights an 88% Physical, 3% Hybrid, and 9% Remote job distribution, with an average salary of $123,363 per year, or $59.3 per hour.