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Search Marketing Jobs (NOW HIRING)

Sosemo

Manager, Paid Search (SEM)

Manhattan, NY

$82K - $95K/yr

Company Description Sosemo is a strategic media planning and digital marketing agency known for performance across Search (SEO/SEM), Paid Social, and Programmatic, with deep experience in ...

Sosemo

Manager, Paid Search (SEM)

Manhattan, NY · On-site

$82K - $95K/yr

Company Description Sosemo is a strategic media planning and digital marketing agency known for performance across Search (SEO/SEM), Paid Social, and Programmatic, with deep experience in ...

Graco, Inc.

Search Marketing Analyst

Rogers, MN · On-site

The Search Marketing Specialist will manage and optimize our paid search and marketplace campaign. This role will focus on developing data-driven campaign strategies that drive brand visibility, lead ...

Graco

Search Marketing Analyst

Rogers, MN · Hybrid

The Search Marketing Specialist will manage and optimize our paid search and marketplace campaign. This role will focus on developing data-driven campaign strategies that drive brand visibility, lead ...

Adtaxi

Search Marketing Specialist

Denver, CO · On-site

$70K/yr

Summary: The SEM Campaign Manager is responsible for the strategy, creation, and optimization of our paid search accounts. This position will manage the full life cycle of the campaign, from ...

Adtaxi

Search Marketing Specialist

Denver, CO · Remote

$70K/yr

Summary: The SEM Campaign Manager is responsible for the strategy, creation, and optimization of our paid search accounts. This position will manage the full life cycle of the campaign, from ...

Ovative group

Manager, Paid Search (SEM)

Chicago, IL · Remote

Digital Marketing is a critical part of everyconsumerjourney, but many companies only measure its impact on their digital outcomes. Our approach to paid search optimization atOvativeGroupcan'tbe ...

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Search Marketing information

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$42K

$73.7K

$105.5K

How much do search marketing jobs pay per year?

As of Jul 27, 2026, the average yearly pay for search marketing in the United States is $73,695.00, according to ZipRecruiter salary data. Most workers in this role earn between $62,000.00 and $83,500.00 per year, depending on experience, location, and employer.

What is a paid search marketing job?

A paid search marketing job involves managing and optimizing online advertising campaigns that appear in search engine results, such as Google Ads. Professionals in this role analyze keywords, create ad copy, set budgets, and use tools like Google Ads or Bing Ads to drive targeted traffic and achieve marketing goals.

What is the highest paying job in marketing?

The highest paying roles in marketing are often executive-level positions such as Chief Marketing Officer (CMO) or Vice President of Marketing, which can offer six-figure salaries or higher. These roles typically require extensive experience, strategic leadership skills, and a strong understanding of market trends and data analysis tools.

What are some common challenges faced by professionals in Search Marketing roles, and how can they be addressed?

Professionals in Search Marketing often face challenges such as staying updated with frequent algorithm changes, managing multiple campaigns across various platforms, and effectively measuring ROI. To address these, staying informed through industry blogs and webinars is crucial, as is leveraging analytics tools to monitor performance and adjust strategies quickly. Collaborating closely with content creators, web developers, and other marketing specialists also helps ensure that campaigns are optimized for both search engines and user experience.

What are the key skills and qualifications needed to thrive in Search Marketing, and why are they important?

To thrive in Search Marketing, you need expertise in SEO/SEM strategies, keyword research, data analysis, and often a relevant degree or certification such as Google Ads or Analytics. Familiarity with tools like Google Analytics, SEMrush, Moz, and various ad platforms is typically required. Strong analytical thinking, creativity, and communication skills help you develop effective campaigns and collaborate with stakeholders. These skills are vital for driving targeted website traffic, optimizing ad spend, and ensuring measurable business growth.

What is the best website to find marketing jobs?

For search marketing jobs, popular websites include Indeed, LinkedIn, and Glassdoor, which list a wide range of marketing roles and often include filters for experience level, location, and remote work. These platforms also provide company reviews and salary information to help job seekers evaluate opportunities.

What is the difference between Search Marketing vs Content Marketing?

AspectSearch MarketingContent Marketing
FocusDriving traffic through paid and organic search strategiesCreating and distributing valuable content to attract and engage audiences
SkillsSEO, SEM, keyword research, analyticsContent creation, storytelling, SEO, social media
Work EnvironmentDigital marketing teams, agencies, in-house marketingContent teams, marketing agencies, in-house content departments
CertificationsGoogle Ads, Google Analytics, SEO certificationsContent marketing certifications, inbound marketing certifications

Search Marketing focuses on increasing visibility through search engines via paid and organic tactics, while Content Marketing emphasizes creating valuable content to build brand awareness and customer loyalty. Both roles often collaborate but serve different strategic purposes within digital marketing.

What is search marketing?

Search marketing is a digital marketing strategy focused on increasing a website’s visibility in search engine results pages (SERPs) through paid and organic methods. It generally includes both search engine optimization (SEO), which involves optimizing content to rank higher organically, and search engine marketing (SEM), which uses paid advertisements to appear in search results. The goal of search marketing is to drive more targeted traffic to a website, improve brand awareness, and generate leads or sales. Effective search marketing requires ongoing analysis, keyword research, and strategy adjustments to stay competitive.

What does a search marketer do?

A search marketer develops and implements strategies to improve a website's visibility in search engine results through techniques like search engine optimization (SEO) and paid advertising such as pay-per-click (PPC) campaigns. They analyze data, use tools like Google Ads and analytics platforms, and stay updated on search engine algorithms to drive targeted traffic and achieve marketing goals.
More about Search Marketing jobs
What cities are hiring for Search Marketing jobs? Cities with the most Search Marketing job openings:
What states have the most Search Marketing jobs? States with the most job openings for Search Marketing jobs include:
What job categories do people searching Search Marketing jobs look for? The top searched job categories for Search Marketing jobs are:
Search Marketing jobs near you
Infographic showing various Search Marketing job openings in the United States as of July 2026, with employment types broken down into 90% Full Time, 9% Part Time, and 1% Contract. Highlights an 81% Physical, 2% Hybrid, and 17% Remote job distribution, with an average salary of $73,695 per year, or $35.4 per hour.
Search Marketing Specialist

Search Marketing Specialist

Sandhills Global, Inc.

Lincoln, NE • On-site

Full-time

Posted 25 days ago

Sandhills Global rating

7.9

Company rating: 7.9 out of 10

Based on 6 frontline employees who took The Breakroom Quiz

9th of 19 rated publishing

Job description

Search Marketing Specialist
Lincoln, Nebraska, USA
The Search Marketing Specialist will be responsible for the advancement of Sandhills Global brands through pay per click and organic search marketing. Duties include market research, cross-team communication with sales, marketing, and stakeholders, planning and creation of campaigns, curation of content for ads, and tracking of campaign performance. To be successful in the Search Marketing Specialist position, the individual must realize the value of great organization skills, creativity, attention to detail, and ability to quickly analyze, understand, and make decisions using marketing data.
This Specialist will be responsible for creating ads and audiences to meet business objectives, maintaining campaigns, measuring success, and clearly communicating outcomes. The ability to work under deadlines and as part of a team is necessary; along with the capacity to quickly learn and adapt to achieve company goals. An ideal candidate would have experience managing PPC campaigns for B2B, B2B, and SaaS products, and would be fluent using any or all of the following: Google Analytics, Google/Bing Ads, Google Search Console, and SEO research tools such as SEMrush or ahref. Assume other duties as assigned.
QUALIFICATIONS:
• Bachelors or Masters Degree in Business Administration, Marketing, Psychology, Communications preferred or any other relevant program
• Knowledge of the products and customers of the Auction and Heavy Equipment industries
• In Office Position. 4.5 day regular work week. Ability to commute daily to local office is required.
• Excellent oral and written communication skills
• Able to work independently and communicate within a team environment
• Detail oriented and analytical skills
• Results oriented
• Flexible and open to change
• Stable and progressive work history
• Professional appearance and demeanor
• Ability to travel by air and ground -- valid driver's license required
• Strong computer skills
• Able to work with minimal supervision
• Preferred experience managing PPC campaigns
• Preferred experience in Google Analytics, Google/Bing Ads, Google Search Console and/or SEO research tools

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