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M2W, Inc. is a modern experiential marketing and brand activation company built for the evolving opportunities and challenges facing marketers today. We are a team of professionals dedicated to bringing brands to life through impactful real-world experiences, connecting consumers and companies in meaningful, memorable ways.

We specialize in creating powerful brand moments through experiential marketing, field activations, promotions, and event staffing. At M2W, Inc., we believe that when creativity, strategy, and execution come together seamlessly, brands don't just get seenthey get remembered.

Our work is driven by collaboration, precision, and a deep understanding of consumer engagement in live environments. From national campaigns to local activations, we help brands show up where it matters most: in front of real people.

We couldn't deliver this level of impact without the incredible partnerships we've built with clients across retail, consumer goods, entertainment, and other fast-moving industries. These relationships allow us to continuously elevate the quality, reach, and effectiveness of every campaign we execute.

But none of this happens without people. We are constantly seeking motivated, reliable, and energetic individuals who thrive in dynamic environments. What does it mean to be part of M2W? It means showing up with professionalism, adaptability, and a passion for bringing brand experiences to life.

Our teams operate across multiple markets, with a flexible workforce that includes both in-field and remote support roles, allowing us to scale quickly and efficiently based on client needs.

The Controller leads M2W, Inc.'s accounting function, with responsibility for financial reporting, internal controls, and compliance with U.S. GAAP. Reporting to the SVP of Accounting & Finance, this role ensures the accuracy and timeliness of financial information and supports operational decision-making through clear and reliable reporting.

This role is designed for a candidate who sees accounting as a tool to support business performance, not just recordkeeping. The Controller is expected to translate financial results into meaningful insights that help leadership understand performance, identify risks early, and improve decision-making. Reporting should not only explain what happened, but also highlight what is driving results and what requires attention going forward. The Controller serves as a trusted financial leader, building credibility through accuracy, consistency, and integrity in all financial operations.

The Controller will also play a key role in improving the close process, accounting workflows, and systems to increase efficiency, reduce manual work, and support the company's continued growth.

This role requires strong judgment in prioritizing issues, improving processes, and focusing the accounting function on areas of greatest business impact.

• Lead core accounting activities, including general ledger, revenue accounting, cost tracking, and monthly close
• Maintain and enforce accounting policies in accordance with U.S. GAAP
• Ensure financial processes are scalable and aligned with company growth and operational needs

• Own the monthly and quarterly close process, including timelines, deliverables, and reviews
• Ensure balance sheet integrity through reconciliations and account analysis
• Deliver accurate and timely financial statements and management reporting
• Present financial results to senior leadership and key stakeholders

• Oversee revenue recognition in accordance with ASC 606
• Ensure accurate accounting for event costs, vendor expenses, staffing costs, and client billing
• Partner with operations teams to provide visibility into campaign and project profitability

• Oversee cash management, liquidity planning, and banking relationships
• Support cash forecasting and working capital planning with finance leadership
• Manage debt obligations and ensure compliance with lending requirements

• Maintain strong internal controls over financial reporting
• Lead external audit coordination and support audit requirements
• Ensure compliance with applicable accounting standards and regulations

• Improve speed, accuracy, and consistency of the financial close process
• Identify and implement process improvements to reduce manual work
• Partner with technology teams on ERP and financial system enhancements

• Manage and develop the accounting team with clear goals and expectations
• Foster a culture of accountability, accuracy, and continuous improvement
• Build strong cross-functional relationships across the organization

• Experience: 8+ years of progressive accounting experience, including leadership roles; experience in staffing, marketing, or service-based environments preferred
• Education: Bachelor's degree in Accounting or Finance; CPA required
• Technical Expertise: Strong knowledge of U.S. GAAP and ASC 606; ERP experience (NetSuite or similar) preferred
• Execution: Proven ability to improve close processes, strengthen controls, and implement efficient accounting workflows
• Mindset: Treats accounting as a business tool that drives performance and decision-making
• Communication: Able to clearly explain financial results to both finance and non-finance stakeholders
• Partnership: Strong track record of working effectively with leadership and cross-functional teams

• Unlimited paid time off
• 401(k) with company matching
• Annual performance bonuses
• Comprehensive medical coverage
• Paid parental leave

All of this might sound great, but the real question is: Would I be a good fit for M2W, Inc.? At M2W, our culture is built around a few core values we strive to live every day: reliability, collaboration, adaptability, and excellence in execution.

We are building more than just campaignswe are building a reputation for delivering consistent, high-impact brand experiences across every market we serve.

M2W, Inc. is an equal opportunity employer and does not discriminate on the basis of race, color, sex, age, national origin, religion, sexual orientation, gender identity or expression, disability, veteran status, or any other protected characteristic.

The base salary for this position is $175K$200K

This range is provided in compliance with applicable pay transparency laws. In addition to base compensation, this role is eligible for additional M2W, Inc. benefits.

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