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Qualitative Research Jobs (NOW HIRING)

$23.40 - $28.60/hr

The Qualitative Research Associate - in a temporary role - supports the work of the Lab, with primary responsibility to provide qualitative research and administrative support across various ...

Director, Qualitative Program Management Location: REMOTE (CT, RI, MA, NJ, NY, PA, Est zone) We are ... Connect research activities to broader business objectives, strategic priorities, growth ...

Summary Qualitative Research Specialist II The Qualitative Research Specialist II provides support to investigators and research teams conducting qualitative research studies. Duties include ...

Bilingual/Korean Is Preferred Not Required Consumer Research Analyst Top Skill Sets 5+ years of experience in consumer research with a strong focus on qualitative research methods, including research ...

Research Analyst II

Manhattan, NY · On-site

$90.27 - $104.71/hr

NoConduct quantitative and qualitative research and evaluation studies to support educational programs administered by the University. Design and implement evaluation plans, manage data collection ...

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Qualitative Research information

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How much do qualitative research jobs pay per hour?

As of Sep 6, 2026, the average hourly pay for qualitative research in the United States is $22.22, according to ZipRecruiter salary data. Most workers in this role earn between $17.31 and $23.80 per hour, depending on experience, location, and employer.

What is qualitative research?

Qualitative research is a method of inquiry that focuses on understanding human behavior, experiences, and social phenomena through non-numerical data such as interviews, observations, and text analysis. Unlike quantitative research, which seeks to measure and analyze variables numerically, qualitative research explores meanings, concepts, and descriptions to gain deeper insights. Researchers often use open-ended questions and flexible study designs to collect rich, detailed information. This approach is commonly used in social sciences, education, health, and market research to understand complex issues from participants' perspectives.

What are qualitative research jobs?

Qualitative research jobs focus on the collection and analysis of non-numerical data to support market or scientific initiatives. Positions exist in a variety of industries, including finance, consumer goods, and health care. Market research analysts, for example, analyze consumer data to find answers to better understand and predict buying trends. Survey researchers collate and analyze data related to a number of subjects, including politics, lifestyle trends, and education. Opportunities for qualitative researchers exist in government, consulting services, and education.

What are the key skills and qualifications needed to thrive as a qualitative researcher, and why are they important?

To thrive as a Qualitative Researcher, you need expertise in research design, data collection methods such as interviews and focus groups, and a background in social sciences or related fields. Familiarity with qualitative data analysis software like NVivo or ATLAS.ti and knowledge of ethical research standards are typically required. Strong analytical thinking, attention to detail, and effective communication help you interpret data and convey findings to diverse audiences. These skills ensure rigorous, insightful research that informs decision-making and advances understanding in various disciplines.

What are some common challenges faced in a qualitative research role, and how can they be effectively managed?

A common challenge in qualitative research is recruiting and retaining suitable participants, especially for niche or sensitive topics. Researchers also often face difficulties in ensuring objectivity during data collection and analysis, given the subjective nature of qualitative data. To address these issues, it's helpful to use robust recruitment strategies, maintain clear communication with participants, and employ techniques such as reflexivity and triangulation to minimize bias. Collaborating closely with team members and regularly debriefing can further enhance data quality and researcher well-being.

What is the difference between Qualitative Research vs Quantitative Research?

AspectQualitative ResearchQuantitative Research
Primary FocusExploring perceptions, opinions, and motivationsMeasuring and quantifying data
Data Collection MethodsInterviews, focus groups, observationsSurveys, experiments, statistical analysis
Work EnvironmentResearch firms, marketing agencies, academic settingsMarket research, data analysis firms, academic labs
Required SkillsCommunication, analytical thinking, qualitative analysisStatistical skills, data management, quantitative analysis

Qualitative Research focuses on understanding the 'why' and 'how' behind behaviors through non-numerical data, while Quantitative Research emphasizes numerical data to identify patterns and measure variables. Both roles are essential in research projects but serve different purposes based on the type of data collected and analyzed.

Is qualitative research a stressful job?

Qualitative research can be stressful due to tight deadlines, the need for detailed analysis, and managing client or stakeholder expectations. However, it often involves collaborative work, flexible schedules, and the use of interview and coding skills, which can help mitigate stress for some professionals.

What does a qualitative researcher do?

A qualitative researcher designs and conducts studies to gather in-depth insights into people's behaviors, motivations, and experiences through methods like interviews, focus groups, and observations. They analyze non-numerical data to identify patterns and themes, often using tools such as coding software, and typically require strong communication and analytical skills. The role is common in market research, social sciences, and user experience fields.

What jobs use qualitative research?

Qualitative research is used in roles such as market research analyst, user experience researcher, social scientist, and product manager. These jobs involve collecting and analyzing non-numerical data like interviews, focus groups, and observations to understand behaviors, motivations, and opinions. Skills in data analysis, communication, and familiarity with research tools are essential in these positions.

What cities are hiring for Qualitative Research jobs?

Cities with the most Qualitative Research job openings:

What are the most commonly searched types of Qualitative Research jobs?

The most popular types of Qualitative Research jobs are:

What states have the most Qualitative Research jobs?

States with the most job openings for Qualitative Research jobs include:

Infographic showing various Qualitative Research job openings in the United States as of August 2026, with employment types broken down into 1% Internship, 1% As Needed, 84% Full Time, 11% Part Time, 1% Temporary, and 2% Contract. Highlights an 84% Physical, 4% Hybrid, and 12% Remote job distribution, with an average salary of $46,222 per year, or $22.2 per hour.

Qualitative Analyst Core for Applied Research and Evaluation

Creighton University

Omaha, NE • On-site

Full-time

Re-posted 26 days ago


Creighton University rating

8.8

Company rating: 8.8 out of 10

Based on 12 frontline employees who took The Breakroom Quiz

47th of 631 rated colleges and universities


Job description

The Qualitative Analyst in the Core for Applied Research and Evaluation (CARE) within Creighton University's Institute for Population Health supports a portfolio of applied research and program evaluation projects focused on improving population health, advancing health equity, and strengthening health systems and community-based programs.

Working under the supervision of the Director of the Core for Applied Research and Evaluation, the Qualitative Analyst contributes to the design, implementation, and analysis of qualitative and mixed-methods research and evaluation activities, including community-based participatory research, across multiple projects. Responsibilities include conducting interviews and focus groups, managing qualitative data collection, performing qualitative analysis, document analysis, coordinating project activities, and supporting dissemination of findings.  Responsibilities also include project management support for the CARE unit's work.

The position requires strong organizational and project management skills, experience with qualitative research methods and/or community-based participatory research, and the ability to work collaboratively with faculty, staff, health system partners, and community organizations.

Essential Functions:

Conduct Research and Evaluation: Execute qualitative and mixed-methods research and evaluation activities, including:
    Developing interview and focus group guides
    Conducting interviews, and focus groups
    Managing qualitative data collection and documentation
    Coding and analyzing qualitative data using established analytic approaches
    Contributing to interpretation of findings and development of reports

Project Management: Support project management across multiple research and evaluation projects, including:
    Coordinating project timelines and deliverables
    Communicating with internal and external partners
    Maintaining project documentation
    Assisting with IRB submissions, data use agreements, and related compliance activities
    Tracking project progress and identifying potential challenges
    Provide support to student assistants, interns, or trainees involved in CARE projects, as assigned.

Development and Dissemination of Work: Support research and evaluation design, analysis, and dissemination, including:
    Assisting with development of evaluation plans and study protocols
    Supporting mixed-methods integration of qualitative and quantitative findings
    Preparing reports, presentations, and manuscripts
    Contributing to grant proposals, contracts, and project scopes of work

Institutional Collaboration: Work in partnership with the CAREs team and Institute for Population Health faculty and staff to support the growth and impact of applied research and evaluation activities, including participation in meetings, planning activities, and cross-project initiatives.

Qualifications:

    Master's degree in Public Health, Social Sciences, Health Services Research, Sociology, Psychology, or a related field required
    Minimum of 2 years of experience conducting qualitative research, program evaluation, or applied research required
    Experience conducting interviews and/or focus groups required
    Experience analyzing qualitative data using established methods (e.g., thematic analysis, framework analysis, content analysis, or grounded theory) required
    Experience managing or coordinating projects preferred
    Experience working in healthcare, public health, community-based organizations, or academic research environments preferred

Creighton University is committed to providing a safe and non-discriminatory educational and employment environment. The University admits qualified students, hires qualified employees and accepts patients for treatment without regard to race, color, religion, sex, marital status, national origin, age, disability, citizenship, sexual orientation, gender identity, gender expression, veteran status, or other status protected by law. Its education and employment policies, scholarship and loan programs, and other programs and activities, are administered without unlawful discrimination. Creighton complies with all applicable laws and regulations governing equal opportunity in the workplace and in educational activities.

Applicants with disabilities needing reasonable accommodations to complete the application or hiring process should contact Human Resources at HR@creighton.edu. Creighton University seeks candidates who understand, respect, and can contribute to the University's mission and values. 


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