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Programmatic Associate Jobs (NOW HIRING)

Hearst

Associate Director, Programmatic Sales

New York, NY · Hybrid

$133K - $161K/yr

Join Hearst Magazines as our next Associate Director, Programmatic Sales, and play a pivotal role in accelerating the growth of our programmatic direct business. This is an exciting opportunity to ...

PMG

Commerce Programmatic Senior Associate

Boston, MA · On-site

As a Commerce Programmatic Senior Associate, you'll feel right at home here. What You Will Do * Lead the execution of programmatic campaigns, including setup, trafficking, and day-to-day management ...

PMG

Commerce Programmatic Senior Associate

Boston, MA · Remote

As a Commerce Programmatic Senior Associate, you'll feel right at home here. What You Will Do * Lead the execution of programmatic campaigns, including setup, trafficking, and day-to-day management ...

Hearst

Associate Director, Programmatic Sales

New York, NY · Hybrid

$133K - $161K/yr

Join Hearst Magazines as our next Associate Director, Programmatic Sales, and play a pivotal role in accelerating the growth of our programmatic direct business. This is an exciting opportunity to ...

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Programmatic Associate information

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$25K

$52.4K

$90.5K

How much do programmatic associate jobs pay per year?

As of Jun 26, 2026, the average yearly pay for programmatic associate in the United States is $52,360.00, according to ZipRecruiter salary data. Most workers in this role earn between $40,000.00 and $59,500.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Programmatic Associate, and why are they important?

To thrive as a Programmatic Associate, you need a solid understanding of digital marketing concepts, data analysis, and campaign management, often supported by a relevant degree. Familiarity with programmatic advertising platforms (such as DV360 or The Trade Desk), ad servers, and certifications like Google Ads are commonly required. Strong attention to detail, analytical thinking, and effective communication skills help you optimize campaigns and collaborate with internal and external stakeholders. These skills ensure the efficient execution of ad strategies, maximized ROI, and successful client outcomes in a rapidly evolving digital landscape.

What is the difference between Programmatic Associate vs Media Buyer?

AspectProgrammatic AssociateMedia Buyer
Required CredentialsBachelor's degree, familiarity with digital advertising toolsBachelor's degree, experience with media planning and buying
Work EnvironmentDigital marketing agencies, advertising departmentsAdvertising agencies, media companies
Industry UsageCommonly used in programmatic advertising teamsUsed across traditional and digital media buying
Search & Comparison IntentHigh overlap in digital advertising rolesRelated but more focused on media placement

The Programmatic Associate and Media Buyer roles both operate within digital advertising, often requiring similar educational backgrounds and working in related environments. While Programmatic Associates focus on automated ad buying and data analysis, Media Buyers handle direct negotiations and media placements. Both roles are essential in digital marketing teams, with overlapping skills but distinct focuses on automation versus manual media purchasing.

What does a Programmatic Associate do?

A Programmatic Associate is responsible for supporting the planning, execution, and optimization of digital advertising campaigns that are bought and sold through automated platforms. They work with demand-side platforms (DSPs) to set up campaigns, monitor performance metrics, and make data-driven recommendations to improve results. Their role often involves collaborating with account managers, analyzing audience data, and ensuring that campaign goals are met efficiently within budget.

What are some common challenges a Programmatic Associate faces when managing digital advertising campaigns?

Programmatic Associates often encounter challenges such as balancing multiple campaigns with varying objectives, keeping up with evolving ad technologies, and interpreting complex performance data to optimize results. It’s also common to manage communication between internal teams and external partners, ensuring all parties are aligned on campaign goals and deliverables. Success in this role requires strong attention to detail, adaptability, and a proactive approach to troubleshooting issues as they arise.
What are the most commonly searched types of Programmatic jobs? The most popular types of Programmatic jobs are:
What job categories do people searching Programmatic Associate jobs look for? The top searched job categories for Programmatic Associate jobs are:
Programmatic Associate jobs near you
Senior Associate, Programmatic (Temp)

Senior Associate, Programmatic (Temp)

Horizon Media

New York, NY • On-site

$1.2K - $1.6K/wk

Full-time

This job post has expired today. Applications are no longer accepted.

Job description

Job Description
Company Overview
At Horizon Media, we are committed to fostering innovation and achieving success for our clients' businesses through exemplary media planning and buying. Within Horizon, the Programmatic media capability plays a pivotal role in ensuring that our clients' messages and value propositions resonate with consumers amidst a rapidly evolving media landscape. Horizon is devoted to investing in technology, automation, and artificial intelligence to enhance our offerings, making them as intelligent, sophisticated, interconnected, effective, and distinguished as possible. Programmatic media planning and activation goes to the heart of Horizon's investment focus.
Job Summary
The role of Senior Associate, Programmatic seeks a strong programmatic media planner with hands-on-keyboard experience to lead the creation of tactical programmatic media plans and oversee in-platform platform set up and optimization. This role is critical to make sure that the distinguished subject matter expertise of our programmatic capability is able to be effectively translated into tactical application.
Main Duties and Responsibilities
60% Strategic Planning & Optimizations
  • Analytical Planning: Use reporting to make analytical decisions that lead to key tactical and audience approaches as seen in plan formulation.

  • Tactical translation: Be able to articulate how overarching media strategy and the role of channels results in the particulars of the programmatic plan created.

  • Platform fluency: Exhibit proficiency in collaborating with Associates on the in-platform campaign set up and tracking and tagging details for campaign plan success.

  • Optimization backup: Step in to help with campaign optimizations as necessary in balancing bandwidth needs of your team members and pod of accounts.

  • Negotiation input: Lean in on negotiations with publishers and platforms to get the most out of the partners we're tapping into and the ways in which they're pricing and making their solutions accessible to us

  • Bidding & Optimization plan: Work with Associates to craft a thoughtful plan for bid adjustments and optimization levers in anticipation of how the campaign will perform

20% Account Management
  • Clear Communication: Ensure intrateam alignment on all critical details and understanding. See around corners to anticipate where confusion could arise.

  • Opportunity identification: Surface areas where further education or test and learning options would make sense to share and discuss

20% Learning & Development
  • SME showcasing: Gain subject-matter expertise in programmatic technology, strategy, and optimization concepts and practice speaking to an increased grasp of these concepts

  • Knowledge share: Recognize opportunities to talk about what your campaigns are doing that is noteworthy and thoughtful in order to be able to help other teams and verticals with consideration for what might work for them.

Supervisory Responsibilities
  • No Managerial responsibility but work closely with Associates, Assistants and Interns to provide training and onboarding.

Knowledge and Skills Required
  • At least 2 years of in-platform programmatic experience.

  • Proven ability to develop/implement/improve business processes.

  • Proven ability to thrive in highly collaborative work environments.

  • Must be a self-starter and exhibit advanced business maturity.

  • Advanced user of at least two DSPs (The Trade Desk, DV360, Walmart Connect, Amazon, Yahoo.)

  • Strong knowledge of statistical concepts relevant to optimization, as well as scientific testing in live campaign environments.

  • Experience mentoring junior employees is preferred and influencing strategic decisions a big plus

  • Demonstrated success in driving partner negotiations to increased performance success

  • Demonstrated success in mapping analytical insights to plan development, measurement approach and optimization plan

  • Advanced ability in Microsoft Excel expected.

  • Comfort level with being able to parallel path and work across multiple workstreams and clients at the same time.

Certificates, Licenses, and Registrations
None required.
Physical Activity and Work Environment
None required.
Salary Range: $1,275.00 to $1,634.62 a week. A successful applicant's actual weekly or hourly rate may vary based upon, but not limited to, skill sets, experience and training, licensure/certifications, and equity.
The statements herein are intended to describe the general nature and level of work being performed by employees and are not to be construed as an exhaustive list of responsibilities, duties, and skills required of personnel so classified. Furthermore, they do not establish a contract for employment and are subject to change at the discretion of the employer.
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Base Pay
The statements herein are intended to describe the general nature and level of work being performed by employees, and are not to be construed as an exhaustive list of responsibilities, duties and skills required of personnel so classified. Furthermore, they do not establish a contract for employment and are subject to change at the discretion of the employer.
Horizon Media is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.

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