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Paid Search Manager Jobs (NOW HIRING)

Red Ventures

Paid Search Manager | Energy

Charlotte, NC · On-site

$100K - $130K/yr

Own and optimize paid search campaigns to drive customer acquisition and retention at scale ... Alternatively, you may raise any questions or concerns to your manager, HR Business Partner, or ...

Red Ventures

Paid Search Manager | Energy

Charlotte, NC · On-site +1

$100K - $130K/yr

Own and optimize paid search campaigns to drive customer acquisition and retention at scale. * Launch new campaigns and initiatives aligned with partner goals, testing new strategies to improve reach ...

Digital Matter

Manager, Paid Search

New York, NY

$100K - $130K/yr

Paid Search, Manager Location/Office Setup: NY, NY - Hybrid (3 days in-office) Who We Are: At Digital Matter, we are a next-generation growth and transformation partner built for the realities of ...

Digital Matter

Manager, Paid Search

New York, NY · On-site

$100K - $130K/yr

Paid Search, Manager Location/Office Setup: NY, NY - Hybrid (3 days in-office) Who We Are: At Digital Matter, we are a next-generation growth and transformation partner built for the realities of ...

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Paid Search Manager information

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$75.5K

$110.5K

How much do paid search manager jobs pay per year?

As of Jul 6, 2026, the average yearly pay for paid search manager in the United States is $75,500.00, according to ZipRecruiter salary data. Most workers in this role earn between $63,500.00 and $91,500.00 per year, depending on experience, location, and employer.

What are some common challenges a Paid Search Manager faces when optimizing large-scale campaigns?

Paid Search Managers working with large-scale campaigns often encounter challenges such as efficiently managing complex account structures, tracking performance across multiple platforms, and allocating budgets to maximize ROI. Balancing automation tools with manual optimizations is crucial, as is staying updated with ever-changing platform algorithms and policies. Strong collaboration with creative, analytics, and client teams is essential to align campaign goals and quickly adapt strategies based on data-driven insights.

What is a Paid Search Manager?

A Paid Search Manager is a marketing professional responsible for managing and optimizing pay-per-click (PPC) advertising campaigns, primarily on platforms like Google Ads and Bing Ads. Their role involves keyword research, ad creation, budget management, and analyzing campaign performance to maximize return on investment. Paid Search Managers work closely with other marketing teams to align paid search strategies with broader business goals and ensure campaigns reach the right audience. They also stay up-to-date with the latest trends and best practices in digital advertising to maintain a competitive edge.

What Is a Paid Search Manager?

A paid search manager is in charge of implementing a pay-per-click (PPC) campaign for an organization. Your job duties include working with the marketing team to develop effective PPC strategies to drive more web traffic to the organization’s website, product landing page, or campaign asset. For this career, you need extensive experience with search engine marketing (SEM), social media marketing, and web analysis tools, like Google analytics. Additional qualifications include strong analytical, communication, and research skills as well as an intuitive familiarity with relevant industry software.

What is the difference between Paid Search Manager vs PPC Specialist?

AspectPaid Search ManagerPPC Specialist
ResponsibilitiesOversees entire paid search campaigns, manages teams, develops strategies, and analyzes performance metrics.Executes specific PPC campaigns, manages ad groups, keywords, and ad copy, and monitors daily performance.
Required SkillsStrategic planning, team leadership, data analysis, and campaign optimization.Keyword research, ad creation, bid management, and performance tracking.
CertificationsGoogle Ads Certification, Bing Ads Certification, and analytics certifications.Google Ads Certification and relevant PPC training.
Work EnvironmentTypically in digital marketing teams within agencies or in-house marketing departments.Often in marketing teams, focusing on campaign execution and optimization.

The Paid Search Manager focuses on strategic oversight and team management of paid search campaigns, while the PPC Specialist handles the day-to-day execution and optimization of individual campaigns. Both roles require similar certifications and skills, but differ in scope and responsibilities.

What are the key skills and qualifications needed to thrive as a Paid Search Manager, and why are they important?

To thrive as a Paid Search Manager, you need expertise in digital marketing, data analysis, and campaign optimization, usually backed by a degree in marketing or a related field. Proficiency with platforms like Google Ads, Microsoft Advertising, Google Analytics, and certification in search engine marketing tools is essential. Strong analytical thinking, attention to detail, and effective communication skills help you stand out in this role. These skills are vital for creating high-performing campaigns that maximize ROI and align digital strategies with business goals.
More about Paid Search Manager jobs
What cities are hiring for Paid Search Manager jobs? Cities with the most Paid Search Manager job openings:
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Paid Search Manager jobs near you
Infographic showing various Paid Search Manager job openings in the United States as of June 2026, with employment types broken down into 76% Full Time, 22% Part Time, and 2% Contract. Highlights an 84% Physical, 2% Hybrid, and 14% Remote job distribution, with an average salary of $75,500 per year, or $36.3 per hour.

Manager, Paid Search SEM

Starcom Mediavest Group Germany Gmbh

Chicago, IL • On-site

$75K - $107K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 3 days ago

Job description

Company Description
Spark Foundry was built during the most transformative time in the history of advertising and marketing. We deliver everything a traditional media agency has to offer and have grown into one of the world's most successful agencies by helping brands evolve their marketing by leveraging identity, commerce, artificial intelligence, and more to connect with people. Transformation is part of our DNA. Spark Foundry's start-up spirit delivers high-touch approaches and a never-ending desire to challenge the status quo. Combined with Publicis Media's powerhouse soul leveraging connected data assets, advanced AI applications, and investment clout, we "Bring HEAT to Brands." No other agency possesses the expertise that we do to address today's most pressing challenges to drive business transformation through media.
Job Description
The role of the Paid Search Manager is to be the day-to-day steward of search media for assigned brands and lead search campaign development, activation, and innovation. The Paid Search Manager is expected to apply search mastery to deliver against client goals. The Paid Search Manager will work closely with the Associate Director in the development and communication of all search strategy while owning tactical execution. In addition, the Paid Search Manager is responsible for day-to-day management of the Paid Search Analyst, including both project management to ensure timely delivery of all tasks and career development.
Responsibilities
  • Actively contribute to account strategy, including annual budget development, KPIs, partner selection, new tactics, and tracking industry developments
  • Gather the research and data needed to formulate tactical plan development and recommendation for client delivery
  • Lead client relationship with day to day contact and partner agencies (where applicable) by ensuring a seamless communication process
  • Provide direction to Search Analyst to conduct and analyze keyword and audience research necessary to build a new campaign
  • QA and oversee trafficking of approved plan into search platforms
  • Ultimate oversight for all day to day budget and billing activity (pacing, Prisma management, draft billing, accuracy of budgets vs. strategy flowcharts)
  • Responsible for Search Analyst's management of campaign budgets, pacing and bid adjustments
  • Development and recommendation of optimizations and/or testing plans
  • Pull data and research components needed for new business pitches
  • Contribute to development of agency level POVs on industry happenings
  • Primary party responsible for customization of agency POVs for individual clients

Qualifications
  • 3-5+ years of paid search experience, ideally in an agency environment
  • Mastery of search platforms
  • Mastery of all relevant tools for reporting, analytics, and competitive analysis
  • Demonstrated expertise in core MS Excel functions (vlookup, pivot tables, data visualization)
  • Proven leadership ability
  • Excellent written, verbal, and interpersonal communication skills
  • Presentation skills are a must
  • Demonstrated critical thinking and problem solving skills
  • Excellent project management and organization skills
  • Ability to work successfully with teams on multiple projects under tight deadlines
  • Demonstrates initiative/"hunger"
  • Collaborative approach/attitude
  • Certifications in search platforms (Google Ads, Microsoft Ads)
  • Experience in search platforms preferred - SA360 (preferred), Kenshoo

Additional Information
Our Publicis Groupe motto "Viva La Différence" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
If you require accommodation or assistance with the application or onboarding process specifically, please contact USMTTACompliance@publicis.com.
All your information will be kept confidential according to EEO guidelines.
Compensation Range: USD $75,050.00 - USD $107,835.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 6/22/2026.

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