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Nfl Marketing Jobs (NOW HIRING)

ESPN is seeking a highly skilled and experienced Bundle Growth Sr. Manager to oversee and lead NFL bundle and add-on specific marketing efforts. This role is critical in ensuring DTC success for ...

We are seeking a Social Media Manager to lead the multi-platform social presence for The Schultz Report and additional NFL shows and channels. This person will own the show's voice, grow its audience ...

Marketing Manager

Atlanta, GA · Remote

$80K - $100K/yr

Define and execute the comprehensive marketing strategy for the NFL and American sports, managing the lifecycle from initial launch through the peak of the season. * User Acquisition: Drive the ...

Marketing Manager

New York, NY · Remote

$80K - $100K/yr

Define and execute the comprehensive marketing strategy for the NFL and American sports, managing the lifecycle from initial launch through the peak of the season. * User Acquisition: Drive the ...

Marketing Manager

Boston, MA · Remote

$80K - $100K/yr

Define and execute the comprehensive marketing strategy for the NFL and American sports, managing the lifecycle from initial launch through the peak of the season. * User Acquisition: Drive the ...

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$94.7K

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How much do nfl marketing jobs pay per year?

As of Aug 3, 2026, the average yearly pay for nfl marketing in the United States is $94,654.00, according to ZipRecruiter salary data. Most workers in this role earn between $48,000.00 and $140,000.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive in the NFL Marketing position, and why are they important?

An NFL Marketing job involves promoting the league, teams, and events to grow fan engagement and revenue. This can include advertising campaigns, sponsorship deals, social media strategy, and event planning. Professionals in this field work closely with brands, media partners, and internal teams to enhance the NFL’s visibility and fan experience. Strong communication, creativity, and data analysis skills are often required for success in this role.

How much do NFL marketing team members make?

NFL marketing team members' salaries vary depending on experience and role, but entry-level positions typically start around $50,000 to $70,000 annually, while more experienced professionals can earn over $100,000. Salaries often include benefits and may increase with additional skills such as digital marketing or data analysis.

Who does marketing for the NFL?

Marketing for the NFL is typically handled by the league's internal marketing team, including roles such as NFL Marketing Managers and Brand Strategists. These professionals develop advertising campaigns, sponsorships, and promotional strategies to engage fans and promote NFL events. They often work with external agencies and use tools like social media platforms and analytics to measure campaign effectiveness.

What are the main day-to-day responsibilities of someone in an NFL Marketing role?

In an NFL Marketing position, your daily responsibilities may include planning and executing promotional campaigns, analyzing fan engagement data, and collaborating with internal teams such as sales, public relations, and digital media. You might coordinate with external partners and sponsors, develop social media content, and monitor campaign performance metrics to optimize reach and impact. The role often involves balancing long-term brand initiatives with fast-paced, event-driven marketing activities around the NFL season and special events. Working closely with creative teams, you’ll help ensure consistent brand messaging and drive fan excitement throughout the year.

More about Nfl Marketing jobs
What cities are hiring for Nfl Marketing jobs? Cities with the most Nfl Marketing job openings:
What are the most commonly searched types of Nfl Marketing jobs? The most popular types of Nfl Marketing jobs are:
What states have the most Nfl Marketing jobs? States with the most job openings for Nfl Marketing jobs include:
Infographic showing various Nfl Marketing job openings in the United States as of July 2026, with employment types broken down into 90% Full Time, 9% Part Time, and 1% Contract. Highlights an 81% Physical, 2% Hybrid, and 17% Remote job distribution, with an average salary of $94,654 per year, or $45.5 per hour.

Bundle Growth Senior Manager

ESPN

Manhattan, NY

$121K - $162K/yr

Full-time

Posted 14 days ago


ESPN rating

7.9

Company rating: 7.9 out of 10

Based on 28 frontline employees who took The Breakroom Quiz

22nd of 75 rated media


Job description

The Bundle Growth Senior Manager will lead the strategic development and cross-functional activation of bundle and add-on offerings across the customer journey, with an initial focus on the integration of NFL Network / NFL+ Premium and its role within broader DTC bundle offerings, including ESPN Unlimited and other key subscriber products.

This role will be responsible for defining the marketing strategies on bundles and add-ons and work cross-functionally on how that is expressed across core customer touchpoints — including marketing front doors, landing pages, CRM, and sport-specific marketing integrations. The role will serve as a critical connective point between subscriber strategy, marketing strategy, CRM, and partner teams, ensuring that high-value properties and offers are translated into compelling, coordinated, and scalable consumer experiences.

ESPN is seeking a highly skilled and experienced Bundle Growth Sr. Manager to oversee and lead NFL bundle and add-on specific marketing efforts. This role is critical in ensuring DTC success for bundle and add-on GTMs, with a specific focus on NFL expansion (NFL+ Premium Bundle, NFL Network) and works closely with our NFL Marketing team on development and execution of marketing strategies and driving business results. This role reports to the Senior Director, DTC Marketing. This role is based in New York, NY.

Responsibilities:

  • Lead the marketing strategies of bundle and add-on positioning across ESPN DTC products and customer experiences
  • Define how key bundle components — including sports properties, premium add-ons, and partner offerings — are integrated into the overall subscriber value proposition
  • Build scalable frameworks for how bundles and add-ons are marketed across acquisition, engagement, retention, and win back efforts
  • Ensure bundle strategy is informed by subscriber strategy, business priorities, and evolving consumer value drivers
  • Develop the marketing strategy for how bundles and add-ons are communicated across channels and touchpoints
  • Partners closely with Media on the media/audience prioritization strategy for on and off ESPN platform
  • Serve as a strategic partner for the integration of NFL-related offerings into the broader bundle ecosystem
  • Work closely with NFL marketing team and related internal stakeholders to define how NFL Network / NFL+ Premium should show up within bundle strategy, customer messaging
  • Ensure individual sports integrations support both immediate campaign opportunities and longer-term acquisition and retention strategies

Required Qualifications:

  • Minimum 6 years of experience in marketing, specifically subscription marketing, marketing strategy, or related disciplines
  • Experience leading cross-functional strategic initiatives that span multiple channels, stakeholders, and business priorities
  • Strong understanding of subscription businesses, DTC models, lifecycle marketing, and customer journeys
  • Experience developing messaging, positioning, and go-to-market strategy for complex consumer offerings
  • Proven ability to influence senior stakeholders and drive alignment across teams without direct reporting authority
  • Strong strategic thinking paired with executional orientation and attention to detail

Preferred Experience:

  • Minimum 2 years of experience in DTC marketing
  • Experience in media, streaming, sports, entertainment, or subscription-based consumer businesses
  • Familiarity with bundle strategy, add-on packaging, or multi-product subscriber experiences
  • Experience partnering with creative, CRM, and media teams to drive full-funnel performance
  • Experience working with sports properties, content partners, or highly matrixed organizations

Required Education:

  • Bachelor’s degree or equivalent in Marketing, Digital Media, or a related field

#ESPNMedia


The hiring range for this position in New York, NY is $121,000.00 to $162,200.00 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.

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