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New Car Director Jobs in Decatur, GA (NOW HIRING)

Ari Zona Beverage CO

Route Developer

Atlanta, GA · On-site

$17.75 - $23/hr

Work in assigned area to solicit new distribution of products sold within the Direct Store ... Car allowance provided * Must be able to lift up to 50lbs

Elevator Services Group

B2B Outside Sales

Atlanta, GA · On-site

$65K - $85K/yr

Working car and good driving record or reliable transportation Your Mission: * Forge new paths ... Engage with 20-25 prospects weekly, blending your efforts across direct prospecting, partner ...

Papa John's

Delivery Driver

Marietta, GA · On-site

$15.25 - $19/hr

... car maintenance & event tickets. Papa Johns Offers : * Benefits*- Medical, Dental, Paid Vacation ... Direct Deposit and Debit (Pay) Cards * On-going Training Programs Critical Ingredients: You need to ...

Papa John's

Restaurant Team Member

Austell, GA · On-site

$10.75 - $14.25/hr

... car maintenance & event tickets. Papa Johns Offers : * Benefits*- Medical, Dental, Paid Vacation ... Direct Deposit and Debit (Pay) Cards * On-going Training Programs Critical Ingredients: You need to ...

Papa John's

Delivery Driver

Forest Park, GA · On-site

$16.25 - $20.25/hr

... car maintenance & event tickets. Papa Johns Offers : * Benefits*- Medical, Dental, Paid Vacation ... Direct Deposit and Debit (Pay) Cards * On-going Training Programs Critical Ingredients: You need to ...

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All JobsNew Car JobsNew Car Director JobsNew Car Director Jobs in Decatur, GA

New Car Director information

What is a new car director?

A New Car Director is a senior management professional at an automotive dealership responsible for overseeing all operations related to the sale of new vehicles. Their duties typically include managing the new car sales team, setting sales goals, coordinating inventory, developing marketing strategies, and ensuring high levels of customer satisfaction. They also work closely with other department heads, such as finance and service, to ensure seamless dealership operations. The New Car Director plays a critical role in maximizing profitability and maintaining strong relationships with manufacturers.

How does a new car director typically collaborate with sales, finance, and inventory teams to achieve dealership goals?

A New Car Director works closely with sales, finance, and inventory teams to ensure the dealership meets its sales targets, maintains optimal inventory levels, and delivers an excellent customer experience. They often coordinate with sales managers to develop effective sales strategies, work with finance to optimize deal structuring and profitability, and oversee inventory management to align with market demand. Regular meetings and open lines of communication are key to addressing challenges promptly and driving overall dealership success.

What are the key skills and qualifications needed to thrive as a new car director, and why are they important?

To excel as a New Car Director, you need strong leadership abilities, in-depth automotive industry knowledge, and proven experience in sales management, typically backed by a bachelor's degree. Familiarity with dealership management systems (DMS), CRM software, and inventory management tools is essential. Outstanding negotiation, customer service, and team-building skills help set top performers apart in this role. These competencies ensure effective sales operations, customer satisfaction, and achievement of dealership profitability goals.

What is the difference between New Car Director vs New Car Sales Manager?

AspectNew Car DirectorNew Car Sales Manager
ResponsibilitiesOversees entire new car sales operations, develops strategies, manages multiple teamsManages daily sales activities, supervises sales staff, meets sales targets
Required CredentialsExperience in automotive sales, leadership skills, industry knowledgeSales experience, customer service skills, automotive knowledge
Work EnvironmentExecutive office, dealership managementShowroom, sales floor, dealership
Industry UsageUsed in large dealerships and automotive groupsCommon in dealerships of all sizes

The New Car Director focuses on strategic oversight and management of the entire new car sales division, while the New Car Sales Manager handles daily sales operations and team supervision. Both roles require automotive sales experience, but the director position involves higher-level planning and leadership.

What are the most commonly searched types of New Car jobs in Decatur, GA?

The most popular types of New Car jobs in Decatur, GA are:

What are popular job titles related to New Car Director jobs in Decatur, GA?

For New Car Director jobs in Decatur, GA, the most frequently searched job titles are:

What job categories do people searching New Car Director jobs in Decatur, GA look for?

The top searched job categories for New Car Director jobs in Decatur, GA are:

What cities near Decatur, GA are hiring for New Car Director jobs?

Cities near Decatur, GA with the most New Car Director job openings:

New Car Director jobs near you
Infographic showing various New Car Director job openings in Decatur, GA as of August 2026, with employment types broken down into 1% As Needed, 82% Full Time, 14% Part Time, 1% Temporary, and 2% Contract. Highlights an 92% Physical, 2% Hybrid, and 6% Remote job distribution.

New Dealer Recruitment Manager

Triumph Motorcycles America Ltd.

Atlanta, GA • On-site

Full-time

Re-posted 19 days ago

Job description

PURPOSE OF THE POSITION: The purpose of this position is to develop new dealers and potential dealer prospects on a weekly basis, to support and maintain a profitable, professional, and sustainable dealer network capable of optimizing sales of all Triumph products and customer satisfaction. Work in harmony with the Dealer Development, and the Sales Team to develop new dealer markets while reporting directly to the Business Development Manager.

MAJOR RESPONSIBILITIES

New Dealer Recruitment Planning and Management

  • Prepare and maintain a rolling forward 12-month New Dealer Recruitment daily strategy and work plan while developing key prospects and new dealer recruitment materials.
  • Manage the successful identification, qualification, selection, and establishment of prospective dealers using business and financial management concepts that will enable and assure sales, marketing and financial success
  • Prepare and maintain a new dealer/prospect contact report (to include in person, phone and email) to be shared with both Triumph US (TUS) and UK management
  • Prepare and maintain a weekly new dealer development pipeline report to be shared with TUS’s leadership team.
  • Manage/support the mandatory Prospect/TUS management first time face to face meeting details, logistics and follow up.
  • 12-month strategy must include a daily in person, phone/teams, events, and social/digital network plan to ensure the new dealer funnel is constantly full.
  • Work in conjunction with the Triumph Marketing and Public Relations departments on a weekly communication and recruitment strategy and message within the powersports industry.
  • Work to support Dealer Development to support new dealer setups, buy/sells and relocations to “Ready to Retail” status.
  • Work with Dealer Development and the Sales Team to ensure all new dealer terms and conditions are correct and legal with applicable state statutes.
  • Develop a full and comprehensive understanding along with the ability to explain the Triumph Dealer Guide and Triumph World Black standards.
  • Manage and develop the communication of the Triumph dealer business model as well as the profitability strengths and benefits of a dealer, including completion of the Triumph Dealer Proforma for each prospect applicant.

New Dealer Recruitment Development

  • Prepare and maintain a detailed USA and Canadian market open point analysis based on market potential for Triumph, each model segment, and competitor network coverage.
  • Monthly identify and rank all open points, including market volume in total and by key segment highlighting Triumph’s retail, wholesale and PAC opportunity.
  • Create strong New Dealer/prospect marketing strategies, tools and communication assets in conjunction with the Business Development Manager and the Marketing Director.

Triumph Brand Standards – supporting corporate identity

  • Positively communicate and support all aspects of Triumph store design, Triumph World Black corporate identities, and signage programs in market from concept to implementation
  • Work with the Dealer Development Manager and Sales Team to ensure all dealer brand standards and business requirements are understood and defined to ensure a strong start for teach new dealer partner

KNOWLEDGE, SKILLS AND ABILITIES

  • Knowledge: what do they need to know (or learn quickly) to be successful?
    • Proficient in Microsoft Office – specifically Word, Outlook, PowerPoint and Excel
    • Strong understanding of powersports industry
    • Understanding of the inner workings of a dealership (i.e. Knowledge of dealer business).
    • Social media platforms for marketing new dealer prospects
  • Skills: what skills does a person need to do this job? Computer skills? Accounting basics, etc.
    • Strong communication skills, both written and verbal
    • Strong organization skills
    • Strong computer skills
    • Results driven with a high level of energy
  • Abilities: do they need to be able to diagnose problems? Ability to work with the public?
    • Ability to take direction
    • Ability to communicate clearly and effectively

RELATIONSHIPS

  • Internal:
    • Works with people across the organization, both in office and field staff
  • External
    • Dealers and Dealer prospects primarily; some interaction with vendors likely

AUTHORITY

  • Can act independently within the guidelines of the job description
  • Spending authority within Purchase Order policy guidelines
  • Does not have authority to hire/fire

EDUCATION/EXPERIENCE

  • High School diploma
  • Powersports dealership experience (preferred)

TRAINING

  • Triumph Academy

PHYSICAL REQUIREMENTS OF THE JOB

  • In office, sitting
  • Travel via car, plane (Must be able to travel 50%+ of the time within the assigned territory.)
  • Outside at times
  • Could potentially be required to lift up to 25 lbs