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Media Strategy Jobs (NOW HIRING)

KARGO

Manager, Media Strategy

New York, NY

$80K - $84K/yr

The Opportunity Kargo is hiring a Manager, Media Strategy to turn advertiser briefs and RFPs into compelling, insight-driven proposals that help our sales team win. This role sits at the intersection ...

Kargo

Associate, Media Strategy

Chicago, IL · On-site

$62K - $65K/yr

Mission The Associate, Media Strategy turns advertiser briefs and RFPs into compelling, insight-driven proposals that help Kargo's sales team win. This role sits at the intersection of creative ...

Target

Sr. Manager Media Strategy

Minneapolis, MN · On-site

$95K - $171K/yr

In this role, you will lead the development and evolution of integrated media strategies across a portfolio of high-impact campaigns, defining how media investments connect to brand and business ...

Kargo

Manager, Media Strategy

New York, NY · On-site

$80K - $84K/yr

Mission The Manager, Media Strategy turns advertiser briefs and RFPs into compelling, insight-driven proposals that help Kargo's sales team win. This role sits at the intersection of creative ...

KARGO

Associate, Media Strategy

Chicago, IL

$62K - $65K/yr

The Opportunity Kargo is hiring an Associate, Media Strategy to turn advertiser briefs and RFPs into compelling, insight-driven proposals that help our sales team win. This role sits at the ...

INSPYR Solutions

Media Strategist

Menlo Park, CA · On-site

Role Summary The Media Strategy & Planning Lead is a senior, cross-channel role accountable for shaping and delivering holistic media strategies across paid media ecosystems, including ONP, OFP, and ...

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Media Strategy information

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$32.5K

$93.7K

$148K

How much do media strategy jobs pay per year?

As of Jul 23, 2026, the average yearly pay for media strategy in the United States is $93,739.00, according to ZipRecruiter salary data. Most workers in this role earn between $71,000.00 and $125,000.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Media Strategist, and why are they important?

To thrive as a Media Strategist, you need a solid background in marketing, data analysis, and campaign planning, often supported by a degree in marketing, communications, or a related field. Familiarity with media planning tools, analytics platforms (such as Google Analytics), and digital advertising systems is typically required. Strong communication, creativity, and adaptability are crucial soft skills for collaborating with teams and clients while responding to fast-changing media landscapes. These skills are essential for developing effective media campaigns that reach target audiences and achieve business objectives.

What is the highest paying job in media?

In media, executive roles such as Chief Media Officer or Chief Marketing Officer typically have the highest salaries, often exceeding six figures annually. These positions require extensive experience, strategic leadership skills, and often involve overseeing large teams and budgets.

What is media strategy?

Media strategy refers to the planning and execution of how, when, and where to deliver advertising messages to a target audience for maximum impact. It involves selecting the right media channels, such as TV, digital, radio, or print, and determining the optimal timing and frequency for ads. The goal is to reach the intended audience efficiently within budget, boost brand awareness, and drive desired actions. Media strategists use data and research to inform their decisions, ensuring campaigns align with business objectives and market trends.

How much does a media strategist typically make?

A media strategist's average salary in the United States ranges from $50,000 to $100,000 annually, depending on experience, location, and industry. Entry-level roles may start lower, while experienced strategists with specialized skills can earn higher salaries, often supplemented with bonuses or benefits.

What is the difference between Media Strategy vs Media Planning?

AspectMedia StrategyMedia Planning
FocusDeveloping overall media approach and objectivesExecuting specific media placements and schedules
SkillsMarket research, strategic thinking, brand positioningMedia buying, scheduling, negotiation
Work EnvironmentStrategic teams, client meetings, campaign developmentMedia buying agencies, digital platforms, ad operations
CredentialsMarketing or advertising degree, strategic certificationsMedia planning certifications, digital advertising experience

Media Strategy focuses on creating the overall approach and objectives for advertising campaigns, ensuring alignment with brand goals. Media Planning involves selecting specific media channels, negotiating placements, and executing the media buys. Both roles are essential in advertising, with strategy guiding planning and execution.

What does a media strategy do?

A media strategy involves planning and selecting the most effective channels and methods to reach target audiences through advertising and communication efforts. Media strategists analyze market data, set campaign goals, and use tools like media planning software to optimize media placements and budgets. Their work ensures that messaging aligns with brand objectives and maximizes return on investment.

What does a media strategist do?

A media strategist develops plans to effectively promote brands or products through various media channels, including digital, television, and print. They analyze target audiences, select appropriate platforms, and optimize campaigns using data and tools like analytics software to achieve marketing goals.

What are some common challenges faced by professionals in Media Strategy roles, and how can they be effectively addressed?

Media Strategy professionals often encounter challenges such as keeping up with rapidly evolving digital platforms, allocating budgets efficiently across multiple channels, and measuring campaign effectiveness with accurate data. Staying current through ongoing education and industry research is key to navigating platform changes. Collaborating closely with analytics teams and leveraging advanced media planning tools can help ensure data-driven decisions. Open communication with creative, sales, and client teams also assists in aligning strategies to business goals.
More about Media Strategy jobs
What cities are hiring for Media Strategy jobs? Cities with the most Media Strategy job openings:
What are the most commonly searched types of Media Strategy jobs? The most popular types of Media Strategy jobs are:
What states have the most Media Strategy jobs? States with the most job openings for Media Strategy jobs include:
What job categories do people searching Media Strategy jobs look for? The top searched job categories for Media Strategy jobs are:
Media Strategy jobs near you
Infographic showing various Media Strategy job openings in the United States as of July 2026, with employment types broken down into 75% Full Time, 20% Part Time, 1% Temporary, and 4% Contract. Highlights an 84% Physical, 3% Hybrid, and 13% Remote job distribution, with an average salary of $93,739 per year, or $45.1 per hour.
Manager, Media Strategy

Manager, Media Strategy

KARGO

New York, NY

$80K - $84K/yr

Full-time

Posted 6 days ago

Job description

Who We Are
Kargo creates powerful moments of connection between brands and consumers to build businesses. Every day, our 600+ employees work to radically raise the bar on what agentic AI, CTV, eCommerce, social, and mobile can do to deliver unique ad experiences across the world's most premium platforms. Taking a creative science approach to all we do, we continuously innovate solutions that outperform industry benchmarks and client expectations. Now 20+ years strong, Kargo has offices in NYC, Chicago, LA, Dallas, Sydney, Auckland, London and Waterford, Ireland.

Who We Hire
Techies who want to build the future. Creatives who want to design it better.
Communicators to win business. Collaborators to build it. Data pros who turn numbers into insights. Product builders who turn ideas into innovations. Anyone eager to be on a team that doesn't stop to ask what's next, because they're
already building it.

The Opportunity

Kargo is hiring a Manager, Media Strategy to turn advertiser briefs and RFPs into compelling, insight-driven proposals that help our sales team win. This role sits at the intersection of creative thinking and strategic rigor—responsible for building the pitch materials, learning agendas, and sales collateral that make Kargo's value proposition impossible to ignore, while managing and mentoring Associate Media Strategists. This is a hybrid role requiring onsite presence 4 days per week.

The Daily To-Do

  • Build RFP responses that are consistently strong, on-brand, and on-time—reflecting a clear understanding of the advertiser's objectives and requiring minimal rework before going external
  • Manage and support Associate Media Strategists, raising the bar on the team's output and development
  • Keep the sales collateral library current and actively used, ensuring pitch decks, one-pagers, and product materials reflect Kargo's latest offerings
  • Design research-backed learning agendas—measurement and testing plans—for top-tier clients, positioning Kargo as a thought partner rather than a vendor
  • Translate product knowledge into clear, accurate, and compelling sales narratives that front-line teams can use confidently with advertisers
  • Proactively develop outbound-ready materials—trend reports, category insights, creative hooks—that give sales new conversation starters without being asked
  • Approach each brief with original ideas that connect advertiser goals to Kargo's capabilities in unexpected and compelling ways, producing polished, accurate work across multiple projects with tight deadlines

Qualifications

  • 4+ years of experience in media, advertising, marketing, or a related field
  • Experience managing or mentoring junior team members
  • Advanced PowerPoint and Google Slides skills, with the ability to independently build polished, strategic, visually compelling presentations
  • Proficiency in MS Excel and Google Sheets for data analysis, revenue reporting, and performance tracking
  • Strong written communication skills, including the ability to craft narratives that connect data to advertiser objectives and translate complex product functionality into language that's simple, credible, and easy to act on
  • Working knowledge of the digital advertising ecosystem, including online advertising fundamentals and emerging media trends
  • Preferred: familiarity with third-party research vendors and experience supporting a sales or client-facing team in a fast-paced media or ad tech environment

In accordance with applicable federal, state, and local pay transparency laws, the anticipated base salary range for this position is listed below. In addition to base salary, this role is eligible to participate in the Kargo Incentive Plan (KIP). Actual compensation may vary based on factors such as geographic location, work experience, education, and skills.

U.S Salary Range
$80,000—$84,000 USD

Our Laurels

  • AdAge Best Places to Work
  • ThinkLA Partner of the Year
  • Built In Best Places to Work
  • Cynopsis 2025 Top Women in Media - Jeannine Shao Collins
  • Martech Breakthrough Awards - Best Overall Adtech Company
  • Digiday Media Awards Best Event
  • Cynopsis Media Impact Awards-Best CTV Platform
  • Martech Breakthrough Awards-CTV Innovation
  • Adweek Media Plan of the Year Awards - Best Use of Insights

Follow Our Lead

  • Big Picture: kargo.com
  • The Latest: Instagram (@kargomobile) and LinkedIn (Kargo)

Kargo is an Equal Opportunity Employer. We are committed to building an inclusive and diverse workplace where all employees and applicants are treated with respect and dignity. We do not discriminate on the basis of race, color, ethnic origin, religion or belief, sex, sexual orientation, gender identity or expression, age, disability, marital or family status, national origin, veteran status, or any other characteristic protected by applicable local, state, or federal law. All qualified applicants will receive consideration for employment.

Pursuant to applicable fair chance laws, including the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring, Kargo will consider qualified applicants with arrest and conviction records for employment.