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Media Strategy Jobs in Minnesota (NOW HIRING)

Best Buy

Senior Manager, Media Strategy

Richfield, MN · On-site

As the Sr. Manager of Media Strategy, you'll lead the team responsible for developing media strategies that help brand partners achieve their business objectives across Best Buy's retail media ...

Best Buy

Senior Manager, Media Strategy

Richfield, MN · On-site

As the Sr. Manager of Media Strategy, you'll lead the team responsible for developing media strategies that help brand partners achieve their business objectives across Best Buy's retail media ...

Gravity Global

Associate Media Director

Minneapolis, MN · On-site

Led by strategy, innovation, technology, data, and creativity, we create brand-and-demand marketing ... The role ensures that media plans are strategically sound, operationally robust, and ready for ...

Bold Orange Company, LLC

Media Supervisor

Minneapolis, MN · On-site

$128K - $133K/yr

Bold Orange is seeking a bold, strategic, and curious spirit to join our growing, human-led, purposeful, brave, and future-focused agency. As the Media Supervisor, you will lead media initiatives and ...

Modern Climate

Media Supervisor

Minneapolis, MN

$80K - $115K/hr

The Opportunity Modern Climate is seeking a Media Supervisor who brings strategic perspective, hands-on platform fluency, and a passion for helping brands matter. This role leads integrated media ...

Bakertilly

Media Relations Manager

Minneapolis, MN · On-site

The manager serves as a strategic adviser to leaders and subject matter experts, oversees relationships with third-party public relations agencies and coordinates media outreach, spokesperson ...

Bakertilly

Media Relations Manager

Saint Paul, MN · On-site

The manager serves as a strategic adviser to leaders and subject matter experts, oversees relationships with third-party public relations agencies and coordinates media outreach, spokesperson ...

Ziegler CAT

Social Media Specialist

Bloomington, MN · On-site

$64K - $77K/yr

Develop the enterprise social media strategy across brand, recruiting, thought leadership and commercial objectives * Serve as the subject matter expert on social channel best practices, emerging ...

Ziegler CAT

Social Media Specialist

Minneapolis, MN · On-site

$64K - $77K/yr

Develop the enterprise social media strategy across brand, recruiting, thought leadership and commercial objectives * Serve as the subject matter expert on social channel best practices, emerging ...

Graco, Inc.

Senior Social Media Specialist

Rogers, MN · On-site

The Senior Social Media Specialist will execute our brand's social media strategy by originating content for global and varying regionally specific use. This role will focus on enhancing brand ...

Graco

Senior Social Media Specialist

Rogers, MN

The Senior Social Media Specialist will execute our brand's social media strategy by originating content for global and varying regionally specific use. This role will focus on enhancing brand ...

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Showing results 1-20

All JobsMedia Strategy JobsMedia Strategy Jobs in Minnesota

Media Strategy information

See Minnesota salary details

$31.8K

$91.8K

$145K

How much do media strategy jobs pay per year?

As of Sep 1, 2026, the average yearly pay for media strategy in Minnesota is $91,809.00, according to ZipRecruiter salary data. Most workers in this role earn between $69,500.00 and $122,400.00 per year, depending on experience, location, and employer.

What is media strategy?

Media strategy refers to the planning and execution of how, when, and where to deliver advertising messages to a target audience for maximum impact. It involves selecting the right media channels, such as TV, digital, radio, or print, and determining the optimal timing and frequency for ads. The goal is to reach the intended audience efficiently within budget, boost brand awareness, and drive desired actions. Media strategists use data and research to inform their decisions, ensuring campaigns align with business objectives and market trends.

What are the key skills and qualifications needed to thrive as a media strategist, and why are they important?

To thrive as a Media Strategist, you need a solid background in marketing, data analysis, and campaign planning, often supported by a degree in marketing, communications, or a related field. Familiarity with media planning tools, analytics platforms (such as Google Analytics), and digital advertising systems is typically required. Strong communication, creativity, and adaptability are crucial soft skills for collaborating with teams and clients while responding to fast-changing media landscapes. These skills are essential for developing effective media campaigns that reach target audiences and achieve business objectives.

What are some common challenges faced by professionals in media strategy roles, and how can they be effectively addressed?

Media Strategy professionals often encounter challenges such as keeping up with rapidly evolving digital platforms, allocating budgets efficiently across multiple channels, and measuring campaign effectiveness with accurate data. Staying current through ongoing education and industry research is key to navigating platform changes. Collaborating closely with analytics teams and leveraging advanced media planning tools can help ensure data-driven decisions. Open communication with creative, sales, and client teams also assists in aligning strategies to business goals.

What is the difference between Media Strategy vs Media Planning?

AspectMedia StrategyMedia Planning
FocusDeveloping overall media approach and objectivesExecuting specific media placements and schedules
SkillsMarket research, strategic thinking, brand positioningMedia buying, scheduling, negotiation
Work EnvironmentStrategic teams, client meetings, campaign developmentMedia buying agencies, digital platforms, ad operations
CredentialsMarketing or advertising degree, strategic certificationsMedia planning certifications, digital advertising experience

Media Strategy focuses on creating the overall approach and objectives for advertising campaigns, ensuring alignment with brand goals. Media Planning involves selecting specific media channels, negotiating placements, and executing the media buys. Both roles are essential in advertising, with strategy guiding planning and execution.

How much do media strategists make?

Media strategists typically earn a median annual salary of around $65,000 to $85,000, depending on experience, location, and industry. Senior or specialized roles can pay over $100,000, especially in larger markets or with advanced skills in data analysis and digital tools.

What does a media strategist do?

A media strategist develops plans to promote brands or products through various media channels, including digital, print, and broadcast. They analyze target audiences, select appropriate platforms, and optimize campaigns using data and tools like analytics software to achieve marketing goals.

What does a media strategy do?

A media strategy involves planning and selecting the most effective channels and methods to reach target audiences through advertising and communication efforts. Media strategists analyze market data, set campaign goals, and use tools like media planning software to optimize media placements and budgets. Their work ensures that messaging aligns with brand objectives and maximizes return on investment.

What are the most commonly searched types of Media Strategy jobs in Minnesota?

The most popular types of Media Strategy jobs in Minnesota are:

What are popular job titles related to Media Strategy jobs in Minnesota?

For Media Strategy jobs in Minnesota, the most frequently searched job titles are:

What job categories do people searching Media Strategy jobs in Minnesota look for?

The top searched job categories for Media Strategy jobs in Minnesota are:

Media Strategy jobs near you
Infographic showing various Media Strategy job openings in Minnesota as of August 2026, with employment types broken down into 88% Full Time, 8% Part Time, 3% Contract, and 1% Nights. Highlights an 79% Physical, 6% Hybrid, and 15% Remote job distribution, with an average salary of $91,809 per year, or $44.1 per hour.

Senior Manager, Media Strategy

Best Buy

Richfield, MN • On-site

Full-time

Retirement, PTO

Posted 14 days ago

Best Buy rating

6.8

Company rating: 6.8 out of 10

Based on 1,793 frontline employees who took The Breakroom Quiz

14th of 30 rated technology retailers

Job description


As the Sr. Manager of Media Strategy, you'll lead the team responsible for developing media strategies that help brand partners achieve their business objectives across Best Buy's retail media ecosystem while connecting with our customers in meaningful ways. You'll guide a team of strategists, collaborate across functions, and help shape how partners invest to drive growth and performance. This is a highly collaborative, fast-paced role that requires strong media expertise, strategic thinking, and leadership skills. You'll serve as a trusted advisor to internal stakeholders and external partners, translating insights into clear recommendations that drive business outcomes, media performance, and long-term partner growth.
This role is hybrid, which means you will be required to work on site Monday through Thursday at the Best Buy corporate office in Richfield, Minnesota. You can work virtually from home or another non Best Buy location on Friday. The recruiter or hiring manager will provide more details during the hiring process.
What you'll do
  • Lead shopper-focused media strategies for key brand partners and categories, shaping strategy, investment priorities, and growth opportunities.
  • Manage, mentor, and develop a team of media strategists supporting partner driven programs.
  • Partner with category marketing, sales, creative account management, analytics, and channel teams to develop integrated media strategies and recommendations.
  • Partner with media agencies to shape strategy, guide plan development, and ensure high-quality execution.
  • Oversee strategic frameworks, recommendations, and planning principles that guide investment decisions and partner alignment.
  • Identify opportunities to improve partner value, media effectiveness, and strategic best practices.
  • Operate effectively in a fast-paced environment, balancing multiple priorities with strong collaboration and responsiveness.
  • Serve as a trusted strategic advisor to internal stakeholders and vendor partners, influencing investment decisions through clear, data-driven recommendations.
Basic qualifications
  • 8+ years of experience in media strategy, retail media, digital marketing, or a related field.
  • 5+ years of people management experience.
  • 5+ years of experience in media strategy, media planning, shopper marketing, retail media, or partner-supported marketing programs, with demonstrated experience leading end-to-end omnichannel strategies that drive measurable business outcomes.
  • Ability to translate insights into compelling strategic narratives and partner recommendations.
  • Proven ability to lead teams and manage complex cross functional initiatives.
  • Excellent communication and stakeholder management skills.

Preferred qualifications
  • Experience working directly with major brand partners or enterprise-level advertisers.
  • Background in retail media networks or shopper-focused marketing environments.
  • Familiarity with omnichannel media planning and measurement.
  • Comfort leading teams through change and driving strategic evolution.
What's in it for you
We're committed to helping our people thrive at work and at home. Best Buy offers a range of benefits to support your overall well-being and provide support as you need it, especially at key moments in your life.
Our benefits include:
  • Competitive pay
  • Great employee discount
  • Financial savings and retirement resources
  • Support for your physical and mental well-being

Best Buy provides different types of leaves of absence (LOA) and potential pay sources to employees based on eligibility. The length of your LOA depends on your situation, where you live, your full-time or part-time employment status, and federal and state regulations. Intermittent or reduced-schedule leave is also available for certain medical or family care leaves. Paid time off (vacation or PTO) is offered to full-time and part-time employees based on work location, employment status, salary or hourly status (exempt/non-exempt), and years of continued or bridged service.
Certain roles, where market norms demand it, are eligible for various forms of incentive pay to drive performance and offer recognition for achieving financial and strategic results. For more information about our incentive pay plans, including eligibility, please refer to our Incentive Programs Summary.
For more information about benefits, LOA and paid time off, please refer to our Benefits Guide.
About us
As part of the Best Buy team, you'll help us fulfill our purpose to enrich lives through technology. We bring that to life every day by humanizing and personalizing tech solutions for every stage of life - in our stores, online and in customers' homes.
Our culture is built on deeply supporting and valuing our amazing employees who make it all possible. We're committed to being a great place to work, where you can unlock unique career possibilities. Above all, we aim to provide a place where you can bring your full, authentic self to work now and into the future. Tomorrow works here.™
Best Buy is an equal opportunity employer.
Application deadline: Minimum of 5 days from the posting date. You can find that date above the job title at the top of the page.
Benefits
Best Buy offers a range of benefits to support your overall well-being, as outlined in the Benefits Guide. Eligibility may vary.

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BEST BUY logo

About BEST BUY

Sourced by ZipRecruiter

As part of the Best Buy team, you'll help us fulfill our purpose to enrich lives through technology. We bring that to life every day by humanizing and personalizing tech solutions for every stage of life -- in our stores, online and in customers' homes. Our culture is built on deeply supporting and valuing our amazing employees who make it all possible. We're committed to being a great place to work, where you can unlock unique career possibilities. Above all, we aim to provide a place where you can bring your full, authentic self to work now and into the future. Tomorrow works here.™

Industry

Retail

Company size

10,000+ Employees

Headquarters location

Richfield, MN, US

Year founded

1966

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