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Media Planning Jobs (NOW HIRING)

True Media

Supervisor, Integrated Media Planning

Columbia, MO · On-site

$117K - $121K/yr

The Supervisor of Integrated Media Planning will play a pivotal role within our Integrated Media team, bringing strategic expertise across both traditional and digital media channels. This individual ...

True Media

Supervisor, Integrated Media Planning

Columbia, MO · Hybrid

$117K - $121K/yr

The Supervisor of Integrated Media Planning will play a pivotal role within our Integrated Media team, bringing strategic expertise across both traditional and digital media channels. This individual ...

True Media

Supervisor, Integrated Media Planning

Clayton, MO · On-site

$115K - $119K/yr

The Supervisor of Integrated Media Planning will play a pivotal role within our Integrated Media team, bringing strategic expertise across both traditional and digital media channels. This individual ...

True Media

Supervisor, Integrated Media Planning

Clayton, MO · Hybrid

$115K - $119K/yr

The Supervisor of Integrated Media Planning will play a pivotal role within our Integrated Media team, bringing strategic expertise across both traditional and digital media channels. This individual ...

True Media

Supervisor, Integrated Media Planning

Columbia, MO · Hybrid

$117K - $121K/yr

The Supervisor of Integrated Media Planning will play a pivotal role within our Integrated Media team, bringing strategic expertise across both traditional and digital media channels. This individual ...

Sport Clips

Media Planning Supervisor

Georgetown, TX · On-site

$114K - $118K/yr

Paid time off The mission of the Media Planning Supervisor is to drive strong local business results by planning, analyzing, and activating regional media and Grand Opening media that is clear ...

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Media Planning information

See salary details

$40.5K

$75.1K

$120.5K

How much do media planning jobs pay per year?

As of Jun 12, 2026, the average yearly pay for media planning in the United States is $75,145.00, according to ZipRecruiter salary data. Most workers in this role earn between $59,500.00 and $82,500.00 per year, depending on experience, location, and employer.

What is media planning?

Media planning is the process of strategizing and selecting the best media channels to promote a product, service, or brand to a target audience. Media planners analyze audience data, budget constraints, and campaign goals to determine where, when, and how often advertisements should appear. The goal is to maximize the effectiveness of advertising efforts by reaching the right people at the right time, all while staying within budget. Media planning often involves negotiating with media outlets, monitoring campaign performance, and adjusting plans as needed to optimize results.

How to get a job in media planning?

To get a job in media planning, candidates typically need a bachelor's degree in marketing, advertising, or a related field, along with strong analytical and communication skills. Gaining experience through internships or entry-level roles helps build industry knowledge, and proficiency with media planning tools like Nielsen or Comscore is often required. Certifications such as the Media Planning Certification can also enhance job prospects.

What is the difference between Media Planning vs Media Buying?

AspectMedia PlanningMedia Buying
Primary FocusDeveloping media strategies and selecting channelsNegotiating and purchasing ad space
Skills NeededStrategic thinking, market research, analyticsNegotiation, vendor relationships, budgeting
Work EnvironmentCollaborative with creative and analytics teamsVendor and media outlet interactions
CertificationsRelevant marketing or media certificationsNegotiation and media buying certifications

Media Planning focuses on creating strategic media campaigns, while Media Buying involves executing those plans by purchasing ad space. Both roles are essential in advertising, often working closely but with distinct responsibilities.

What does a media planner do?

A media planner develops strategies to advertise products or services across various media channels, such as TV, radio, digital, and print. They analyze target audiences, select appropriate media platforms, and create media schedules to optimize reach and effectiveness, often using tools like media buying software. Strong analytical skills and industry knowledge are essential for success in this role.

What jobs pay 2000 a day?

High-paying jobs that can reach $2,000 a day typically include roles such as senior media planners, advertising directors, or specialized consultants in media and marketing. These positions often require extensive experience, advanced skills, and sometimes certifications, and they may involve freelance or contract work with high hourly or project-based rates.

What are the key skills and qualifications needed to thrive as a Media Planner, and why are they important?

To thrive as a Media Planner, you need strong analytical skills, attention to detail, and a background in marketing, communications, or a related field. Proficiency with media planning tools like Nielsen, comScore, and digital analytics platforms, along with familiarity with buying software, is typically required. Excellent communication, negotiation, and organizational skills help you build relationships and manage multiple campaigns effectively. These skills ensure that advertising budgets are optimized and campaigns reach the right audiences for maximum impact.

How much does a media planner get paid?

A media planner's average salary varies by experience and location but typically ranges from $50,000 to $85,000 annually in the United States. Entry-level media planners earn around $45,000 to $55,000, while experienced professionals can earn over $100,000 with advanced skills in media analytics and planning tools.

What are some typical challenges faced by media planners, and how can they be addressed?

Media planners often face the challenge of balancing client goals with budget constraints while selecting the most effective channels to reach target audiences. Rapid changes in media consumption habits and the growing complexity of digital platforms require ongoing learning and adaptability. Successful media planners stay updated on industry trends, utilize data-driven tools for audience insights, and maintain strong communication with clients and vendors to ensure campaigns meet objectives. Collaborating closely with creative teams and analysts also helps in optimizing strategies and delivering measurable results.
More about Media Planning jobs
What cities are hiring for Media Planning jobs? Cities with the most Media Planning job openings:
What are the most commonly searched types of Media Planning jobs? The most popular types of Media Planning jobs are:
What states have the most Media Planning jobs? States with the most job openings for Media Planning jobs include:
Media Planning jobs near you
Infographic showing various Media Planning job openings in the United States as of June 2026, with employment types broken down into 87% Full Time, 11% Part Time, and 2% Contract. Highlights an 83% Physical, 3% Hybrid, and 14% Remote job distribution, with an average salary of $75,145 per year, or $36.1 per hour.
Media Planning Supervisor

Media Planning Supervisor

Sport Clips - Support Center

Georgetown, TX

$114K - $118K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 27 days ago

SportClips rating

6.1

Company rating: 6.1 out of 10

Based on 212 frontline employees who took The Breakroom Quiz

12th of 39 rated hair and beauty

Job description

Benefits:
  • 401(k)
  • 401(k) matching
  • Dental insurance
  • Employee discounts
  • Health insurance
  • Vision insurance
  • Wellness resources
  • Bonus based on performance
  • Paid time off

The mission of the Media Planning Supervisor is to drive strong local business results by planning, analyzing, and activating regional media and Grand Opening media that is clear, efficient, and easy for the field to execute. Will be involved with media planning, buying, strategy, and agency partnerships with a mix of experience dealing with franchise models and evolving media landscape and measurement opportunities. This role turns national strategy and local insights into high-impact media plans that build awareness, open strong, and sustain traffic.
The Media Planning Supervisor is to lead the creation of comprehensive, multi-channel media plans in conjunction with agency partners (including digital, social, search, video, audio, OOH and print) to develop goals, strategies and media KPIs tailored to specific local markets and grand opening objectives. Serve as a primary point of contact and coach for franchise owners, guiding them on best practices, local marketing execution, and adherence to brand guidelines. Collaborates internally to build consistent monitoring tools to measure medias impact on incremental sales and traffic.
The Media Planning Supervisor reports to the Associate Media Director and works closely with Brand, Operations, Finance, Team Leaders (franchisees), and media agency partners. This role owns regional media planning, Grand Opening media strategy, local budget oversight, performance analysis, and clear communication to internal teams and the field.
Must be able to work onsite in Georgetown, TX a minimum of 3 days per week.
Key Criteria/Requirements:
  • 6+ years in media planning with deep experience in local/regional media at an agency or brand side
  • Proven experience planning and executing Grand Opening media
  • Strong agency leadership
  • Strong understanding of local channels (paid social, search, OOH, audio, local video, direct mail
  • Advanced ability to analyze performance and optimize plans
  • Experience influencing franchisees, operators, and cross-functional leaders
  • Budget management overseeing media budgets, billing and communicating internally with finance teams
  • Strong analytical skills, excellent written and verbal communication, project management capabilities, and a proactive approach to problem-solving
  • Understanding of media attribution models (e.g., media mix models, incremental lift) to measure asset performance
  • Bachelors degree required
Self-Leadership
  • Organized, proactive, and detail oriented
  • Calm under pressure and able to manage many moving pieces
  • Takes ownership and delivers work on time with minimal follow-up
  • Highly organized with strong follow-through
  • Comfortable making decisions with imperfect data
  • Owns results and learns quickly from outcomes
Cross-Functional Leadership
  • Clear communicator with strong collaboration skills
  • Builds trust with Creative, Media, Operations, and Field Teams
  • Able to influence Team Leaders through insight, logic, and trust
  • Knows when to escalate issues and when to solve independently

Flexible work from home options available.

What SportClips employees say

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Benefits

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About SportClips

Sourced by ZipRecruiter

At Sport Clips Haircuts we believe in giving back to the communities in which we live and work. Through our Haircuts with Heart programs, Sport Clips’ Team Members embrace charitable endeavors that make a difference in the lives of our veterans, families and children. The spirit of giving is demonstrated by the generous donation of time and contributions and is representative of the Sport Clips values.

Company size

10,000+ Employees

Headquarters location

Round Rock, TX, US

Year founded

1993

Social media

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