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Marketing Manager Jobs in Raleigh, NC (NOW HIRING)

IXL Learning

Marketing Manager

Raleigh, NC · On-site

As a Marketing Manager, Regional Marketing Strategies, you will lead the field marketing team in developing and executing programs that directly support sales pipeline and revenue growth. You will be ...

IXL Learning

Marketing Manager

Raleigh, NC · On-site

As a Marketing Manager, Regional Marketing Strategies, you will lead the field marketing team in developing and executing programs that directly support sales pipeline and revenue growth. You will be ...

US Radiology Specialists

Marketing Manager

Raleigh, NC · On-site

Lumexa Imaging Marketing Manager POSITION SUMMARY: Are you an experienced, digital-forward Marketer with a passion for executing brand strategy? Do you get excited about insight-driven marketing to ...

Studycast

Growth Marketing Manager

Raleigh, NC · On-site

About the role The Growth Marketing Manager will own marketing initiatives to drive awareness, interest, and qualified traffic and leads. This is a senior, strategic role for a self-starter who ...

NC SECU

Senior Marketing Manager

Raleigh, NC · Hybrid

Role Purpose The Senior Marketing Manager at SECU will be an integral part of our growing marketing team and will lead the development and execution of strategic marketing campaigns. This position ...

TriMark Digital

Digital Marketing Manager

Raleigh, NC · On-site

We're looking for a Digital Marketing Manager to join our Client team, driving hands-on execution of digital strategies across performance marketing channels while managing client relationships and ...

GSK

HCP Marketing Manager

Durham, NC · On-site

As an HCP Marketing Manager in specialty immunology, you will be leading key projects focused on the development of HCP personal promotional tactics across multiple indications. Candidate should be a ...

GlaxoSmithKline

HCP Marketing Manager

Durham, NC · Hybrid

As an HCP Marketing Manager in specialty immunology, you willbe leading key projects focused on the development of HCP personal promotional tactics across multiple indications. Candidate should be a ...

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All JobsMarketing JobsMarketing Manager JobsMarketing Manager Jobs in Raleigh, NC

Marketing Manager information

See Raleigh, NC salary details

$32.1K

$81.2K

$141.4K

How much do marketing manager jobs pay per year?

As of Jul 26, 2026, the average yearly pay for marketing manager in Raleigh, NC is $81,157.00, according to ZipRecruiter salary data. Most workers in this role earn between $58,300.00 and $95,300.00 per year, depending on experience, location, and employer.

What does a marketing manager do?

A marketing manager develops and implements marketing strategies to promote products or services, analyze market trends, and oversee advertising campaigns. They coordinate with sales, creative teams, and external agencies, often using tools like marketing analytics software, and typically require strong communication and leadership skills. Their goal is to increase brand awareness and drive sales growth.

How does a Marketing Manager typically collaborate with sales and product teams to achieve business goals?

Marketing Managers regularly work closely with sales and product teams to ensure that marketing strategies align with business objectives. They coordinate campaigns with sales to generate qualified leads, and frequently gather feedback from the sales team to refine messaging and tactics. With product teams, Marketing Managers help launch new offerings by understanding product features and translating them into compelling value propositions for target audiences. This cross-functional collaboration is essential for creating cohesive go-to-market plans and achieving measurable results.

What are the key skills and qualifications needed to thrive as a Marketing Manager, and why are they important?

To thrive as a Marketing Manager, you need expertise in market research, strategic planning, and campaign development, often supported by a degree in marketing, business, or a related field. Familiarity with digital marketing platforms, analytics tools like Google Analytics, and CRM systems, as well as relevant certifications (e.g., HubSpot or Google Ads), is highly valuable. Leadership, creativity, and strong communication skills help you inspire teams and translate insights into effective marketing initiatives. These skills are crucial for driving business growth, maximizing ROI, and ensuring marketing efforts align with organizational goals.

What is the highest paid job in marketing?

The highest paid roles in marketing are often executive-level positions such as Chief Marketing Officer (CMO) or Vice President of Marketing, with salaries reaching into the high six or seven figures depending on the company and industry. These roles typically require extensive experience, strategic leadership skills, and often involve overseeing large teams and budgets.

What is the difference between Marketing Manager vs Marketing Coordinator?

AspectMarketing ManagerMarketing Coordinator
ResponsibilitiesDevelops marketing strategies, oversees campaigns, manages teamsSupports campaign execution, coordinates activities, handles administrative tasks
Required SkillsStrategic planning, leadership, analyticsCommunication, organization, basic marketing knowledge
Experience & CertificationsBachelor's degree, 3+ years experience, marketing certificationsBachelor's degree, entry-level or 1-2 years experience
Work EnvironmentOffice-based, managerial setting, cross-department collaborationOffice or remote, supporting marketing teams

The main difference between a Marketing Manager and a Marketing Coordinator lies in their scope of responsibilities and experience. Marketing Managers focus on strategic planning and leadership, while Marketing Coordinators support campaign execution and administrative tasks. Both roles are essential in marketing teams, with Managers overseeing overall strategies and Coordinators handling day-to-day activities.

What is the highest salary for a marketing manager?

The highest salary for a marketing manager can exceed $150,000 annually, especially in large corporations or senior roles with extensive experience, strategic responsibilities, and advanced skills in digital marketing and data analysis. Compensation varies based on industry, location, and company size.

What are the 4 types of marketing management?

Marketing managers typically focus on four main types of marketing management: strategic marketing management, which involves planning and setting marketing goals; operational marketing management, which handles day-to-day marketing activities; customer relationship management, focusing on building and maintaining customer relationships; and digital marketing management, which emphasizes online channels and tools. These areas require skills in market analysis, communication, and data analysis to effectively execute marketing strategies.

What Do Marketing Managers Do?

Marketing managers oversee all marketing efforts of a company for its products and services. They supervise the marketing team, leading initiatives in identifying an audience, branding, brainstorming campaigns, creating budgets, and analyzing results for future use.

More about Marketing Manager jobs
What are the most commonly searched types of Marketing jobs in Raleigh, NC? The most popular types of Marketing jobs in Raleigh, NC are:
What are popular job titles related to Marketing Manager jobs in Raleigh, NC? For Marketing Manager jobs in Raleigh, NC, the most frequently searched job titles are:
What job categories do people searching Marketing Manager jobs in Raleigh, NC look for? The top searched job categories for Marketing Manager jobs in Raleigh, NC are:
What cities near Raleigh, NC are hiring for Marketing Manager jobs? Cities near Raleigh, NC with the most Marketing Manager job openings:
Marketing Manager jobs near you
Infographic showing various Marketing Manager job openings in Raleigh, NC as of July 2026, with employment types broken down into 100% Full Time. Highlights an 100% In-person job distribution, with an average salary of $81,157 per year, or $39 per hour.
Marketing Manager

Marketing Manager

IXL Learning

Raleigh, NC • On-site

Other

Posted 2 days ago

Job description

IXL Learning, developer of personalized learning products used by millions of people globally, is seeking a Marketing Manager, Regional Marketing Strategies to lead a team of Regional Marketing Associates. In this role, you will drive the development of high-impact marketing tools and regional initiatives that support our K-12 sales team and strengthen IXL's presence with districts across the country. #LI-CC1

IXL is entering a new stage of growth. As our platform expands into core curriculum and assessment, and as we pursue more complex district opportunities, regional marketing plays an increasingly strategic role in supporting the field.

As a Marketing Manager, Regional Marketing Strategies, you will lead the field marketing team in developing and executing programs that directly support sales pipeline and revenue growth. You will be a strategic partner to the sales organization, helping adapt national marketing strategy and sales priorities into targeted regional campaigns that resonate with district leaders. In this role, you will guide your team in supporting sales reps with effective marketing tactics while also identifying regional opportunities, shaping messaging, and bringing insights from the field back to the broader organization. Your work will support sales pipeline development, strategic district opportunities, and adoption of IXL's expanding platform. The ideal candidate is proactive, strategic, collaborative, and passionate about helping educators succeed.

This position requires you to be in our Raleigh, NC, area office. 

WHAT YOU'LL BE DOING
  • Lead IXL's regional marketing strategy, ensuring programs directly support sales pipeline development, revenue goals, and strategic company initiatives
  • Partner closely with sales leadership and account teams to identify opportunities, challenges, and priorities across territories, and translate these insights into effective marketing programs
  • Identify the most effective marketing tactics and materials for different sales opportunities and help sales teams focus on the messages that matter most
  • Develop proactive regional campaigns and sequences that combine multiple tactics (such as email outreach, events, and targeted collateral) to support the sales cycle and maximize each opportunity
  • Guide the field marketing team in executing high-impact initiatives that help sales reps engage prospects, nurture relationships, and advance deals
  • Help regionalize national messaging and marketing programs so they resonate with local audiences and align with territory-specific needs
  • Build strong product knowledge and support the sales team in positioning IXL's solutions, including newer offerings such as core curriculum and assessment
  • Surface insights from the field-including customer feedback, common objections, and emerging opportunities-and synthesize them into actionable recommendations for marketing and leadership
  • Track and analyze the performance of regional marketing efforts, connecting activities to pipeline and revenue impact
  • Collaborate with marketing, product, and sales enablement teams to improve messaging, materials, and go-to-market strategies
  • Manage and mentor a team of Regional Marketing Associates, helping them grow from strong executors into strategic partners to the sales organization
WHAT WE'RE LOOKING FOR
  • BA/BS degree
  • 8+ years experience in a strategic field marketing / regional marketing leadership role 
  • 2+ years experience in a people management role
  • Strategic mindset: You think beyond individual tactics and focus on how marketing programs influence pipeline, revenue, and strategic opportunities. You are able to consider an idea from all angles, ask smart questions, and make thoughtful decisions that align with company needs and values
  • Written communication: You are an exceptional writer and editor with the ability to articulate the value propositions of IXL to different audiences
  • Market insight: You are skilled at identifying patterns and opportunities from field feedback, customer conversations, and sales data, and translating those insights into actionable marketing strategies
  • Interpersonal skills: You can effectively work cross-functionally, building collaboration and communication between Marketing, Sales and Product Management
  • Leadership and influence: You develop high-performing teams and build strong partnerships across the organization
  • Organization skills: You are a self-starter, detail- and deadline-oriented, organized, and have the ability to prioritize and use resources wisely

Apply