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Email Marketing Manager Jobs in Raleigh, NC (NOW HIRING)

AICPA

Lead Specialist - Email Marketing

Durham, NC · On-site

$65K - $85K/yr

You will report to the Manager - Email Marketing Operations, or the Senior Manager - Marketing Operations as an individual contributor. You will use a hybrid work schedule. You Will: * Develop and ...

AICPA

Lead Specialist - Email Marketing

Durham, NC · Hybrid

$65K - $85K/yr

You will report to the Manager - Email Marketing Operations, or the Senior Manager - Marketing Operations as an individual contributor. You will use a hybrid work schedule. You Will: * Develop and ...

CIMA

Lead Specialist - Email Marketing

Durham, NC · Hybrid

$65K - $85K/yr

You will report to the Manager - Email Marketing Operations, or the Senior Manager - Marketing Operations as an individual contributor. You will use a hybrid work schedule. You Will: * Develop and ...

aicpa

Lead Specialist - Email Marketing

Durham, NC · On-site

$65K - $85K/yr

You will report to the Manager - Email Marketing Operations, or the Senior Manager - Marketing Operations as an individual contributor. You will use a hybrid work schedule. You Will: * Develop and ...

TriMark Digital

Digital Marketing Manager

Raleigh, NC · On-site

... email marketing. * Develop budget recommendations, campaign goals, and KPIs, ensuring clear ... Experience managing digital marketing budgets with a proven track record of performance-driven ...

TriMark Digital

Digital Marketing Manager

Raleigh, NC · On-site

... email marketing. * Develop budget recommendations, campaign goals, and KPIs, ensuring clear ... Experience managing digital marketing budgets with a proven track record of performance-driven ...

EDPNC

Tourism Content Marketing Manager

Raleigh, NC · On-site +1

Email: Manage execution of direct email marketing campaigns to nurture leads, promote events, and share travel-related content. * Travel Guide: Oversee editorial content for the NC Travel Guide ...

Patagonia Health Inc

Marketing Associate

Cary, NC · Hybrid

Manage email marketing and CRM programs (ActiveCampaign or similar), including list segmentation, tagging, and building automated drip/nurture campaigns * Support Salesforce lead management ...

Patagonia Health Inc

Marketing Associate

Cary, NC · On-site

Manage email marketing and CRM programs (ActiveCampaign or similar), including list segmentation, tagging, and building automated drip/nurture campaigns * Support Salesforce lead management ...

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Showing results 1-20

All JobsEmail Marketing JobsEmail Marketing Manager JobsEmail Marketing Manager Jobs in Raleigh, NC

Email Marketing Manager information

See Raleigh, NC salary details

$39.4K

$84.8K

$154.6K

How much do email marketing manager jobs pay per year?

As of Jul 28, 2026, the average yearly pay for email marketing manager in Raleigh, NC is $84,801.00, according to ZipRecruiter salary data. Most workers in this role earn between $69,500.00 and $89,900.00 per year, depending on experience, location, and employer.

Is email marketing a high paying job?

Email Marketing Managers typically earn competitive salaries that vary by experience, location, and industry. In general, experienced professionals with skills in analytics, copywriting, and marketing automation tend to have higher earning potential. Salaries can range from moderate to high depending on the company's size and the scope of responsibilities.

What are some common challenges Email Marketing Managers face when coordinating campaigns with other departments?

Email Marketing Managers often collaborate closely with teams like design, content, and sales to develop effective campaigns. One common challenge is aligning timelines and priorities across departments, which can result in delays or last-minute changes. Additionally, ensuring consistent messaging and branding while accommodating input from multiple stakeholders requires strong communication and project management skills. Proactively setting clear expectations and maintaining open channels of communication can help navigate these challenges and deliver successful campaigns.

What is an email marketing manager?

An email marketing manager is a professional responsible for developing and executing email marketing campaigns to engage customers and promote products or services. They analyze campaign performance, segment audiences, and use tools like email marketing platforms to optimize outreach strategies. Strong communication skills and knowledge of marketing analytics are essential for this role.

What does an Email Marketing Manager do?

An Email Marketing Manager is responsible for creating, executing, and optimizing email campaigns to engage customers, promote products or services, and drive business growth. They develop strategies for building email lists, segmenting audiences, crafting compelling email content, and analyzing campaign performance. Their role often involves using email marketing software, A/B testing, and ensuring compliance with privacy regulations. By leveraging analytics, they continuously improve the effectiveness of email communications and contribute to overall marketing objectives.

What Does an Email Marketing Manager Do?

As an email marketing manager, your main job duties are to create, implement, and monitor email marketing campaigns for your organization. You oversee all aspects of the marketing campaign. You manage team members, analyze metrics such as emails opened and links clicked, and play a major role in the design and content creation. This career requires extensive business and marketing experience. At least a bachelor’s degree in a related field is preferred by employers. Additional qualifications are strong communication skills, excellent problem-solving abilities, and technical experience with common industry software.

What is the average salary of an email marketer?

The average salary of an email marketing manager typically ranges from $60,000 to $85,000 annually, depending on experience, location, and company size. Professionals with skills in marketing automation tools and data analysis may earn higher salaries.

What are the key skills and qualifications needed to thrive as an Email Marketing Manager, and why are they important?

To thrive as an Email Marketing Manager, you need expertise in marketing strategy, content creation, audience segmentation, and analytics, typically supported by a degree in marketing, communications, or a related field. Familiarity with email marketing platforms (such as Mailchimp, HubSpot, or Salesforce Marketing Cloud), A/B testing tools, and email automation systems is essential. Strong copywriting, analytical thinking, and project management skills help you craft compelling campaigns and optimize results. These abilities are critical for driving engagement, nurturing leads, and achieving measurable business outcomes through effective email marketing.

What is the difference between Email Marketing Manager vs Digital Marketing Specialist?

AspectEmail Marketing ManagerDigital Marketing Specialist
CredentialsMarketing degree, certifications in email marketing toolsMarketing or related degree, certifications in digital marketing
Work EnvironmentFocus on email campaigns, marketing automation platformsBroader digital channels including social media, SEO, PPC
Employer & Industry UsageUsed in retail, e-commerce, B2B companiesUsed across various industries for overall digital strategy

The Email Marketing Manager specializes in creating and managing email campaigns, focusing on email strategy, automation, and analytics. In contrast, the Digital Marketing Specialist handles a wider range of digital channels, including social media, SEO, and paid advertising. While both roles require marketing knowledge and certifications, the Email Marketing Manager's expertise is more concentrated on email platforms and automation tools, making it ideal for companies prioritizing email outreach.

What is the 80/20 rule in email marketing?

The 80/20 rule in email marketing suggests that approximately 80% of engagement or conversions come from 20% of the most active or targeted subscribers. Email marketers, including Email Marketing Managers, use this principle to focus efforts on high-value segments to improve campaign effectiveness and ROI.
More about Email Marketing Manager jobs
What are the most commonly searched types of Email Marketing jobs in Raleigh, NC? The most popular types of Email Marketing jobs in Raleigh, NC are:
What are popular job titles related to Email Marketing Manager jobs in Raleigh, NC? For Email Marketing Manager jobs in Raleigh, NC, the most frequently searched job titles are:
What job categories do people searching Email Marketing Manager jobs in Raleigh, NC look for? The top searched job categories for Email Marketing Manager jobs in Raleigh, NC are:
What cities near Raleigh, NC are hiring for Email Marketing Manager jobs? Cities near Raleigh, NC with the most Email Marketing Manager job openings:
Email Marketing Manager jobs near you
Infographic showing various Email Marketing Manager job openings in Raleigh, NC as of July 2026, with employment types broken down into 88% Full Time, and 12% Part Time. Highlights an 80% In-person, and 20% Remote job distribution, with an average salary of $84,801 per year, or $40.8 per hour.
Lead Specialist - Email Marketing

Lead Specialist - Email Marketing

AICPA

Durham, NC • On-site

$65K - $85K/yr

Full-time

Medical, Retirement, PTO

Posted 7 days ago

Job description

Job Description
About the Role:
You will be design and improve email marketing campaigns within the Salesforce Marketing Cloud platform. These campaigns will use features like Journey Builder, audience segmentation, and automation to deliver personalized customer experiences. Additionally, you will analyze campaign performance and help meet our goals through targeted email communications. You will report to the Manager - Email Marketing Operations, or the Senior Manager - Marketing Operations as an individual contributor. You will use a hybrid work schedule.
You Will:
  • Develop and implement email marketing campaigns across different segments using Salesforce Marketing Cloud tools, including creating email templates, designing content, and setting up automated workflows.
  • You will manage Quality Assurance to ensure all links work, campaign landing pages are correct, correct rendering on main browsers and mobile devices
  • Use customer data to segment audiences and tailor email content for maximum relevance and engagement.
  • Design complex customer journeys within Journey Builder to deliver personalized email sequences based on customer interactions and behavior.
  • Conduct A/B testing on email subject lines, content, and design elements to identify the most effective variations and improve campaign performance.
  • Monitor important email marketing metrics such as open rates, click-through rates, conversion rates, and deliverability to produce insights and inform future campaign strategies
  • Manage subscriber lists, ensuring data accuracy and compliance with email marketing regulations (e.g., CAN-SPAM, GDPR).
  • Collaborate with Experience Delivery, sales, and other company teams to align email marketing campaigns with our goals

Qualifications
You Have:
  • Salesforce Marketing Cloud Certifications: Salesforce Email Specialist, Salesforce Admin
  • 2 years experience in email marketing operations

How We Support You:
We provide flexibility to help you achieve a good work-life balance. You'll be part of a global, diverse team who foster an environment of inclusion and belonging where you are valued for who you are and where you come from.
We offer benefit options in and out of the workplace, including healthcare, retirement, paid time-off, parental leave, an employee assistance program. We provide resources that support your mental health, and evolve our offerings to meet your needs. We care about our employees' welfare and focus our benefits package on the benefits which support your wellbeing. We also recognize that everyone has different priorities, so in addition to our core benefits to support your health we offer flexible options for you to choose benefits that are right for you, your family and your lifestyle.
We believe in non-stop learning and are committed to investing in learning opportunities that help you reach your full potential and support your continued development.
About Us:
At The Association, a Great Place to Work-Certified company, we are transforming the accounting and finance profession. We are future-focused, empowering the world's most accomplished accountants to stay relevant, meet today's demands, and prepare for tomorrow's challenges through quality education, resources, and training.
Learn more about The Association on LinkedIn and our Career Site .
#LI-Hybrid; #GreatPlacetoWork
We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status. We are proud to be an equal opportunity workplace.
The Annual Salary Range for this role is: $65,000 - $85,000
Please note, this is a standard range and exact compensation may vary based on experience and location. If you'd like to understand more on the salary range, please contact the recruiter listed on this posting.
If you're interested in this role, please apply before August 14th
While this role can work remotely in the US, please note that we are unable to employ individuals in the state of California.

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